Field Marketer

📌 Core Information

🔹 Job Title: Field Marketer

🔹 Company: Erie Home

🔹 Location: Fort Wayne, Indiana

🔹 Job Type: On-site

🔹 Category: Construction

🔹 Date Posted: July 11, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Door-to-door canvassing and lead generation
• Engaging homeowners and booking appointments for sales reps
• Working in a fast-paced, energetic environment
• Opportunities for growth and career advancement

ASSUMPTION: This role requires strong communication skills, a positive attitude, and the ability to thrive in a physically active job. It's ideal for individuals who enjoy meeting new people and are motivated by rewards and growth opportunities.

📋 Key Responsibilities

✅ Ride with the team to canvass neighborhoods (transportation provided)

✅ Knock doors, talk with homeowners, and book appointments for sales reps

✅ Create a sense of urgency and bring energy to every conversation

✅ Log lead info accurately and consistently

ASSUMPTION: The role involves a significant amount of walking, standing, and talking, so it's essential to be in good physical condition and have reliable transportation.

🎯 Required Qualifications

Education: High school diploma or equivalent

Experience: No prior experience required

Required Skills:

• Reliable transportation
• Strong communication skills
• Outgoing personality and ability to build rapport
• Ability to maintain a positive attitude in challenging situations

Preferred Skills:

• Previous sales or customer service experience
• Fluency in Spanish

ASSUMPTION: While no prior experience is required, candidates with previous sales or customer service experience may find the transition to this role easier.

💰 Compensation & Benefits

Salary Range: $30,000 - $40,000 per year (based on hourly wage of $15-$20/hour, 40 hours/week)

Benefits:

• Weekly pay with bonuses
• Medical, dental, vision, life insurance
• 401(k) with company match
• PTO
• Military perks (tenure-based bonuses up to $5,000 and inclusive retreat)

Working Hours: Full-time: Monday–Thursday, 11 AM–8 PM; Saturday: 10 AM–4 PM (some Fridays may rotate with Saturdays)

ASSUMPTION: The salary range is estimated based on the hourly wage provided and a standard full-time workweek. Benefits are based on the information provided in the job description.

📌 Applicant Insights

🔍 Company Context

Industry: Construction, specifically home improvement and roofing solutions

Company Size: 1,001-5,000 employees (according to LinkedIn)

Founded: 1976

Company Description:

• Erie Home is a national leader in home improvement with nearly 100 locations and over $525M in annual revenue
• Consistently ranked in the Top 10 of Qualified Remodeler's Top 500
• Specializes in premium roofing and waterproofing solutions

Company Specialties:

• Metal Roofing
• Vinyl Windows
• Basement Waterproofing
• Traditional Shingle Roofing

Company Website: http://www.workaterie.com

ASSUMPTION: Erie Home is a well-established company with a strong presence in the home improvement industry. They value growth and offer opportunities for career advancement.

📊 Role Analysis

Career Level: Entry-level to mid-level (depending on career progression)

Reporting Structure: Field Marketers report to the Sales Manager or Team Lead

Work Arrangement: On-site, with a structured schedule and regular hours

Growth Opportunities:

• Many top sales reps and leaders started in this role
• Clear path for career advancement within the company
• Opportunities to learn and develop sales skills

ASSUMPTION: This role offers significant growth opportunities for motivated individuals willing to put in the effort to learn and develop their skills.

🌍 Location & Work Environment

Office Type: Corporate office with a sales team environment

Office Location(s): 6405 Highview Drive, Fort Wayne, Indiana 46818

Geographic Context:

• Fort Wayne is the second-largest city in Indiana
• It offers a mix of urban and suburban living with a relatively low cost of living
• The city has a diverse economy with strengths in manufacturing, logistics, and healthcare

Work Schedule: Full-time, with a structured schedule and regular hours

ASSUMPTION: The work environment is fast-paced and energetic, with a focus on teamwork and collaboration.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the Hiring Manager
• In-person or virtual interview with the Sales Manager or Team Lead
• Background check and offer

Key Assessment Areas:

• Communication skills and ability to engage with homeowners
• Sales aptitude and ability to close appointments
• Positive attitude and resilience in the face of rejection
• Physical stamina and ability to work in a physically active role

Application Tips:

• Highlight any relevant experience or skills, such as sales, customer service, or customer engagement
• Tailor your resume to emphasize transferable skills and experiences
• Prepare examples of times when you've successfully engaged with new people or overcome challenges

ATS Keywords: Field Marketing, Door-to-door sales, Lead generation, Home improvement, Roofing, Basement waterproofing, Sales, Customer engagement, Energy, Confidence, Hustle

ASSUMPTION: The interview process focuses on assessing the candidate's communication skills, sales aptitude, and ability to thrive in a physically active role.

🛠️ Tools & Technologies

• Company-provided transportation
• Company-issued smartphone or tablet for lead tracking and management
• CRM software for customer relationship management

ASSUMPTION: The company provides the necessary tools and technologies for Field Marketers to perform their job effectively.

👔 Cultural Fit Considerations

Company Values:

• Customer-focused
• Results-driven
• Team-oriented
• Continuous learning and improvement

Work Style:

• Fast-paced and energetic
• Collaborative and team-oriented
• Focused on results and continuous improvement
• Adaptable and resilient in the face of challenges

Self-Assessment Questions:

• Do you thrive in fast-paced, energetic environments?
• Are you comfortable with a physically active role that involves walking and standing for extended periods?
• Do you enjoy meeting new people and building rapport?
• Are you motivated by rewards and growth opportunities?

ASSUMPTION: Erie Home values candidates who are customer-focused, results-driven, and adaptable in a fast-paced, team-oriented environment.

⚠️ Potential Challenges

• Rejection from homeowners and the need to maintain a positive attitude
• Physically demanding aspects of the role, such as walking and standing for extended periods
• Working in various weather conditions and neighborhoods
• Meeting sales quotas and performance expectations

ASSUMPTION: These challenges can be overcome with a positive attitude, strong communication skills, and a willingness to learn and adapt.

📈 Similar Roles Comparison

• Field Marketer vs. Door-to-door Sales Representative: Both roles involve canvassing neighborhoods and engaging with homeowners, but Field Marketers focus on generating leads and booking appointments, while Sales Representatives focus on closing sales.
• Industry-specific context: Erie Home specializes in home improvement and roofing solutions, while other companies may focus on different products or services.
• Career path comparison: Field Marketers have the opportunity to advance to sales roles or management positions within the company.

ASSUMPTION: Field Marketer roles can vary depending on the company and industry, but they often provide a clear path for career advancement.

📝 Sample Projects

• Canvassing a new neighborhood and generating a significant number of leads in a short period
• Successfully engaging with a homeowner who initially expresses no interest in the company's services
• Exceeding weekly lead generation targets consistently

ASSUMPTION: These sample projects demonstrate the key responsibilities and challenges of the Field Marketer role.

❓ Key Questions to Ask During Interview

• What are the most challenging aspects of the role, and how can I best prepare for them?
• How does the company support the growth and development of its Field Marketers?
• What opportunities are there for career advancement within the company?
• How does the company measure success for Field Marketers, and what are the expectations for this role?
• What is the work environment like, and how does the team collaborate and support each other?

ASSUMPTION: These questions can help candidates better understand the role, the company culture, and the expectations for success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant skills and experiences, such as sales, customer service, or customer engagement
• Prepare a cover letter explaining your interest in the role and why you would be a good fit
• Prepare examples of times when you've successfully engaged with new people or overcome challenges
• Follow up with the Hiring Manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.