📌 Core Information
🔹 Job Title: Executive Writer - Technology GTM Storytelling
🔹 Company: ServiceNow
🔹 Location: Santa Clara, California, United States
🔹 Job Type: Full-time
🔹 Category: Software Development
🔹 Date Posted: April 23, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Developing storytelling strategies to position ServiceNow's digital transformation as a model for customers.
- Creating compelling narratives and presentations for executive and CxO audiences, aligning with Now on Now technology priorities and product strategy.
- Initiating and leading thought leadership initiatives using investigative storytelling to spark industry-leading conversations.
- Amplifying transformational stories through keynote presentations, customer engagements, board-level discussions, and analyst interactions.
- Collaborating with cross-functional teams to ensure aligned and consistent messaging, influencing revenue outcomes.
ASSUMPTION: This role requires a strong understanding of enterprise technology, digital transformation, and the ability to translate complex IT solutions into compelling stories for diverse stakeholders.
📋 Key Responsibilities
✅ Define and lead strategy for storytelling that positions Now on Now digital transformation as a model for customers.
✅ Write executive narratives and presentations for CxO audiences, aligning with Now on Now technology priorities and product strategy.
✅ Shape thought leadership initiatives using investigative storytelling to spark industry-leading conversations.
✅ Amplify transformational stories through keynote presentations, customer engagements, board-level discussions, and analyst interactions.
✅ Collaborate with cross-functional teams to ensure aligned and consistent messaging, influencing revenue outcomes.
ASSUMPTION: This role involves working closely with senior leadership and guiding them in communicating the value of complex IT solutions to diverse stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Journalism, Communications, English, or a related field (or equivalent experience).
Experience: 12+ years of relevant work experience in executive communications, thought leadership, storytelling, or strategic content development.
Required Skills:
- Proven track record in crafting high-impact narratives for C-level executives in enterprise technology, digital transformation, and technological advancements in the SaaS or tech industry.
- Deep acumen of how IT organizations are run.
- Experience in fast-paced, high-stakes environments where messaging directly influences revenue outcomes.
- Leadership in high-visibility initiatives with expertise in storytelling and content creation.
- Exceptional ability to translate technical and product innovations into impactful stories that resonate with C-level executives, IT decision-makers, and business leaders.
- Expertise in developing executive presentations, keynote content, and presentation storytelling for global audiences, with a strong background in visual storytelling.
- Experience leading cross-functional teams to align on messaging strategy.
- Ability to work closely with senior leadership and guide them in communicating the value of complex IT solutions in ways that resonate with diverse customer and industry stakeholders.
- Strong investigative and journalistic instincts to uncover and shape compelling, real-world transformation stories that demonstrate technology's business impact.
- Strategic and cross-functional leadership skills.
Preferred Skills:
- Experience with AI-powered tools or automating workflows.
- Familiarity with ServiceNow products and services.
ASSUMPTION: Given the strategic nature of this role, candidates with a strong background in executive communications and storytelling are highly sought after.
💰 Compensation & Benefits
Salary Range: $150,000 - $200,000 per year (Estimated based on industry standards for a senior-level executive communications role in the tech industry)
Benefits:
- Comprehensive health, dental, and vision insurance
- 401(k) matching
- Employee stock purchase plan
- Flexible time off and company holidays
- Tuition reimbursement and professional development opportunities
- Employee discounts on ServiceNow products and services
Working Hours: Full-time, typically 40 hours per week, with flexibility to work remotely
ASSUMPTION: The salary range is an estimate based on industry standards for a senior-level executive communications role in the tech industry. Actual compensation may vary based on factors such as experience, skills, and market conditions.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development
Company Size: 10,001+ employees (Enterprise-level)
Founded: 2004
Company Description:
- ServiceNow is a global market leader in cloud-based digital workflows, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500.
- The company's intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work.
- ServiceNow's mission is to make the world work better for everyone by transforming how work is done.
Company Specialties:
- Service Management
- Enterprise Cloud
- Custom App Development
- Platform
- ITSM
- Security Operations
- Customer Service Management
- ITOM
- GRC
- HR Service Delivery
- and digitize workflows
Company Website: www.servicenow.com
ASSUMPTION: ServiceNow's large size and global presence offer applicants extensive career growth opportunities and exposure to diverse industries and technologies.
📊 Role Analysis
Career Level: Senior-level, strategic role within the Digital Technology organization
Reporting Structure: This role reports directly to the Senior Director of the Now on Now team and collaborates with various cross-functional teams, including Product, R&D, IT executives, marketing, sales, and communications professionals.
Work Arrangement: Remote OK, with flexibility to work remotely full-time or part-time, depending on the needs of the role and the applicant's preferences.
Growth Opportunities:
- Potential to advance to a leadership role within the Now on Now team or other strategic communications functions within ServiceNow.
- Opportunities to work on high-impact projects and influence revenue outcomes.
- Chance to develop expertise in AI integration and digital transformation storytelling.
ASSUMPTION: This role offers significant growth potential for candidates with strong storytelling skills and a strategic mindset.
🌍 Location & Work Environment
Office Type: Hybrid, with a preference for candidates located near ServiceNow's Santa Clara, California headquarters or other major office locations.
Office Location(s): 2225 Lawson Lane, Santa Clara, CA 95054, US; additional offices in various global locations.
Geographic Context:
- Santa Clara, California, is located in the heart of Silicon Valley, offering a vibrant tech industry and diverse cultural experiences.
- The Bay Area has a Mediterranean climate, with mild winters and warm, dry summers.
- ServiceNow's global presence provides opportunities for international travel and collaboration.
Work Schedule: Full-time, with flexibility to work remotely and manage personal schedules, as needed.
ASSUMPTION: The hybrid work arrangement allows for a balance between in-office collaboration and remote work flexibility.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager or a member of the Now on Now team.
- In-depth interview with the Senior Director of the Now on Now team and other key stakeholders.
- Final interview with the Senior Vice President of Digital Technology or another senior leader.
- Background check and offer extension.
Key Assessment Areas:
- Storytelling and content creation skills.
- Strategic thinking and ability to align with Now on Now technology priorities and product strategy.
- Cross-functional collaboration and leadership skills.
- Investigative and journalistic instincts.
Application Tips:
- Tailor your resume and cover letter to highlight your executive communications, thought leadership, and storytelling experience.
- Include specific examples of how you've translated complex IT solutions into compelling stories for diverse stakeholders.
- Demonstrate your understanding of ServiceNow's products, services, and digital transformation initiatives.
ATS Keywords: Executive Communications, Thought Leadership, Storytelling, Digital Transformation, AI Integration, Cross-Functional Collaboration, Presentation Storytelling, Visual Storytelling, Strategic Leadership, Customer Engagement, Narrative Development, High-Impact Narratives, Collaboration
ASSUMPTION: The application process for this role is competitive, and candidates with a strong portfolio of executive-level storytelling samples are likely to be more successful.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Content management systems (CMS) and marketing automation tools (e.g., Marketo, HubSpot)
- AI-powered storytelling and content creation tools (e.g., Copy.ai, Frase.io)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with AI-powered storytelling tools and marketing automation platforms is a plus but not required for this role.
👔 Cultural Fit Considerations
Company Values:
- Customer Obsessed
- Innovation
- Integrity
- Trust
- Fun
Work Style:
- Fast-paced, high-stakes environment where messaging directly influences revenue outcomes.
- Collaborative and cross-functional teamwork.
- Strategic and investigative mindset.
- Strong attention to detail and commitment to quality storytelling.
Self-Assessment Questions:
- How have you demonstrated your ability to translate complex IT solutions into compelling stories for diverse stakeholders?
- Can you provide an example of a time when you led a high-visibility initiative with expertise in storytelling and content creation?
- How do you approach working in a fast-paced, high-stakes environment where messaging directly influences revenue outcomes?
ASSUMPTION: ServiceNow values candidates who are strategic, collaborative, and committed to delivering high-quality work in a fast-paced environment.
⚠️ Potential Challenges
- Managing multiple high-visibility projects with strategic impact in a fast-paced environment.
- Balancing the needs of various stakeholders, including senior leadership, cross-functional teams, and customers.
- Keeping up with the latest trends and innovations in enterprise technology and digital transformation.
- Adapting to a hybrid work arrangement and maintaining productivity in a remote or hybrid work environment.
ASSUMPTION: These challenges require strong organizational skills, adaptability, and a strategic mindset to overcome.
📈 Similar Roles Comparison
- Compared to other executive communications roles, this position places a greater emphasis on thought leadership, investigative storytelling, and AI integration.
- In the tech industry, ServiceNow is known for its innovative AI-enhanced platform and commitment to digital transformation, making this role unique in its focus on storytelling for enterprise technology.
- Career paths for successful candidates in this role may include advancement to leadership positions within the Now on Now team or other strategic communications functions within ServiceNow.
ASSUMPTION: This role offers a unique blend of strategic storytelling, thought leadership, and AI integration, setting it apart from similar roles in the industry.
📝 Sample Projects
- Developing a keynote presentation for a global conference, showcasing ServiceNow's digital transformation success stories and aligning with Now on Now technology priorities and product strategy.
- Creating a thought leadership whitepaper on the intersection of AI and digital transformation in enterprise IT, featuring investigative storytelling and real-world transformation stories.
- Leveraging deep experience in creating impactful stories using PowerPoint to amplify a customer's transformational journey through ServiceNow's platform, resulting in a successful executive briefing and follow-on business opportunities.
ASSUMPTION: These sample projects demonstrate the strategic, investigative, and storytelling skills required for success in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the broader Now on Now team and ServiceNow's Digital Technology organization?
- What are the most pressing challenges facing the Now on Now team, and how can this role address them?
- How does ServiceNow support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does ServiceNow foster a culture of innovation and continuous learning?
ASSUMPTION: Asking these questions demonstrates your interest in the role, the team, and the company's culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your executive communications, thought leadership, and storytelling experience, with a focus on translating complex IT solutions into compelling stories for diverse stakeholders.
- Prepare a portfolio of your best executive-level storytelling samples, demonstrating your ability to create high-impact narratives for C-level executives.
- Be ready to discuss your approach to working in a fast-paced, high-stakes environment where messaging directly influences revenue outcomes.
- Follow up with the hiring manager or a member of the Now on Now team one week after submitting your application to express your interest and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
