📌 Core Information
🔹 Job Title: Field Marketing Representative
🔹 Company: HighLevel
🔹 Location: Dallas, Texas
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 29, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: Travel-heavy, with some remote work
🚀 Job Overview
Key aspects of this role include:
- Representing HighLevel at external events worldwide
- Managing onsite brand presence and logistics
- Engaging with prospects and partners to generate leads
- Traveling frequently (3-4 weeks per month) and working flexible hours
- Collaborating with the events team to ensure event success
ASSUMPTION: This role requires a high level of energy, adaptability, and comfort with frequent travel. It's ideal for candidates who thrive in fast-paced, dynamic environments and enjoy meeting new people.
📋 Key Responsibilities
✅ Represent HighLevel at marketing conferences, trade shows, summits, and networking events
✅ Set up, manage, and break down event booths, signage, swag, and materials
✅ Serve as the face of HighLevel to event attendees, answering questions, providing demos, and gathering leads
✅ Coordinate with the events team to manage event assets
✅ Track attendee engagement, lead quality, and event performance
✅ Assist with event photos and social snippets for live coverage or post-event recaps
✅ Travel frequently (domestically and internationally) and work some weekend and after-hours events
ASSUMPTION: This role involves physically demanding tasks such as lifting and setting up event materials (up to 50 lbs).
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent professional experience
Experience: 1+ years of experience in field marketing, event execution, or brand representation. Experience working trade shows or conferences is highly preferred. Experience working in SaaS, marketing tech, or high-growth startup environments is highly preferred.
Required Skills:
- Strong verbal communication and interpersonal skills
- Willingness and ability to travel frequently and adapt to different time zones and cultures
- Physically capable of lifting and setting up event materials (up to 50 lbs)
- Proficiency with Google Workspace and familiarity with CRM or lead capture tools
Preferred Skills:
- A go-getter attitude with excellent time management and problem-solving skills
- Fluency in additional languages (bonus)
ASSUMPTION: A valid passport and the ability to travel internationally without restrictions are required for this role.
💰 Compensation & Benefits
Salary Range: $55,000 - $70,000 per year (based on experience and industry standards for field marketing roles in Dallas, TX)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Unlimited PTO
- Flexible work arrangements
- Professional development opportunities
Working Hours: Full-time, with flexible hours to accommodate event schedules. Some weekend and after-hours work may be required.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: HighLevel operates in the Software Development industry, specializing in SaaS, marketing, and advertising solutions.
Company Size: HighLevel is a mid-sized company with 1,001-5,000 employees, providing a collaborative and dynamic work environment.
Founded: HighLevel was founded in 2018 and has since grown to support over 2 million businesses worldwide.
Company Description:
- HighLevel is an AI-powered, all-in-one white-label sales & marketing platform that empowers agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth.
- The platform offers a wide range of tools, including CRM, email marketing, 2-way SMS, funnel builder, and more, to capture, nurture, and close new leads into repeat customers.
- HighLevel processes over 15 billion API hits and handles more than 2.5 billion message events every day, managing over 470 terabytes of data distributed across five databases and operating with a network of over 250 microservices.
Company Specialties:
- SaaS
- Marketing
- Advertising
- CRM
Company Website: gohighlevel.com
ASSUMPTION: HighLevel's global, remote-first environment offers opportunities for international collaboration and growth.
📊 Role Analysis
Career Level: This role is an entry-level to mid-level position in the field marketing career path.
Reporting Structure: The Field Marketing Representative will report directly to the Events Manager.
Work Arrangement: This role requires frequent travel (3-4 weeks per month) and some remote work. Some weekend and after-hours work may be required depending on event timing.
Growth Opportunities:
- Gain experience in event management, brand representation, and lead generation
- Develop strong communication, interpersonal, and problem-solving skills
- Build a professional network within the industry
- Potential career progression into senior field marketing roles or other marketing positions
ASSUMPTION: HighLevel's fast-paced, high-growth environment provides ample opportunities for professional development and career advancement.
🌍 Location & Work Environment
Office Type: HighLevel operates a global, remote-first environment with a headquarters in Dallas, Texas.
Office Location(s): 400 N Saint Paul St, Suite 920, Dallas, Texas 75201, US
Geographic Context:
- Dallas, Texas, is a vibrant, multicultural city with a thriving business ecosystem.
- The city offers a mix of urban and suburban living options, with a cost of living slightly above the national average.
- Dallas is home to a diverse range of industries, including technology, healthcare, and energy.
Work Schedule: Full-time, with flexible hours to accommodate event schedules. Some weekend and after-hours work may be required.
ASSUMPTION: The frequent travel requirement may pose challenges for candidates with personal or family commitments that limit their availability for extended periods.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen to assess communication skills and cultural fit
- In-depth interview with the Events Manager to discuss event experience and problem-solving skills
- Final interview with the Marketing Director to evaluate long-term fit and career goals
Key Assessment Areas:
- Communication and interpersonal skills
- Event management experience and problem-solving skills
- Adaptability and cultural fit within the HighLevel team
Application Tips:
- Highlight relevant event management or field marketing experience in your resume
- Tailor your cover letter to demonstrate your enthusiasm for travel and event environments
- Prepare examples of successful event management or lead generation projects
ATS Keywords: Field Marketing, Event Execution, Brand Representation, Communication Skills, Interpersonal Skills, Travel Flexibility, Logistics Coordination, Lead Generation, SaaS Experience, Marketing Tech Experience, Problem Solving, Time Management, Google Workspace Proficiency, CRM Familiarity
ASSUMPTION: HighLevel's application process may involve assessments or challenges to evaluate candidates' skills and cultural fit.
🛠️ Tools & Technologies
- Google Workspace (Gmail, Google Drive, Google Docs, etc.)
- CRM or lead capture tools (e.g., HubSpot, Salesforce, or Zoho CRM)
- Event management platforms (e.g., Eventbrite, Cvent, or Bizzabo)
- Social media platforms (e.g., LinkedIn, Twitter, and Facebook)
ASSUMPTION: HighLevel may provide training and resources to help new hires become proficient in the tools and technologies used by the marketing team.
👔 Cultural Fit Considerations
Company Values:
- Creativity
- Collaboration
- Impact
Work Style:
- High-energy and adaptable
- Comfortable with frequent travel and flexible schedules
- Strong communication and interpersonal skills
Self-Assessment Questions:
- Do you thrive in fast-paced, dynamic environments?
- Are you comfortable with frequent travel and working flexible hours?
- Do you enjoy meeting new people and representing a brand at events?
ASSUMPTION: HighLevel's global, remote-first environment requires strong communication skills and cultural adaptability.
⚠️ Potential Challenges
- Frequent travel may pose challenges for candidates with personal or family commitments
- Some events may require working weekend or after-hours shifts
- Physically demanding tasks such as lifting and setting up event materials (up to 50 lbs)
- Managing multiple events simultaneously and prioritizing tasks efficiently
ASSUMPTION: HighLevel's fast-paced, high-growth environment may present challenges related to time management, prioritization, and adaptability.
📈 Similar Roles Comparison
- Field Marketing Representative vs. Event Coordinator: The Field Marketing Representative role focuses more on brand representation, lead generation, and event logistics, while the Event Coordinator role may involve more administrative tasks and vendor management.
- Industry-specific context: HighLevel's platform caters to agencies, entrepreneurs, and businesses, requiring a strong understanding of the marketing tech landscape and the ability to communicate effectively with a diverse range of clients.
- Career path comparison: The Field Marketing Representative role can serve as a stepping stone to senior field marketing roles or other marketing positions, such as Event Manager, Marketing Coordinator, or Marketing Specialist.
ASSUMPTION: HighLevel's unique platform and target audience may present unique challenges and opportunities compared to other field marketing roles.
📝 Sample Projects
- Managing a booth at a major marketing conference, including setup, staffing, and lead generation
- Collaborating with the events team to coordinate event logistics and ensure brand consistency across multiple events
- Developing and implementing a lead nurturing strategy for event-generated leads
ASSUMPTION: HighLevel's global event calendar and diverse client base offer a wide range of project opportunities for Field Marketing Representatives.
❓ Key Questions to Ask During Interview
- Can you describe the typical event schedule and travel requirements for this role?
- How does HighLevel support work-life balance for employees with frequent travel?
- What opportunities are there for professional development and career growth within the marketing team?
- How does HighLevel ensure brand consistency across various events and regions?
- What is the team structure and dynamic within the marketing department?
ASSUMPTION: HighLevel's global, remote-first environment and fast-paced growth present unique opportunities and challenges that candidates should consider during the interview process.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant event management or field marketing experience
- Write a cover letter expressing your enthusiasm for travel and event environments
- Prepare examples of successful event management or lead generation projects
- Follow up with the hiring manager one week after submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
