O

Field Growth Manager

OneDigital
Full-time
On-site
Rockwall, Texas, United States
πŸš€ Growth Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Field Growth Manager

πŸ”Ή Company: OneDigital

πŸ”Ή Location: Rockwall, TX

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Business Consulting and Services

πŸ”Ή Date Posted: June 30, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Driving sales velocity through outbound marketing and sales enablement efforts
  • Activating campaigns, managing leads, and ensuring consistent outreach
  • Collaborating with sales leaders and national marketing resources for localized growth
  • Analyzing pipeline data to identify opportunities and recommend strategies

ASSUMPTION: This role requires a strong understanding of sales processes, marketing campaigns, and data analysis to drive growth effectively.

πŸ“‹ Key Responsibilities

βœ… Source viable lead lists using tools like MiEdge, ZoomInfo, Salesforce, and Hubspot

βœ… Develop cadences to re-engage cold leads, expand existing relationships, and target new lead sources

βœ… Partner with sales leadership to ensure leads are assigned and managed effectively

βœ… Collaborate with sales leaders to drive accountability in campaign follow-through

βœ… Partner with sales enablement to develop training for campaign activation

βœ… Ensure consistent outreach and disciplined sales process execution

βœ… Work with national marketing ops to implement campaign tools and best practices

βœ… Build a 12-month sales cadence plan aligned with national editorial calendars

βœ… Localize and activate outbound campaigns using national templates

βœ… Activate vertical-specific campaigns in collaboration with national marketing

βœ… Ensure alignment with OneDigital's MarTech systems and tools

βœ… Leverage Salesforce Engagement to drive outreach strategies

βœ… Leverage Salesforce dashboards and reporting to track performance

βœ… Monitor pipeline data to identify opportunities for campaign deployment

βœ… Recommend activation strategies based on real-time pipeline analysis

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple campaigns and leads simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Marketing, or a related field

Experience: 2-5 years of experience in sales, marketing, or a related role

Required Skills:

  • Proven track record in sales or marketing
  • Strong data analysis skills
  • Excellent communication and collaboration skills
  • Proficiency in Salesforce, Hubspot, and other marketing tools
  • Ability to manage multiple campaigns and leads simultaneously

Preferred Skills:

  • Experience with MiEdge and ZoomInfo
  • Familiarity with OneDigital's MarTech systems and tools
  • Background in employee benefits or business consulting

ASSUMPTION: Candidates with experience in sales, marketing, or a related field, as well as a strong understanding of data analysis and campaign management, are likely to be successful in this role.

πŸ’° Compensation & Benefits

Salary Range: $60,000 - $80,000 per year (based on industry standards for the role, experience level, and location)

Benefits:

  • Health, wellbeing, and retirement benefits
  • Paid time off and overtime pay for non-exempt employees
  • Learning and development programs
  • Job-related expense reimbursement
  • Employee perks and discounts

Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with some flexibility

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on individual qualifications and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: OneDigital operates in the business consulting and services industry, focusing on employee benefits, health and ancillary benefits, and financial services.

Company Size: OneDigital has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: OneDigital was founded in 2000 and is headquartered in Atlanta, GA.

Company Description:

  • OneDigital is a team of fierce advocates helping businesses and individuals achieve their aspirations of health, success, and financial security.
  • The company offers insurance, financial services, and HR platform solutions for a contemporary work-life experience.
  • OneDigital is recognized for its culture of caring and has received the Glassdoor Employees’ Choice Award for Best Places to Work in 2023.

Company Specialties:

  • Employee Benefits
  • Health and Ancillary Benefits
  • Consulting
  • Global Benefits
  • Wellbeing
  • Pharmacy Consulting
  • Retirement Planning
  • Wealth Management
  • Human Resources Consulting
  • Property and Casualty
  • Health Insurance
  • Risk Management
  • Financial Services
  • PEO

Company Website: www.onedigital.com

ASSUMPTION: OneDigital's focus on employee benefits and financial services provides opportunities for candidates interested in these fields.

πŸ“Š Role Analysis

Career Level: This role is at the mid-career level, requiring 2-5 years of experience in sales, marketing, or a related field.

Reporting Structure: The Field Growth Manager reports directly to the Sales Leadership team and collaborates with national marketing resources.

Work Arrangement: This role is on-site, with the primary office located in Rockwall, TX.

Growth Opportunities:

  • Progression to senior roles within the sales or marketing teams
  • Expansion into other areas of OneDigital's business, such as employee benefits or financial services
  • Potential to work on national campaigns and collaborate with diverse teams

ASSUMPTION: Candidates interested in career growth within sales, marketing, or related fields will find opportunities at OneDigital.

🌍 Location & Work Environment

Office Type: OneDigital's office in Rockwall, TX, is a professional, collaborative environment with on-site work arrangements.

Office Location(s): 200 Galleria Parkway, Suite 1950, Atlanta, GA 30339 (headquarters), with regional offices across the nation

Geographic Context:

  • Rockwall, TX, is a suburb of Dallas, offering a mix of urban and suburban living
  • The area provides easy access to major highways and is close to Dallas/Fort Worth International Airport
  • Rockwall offers a variety of housing options, dining, and entertainment choices

Work Schedule: The work schedule is typically Monday-Friday, 9:00 AM - 5:00 PM, with some flexibility for meetings and campaign management.

ASSUMPTION: Candidates comfortable with an on-site work arrangement and interested in the Rockwall, TX, area will find this role appealing.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • In-person or virtual interview with the sales leadership team
  • Final interview with the regional vice president
  • Background check and offer extension

Key Assessment Areas:

  • Sales and marketing experience
  • Data analysis and campaign management skills
  • Communication and collaboration abilities
  • Alignment with OneDigital's company culture and values

Application Tips:

  • Highlight relevant sales and marketing experience, as well as data analysis skills
  • Tailor your resume to emphasize transferable skills and achievements relevant to this role
  • Prepare examples of successful campaign management and lead generation efforts
  • Demonstrate your understanding of OneDigital's business and how your skills align with the company's mission

ATS Keywords: Sales, Marketing, Lead Generation, Campaign Management, Data Analysis, Salesforce, Hubspot, MiEdge, ZoomInfo

ASSUMPTION: Applicants should focus on demonstrating their sales and marketing experience, data analysis skills, and alignment with OneDigital's company culture.

πŸ› οΈ Tools & Technologies

  • Salesforce
  • Hubspot
  • MiEdge
  • ZoomInfo
  • Microsoft Office Suite
  • Google Workspace

ASSUMPTION: Proficiency in these tools is required for this role, and candidates should be prepared to demonstrate their familiarity with them during the interview process.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Fierce Advocates: We put our clients first and go above and beyond to help them succeed
  • OneDigital: We are one team, working together to achieve our collective goals
  • Integrity: We do the right thing, always
  • Excellence: We strive for the highest standards in everything we do
  • Innovation: We embrace change and continuously improve

Work Style:

  • Collaborative: This role requires close collaboration with sales leadership and national marketing resources
  • Data-driven: Decisions are based on data analysis and real-time pipeline insights
  • Adaptable: The role may require adjustments to campaign strategies based on pipeline data and market conditions

Self-Assessment Questions:

  • Do you thrive in a collaborative, data-driven environment?
  • Are you comfortable managing multiple campaigns and leads simultaneously?
  • Can you adapt your strategies based on real-time pipeline analysis and market conditions?

ASSUMPTION: Candidates who align with OneDigital's values and work style, and who can demonstrate their ability to thrive in a collaborative, data-driven environment, will be strong fits for this role.

⚠️ Potential Challenges

  • Managing multiple campaigns and leads simultaneously may be challenging for candidates new to sales or marketing roles
  • The on-site work arrangement may not be suitable for candidates who prefer remote or hybrid work environments
  • The role may require occasional travel to attend national marketing meetings or client events
  • The Rockwall, TX, area may not be suitable for candidates who prefer urban or coastal living

ASSUMPTION: Candidates should carefully consider these potential challenges and ensure they align with their career goals, work preferences, and personal circumstances.

πŸ“ˆ Similar Roles Comparison

  • This role differs from related positions in its focus on outbound marketing and sales enablement efforts, rather than brand development or top-of-funnel demand generation
  • OneDigital's focus on employee benefits and financial services provides unique opportunities for candidates interested in these fields
  • Career progression in this role may differ from other sales or marketing positions, with opportunities for expansion into OneDigital's various business areas

ASSUMPTION: Candidates should research similar roles and consider how this position aligns with their career goals and interests.

πŸ“ Sample Projects

  • Developing a 12-month sales cadence plan aligned with national editorial calendars
  • Localizing and activating outbound campaigns using national templates
  • Analyzing pipeline data to identify opportunities for campaign deployment and recommending activation strategies

ASSUMPTION: These sample projects provide insight into the day-to-day responsibilities and required skills for this role.

❓ Key Questions to Ask During Interview

  • Can you describe the typical campaign management process and how it aligns with sales leadership's priorities?
  • How does this role collaborate with national marketing resources, and what opportunities are there for input on national campaigns?
  • What are the primary challenges facing the sales team, and how does this role address them?
  • What opportunities are there for professional development and growth within this role and OneDigital?
  • How does OneDigital support work-life balance for its employees?

ASSUMPTION: These questions help candidates better understand the role's day-to-day responsibilities, collaboration opportunities, and growth potential within OneDigital.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant sales and marketing experience, data analysis skills, and transferable achievements
  • Prepare examples of successful campaign management and lead generation efforts
  • Demonstrate your understanding of OneDigital's business and how your skills align with the company's mission
  • Follow up with the hiring manager one week after submitting your application to inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.