📌 Core Information
🔹 Job Title: Field Marketing Manager, UK
🔹 Company: Wiz, Inc.
🔹 Location: London, UK
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: May 16, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing integrated field marketing plans tailored to the UK market
- Collaborating with cross-functional teams to build and execute targeted ABM campaigns
- Working closely with strategic partners to develop joint marketing plans and enablement programs
- Leading the planning and execution of field marketing activities, including events and webinars
- Creating and delivering marketing assets and campaigns to empower the sales team
ASSUMPTION: This role requires a strong background in field marketing, ABM, and partner marketing to succeed in driving brand visibility and pipeline growth in the UK market.
📋 Key Responsibilities
✅ Develop and execute integrated field marketing plans tailored to the UK market, incorporating account-based marketing strategies, partner initiatives, and sales motions to drive brand visibility and pipeline growth.
✅ Collaborate with cross-functional teams to build and execute targeted ABM campaigns that engage key accounts, align with sales strategies, and drive high-value opportunities.
✅ Work closely with strategic partners to develop joint marketing plans, co-branded campaigns, and enablement programs that maximize partner-driven opportunities.
✅ Lead the planning and execution of field marketing activities, including trade shows, conferences, webinars, and partner events, ensuring flawless delivery and measurable outcomes.
✅ Create and deliver marketing assets, campaigns, and resources that empower the sales team to effectively engage prospects and close deals.
✅ Partner with global campaigns, digital, and customer marketing teams to develop demand-generation strategies that drive qualified leads and pipeline acceleration.
✅ Analyze market trends, customer data, and competitive insights to inform and optimize marketing strategies for the UK region.
✅ Act as a brand ambassador for Wiz, building relationships with industry influencers, partners, and customers, while ensuring brand consistency in all field activities.
ASSUMPTION: The role may require occasional travel to attend industry events and meet with partners and customers.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5+ years of field marketing experience, preferably in B2B tech or cybersecurity, with demonstrated expertise in ABM and partner marketing strategies
Required Skills:
- Excellent written and verbal communication skills
- Strong analytical skills to track and report on campaign performance
- Proven track record of planning, executing, and measuring the success of both in-person and virtual events
- Deep understanding of demand generation, lead nurturing, and account-based marketing strategies
- Experience with CRM tools (e.g., Salesforce) and marketing automation platforms (e.g., Marketo)
Preferred Skills:
- Familiarity with the cybersecurity industry
- Experience working with a fast-growing startup
ASSUMPTION: Candidates with a proven track record in field marketing and ABM strategies will be most successful in this role.
💰 Compensation & Benefits
Salary Range: £70,000 - £90,000 per year (Based on industry standards for a Field Marketing Manager with 5-10 years of experience in the UK)
Benefits:
- Health, dental, and vision insurance
- 401(k) matching
- Flexible time off
- Professional development opportunities
Working Hours: Full-time (40 hours per week), with flexibility for occasional remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Cybersecurity
Company Size: Medium (501-1,000 employees)
Founded: 2020
Company Description:
- Wiz is a fast-growing cybersecurity startup that helps organizations secure cloud environments
- Trusted by security teams all over the world, Wiz has a proven track record of success and a culture that values world-class talent
- The company is on a mission to help organizations secure cloud environments that will accelerate their businesses
Company Specialties:
- Cloud security
- Cybersecurity
- Infrastructure as Code (IaC) security
Company Website: www.wiz.io
ASSUMPTION: Wiz's fast-paced and high-growth environment may require candidates to be adaptable and comfortable with change.
📊 Role Analysis
Career Level: Mid-level to senior
Reporting Structure: This role reports directly to the VP of Marketing and collaborates with various teams, including Sales, Product, and Partner teams
Work Arrangement: On-site, with flexibility for occasional remote work
Growth Opportunities:
- Potential to grow into a leadership role as the company continues to expand
- Opportunities to work on high-impact projects and make a significant contribution to the company's growth
ASSUMPTION: The successful candidate will have the opportunity to grow with the company and take on more responsibilities as Wiz continues to scale.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace
Office Location(s): London, UK
Geographic Context:
- London is a major global hub for technology and cybersecurity companies
- The office is located in a vibrant and well-connected area, with easy access to public transportation
- The city offers a diverse range of cultural, entertainment, and dining options
Work Schedule: Monday - Friday, with flexibility for occasional remote work
ASSUMPTION: The successful candidate should be comfortable working in a fast-paced, dynamic environment and be able to thrive in a collaborative team setting.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the HR team
- Technical interview with the VP of Marketing
- On-site interview with the Marketing team and other stakeholders
- Final interview with the CEO
Key Assessment Areas:
- Marketing strategy and planning
- Event management and execution
- ABM campaign development and execution
- Partner marketing and enablement
- Communication and collaboration skills
Application Tips:
- Tailor your resume and cover letter to highlight your field marketing, ABM, and partner marketing experience
- Be prepared to discuss your experience with event management and demand generation strategies
- Demonstrate your understanding of the cybersecurity industry and Wiz's mission
ATS Keywords: Field Marketing, ABM, Partner Marketing, Event Management, Demand Generation, Cybersecurity, Marketing Strategy, Marketing Planning
ASSUMPTION: The interview process may vary depending on the candidate's qualifications and the company's hiring needs.
🛠️ Tools & Technologies
- CRM: Salesforce
- Marketing Automation: Marketo
- Project Management: Asana or similar
- Event Management: Cvent or similar
ASSUMPTION: The successful candidate should be comfortable learning and using new tools and technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Accountable
- Inclusive
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Adaptable and flexible
- Results-driven and focused on execution
Self-Assessment Questions:
- Do you thrive in a fast-paced, high-growth startup environment?
- Are you comfortable working collaboratively with cross-functional teams?
- Do you have a proven track record of driving results and executing marketing campaigns?
ASSUMPTION: The successful candidate should be a strong cultural fit with Wiz's values and work style.
⚠️ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Collaborating with various teams and stakeholders to align marketing strategies
- Adapting to changes in the company's growth and priorities
- Occasional travel to attend industry events and meet with partners and customers
ASSUMPTION: The successful candidate should be comfortable working in a fast-paced, dynamic environment and be able to manage multiple priorities effectively.
📈 Similar Roles Comparison
- Field Marketing Manager roles at other cybersecurity companies may have a broader focus on demand generation and may not require as much expertise in ABM and partner marketing
- Field Marketing Manager roles at other technology companies may have a more product-focused marketing strategy
- This role offers the opportunity to work at a fast-growing startup with a strong focus on innovation and customer success
ASSUMPTION: The successful candidate should consider the unique aspects of this role and how it aligns with their career goals and interests.
📝 Sample Projects
- Developing and executing an ABM campaign to target key accounts in the UK
- Planning and executing a large-scale event, such as a user conference or trade show
- Collaborating with a strategic partner to develop a co-branded marketing campaign
ASSUMPTION: The successful candidate should be prepared to discuss their experience with similar projects and how they drove results.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Wiz in the UK?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Wiz support the professional development and growth of its employees?
- What are the biggest challenges facing the marketing team in the UK, and how can this role help address them?
- How does Wiz measure the success of its field marketing efforts, and what key performance indicators (KPIs) will I be responsible for tracking?
ASSUMPTION: The successful candidate should prepare thoughtful questions that demonstrate their interest in the role and their understanding of Wiz's mission and goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your field marketing, ABM, and partner marketing experience
- Prepare for your interview by researching Wiz's mission, values, and recent news
- Follow up with the HR team one week after submitting your application to confirm receipt and express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
