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Entry Level Home Care Marketer

HomeWell Care Services FL129
Full-time
On-site
Clermont, Florida, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Entry Level Home Care Marketer

πŸ”Ή Company: HomeWell Care Services FL129

πŸ”Ή Location: Clermont, Florida, United States

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Healthcare

πŸ”Ή Date Posted: April 4, 2025

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the sales team in lead generation, account management, and territory management
  • Representing the agency professionally in the healthcare community
  • Maintaining and building relationships with referral sources and healthcare professionals
  • Contributing to a positive, high-achieving company culture
  • Traveling locally to meet with professional referral sources and prospective clients

ASSUMPTION: This role is ideal for a motivated college graduate seeking to build a long-term career in the healthcare industry, with a focus on sales and marketing.

πŸ“‹ Key Responsibilities

βœ… Strengthen and maintain existing referral sources

βœ… Initiate, build, and maintain lasting relationships with new and existing referral sources

βœ… Seek, develop, and participate in marketing opportunities in the community

βœ… Establish working rapport with healthcare professionals in the territory

βœ… Leverage social media to enhance marketing efforts

ASSUMPTION: Success in this role will require strong communication skills, a customer service focus, and the ability to perform under pressure.

🎯 Required Qualifications

Education: College degree preferred

Experience: None required, but relevant experience would be an asset

Required Skills:

  • Solid communication and interpersonal skills
  • Friendly and energetic personality with a customer service focus
  • Ability to perform under pressure
  • Strong knowledge of digital mediums and social media (a plus)

Preferred Skills:

  • Previous sales or marketing experience
  • Fluency in Spanish (for better outreach in the local community)

ASSUMPTION: Candidates must be reliable, self-disciplined, and competitive, while also being a team player. Excellent follow-up, planning, and organizational skills are essential for success in this role.

πŸ’° Compensation & Benefits

Salary Range: $35,000 - $45,000 per year (AI-estimated, based on similar roles in the area)

Benefits:

  • Company car
  • Competitive salary
  • Opportunity for advancement
  • Paid time off
  • Training & development

Working Hours: Full-time, Monday - Friday, with occasional evenings and weekends as needed

ASSUMPTION: The salary range is an estimate based on similar roles in the area. The actual salary may vary depending on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: HomeWell Care Services is a non-medical, nationally recognized in-home care agency, providing hourly personal care for seniors. They are committed to delivering high-quality care with compassion and respect.

Company Size: Small (1-50 employees)

Founded: 2002 (as a franchise, with the specific location in Clermont founded in 2015)

Company Description:

  • HomeWell Care Services focuses on enhancing the lives of seniors by providing compassionate, high-quality care
  • The company prides itself on its compassionate culture and making a significant difference in the community
  • HomeWell is not just a homecare agency; it's a place where employees can make a positive impact

Company Specialties:

  • In-home care services
  • Senior care
  • Healthcare marketing and sales

Company Website: homewellcare.com

ASSUMPTION: HomeWell Care Services is a small, locally-focused company that values its employees and the community it serves.

πŸ“Š Role Analysis

Career Level: Entry Level

Reporting Structure: The Entry Level Home Care Marketer will report directly to the Sales Manager

Work Arrangement: On-site, with local travel required

Growth Opportunities:

  • Advancement within the sales and marketing department
  • Potential to move into management or other leadership roles
  • Opportunities to learn and grow within the healthcare industry

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to advance within the company and the industry.

🌍 Location & Work Environment

Office Type: Small, locally-focused office

Office Location(s): Clermont, Florida

Geographic Context:

  • Clermont is a suburban city located in central Florida, approximately 25 miles west of Orlando
  • The area has a growing senior population, providing ample opportunities for business development
  • Clermont offers a mix of urban and rural environments, with easy access to outdoor recreation and cultural attractions

Work Schedule: Full-time, with occasional evenings and weekends as needed

ASSUMPTION: The work environment at HomeWell Care Services is supportive and collaborative, with a focus on teamwork and employee growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person interview with the Sales Manager
  • Background check and reference checks
  • Job offer

Key Assessment Areas:

  • Communication skills
  • Customer service focus
  • Ability to perform under pressure
  • Cultural fit with the company

Application Tips:

  • Highlight any relevant sales or marketing experience in your resume
  • Tailor your cover letter to demonstrate your passion for working with seniors and your commitment to customer service
  • Prepare examples of your ability to build and maintain relationships, as well as your marketing and sales skills

ATS Keywords: Sales, marketing, healthcare, senior care, customer service, relationship building, lead generation, account management, territory management

ASSUMPTION: The application process at HomeWell Care Services is designed to assess candidates' skills and cultural fit, with a focus on communication, customer service, and sales abilities.

πŸ› οΈ Tools & Technologies

  • CRM software (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Mailchimp, Hootsuite)
  • Social media platforms (e.g., LinkedIn, Facebook)
  • Microsoft Office Suite

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the company's current technology stack and the candidate's existing skills.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Compassion
  • Respect
  • Integrity
  • Professionalism
  • Teamwork

Work Style:

  • Collaborative
  • Supportive
  • Adaptable
  • Results-driven

Self-Assessment Questions:

  • Do you share HomeWell's commitment to ethics and professionalism?
  • Are you comfortable working in a small, locally-focused office environment?
  • Do you thrive in a high-pressure environment and enjoy taking on challenges?

ASSUMPTION: HomeWell Care Services values employees who are compassionate, respectful, and committed to providing high-quality care to their clients.

⚠️ Potential Challenges

  • Managing a large territory and maintaining relationships with numerous referral sources
  • Balancing multiple priorities and changing demands
  • Working in a high-pressure environment with frequent shifts in direction
  • Occasional evenings and weekends as needed

ASSUMPTION: Success in this role will require strong organizational skills, adaptability, and the ability to manage multiple priorities effectively.

πŸ“ˆ Similar Roles Comparison

  • Unlike other sales and marketing roles, this position focuses specifically on the healthcare industry and senior care
  • This role offers the opportunity to make a significant impact in the local community by enhancing the lives of seniors
  • Career paths in this role may include advancement within the sales and marketing department, as well as opportunities to move into management or other leadership roles

ASSUMPTION: This role is unique in its focus on the senior care industry and offers significant growth potential for the right candidate.

πŸ“ Sample Projects

  • Developing and implementing a social media marketing campaign to increase brand awareness and generate leads
  • Conducting market research to identify new opportunities for business development
  • Planning and executing a community event to raise awareness about HomeWell Care Services and its services

ASSUMPTION: Sample projects in this role may vary depending on the company's current marketing and sales initiatives and the candidate's existing skills.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does HomeWell Care Services support the growth and development of its employees?
  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does the company measure success in this role, and what are the key performance indicators?
  • What opportunities are there for advancement within the company and the industry?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and your commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your sales, marketing, and customer service skills, as well as any relevant experience working with seniors
  • Write a cover letter that demonstrates your passion for working with seniors and your commitment to customer service
  • Prepare examples of your ability to build and maintain relationships, as well as your marketing and sales skills
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.