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Events Marketing Specialist

Esri
Full-time
On-site
Redlands, California, United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Events Marketing Specialist

πŸ”Ή Company: Esri

πŸ”Ή Location: Redlands, CA

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 4, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Planning and executing Esri trade shows and conferences
  • Seamless event logistics and excellent customer service
  • Effective communication and collaboration with stakeholders
  • Managing multiple priorities and deadlines
  • Attention to detail and problem-solving skills

ASSUMPTION: This role requires a high level of organization, multitasking, and adaptability to succeed in the fast-paced events environment.

πŸ“‹ Key Responsibilities

βœ… Communicate and collaborate with internal and external stakeholders to successfully orchestrate marketing events

βœ… Plan and coordinate events simultaneously, managing event coordination, vendor management, and seamless event execution

βœ… Complete work with a high level of attention to detail and accuracy, ensuring each detail aligns with the overall vision of the event

βœ… Adjust to unexpected circumstances and use judgement within defined practices to determine appropriate responses

βœ… Anticipate upcoming assignments, expect the needs of stakeholders, and actively work to accommodate

βœ… Share creativity and stay up to date on industry trends, sharing new, imaginative ideas with the team

ASSUMPTION: The role may require occasional travel (10-15% of the time) to attend and support events.

🎯 Required Qualifications

Education: Bachelor’s in Marketing, Hospitality management, or related field

Experience: 3+ years of experience working in events or the hospitality industry

Required Skills:

  • Proven ability to work independently and with a team
  • Experience providing deliverables on time against deadlines
  • Proven ability to collaborate successfully with internal and external partners
  • Proficiency with Excel, Word, PowerPoint, Outlook, and collaboration tools such as Workfront
  • Previous use of events management software such as Exhibit Force and Rainfocus

Preferred Skills:

  • CMP, PMP, or other relevant certifications

ASSUMPTION: Candidates without a relevant degree but with extensive experience in events management may still be considered.

πŸ’° Compensation & Benefits

Salary Range: $70,720 - $110,240 USD (Estimated based on industry standards for the role, experience level, and location)

Benefits:

  • Medical, dental, vision, basic and supplemental life insurance for employees (and their families)
  • 401(k) and profit-sharing programs
  • Minimum accrual of 80 hours of vacation leave
  • Twelve paid holidays throughout the calendar year
  • Opportunities for personal and professional growth

Working Hours: Full-time (40 hours/week) with occasional travel (10-15% of the time)

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's skills, experience, and other factors.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development, specializing in Geographic Information System (GIS) software and location intelligence

Company Size: 5,001-10,000 employees, providing a large, diverse work environment with ample opportunities for collaboration and growth

Founded: 1969, with a rich history in GIS technology and a strong commitment to creating positive global change

Company Description:

  • Esri is the global market leader in geographic information system (GIS) software, location intelligence, and mapping
  • Since 1969, Esri has supported customers with geographic science and geospatial analytics, what they call β€œThe Science of Where”
  • Esri takes a geographic approach to problem-solving, brought to life by modern GIS technology

Company Specialties:

  • GIS
  • Geographic information systems
  • Software
  • Geospatial analysis
  • Geography
  • Web mapping
  • Place
  • Location analytics
  • Demographics
  • 3D
  • Site selection
  • Government
  • IoT
  • Training
  • Location intelligence
  • Smart cities
  • Geodesign
  • And Mapping

Company Website: www.esri.com

ASSUMPTION: Esri's commitment to diversity, equity, and inclusion extends to the global communities it serves by creating positive change with GIS technology.

πŸ“Š Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement within the events marketing team and the broader organization

Reporting Structure: This role reports directly to the Events Marketing Manager and works closely with various internal teams, such as marketing, sales, and operations

Work Arrangement: On-site, with occasional travel (10-15% of the time) to attend and support events

Growth Opportunities:

  • Expanding event management skills and knowledge
  • Advancing to a senior events marketing role or leadership position
  • Exploring other areas of interest within Esri's diverse business

ASSUMPTION: The role may evolve over time as the company grows and expands its events portfolio.

🌍 Location & Work Environment

Office Type: Corporate headquarters, offering a modern and collaborative work environment

Office Location(s): 380 New York St., Redlands, CA 92373, US

Geographic Context:

  • Redlands, California, is located in the Inland Empire, approximately 60 miles east of Los Angeles
  • The area offers a mix of urban and suburban living, with a variety of cultural attractions and outdoor recreation opportunities
  • Esri's headquarters is situated in a bustling business district, with nearby amenities and easy access to major transportation routes

Work Schedule: Full-time (40 hours/week) with occasional travel (10-15% of the time), requiring flexibility to accommodate event schedules

ASSUMPTION: The work environment may be fast-paced and dynamic, with shifting priorities and tight deadlines during peak event seasons.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • In-person or virtual interview with the events marketing team
  • Final interview with the director of marketing

Key Assessment Areas:

  • Event planning and management skills
  • Communication and collaboration abilities
  • Adaptability and problem-solving skills
  • Cultural fit and alignment with Esri's values

Application Tips:

  • Highlight relevant events management experience and achievements
  • Tailor your resume and cover letter to emphasize skills and experiences that match the required and preferred qualifications
  • Prepare for behavioral interview questions that focus on your event management experience and problem-solving skills

ATS Keywords: Event Management, Vendor Management, Marketing Events, Stakeholder Communication, Event Coordination, Attention to Detail, Problem Solving, Creativity, Collaboration, Proactivity

ASSUMPTION: Esri uses an Applicant Tracking System (ATS) to manage and organize job applications, so including relevant keywords in your resume can help your application stand out.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Excel, Word, PowerPoint, Outlook)
  • Workfront (project management and collaboration tool)
  • Exhibit Force (event management software)
  • Rainfocus (event management software)

ASSUMPTION: Familiarity with additional events management software and tools may be beneficial but is not explicitly required.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Service
  • Integrity
  • Collaboration
  • Respect
  • Excellence

Work Style:

  • Fast-paced and dynamic, with shifting priorities and tight deadlines during peak event seasons
  • Collaborative and team-oriented, with a strong focus on internal and external stakeholder communication
  • Adaptable and proactive, with a willingness to accommodate unexpected circumstances and changing event requirements

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic environment with shifting priorities?
  • Are you an effective communicator and collaborator, able to build productive relationships with internal and external stakeholders?
  • Do you possess strong organizational skills and attention to detail, with the ability to manage multiple priorities and deadlines?

ASSUMPTION: Candidates who align with Esri's values and work style will be more likely to succeed in this role and contribute to the company's mission.

⚠️ Potential Challenges

  • Managing multiple events simultaneously, with tight deadlines and shifting priorities
  • Adapting to unexpected circumstances and changing event requirements
  • Occasional travel (10-15% of the time) to attend and support events
  • Balancing the needs and expectations of various internal and external stakeholders

ASSUMPTION: The role may present unique challenges, but it also offers opportunities for professional growth and development.

πŸ“ˆ Similar Roles Comparison

  • Unlike related roles in event planning or coordination, this role focuses specifically on marketing events and requires a strong understanding of marketing strategies and tactics
  • Industry-specific context: The events marketing specialist role within Esri requires a solid understanding of GIS software and location intelligence, as well as the ability to leverage this technology to create engaging and informative event experiences
  • Career path comparison: This role offers a clear path for growth and advancement within the events marketing team and the broader organization, with opportunities to expand event management skills and knowledge or explore other areas of interest within Esri's diverse business

ASSUMPTION: The events marketing specialist role within Esri is unique and offers a distinct set of challenges, opportunities, and career growth prospects.

πŸ“ Sample Projects

  • Planning and executing a large-scale Esri conference, including vendor management, logistics, and on-site support
  • Coordinating a series of regional events, requiring close collaboration with local teams and external partners
  • Developing and implementing a new event management process or tool to improve efficiency and effectiveness

ASSUMPTION: Sample projects provided are intended to illustrate the types of tasks and responsibilities associated with the events marketing specialist role within Esri and may not represent the full scope of work required.

❓ Key Questions to Ask During Interview

  • Can you describe the typical event portfolio for this role and how it may evolve over time?
  • How does this role collaborate with other teams within Esri, such as marketing, sales, and operations?
  • What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
  • How does Esri support the professional growth and development of its employees, particularly within the events marketing team?
  • What are the key priorities for this role in the first 30, 60, and 90 days?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to understanding the company's culture and expectations.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to emphasize skills and experiences that match the required and preferred qualifications
  • Prepare for behavioral interview questions that focus on your event management experience and problem-solving skills
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.