π Core Information
πΉ Job Title: Field Growth Manager
πΉ Company: OneDigital
πΉ Location: Rockwall, TX
πΉ Job Type: Full-Time
πΉ Category: Business Consulting and Services
πΉ Date Posted: June 30, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Driving sales velocity through outbound marketing and sales enablement efforts
- Activating campaigns, managing leads, and ensuring consistent outreach
- Collaborating with sales leaders and national marketing resources for localized growth
- Analyzing pipeline data to identify opportunities and recommend strategies
ASSUMPTION: This role requires a strong understanding of sales processes, marketing campaigns, and data analysis to drive growth effectively.
π Key Responsibilities
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Source viable lead lists using tools like MiEdge, ZoomInfo, Salesforce, and Hubspot
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Develop cadences to re-engage cold leads, expand existing relationships, and target new lead sources
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Partner with sales leadership to ensure leads are assigned and managed effectively
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Collaborate with sales leaders to drive accountability in campaign follow-through
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Partner with sales enablement to develop training for campaign activation
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Ensure consistent outreach and disciplined sales process execution
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Work with national marketing ops to implement campaign tools and best practices
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Build a 12-month sales cadence plan aligned with national editorial calendars
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Localize and activate outbound campaigns using national templates
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Activate vertical-specific campaigns in collaboration with national marketing
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Ensure alignment with OneDigital's MarTech systems and tools
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Leverage Salesforce Engagement to drive outreach strategies
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Leverage Salesforce dashboards and reporting to track performance
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Monitor pipeline data to identify opportunities for campaign deployment
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Recommend activation strategies based on real-time pipeline analysis
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple campaigns and leads simultaneously.
π― Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field
Experience: 2-5 years of experience in sales, marketing, or a related role
Required Skills:
- Proven track record in sales or marketing
- Strong data analysis skills
- Excellent communication and collaboration skills
- Proficiency in Salesforce, Hubspot, and other marketing tools
- Ability to manage multiple campaigns and leads simultaneously
Preferred Skills:
- Experience with MiEdge and ZoomInfo
- Familiarity with OneDigital's MarTech systems and tools
- Background in employee benefits or business consulting
ASSUMPTION: Candidates with experience in sales, marketing, or a related field, as well as a strong understanding of data analysis and campaign management, are likely to be successful in this role.
π° Compensation & Benefits
Salary Range: $60,000 - $80,000 per year (based on industry standards for the role, experience level, and location)
Benefits:
- Health, wellbeing, and retirement benefits
- Paid time off and overtime pay for non-exempt employees
- Learning and development programs
- Job-related expense reimbursement
- Employee perks and discounts
Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with some flexibility
ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on individual qualifications and performance.
π Applicant Insights
π Company Context
Industry: OneDigital operates in the business consulting and services industry, focusing on employee benefits, health and ancillary benefits, and financial services.
Company Size: OneDigital has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: OneDigital was founded in 2000 and is headquartered in Atlanta, GA.
Company Description:
- OneDigital is a team of fierce advocates helping businesses and individuals achieve their aspirations of health, success, and financial security.
- The company offers insurance, financial services, and HR platform solutions for a contemporary work-life experience.
- OneDigital is recognized for its culture of caring and has received the Glassdoor Employeesβ Choice Award for Best Places to Work in 2023.
Company Specialties:
- Employee Benefits
- Health and Ancillary Benefits
- Consulting
- Global Benefits
- Wellbeing
- Pharmacy Consulting
- Retirement Planning
- Wealth Management
- Human Resources Consulting
- Property and Casualty
- Health Insurance
- Risk Management
- Financial Services
- PEO
Company Website: www.onedigital.com
ASSUMPTION: OneDigital's focus on employee benefits and financial services provides opportunities for candidates interested in these fields.
π Role Analysis
Career Level: This role is at the mid-career level, requiring 2-5 years of experience in sales, marketing, or a related field.
Reporting Structure: The Field Growth Manager reports directly to the Sales Leadership team and collaborates with national marketing resources.
Work Arrangement: This role is on-site, with the primary office located in Rockwall, TX.
Growth Opportunities:
- Progression to senior roles within the sales or marketing teams
- Expansion into other areas of OneDigital's business, such as employee benefits or financial services
- Potential to work on national campaigns and collaborate with diverse teams
ASSUMPTION: Candidates interested in career growth within sales, marketing, or related fields will find opportunities at OneDigital.
π Location & Work Environment
Office Type: OneDigital's office in Rockwall, TX, is a professional, collaborative environment with on-site work arrangements.
Office Location(s): 200 Galleria Parkway, Suite 1950, Atlanta, GA 30339 (headquarters), with regional offices across the nation
Geographic Context:
- Rockwall, TX, is a suburb of Dallas, offering a mix of urban and suburban living
- The area provides easy access to major highways and is close to Dallas/Fort Worth International Airport
- Rockwall offers a variety of housing options, dining, and entertainment choices
Work Schedule: The work schedule is typically Monday-Friday, 9:00 AM - 5:00 PM, with some flexibility for meetings and campaign management.
ASSUMPTION: Candidates comfortable with an on-site work arrangement and interested in the Rockwall, TX, area will find this role appealing.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the sales leadership team
- Final interview with the regional vice president
- Background check and offer extension
Key Assessment Areas:
- Sales and marketing experience
- Data analysis and campaign management skills
- Communication and collaboration abilities
- Alignment with OneDigital's company culture and values
Application Tips:
- Highlight relevant sales and marketing experience, as well as data analysis skills
- Tailor your resume to emphasize transferable skills and achievements relevant to this role
- Prepare examples of successful campaign management and lead generation efforts
- Demonstrate your understanding of OneDigital's business and how your skills align with the company's mission
ATS Keywords: Sales, Marketing, Lead Generation, Campaign Management, Data Analysis, Salesforce, Hubspot, MiEdge, ZoomInfo
ASSUMPTION: Applicants should focus on demonstrating their sales and marketing experience, data analysis skills, and alignment with OneDigital's company culture.
π οΈ Tools & Technologies
- Salesforce
- Hubspot
- MiEdge
- ZoomInfo
- Microsoft Office Suite
- Google Workspace
ASSUMPTION: Proficiency in these tools is required for this role, and candidates should be prepared to demonstrate their familiarity with them during the interview process.
π Cultural Fit Considerations
Company Values:
- Fierce Advocates: We put our clients first and go above and beyond to help them succeed
- OneDigital: We are one team, working together to achieve our collective goals
- Integrity: We do the right thing, always
- Excellence: We strive for the highest standards in everything we do
- Innovation: We embrace change and continuously improve
Work Style:
- Collaborative: This role requires close collaboration with sales leadership and national marketing resources
- Data-driven: Decisions are based on data analysis and real-time pipeline insights
- Adaptable: The role may require adjustments to campaign strategies based on pipeline data and market conditions
Self-Assessment Questions:
- Do you thrive in a collaborative, data-driven environment?
- Are you comfortable managing multiple campaigns and leads simultaneously?
- Can you adapt your strategies based on real-time pipeline analysis and market conditions?
ASSUMPTION: Candidates who align with OneDigital's values and work style, and who can demonstrate their ability to thrive in a collaborative, data-driven environment, will be strong fits for this role.
β οΈ Potential Challenges
- Managing multiple campaigns and leads simultaneously may be challenging for candidates new to sales or marketing roles
- The on-site work arrangement may not be suitable for candidates who prefer remote or hybrid work environments
- The role may require occasional travel to attend national marketing meetings or client events
- The Rockwall, TX, area may not be suitable for candidates who prefer urban or coastal living
ASSUMPTION: Candidates should carefully consider these potential challenges and ensure they align with their career goals, work preferences, and personal circumstances.
π Similar Roles Comparison
- This role differs from related positions in its focus on outbound marketing and sales enablement efforts, rather than brand development or top-of-funnel demand generation
- OneDigital's focus on employee benefits and financial services provides unique opportunities for candidates interested in these fields
- Career progression in this role may differ from other sales or marketing positions, with opportunities for expansion into OneDigital's various business areas
ASSUMPTION: Candidates should research similar roles and consider how this position aligns with their career goals and interests.
π Sample Projects
- Developing a 12-month sales cadence plan aligned with national editorial calendars
- Localizing and activating outbound campaigns using national templates
- Analyzing pipeline data to identify opportunities for campaign deployment and recommending activation strategies
ASSUMPTION: These sample projects provide insight into the day-to-day responsibilities and required skills for this role.
β Key Questions to Ask During Interview
- Can you describe the typical campaign management process and how it aligns with sales leadership's priorities?
- How does this role collaborate with national marketing resources, and what opportunities are there for input on national campaigns?
- What are the primary challenges facing the sales team, and how does this role address them?
- What opportunities are there for professional development and growth within this role and OneDigital?
- How does OneDigital support work-life balance for its employees?
ASSUMPTION: These questions help candidates better understand the role's day-to-day responsibilities, collaboration opportunities, and growth potential within OneDigital.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant sales and marketing experience, data analysis skills, and transferable achievements
- Prepare examples of successful campaign management and lead generation efforts
- Demonstrate your understanding of OneDigital's business and how your skills align with the company's mission
- Follow up with the hiring manager one week after submitting your application to inquire about next steps
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.