Field Marketing Manager - Tucson

📌 Core Information

🔹 Job Title: Field Marketing Manager - Tucson

🔹 Company: Jacuzzi Group

🔹 Location: Tucson, Arizona, United States

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 14, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading and developing a high-performing field marketing team
• Driving lead generation through grassroots marketing initiatives
• Achieving performance goals and optimizing field operations
• Maintaining brand excellence and collaborating cross-functionally
• Encouraging team engagement and scheduling events

ASSUMPTION: This role requires strong leadership, motivational, and organizational skills to effectively manage a team and drive results in a fast-paced environment.

📋 Key Responsibilities

✅ Lead and develop a high-performing field marketing team by hiring, training, and managing representatives at local retail stores, trade shows, mall kiosks, and home improvement events.

✅ Drive lead generation by overseeing and participating in lead generation activities at retail partner locations, events, trade shows, and other public venues.

✅ Achieve monthly lead generation targets aligned with marketing budgets and conversion metrics.

✅ Optimize field operations by analyzing performance reports, identifying gaps, and creating action plans for individual and team improvement.

✅ Maintain brand excellence by ensuring all outreach and team behavior align with Jacuzzi Bath Remodel’s brand standards and customer-first values.

✅ Collaborate cross-functionally with the Director of Field Marketing, Area General Manager, HR, and Talent Acquisition to align staffing strategies, report on performance, and address market-specific needs.

✅ Encourage team engagement by designing and implementing incentive programs to boost morale, productivity, and retention.

✅ Schedule and staff events by coordinating marketing schedules, retail activations, and team coverage to ensure consistent market presence and opportunity coverage.

✅ Additional duties as assigned.

ASSUMPTION: This role involves a significant amount of travel to events and retail locations, as well as working evenings and weekends.

🎯 Required Qualifications

Education: High school diploma or equivalent required; bachelor's degree in marketing, business, or a related field preferred.

Experience: 1+ years of experience in team leadership, preferably in field marketing, retail marketing, or event-based environments.

Required Skills:

• Proven leadership and motivational skills
• Strong organizational skills and ability to manage multiple priorities simultaneously
• Excellent interpersonal and communication skills with a customer-first mindset
• Proficiency with tablets, smartphones, and Microsoft Office Suite
• Valid driver’s license and reliable transportation
• Ability to stand and be active for extended periods of time

Preferred Skills:

• Previous home improvement, retail, or in-home services experience
• Bilingual or multilingual skills

ASSUMPTION: Candidates with experience in field marketing, retail marketing, or event-based environments will have a strong foundation for success in this role.

💰 Compensation & Benefits

Salary Range: $55,000 per year, with bonus potential

Benefits:

• 401(k) with matching program
• Paid time off (PTO)
• Health insurance
• Dental insurance
• Vision insurance
• Health savings account
• Life insurance

Working Hours: Full-time position with a flexible schedule, including evenings and weekends as needed

ASSUMPTION: The salary range provided is based on industry standards for a Field Marketing Manager role with 1-2 years of experience in the Tucson area.

📌 Applicant Insights

🔍 Company Context

Industry: Manufacturing - Jacuzzi Group is a leading global manufacturer of hot tubs, swim spas, baths, showers, saunas, and pool equipment, with a focus on wellness products for the home and outdoor space.

Company Size: 1,001-5,000 employees - As a mid-sized company, Jacuzzi Group offers a balance between the resources and opportunities of a larger organization and the personal touch of a smaller one.

Founded: 1956 - Jacuzzi Group has over 65 years of experience delivering innovative wellness products to consumers across its many brands.

Company Description:

• Jacuzzi Group is a leading global manufacturer of hot tubs, swim spas, baths, showers, saunas, and pool equipment, with a focus on wellness products for the home and outdoor space.
• The company operates across a portfolio of brands, including Jacuzzi, Sundance Spas, Hydropool Swim Spas and Hot Tubs, Dimension One Spas, ThermoSpas, Dream Maker, Sun & Soul, Sunrise Spas, Vortex Spas, and more.
• Jacuzzi Group has manufacturing and warehouse operations in the United States, Canada, Mexico, Italy, the United Kingdom, France, Brazil, Chile, and Australia, with products available globally through specialty, big-box, and internet retailers, as well as direct to consumers, builders, plumbers, and installation service providers.

Company Specialties:

• Hot Tubs
• Spas
• Luxury Baths
• Swim Spas
• Premium Showers
• Pool Equipment
• Steam Cabins
• Water Care
• Hydromassage Jet Technology

Company Website: http://www.jacuzzi.com

ASSUMPTION: Jacuzzi Group's focus on wellness products and commitment to innovation make it an attractive employer for candidates interested in the health and wellness industry.

📊 Role Analysis

Career Level: Mid-level - This role offers opportunities for career growth within the marketing department and the broader organization.

Reporting Structure: The Field Marketing Manager reports directly to the Director of Field Marketing and collaborates with various departments, including Area General Manager, HR, and Talent Acquisition.

Work Arrangement: On-site, with a flexible schedule that may include evenings and weekends as needed

Growth Opportunities:

• Advancement to a senior marketing role within the organization
• Expansion of responsibilities to include additional markets or product lines
• Development of leadership and management skills through team development and mentoring

ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and innovative organization.

🌍 Location & Work Environment

Office Type: Field-based, with regular travel to events, retail locations, and other public venues

Office Location(s): Tucson, Arizona, United States

Geographic Context:

• Tucson is the second-largest city in Arizona, with a population of over 540,000
• The city offers a mix of urban and outdoor living, with a strong focus on culture, arts, and recreation
• Tucson has a semi-arid climate, with mild winters and hot summers

Work Schedule: Full-time, with a flexible schedule that may include evenings and weekends as needed

ASSUMPTION: Candidates should be comfortable with regular travel and working flexible hours to succeed in this role.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the HR department
• In-person or video interview with the Director of Field Marketing and Area General Manager
• Final interview with key stakeholders, such as the Vice President of Marketing or other senior leaders
• Background check and reference check

Key Assessment Areas:

• Leadership and motivational skills
• Organizational skills and ability to manage multiple priorities
• Communication skills and customer focus
• Problem-solving and analytical skills
• Adaptability and flexibility

Application Tips:

• Highlight your leadership and team development experiences in your resume and cover letter
• Demonstrate your understanding of the role and Jacuzzi Group's mission and values in your application materials
• Prepare examples of your problem-solving and analytical skills for the interview
• Research Jacuzzi Group's products, competitors, and market trends to show your industry knowledge

ATS Keywords: Field Marketing, Team Leadership, Grassroots Marketing, Lead Generation, Performance Goals, Brand Management, Cross-Functional Collaboration, Event Coordination, Customer Service, Organizational Skills, Communication Skills, Employee Relations, Home Improvement, Retail Marketing, Community Engagement, Motivational Skills, Incentive Program Design

ASSUMPTION: Applicants should tailor their resumes and cover letters to highlight the required and preferred skills listed in the job description, as well as any relevant industry-specific keywords.

🛠️ Tools & Technologies

• Tablets and smartphones for lead generation and team management
• Microsoft Office Suite for reporting and communication
• CRM software for tracking leads and customer interactions
• Project management tools for scheduling and event coordination

ASSUMPTION: Proficiency with the listed tools and technologies is required for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Customer Focus - Putting customers first in all that we do
• Integrity - Acting with honesty and transparency in all our interactions
• Innovation - Continuously seeking new ways to improve our products and processes
• Collaboration - Working together to achieve our goals and drive success
• Accountability - Taking responsibility for our actions and delivering on our commitments

Work Style:

• Dynamic and fast-paced environment
• Focus on teamwork and collaboration
• Opportunities for professional growth and development
• Flexible schedule with regular travel and evening/weekend work as needed

Self-Assessment Questions:

• Do you thrive in a dynamic, fast-paced environment and enjoy working with a diverse team?
• Are you comfortable with regular travel and working flexible hours to meet the needs of the business?
• Do you have strong leadership and motivational skills, with a proven track record of developing and managing high-performing teams?
• Are you passionate about Jacuzzi Group's mission and values, and committed to delivering exceptional customer experiences?

ASSUMPTION: Candidates who align with Jacuzzi Group's values and work style will be most successful in this role.

⚠️ Potential Challenges

• Managing a team of field marketers with varying levels of experience and skill sets
• Achieving monthly lead generation targets in a competitive market
• Balancing the demands of field operations with the need to maintain brand excellence
• Adapting to a flexible work schedule that may include evenings and weekends as needed

ASSUMPTION: Candidates should be prepared to face these challenges head-on and demonstrate their ability to overcome obstacles in a fast-paced environment.

📈 Similar Roles Comparison

• Field Marketing Manager vs. Event Marketing Manager - Field Marketing Managers focus on grassroots marketing initiatives and lead generation, while Event Marketing Managers specialize in planning and executing events and trade shows. Both roles require strong leadership and organizational skills, but the focus of their efforts differs.
• Industry-specific context - Jacuzzi Group's focus on wellness products and commitment to innovation set it apart from other manufacturers in the home improvement and outdoor space industries.
• Career path comparison - Field Marketing Managers can advance to senior marketing roles within the organization, or transition to other areas of the business, such as sales or operations, with the right experience and skills.

ASSUMPTION: Applicants should consider the differences between similar roles and the unique aspects of Jacuzzi Group's business when evaluating this opportunity.

📝 Sample Projects

• Developing and implementing a grassroots marketing campaign to generate leads at retail partner locations, events, trade shows, and other public venues
• Analyzing performance reports to identify gaps and create action plans for individual and team improvement
• Collaborating with cross-functional teams to address market-specific needs and optimize field operations

ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for success in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the Director of Field Marketing support the growth and development of the field marketing team?
• What opportunities are there for professional growth and advancement within the marketing department and the broader organization?
• How does Jacuzzi Group measure the success of its field marketing efforts, and what metrics are most important for this role?
• What is the work environment like at Jacuzzi Group, and how does the company support work-life balance for its employees?

ASSUMPTION: Asking these questions will help applicants better understand the role, the company, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your leadership, team development, and grassroots marketing experiences, as well as your understanding of Jacuzzi Group's mission and values
• Prepare examples of your problem-solving and analytical skills for the interview
• Research Jacuzzi Group's products, competitors, and market trends to demonstrate your industry knowledge
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.