Event Content Strategy & Operations Manager

📌 Core Information

🔹 Job Title: Event Content Strategy & Operations Manager

🔹 Company: Salesforce

🔹 Location: New York, United States

🔹 Job Type: Full-Time

🔹 Category: Marketing & Communications

🔹 Date Posted: May 20, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site (New York, United States)

🚀 Job Overview

Key aspects of this role include:

• Leading and managing content operations for Salesforce's Strategic Events portfolio
• Driving the strategic content delivery vision and continuously improving content operations
• Collaborating cross-functionally with internal Track Lead stakeholders
• Working in partnership with Content Strategy to achieve event goals

ASSUMPTION: This role requires a high level of organization, project management skills, and the ability to work effectively with various teams to ensure successful event content delivery.

📋 Key Responsibilities

✅ Lead and manage all aspects of content operations for Salesforce's Strategic Events portfolio

✅ Drive the strategic content delivery vision and continuously improve content operations across multiple high-profile events

✅ Collaborate cross-functionally with internal Track Lead stakeholders to ensure alignment with event goals and objectives

✅ Work in partnership with Content Strategy to develop and execute content strategies that support Salesforce's overall business objectives

✅ Manage event content timelines, budgets, and resources to ensure successful event execution

✅ Coordinate with external vendors and partners to deliver high-quality event content

✅ Analyze event performance metrics and use data-driven insights to inform future event content strategies

ASSUMPTION: This role involves a high degree of multitasking, attention to detail, and the ability to work effectively under pressure, especially during peak event planning seasons.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 5-10 years of experience in event content strategy, operations, or a related role

Required Skills:

• Proven track record in content development and event logistics/project management
• Strong leadership and cross-functional collaboration skills
• Excellent project management, organizational, and time management skills
• Familiarity with Salesforce products and services is a plus

Preferred Skills:

• Experience working with cross-functional teams in a fast-paced, dynamic environment
• Knowledge of event management software and tools

ASSUMPTION: Candidates should have a solid background in event content strategy and operations, with a proven ability to manage complex projects and collaborate effectively with diverse teams.

💰 Compensation & Benefits

Salary Range: $138,800 to $190,900 per year (New York-based roles)

Benefits:

• Equity
• Benefits

Working Hours: Full-time (40 hours per week), with potential flexibility during peak event planning seasons

ASSUMPTION: The salary range provided is specific to New York-based roles and may vary for candidates in other locations. Benefits may include health insurance, retirement plans, and other perks common to large corporations.

📌 Applicant Insights

🔍 Company Context

Industry: Salesforce is a leading global provider of Customer Relationship Management (CRM) software and related services, operating in the competitive software development industry.

Company Size: Salesforce has over 10,000 employees, providing a large and diverse work environment with ample opportunities for growth and collaboration.

Founded: Salesforce was founded in 1999 and has since grown into a publicly-traded company with a strong global presence.

Company Description:

• Salesforce is a customer company, inspiring the future of business with AI+ Data + CRM
• The company empowers employees to be Trailblazers, driving their performance and career growth while contributing to the state of the world
• Salesforce is committed to business as a platform for change and doing well while doing good

Company Specialties:

• Enterprise Cloud Computing
• Customer Relationship Management

Company Website: http://www.salesforce.com

ASSUMPTION: Salesforce's large size and global presence offer employees numerous opportunities for career growth and development, as well as exposure to diverse perspectives and ideas.

📊 Role Analysis

Career Level: This role is a mid-level management position, requiring a balance of strategic thinking, operational execution, and cross-functional collaboration.

Reporting Structure: The Event Content Strategy & Operations Manager will report directly to the Senior Manager, Strategic Events Content.

Work Arrangement: This role is on-site in New York, United States, with potential flexibility during peak event planning seasons.

Growth Opportunities:

• Potential advancement to senior management roles within the Strategic Events team or related departments
• Expansion of responsibilities to include additional event portfolios or strategic initiatives
• Opportunities to work on high-visibility events and projects, gaining valuable experience and exposure

ASSUMPTION: Given Salesforce's large size and diverse range of events, there are ample opportunities for growth and development within this role and the broader organization.

🌍 Location & Work Environment

Office Type: The New York office is a modern, collaborative workspace designed to foster innovation and productivity.

Office Location(s): 415 Mission St, San Francisco, California 94105, US

Geographic Context:

• New York is a major global hub for business, finance, and technology, offering a vibrant and dynamic work environment
• The city is known for its diverse culture, rich history, and numerous attractions, providing ample opportunities for leisure and entertainment
• New York's competitive job market and cost of living may present challenges for some candidates

Work Schedule: Full-time (40 hours per week), with potential flexibility during peak event planning seasons

ASSUMPTION: The New York office provides a modern and collaborative work environment, with ample opportunities for growth and development within the broader Salesforce organization.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen to assess communication skills and cultural fit
• In-depth behavioral interviews to evaluate problem-solving skills, leadership, and event management experience
• Final-round interviews with key stakeholders to discuss the role's fit within the broader organization

Key Assessment Areas:

• Event management and project planning skills
• Cross-functional collaboration and leadership abilities
• Strategic thinking and problem-solving
• Adaptability and resilience in a fast-paced environment

Application Tips:

• Highlight specific event management experiences and achievements in your resume and cover letter
• Demonstrate your understanding of Salesforce's products and services, and how your skills align with the company's mission
• Prepare for behavioral interview questions that focus on your event management experience and leadership skills

ATS Keywords: Event content strategy, event operations, cross-functional collaboration, project management, event logistics, Salesforce products, customer relationship management

ASSUMPTION: Salesforce's interview process is designed to assess candidates' skills, experience, and cultural fit, with a focus on behavioral interviews and stakeholder engagement.

🛠️ Tools & Technologies

• Salesforce CRM
• Event management software (e.g., Cvent, Eventbrite)
• Project management tools (e.g., Asana, Trello)
• Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the events and projects the candidate is working on, but a strong proficiency in Salesforce CRM and event management software is essential.

👔 Cultural Fit Considerations

Company Values:

• Customer Success
• Innovation
• Equality

Work Style:

• Collaborative and team-oriented
• Adaptable and resilient in a fast-paced environment
• Results-driven and focused on customer success

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment, and are you able to manage multiple projects and deadlines effectively?
• Are you passionate about customer success and committed to delivering high-quality event experiences?
• Do you possess strong leadership skills and the ability to work effectively with diverse teams?

ASSUMPTION: Salesforce values a customer-focused, innovative, and collaborative work environment, and candidates who demonstrate these qualities are likely to be a strong fit for the organization.

⚠️ Potential Challenges

• Managing multiple high-profile events simultaneously, with tight deadlines and high expectations
• Navigating a large, complex organization with numerous stakeholders and competing priorities
• Adapting to changes in event strategies or priorities, with potential shifts in responsibilities or workload
• Competing with other candidates for limited opportunities within the Strategic Events team

ASSUMPTION: The Event Content Strategy & Operations Manager role presents unique challenges and opportunities, requiring strong project management, leadership, and adaptability skills to succeed.

📈 Similar Roles Comparison

• This role is distinct from other event management positions in its focus on content strategy and operations, rather than logistics or vendor management
• Within the broader events industry, this role is unique in its alignment with Salesforce's specific products, services, and customer base
• Career progression in this role may involve moving into senior management positions within the Strategic Events team or related departments, or transitioning into other strategic or operational roles within the organization

ASSUMPTION: While this role shares some similarities with other event management positions, its focus on content strategy and operations, and its alignment with Salesforce's products and services, make it a unique opportunity within the broader events industry.

📝 Sample Projects

• Developing and executing a comprehensive content strategy for a major Salesforce event, including speaker selection, session topics, and promotional materials
• Managing event content timelines, budgets, and resources to ensure successful event execution, with a focus on maximizing customer engagement and satisfaction
• Collaborating with cross-functional teams to create and deliver high-quality event content that aligns with Salesforce's overall business objectives and brand identity

ASSUMPTION: The specific projects and responsibilities for this role may vary depending on the events and initiatives the candidate is working on, but a strong focus on content strategy, operations, and cross-functional collaboration is essential.

❓ Key Questions to Ask During Interview

• Can you describe the typical event portfolio for this role and how it may evolve over time?
• How does this role collaborate with other teams within the Strategic Events department and the broader Salesforce organization?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Salesforce support the professional development and growth of employees in this role?
• What are the most challenging aspects of this role, and how can I best prepare to succeed in them?

ASSUMPTION: Asking thoughtful, informed questions during the interview process demonstrates your interest in and understanding of the role, and provides valuable insights into the organization's culture and priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: https://salesforce.wd12.myworkdayjobs.com/External_Career_Site/job/New-York---New-York/Event-Content-Strategy---Operations-Manager_JR296851
• Tailor your resume and cover letter to highlight your event management experience, leadership skills, and alignment with Salesforce's products and services
• Prepare for behavioral interview questions that focus on your event management experience and strategic thinking skills
• Research Salesforce's products, services, and company culture to demonstrate your understanding of and enthusiasm for the organization
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.