π Core Information
πΉ Job Title: Entry Level Home Care Marketer
πΉ Company: HomeWell Care Services FL129
πΉ Location: Clermont, Florida, United States
πΉ Job Type: Full-Time
πΉ Category: Healthcare
πΉ Date Posted: April 4, 2025
πΉ Experience Level: Entry Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting the sales team in lead generation, account management, and territory management
- Representing the agency professionally in the healthcare community
- Maintaining and building relationships with referral sources and healthcare professionals
- Contributing to a positive, high-achieving company culture
- Traveling locally to meet with professional referral sources and prospective clients
ASSUMPTION: This role is ideal for a motivated college graduate seeking to build a long-term career in the healthcare industry, with a focus on sales and marketing.
π Key Responsibilities
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Strengthen and maintain existing referral sources
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Initiate, build, and maintain lasting relationships with new and existing referral sources
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Seek, develop, and participate in marketing opportunities in the community
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Establish working rapport with healthcare professionals in the territory
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Leverage social media to enhance marketing efforts
ASSUMPTION: Success in this role will require strong communication skills, a customer service focus, and the ability to perform under pressure.
π― Required Qualifications
Education: College degree preferred
Experience: None required, but relevant experience would be an asset
Required Skills:
- Solid communication and interpersonal skills
- Friendly and energetic personality with a customer service focus
- Ability to perform under pressure
- Strong knowledge of digital mediums and social media (a plus)
Preferred Skills:
- Previous sales or marketing experience
- Fluency in Spanish (for better outreach in the local community)
ASSUMPTION: Candidates must be reliable, self-disciplined, and competitive, while also being a team player. Excellent follow-up, planning, and organizational skills are essential for success in this role.
π° Compensation & Benefits
Salary Range: $35,000 - $45,000 per year (AI-estimated, based on similar roles in the area)
Benefits:
- Company car
- Competitive salary
- Opportunity for advancement
- Paid time off
- Training & development
Working Hours: Full-time, Monday - Friday, with occasional evenings and weekends as needed
ASSUMPTION: The salary range is an estimate based on similar roles in the area. The actual salary may vary depending on experience and performance.
π Applicant Insights
π Company Context
Industry: HomeWell Care Services is a non-medical, nationally recognized in-home care agency, providing hourly personal care for seniors. They are committed to delivering high-quality care with compassion and respect.
Company Size: Small (1-50 employees)
Founded: 2002 (as a franchise, with the specific location in Clermont founded in 2015)
Company Description:
- HomeWell Care Services focuses on enhancing the lives of seniors by providing compassionate, high-quality care
- The company prides itself on its compassionate culture and making a significant difference in the community
- HomeWell is not just a homecare agency; it's a place where employees can make a positive impact
Company Specialties:
- In-home care services
- Senior care
- Healthcare marketing and sales
Company Website: homewellcare.com
ASSUMPTION: HomeWell Care Services is a small, locally-focused company that values its employees and the community it serves.
π Role Analysis
Career Level: Entry Level
Reporting Structure: The Entry Level Home Care Marketer will report directly to the Sales Manager
Work Arrangement: On-site, with local travel required
Growth Opportunities:
- Advancement within the sales and marketing department
- Potential to move into management or other leadership roles
- Opportunities to learn and grow within the healthcare industry
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to advance within the company and the industry.
π Location & Work Environment
Office Type: Small, locally-focused office
Office Location(s): Clermont, Florida
Geographic Context:
- Clermont is a suburban city located in central Florida, approximately 25 miles west of Orlando
- The area has a growing senior population, providing ample opportunities for business development
- Clermont offers a mix of urban and rural environments, with easy access to outdoor recreation and cultural attractions
Work Schedule: Full-time, with occasional evenings and weekends as needed
ASSUMPTION: The work environment at HomeWell Care Services is supportive and collaborative, with a focus on teamwork and employee growth.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person interview with the Sales Manager
- Background check and reference checks
- Job offer
Key Assessment Areas:
- Communication skills
- Customer service focus
- Ability to perform under pressure
- Cultural fit with the company
Application Tips:
- Highlight any relevant sales or marketing experience in your resume
- Tailor your cover letter to demonstrate your passion for working with seniors and your commitment to customer service
- Prepare examples of your ability to build and maintain relationships, as well as your marketing and sales skills
ATS Keywords: Sales, marketing, healthcare, senior care, customer service, relationship building, lead generation, account management, territory management
ASSUMPTION: The application process at HomeWell Care Services is designed to assess candidates' skills and cultural fit, with a focus on communication, customer service, and sales abilities.
π οΈ Tools & Technologies
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Mailchimp, Hootsuite)
- Social media platforms (e.g., LinkedIn, Facebook)
- Microsoft Office Suite
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the company's current technology stack and the candidate's existing skills.
π Cultural Fit Considerations
Company Values:
- Compassion
- Respect
- Integrity
- Professionalism
- Teamwork
Work Style:
- Collaborative
- Supportive
- Adaptable
- Results-driven
Self-Assessment Questions:
- Do you share HomeWell's commitment to ethics and professionalism?
- Are you comfortable working in a small, locally-focused office environment?
- Do you thrive in a high-pressure environment and enjoy taking on challenges?
ASSUMPTION: HomeWell Care Services values employees who are compassionate, respectful, and committed to providing high-quality care to their clients.
β οΈ Potential Challenges
- Managing a large territory and maintaining relationships with numerous referral sources
- Balancing multiple priorities and changing demands
- Working in a high-pressure environment with frequent shifts in direction
- Occasional evenings and weekends as needed
ASSUMPTION: Success in this role will require strong organizational skills, adaptability, and the ability to manage multiple priorities effectively.
π Similar Roles Comparison
- Unlike other sales and marketing roles, this position focuses specifically on the healthcare industry and senior care
- This role offers the opportunity to make a significant impact in the local community by enhancing the lives of seniors
- Career paths in this role may include advancement within the sales and marketing department, as well as opportunities to move into management or other leadership roles
ASSUMPTION: This role is unique in its focus on the senior care industry and offers significant growth potential for the right candidate.
π Sample Projects
- Developing and implementing a social media marketing campaign to increase brand awareness and generate leads
- Conducting market research to identify new opportunities for business development
- Planning and executing a community event to raise awareness about HomeWell Care Services and its services
ASSUMPTION: Sample projects in this role may vary depending on the company's current marketing and sales initiatives and the candidate's existing skills.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does HomeWell Care Services support the growth and development of its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does the company measure success in this role, and what are the key performance indicators?
- What opportunities are there for advancement within the company and the industry?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and your commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your sales, marketing, and customer service skills, as well as any relevant experience working with seniors
- Write a cover letter that demonstrates your passion for working with seniors and your commitment to customer service
- Prepare examples of your ability to build and maintain relationships, as well as your marketing and sales skills
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.