S

Field & Channel Marketing Specialist - France

SOTI
Full-time
Remote
Worldwide

πŸ“Œ Core Information

πŸ”Ή Job Title: Field & Channel Marketing Specialist - France

πŸ”Ή Company: SOTI

πŸ”Ή Location: France (Remote)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-07-04

πŸ”Ή Experience Level: Mid-Level (2-5 years)

πŸ”Ή Remote Status: Remote Solely

πŸš€ Job Overview

Key aspects of this role include:

  • Planning and executing marketing activities targeting customers, prospects, and resellers
  • Managing regional OEM marketing programs and events
  • Collaborating with corporate marketing to deliver localized content
  • Tracking ROI-focused metrics for marketing initiatives
  • Building relationships with media outlets and supporting case study referral programs

ASSUMPTION: This role requires a high level of autonomy and collaboration with various teams. The ideal candidate will be proactive, detail-oriented, and comfortable working remotely.

πŸ“‹ Key Responsibilities

βœ… Plan and execute marketing activities targeting customers, prospects, and resellers

βœ… Develop and manage regional OEM marketing programs and events

βœ… Collaborate with corporate marketing to deliver localized webinar content and schedules

βœ… Track and report ROI-focused metrics for marketing initiatives

βœ… Draft compelling email marketing content to drive revenue and customer acquisition

βœ… Develop and implement regional lead generation and nurturing campaigns

βœ… Create, review, and deploy localized marketing content and sales enablement materials

βœ… Translate marketing content, reports, and social media materials between English and French

βœ… Plan, coordinate, and manage regional tradeshows, events, and webinars

βœ… Represent SOTI at events to ensure strong brand presence

βœ… Oversee the logistics of booth assets for regional events, including setup and teardown

βœ… Maintain the SOTI website and/or regional microsites with accurate event information

βœ… Support regional PR initiatives and build relationships with media outlets

βœ… Assist with the development and management of case study referral programs

βœ… Work closely with the sales team to design and execute measurable programs for reseller recruitment and engagement

βœ… Support co-marketing activities with existing resellers to drive mutual success

βœ… Collaborate with resellers and the sales team on local events such as tradeshows, lunch-and-learns, and workshops

βœ… Assist in rolling out channel sales training programs

βœ… Coordinate regional channel communications and ensure timely updates

βœ… Assist in planning and managing the regional marketing budget, including accruals and expenditure tracking

βœ… Create and manage POs in alignment with budget approvals and processes

βœ… Measure the performance of marketing activities with detailed monthly and quarterly reporting

ASSUMPTION: This role requires strong organizational skills and the ability to manage multiple projects simultaneously. The ideal candidate will be able to prioritize tasks and work efficiently in a remote environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 3-5+ years of experience in operational B2B marketing, preferably in tech/software

Required Skills:

  • Native French speaker with fluency in English (spoken and written)
  • Solid experience in event management, campaign execution, and channel support
  • Strong project management and prioritization skills
  • Highly organized, detail-oriented, and accountable
  • Eager to grow and develop within the role, with a strong interest in events, sales enablement, and partner engagement
  • Clear communicator with a collaborative mindset
  • Comfortable using Salesforce, ClickUp, and other marketing tools
  • Driver’s license and willingness to travel (France & occasional international)

Preferred Skills:

  • Experience with marketing automation tools
  • Knowledge of the French tech industry
  • Familiarity with SOTI's products and services

ASSUMPTION: While not explicitly stated, having experience with marketing automation tools and knowledge of the French tech industry would be beneficial for success in this role.

πŸ’° Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (Estimated based on industry standards for a mid-level marketing role in France)

Benefits:

  • Health insurance
  • Retirement savings plan
  • Employee assistance program
  • Paid time off (vacation, sick leave, holidays)
  • Professional development opportunities

Working Hours: 40 hours per week, with flexibility for occasional overtime as needed

ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level marketing role in France. The actual salary may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development

Company Size: 1,001-5,000 employees (Mid-sized company)

Founded: 1995

Company Description:

  • SOTI is a global provider of enterprise software solutions that go beyond traditional MDM/EMM/UEM
  • Trusted by companies to get the most out of their mobile operations for over 25 years
  • Recognized as an industry leader and innovator in the mobile management space and beyond

Company Specialties:

  • Mobile Device Management (MDM)
  • Bring Your Own Device (BYOD)
  • Mobile Application Management (MAM)
  • Mobile Content Management (MCM)
  • Enterprise Mobility Management (EMM)
  • IoT and Unified Endpoint Management

Company Website: soti.net

ASSUMPTION: SOTI is a well-established company with a strong reputation in the software development industry. They offer a range of enterprise software solutions that cater to various business needs.

πŸ“Š Role Analysis

Career Level: Mid-level marketing professional

Reporting Structure: Reports to Senior Manager, Field & Channel Marketing – Northern & Western Europe

Work Arrangement: Remote solely, with occasional travel required

Growth Opportunities:

  • Potential for career progression within the marketing department
  • Opportunities to work on diverse projects and gain exposure to different aspects of marketing
  • Chance to collaborate with international teams and gain global experience

ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department. The ideal candidate will be eager to take on new challenges and expand their skillset.

🌍 Location & Work Environment

Office Type: Remote (with occasional travel required)

Office Location(s): France (Remote)

Geographic Context:

  • France has a strong tech industry with a growing demand for marketing professionals
  • The remote work arrangement allows for flexibility and work-life balance
  • Occasional travel may be required for events and meetings

Work Schedule: Standard business hours with flexibility for occasional overtime as needed

ASSUMPTION: The remote work arrangement offers flexibility and work-life balance, but may require occasional travel for events and meetings.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the hiring manager
  • In-depth interview with the hiring manager and/or other team members
  • Final interview with the senior manager

Key Assessment Areas:

  • Language skills (French and English)
  • Marketing experience and expertise
  • Project management and organizational skills
  • Cultural fit and alignment with company values

Application Tips:

  • Highlight relevant marketing experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of the role and your fit for the company
  • Prepare examples of successful marketing campaigns or events you've managed

ATS Keywords: B2B Marketing, Event Management, Campaign Execution, Channel Support, Project Management, Sales Enablement, Partner Engagement, Marketing Tools, ROI, Localization, PR, Case Studies, Reseller Management, Budget Management

ASSUMPTION: The application process may vary depending on the hiring manager's preferences and the company's current needs. It's essential to tailor your application materials to demonstrate your fit for the role and the company.

πŸ› οΈ Tools & Technologies

  • Salesforce
  • ClickUp
  • Marketing automation tools (e.g., HubSpot, Marketo)
  • Microsoft Office Suite
  • Google Workspace

ASSUMPTION: The required tools and technologies may vary depending on the company's current tech stack and the candidate's specific role and responsibilities.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Customer-centricity
  • Collaboration
  • Integrity
  • Accountability

Work Style:

  • Autonomous and self-driven
  • Collaborative and team-oriented
  • Results-focused and data-driven
  • Adaptable and open to change

Self-Assessment Questions:

  • How do you stay organized and manage multiple projects simultaneously in a remote work environment?
  • Can you provide an example of a successful marketing campaign you've managed, and how you measured its ROI?
  • How do you approach building relationships with partners and stakeholders to drive mutual success?

ASSUMPTION: SOTI values innovation, customer-centricity, collaboration, integrity, and accountability. The ideal candidate will be autonomous, collaborative, results-focused, adaptable, and open to change.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines in a remote work environment
  • Building and maintaining strong relationships with partners and stakeholders
  • Adapting to changes in the market and adjusting marketing strategies accordingly
  • Occasional travel requirements for events and meetings

ASSUMPTION: The remote work arrangement may present challenges in terms of staying organized and managing multiple projects simultaneously. The ideal candidate will be able to adapt to changes and manage their time effectively.

πŸ“ˆ Similar Roles Comparison

  • This role is more focused on regional marketing and event management compared to corporate marketing roles
  • Requires strong language skills in French and English, while corporate marketing roles may only require English
  • Offers opportunities for career progression within the marketing department

ASSUMPTION: This role is more focused on regional marketing and event management compared to corporate marketing roles. The ideal candidate will have strong language skills in French and English and be eager to take on new challenges and expand their skillset.

πŸ“ Sample Projects

  • Planning and executing a regional trade show, including logistics, booth setup, and representation
  • Developing and managing a regional OEM marketing program, including localized content and event coordination
  • Collaborating with corporate marketing to deliver localized webinar content and schedules, and tracking ROI-focused metrics

ASSUMPTION: These sample projects are based on the core responsibilities outlined in the job description. The ideal candidate will have experience in these areas and be able to provide specific examples of their accomplishments.

❓ Key Questions to Ask During Interview

  • Can you describe the typical marketing budget for a regional event, and how it is allocated?
  • How do you approach building and maintaining strong relationships with partners and stakeholders?
  • Can you provide an example of a successful marketing campaign you've managed, and how you measured its ROI?
  • How do you stay organized and manage multiple projects simultaneously in a remote work environment?
  • What opportunities are there for professional growth and development within the marketing department?

ASSUMPTION: These key questions are designed to assess the candidate's fit for the role and their understanding of the company's marketing strategies and priorities.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
  • Prepare examples of successful marketing campaigns or events you've managed
  • Follow up with the hiring manager one week after your final interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.