📌 Core Information
🔹 Job Title: Field Marketing Manager
🔹 Company: GN Group
🔹 Location: Chicago, IL (Remote)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 23, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (North America)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies for Beltone network owners
- Collaborating with practice managers and sales teams to drive growth and ROI
- Analyzing marketing metrics to optimize campaigns and maximize ROI
- Building relationships with practice owners, providers, and staff to ensure effective marketing strategies
ASSUMPTION: This role requires a strong understanding of the hearing care industry and retail marketing to be successful.
📋 Key Responsibilities
✅ Develop a deep understanding of customers and create marketing strategies to attract both new and existing patients
✅ Partner with practice managers to create and deliver local marketing strategies for Beltone owners
✅ Provide consistent data-driven insights regarding marketing effectiveness, timing, and ROI
✅ Collaborate with the sales team and engage with practice owners, providers, and staff to maintain effective marketing strategies
✅ Responsible for recap and measurement of marketing initiatives and reporting data to sales team and key stakeholders
ASSUMPTION: This role requires strong analytical skills, excellent communication, and the ability to work independently.
🎯 Required Qualifications
Education: Bachelor’s degree in business, Marketing, or Sales
Experience: 2-5 years of experience in retail marketing, franchise/dealer marketing, or a related field
Required Skills:
- Strong customer-centric attitude
- Ability to work independently and take initiative
- Relationship building and collaboration skills
- Experience with ROI-focused marketing initiatives
- Highly developed presentation and written communication skills
- Ability to analyze key metrics and interpret them into actionable data points
- Proven ability to generate buy-in on marketing recommendations
Preferred Skills:
- Experience with the hearing healthcare space
ASSUMPTION: Candidates with experience in franchise/dealer marketing or a related industry may be given preference.
💰 Compensation & Benefits
Salary Range: $85,000 - $100,000 per year (USD)
Benefits:
- Annual Bonuses
- Health Insurance
- 401(k) Plan
- Paid Vacation
- Paid Holidays
Working Hours: Full-time, up to 30% travel
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels.
📌 Applicant Insights
🔍 Company Context
Industry: Retail (Hearing Care)
Company Size: 51-200 employees
Founded: 2018
Company Description:
- GN Group is a global leader in intelligent audio solutions, dedicated to making life sound better through wireless headsets, audio and video conferencing, and hearing aids
- Beltone, a part of GN Group, specializes in hearing care, offering a range of hearing aids and services to improve the lives of people with hearing loss
- GN Group is committed to an inclusive recruitment process, welcoming applicants from all backgrounds
Company Specialties:
- Hearing Care
- Audio Solutions
- Wireless Headsets
- Video Conferencing
Company Website: Jabra Enhance
ASSUMPTION: GN Group is a well-established company with a strong presence in the hearing care industry, offering opportunities for growth and development.
📊 Role Analysis
Career Level: Mid-level marketing professional
Reporting Structure: This role reports directly to the Marketing Director
Work Arrangement: Remote (North America), up to 30% travel
Growth Opportunities:
- Potential career progression into senior marketing roles within the company
- Opportunities to work on diverse marketing campaigns and projects
- Chance to gain experience in the hearing care industry and retail marketing
ASSUMPTION: This role offers opportunities for professional growth and development within the company.
🌍 Location & Work Environment
Office Type: Remote (with occasional travel)
Office Location(s): Chicago, IL (Remote)
Geographic Context:
- Chicago, IL is a major city with a diverse population and a thriving job market
- The remote work arrangement allows for flexibility and work-life balance
- Up to 30% travel may be required for this role
Work Schedule: Full-time, with flexible hours and the ability to work remotely
ASSUMPTION: The remote work arrangement and flexible hours provide a good work-life balance for employees.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the marketing team
- Final interview with the marketing director
Key Assessment Areas:
- Marketing strategy and planning
- Data analysis and interpretation
- Communication and presentation skills
- Collaboration and teamwork
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the hearing care industry and retail marketing
- Prepare examples of successful marketing campaigns you've worked on and the results they achieved
ATS Keywords: Marketing Strategy, Data Analysis, Customer-Centric Attitude, Relationship Building, Presentation Skills, Written Communication, ROI-Focused Marketing, Collaboration, Problem Solving, Initiative, Communication Skills
ASSUMPTION: The application process for this role is competitive, and applicants should highlight their relevant marketing experience and skills to increase their chances of success.
🛠️ Tools & Technologies
- Microsoft Teams
- Phone and Email
- Marketing analytics tools (e.g., Google Analytics, social media analytics)
ASSUMPTION: This role requires proficiency in using Microsoft Teams for communication and collaboration, as well as marketing analytics tools to track and measure campaign performance.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Accountable
Work Style:
- Independent and self-motivated
- Strong communication and collaboration skills
- Data-driven and analytical
- Adaptable and flexible
Self-Assessment Questions:
- Do you have a strong customer-centric attitude and a passion for understanding customer needs?
- Are you comfortable working independently and taking initiative to drive marketing strategies?
- Do you have strong presentation and written communication skills, with the ability to generate buy-in on marketing recommendations?
ASSUMPTION: Successful candidates for this role will demonstrate a strong fit with the company's values and work style, with a customer-centric attitude and the ability to work independently and collaboratively.
⚠️ Potential Challenges
- Working with a diverse range of practice owners and providers, each with their own unique needs and preferences
- Balancing the need for data-driven insights with the need for timely marketing execution
- Managing multiple marketing campaigns and projects simultaneously
- Adapting to changes in the hearing care industry and retail marketing landscape
ASSUMPTION: This role presents unique challenges that require strong communication, collaboration, and adaptability skills to overcome.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position focuses specifically on the hearing care industry and retail marketing for hearing aids
- This role requires a strong understanding of the hearing care industry and the ability to work with a diverse range of practice owners and providers
- Career progression in this role could lead to senior marketing positions within the company or related industries
ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing positions, requiring a strong fit with the hearing care industry and retail marketing.
📝 Sample Projects
- Developing and executing a marketing campaign to launch a new line of hearing aids in a specific region
- Analyzing marketing data to optimize campaign performance and maximize ROI
- Collaborating with practice managers and sales teams to create and deliver local marketing strategies for Beltone owners
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role, from marketing strategy and execution to data analysis and collaboration.
❓ Key Questions to Ask During Interview
- Can you describe the typical marketing campaigns for this role and how they are measured for success?
- How does this role collaborate with the sales team and practice owners to ensure effective marketing strategies?
- What are the biggest challenges facing the hearing care industry, and how does this role address them?
- What opportunities are there for professional growth and development within the company?
- How does the company support work-life balance for remote employees?
ASSUMPTION: Asking these questions will help applicants better understand the role, the company, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the link provided
- Tailor your resume to highlight your relevant marketing experience and skills
- Write a cover letter demonstrating your understanding of the hearing care industry and retail marketing
- Prepare examples of successful marketing campaigns you've worked on and the results they achieved
- Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
