G

Enterprise Digital Marketing Development Mgr - Sports Partnerships

GHR
Full-time
On-site
Boston, Massachusetts, United States
🌐 Digital Marketing
## πŸ“Œ Core Information
πŸ”Ή **Job Title:** Enterprise Digital Marketing Development Mgr - Sports Partnerships
πŸ”Ή **Company:** GHR
πŸ”Ή **Location:** Boston, Massachusetts, United States
πŸ”Ή **Job Type:** Full-time
πŸ”Ή **Category:** 🌐 Digital Marketing

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## πŸ“Œ Essential Job Details

### πŸš€ Job Overview
This role is a key leadership position on the enterprise digital marketing team, responsible for driving digital experiences and campaigns to support the company's sports partnerships. The selected candidate will manage a team to develop and execute digital strategies across owned and paid channels, collaborating closely with cross-functional stakeholders to ensure coordinated, seamless digital marketing delivery.

**ASSUMPTION:** The job description does not explicitly state the company name, but based on the location and industry context, it is reasonable to assume the employer is "GHR".

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### πŸ“‹ Key Responsibilities
βœ… Deliver on digital experiences to support sports partnerships within the company's digital ecosystem and with third-party sports partnership providers
βœ… Manage development of digital marketing campaign assets (owned, contractual & paid) to increase engagement with content, experiences and digital activations
βœ… Manage relationships and facilitate execution across all stakeholders, including timeline/schedule management, process, and overall coordination of deliverables and planning activities
βœ… Integrate with other line of business digital teams to ensure coordination of enterprise and line of business specific messaging and targeting needs into a cohesive plan supporting enterprise and line of business goals

**ASSUMPTION:** The job description does not explicitly state the specific marketing platforms or channels the role will manage, but it is reasonable to assume the manager will oversee a range of digital marketing activities across owned, earned, and paid media.

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### 🎯 Required Qualifications
**Education:** High School Diploma / GED / Secondary School or equivalent
**Experience:** 5-7+ years of digital and/or marketing experience, with experience developing and managing high-profile digital marketing programs from strategy through execution across owned and paid digital channels
**Skills:**
- Ability to champion measurement and optimize digital programs and site experiences
- Ability to work with and influence senior line of business and marketing partners and navigate a matrix organization
- Thrives in a high-pressure, high-volume workload, deadline-oriented and ambiguous environment
- Ability to collaborate with partners and agencies, gain alignment and execute without significant day-to-day manager oversight
- Highest attention to detail needed to manage every facet of end-to-end digital marketing executions

**ASSUMPTION:** The job description does not specify any preferred educational background, so a high school diploma or equivalent is assumed to be the minimum requirement.

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### πŸ’° Compensation & Benefits
**Salary Range:** $112,200.00 - $152,300.00 annualized salary
**Benefits:** Industry-leading benefits, access to paid time off, resources and support
**Industry Comparison:** The provided salary range appears to be competitive for a mid-to-senior level digital marketing management role in the Boston, MA metropolitan area based on industry data.

**ASSUMPTION:** The specific benefits package is not detailed, but it is assumed to be in line with industry standards for a company of this size and caliber.

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## πŸ“Œ Applicant Insights

### πŸ” Company Context
**Industry Position:** GHR is a prominent financial services institution, with a strong reputation in the industry.
**Company Size:** Based on the job description and salary range, GHR is likely a large, enterprise-level organization.
**Company Stage:** GHR appears to be an established, mature company given the enterprise-level nature of the role.

**ASSUMPTION:** The company name and specific industry details are not provided, but the job description and location indicate GHR is likely a major financial services firm in the Boston area.

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### πŸ“Š Role Analysis
**Career Level:** This is a senior-level management position, requiring 5-7+ years of relevant experience.
**Reporting Structure:** The job description suggests the role reports to senior marketing and line of business leadership, indicating a high-visibility position.
**Team Size/Composition:** The role manages a group of associates, implying a small to medium-sized team.
**Growth Opportunities:** The management responsibilities and cross-functional collaboration suggest potential for career advancement within the digital marketing or broader marketing function.

**ASSUMPTION:** The specific reporting relationships and team size are not explicitly stated, but can be reasonably inferred based on the seniority and scope of the role.

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### 🌍 Location & Work Environment
**Office Type:** The job description does not specify the work model, but a financial services company of this size typically offers a hybrid or in-office work environment.
**Geographic Context:** Boston, MA is a major financial and technology hub, with a high cost of living but also abundant career opportunities.
**Work Schedule:** A 40-hour per week schedule is standard for a full-time management role of this nature.
**Regional Considerations:** Boston is a diverse, cosmopolitan city with a thriving business community, but also high housing costs that applicants should consider.

**ASSUMPTION:** The work model is not explicitly stated, but a hybrid or in-office arrangement is assumed to be the norm for this type of enterprise-level role.

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### πŸ’Ό Interview & Application Insights
**Typical Process:** Expect a multi-stage interview process, potentially including phone/video screens, in-person interviews, and assessments.
**Key Assessment Areas:** Employers will likely evaluate technical digital marketing expertise, leadership abilities, cross-functional collaboration skills, and fit with the company culture.
**Application Tips:** Highlight your track record of driving measurable results through digital campaigns, as well as your ability to lead and inspire teams.
**ATS Keywords:** Include terms like "digital marketing", "campaign management", "sports partnerships", "enterprise", "strategy", and "execution" to optimize your application for applicant tracking systems.

**ASSUMPTION:** The specific interview process and assessment areas are not detailed, but are based on standard practices for senior-level digital marketing management roles.

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### πŸ› οΈ Tools & Technologies
- Content management systems (CMS)
- Digital advertising platforms (e.g., Google Ads, Facebook Ads)
- Analytics and reporting tools (e.g., Google Analytics, Adobe Analytics)
- Project management software (e.g., Asana, Trello)
- Collaboration and communication tools (e.g., Slack, Microsoft Teams)

**ASSUMPTION:** The job description does not list specific tools, but these are industry-standard technologies commonly used in digital marketing management roles.

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### πŸ‘” Cultural Fit Considerations
**Company Values:** Based on the focus on "Responsible Growth" and being a "Great Place to Work", GHR likely values integrity, employee well-being, and positive social impact.
**Work Style:** The role requires a self-motivated, execution-focused leader who can thrive in a fast-paced, deadline-driven environment.
**Self-Assessment:** Ask yourself if you enjoy leading cross-functional teams, championing data-driven optimization, and delivering high-profile digital experiences.

**ASSUMPTION:** The company's specific values and work culture are not detailed, but the job description suggests a performance-driven, yet employee-centric environment.

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### ⚠️ Potential Challenges
- Navigating a complex, matrix organization to align stakeholders and execute campaigns
- Juggling multiple high-priority digital initiatives and deadlines simultaneously
- Optimizing digital programs and experiences within a large enterprise with established processes

**ASSUMPTION:** The job description indicates this role will involve managing a high-volume workload and collaborating across teams, which can present challenges in some organizations.

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### πŸ“ˆ Similar Roles Comparison
This Enterprise Digital Marketing Development Manager role is similar to other senior-level digital marketing management positions, such as:
- Digital Marketing Manager
- Digital Campaign Manager
- Digital Experience Manager
- Marketing Partnerships Manager

The key distinction is the focus on sports partnerships and the enterprise-wide scope of the role within a large financial services organization.

**ASSUMPTION:** The comparison to similar roles is based on industry standards and the responsibilities outlined in the job description.

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### πŸ“ Sample Projects
- Develop and launch a series of digital ad campaigns to promote the company's sports sponsorships and drive fan engagement
- Oversee the integration of the company's digital properties with third-party sports partnership platforms to create seamless user experiences
- Lead a cross-functional team to redesign the company's sports-related web pages and mobile app features
- Analyze digital performance data to optimize campaign targeting, messaging, and conversion rates
- Collaborate with the corporate communications team to ensure consistent brand messaging across all digital touchpoints

**ASSUMPTION:** These sample projects are illustrative examples based on the key responsibilities outlined in the job description.

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### ❓ Key Questions to Ask During Interview
1. Can you tell me more about the specific digital marketing initiatives and campaigns you're looking to execute for the sports partnerships?
2. How does this role collaborate with the broader digital marketing team and other business units to ensure a cohesive digital strategy?
3. What are the primary metrics and KPIs that will be used to measure the success of the digital programs in this role?
4. Can you describe the typical workflow and decision-making process when working with external agency partners and vendors?
5. What opportunities are there for professional development and career growth within the digital marketing function at GHR?
6. How does the company's culture and values manifest in the day-to-day work experience for managers in this type of role?

**ASSUMPTION:** These questions are designed to help the candidate better understand the scope of the role, the company's priorities, and the culture, while also demonstrating their interest and fit.

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## πŸ“Œ Disclaimer
⚠️ **This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.**

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## πŸ“Œ Next Steps for Applicants
To pursue this opportunity effectively, applicants should:
1. Carefully review the job description and requirements to ensure a strong fit.
2. Optimize your resume and cover letter to highlight your relevant digital marketing experience, leadership skills, and ability to thrive in a fast-paced, enterprise environment.
3. Research GHR's company background, industry position, and culture to demonstrate your understanding and enthusiasm during the interview process.
4. Prepare thoughtful questions that showcase your strategic thinking and interest in the role.
5. Follow all application instructions carefully and submit your materials through the appropriate channels.
6. Stay engaged throughout the interview process and be responsive to any requests from the hiring team.

Remember to verify all details with the employer directly, as this enhanced job description contains some assumptions based on industry standards. Good luck with your application!