📌 Core Information
🔹 Job Title: Field Marketing Specialist
🔹 Company: Amperity
🔹 Location: Seattle, WA
🔹 Job Type: Hybrid (3 days in office per week)
🔹 Category: Marketing
🔹 Date Posted: June 27, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Seattle, WA)
🚀 Job Overview
Key aspects of this role include:
- Building and executing regional field programs, including in-person events, webinars, and account-based marketing activations.
- Managing event logistics, attendee lists, and lead nurturing efforts.
- Collaborating with cross-functional teams and external partners to ensure successful event execution.
- Measuring program effectiveness and driving continuous improvement.
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously. Experience in event coordination, field marketing, or demand generation is essential.
📋 Key Responsibilities
✅ Help build regional field programs, including in-person events, webinars, and account-based marketing activations.
✅ Manage event logistics: venue research, catering coordination, material shipments, booth management, and onsite support.
✅ Manage attendee lists, event registrations, lead upload processes, and post-event reporting.
✅ Coordinate with vendors, agencies, and team members to ensure event execution.
✅ Help prepare event materials such as signage, collateral, and swag.
✅ Support lead nurturing efforts by collaborating with sales and marketing operations to ensure follow-up.
✅ Maintain campaign calendars, project plans, and field marketing documentation.
✅ Measure program effectiveness to lead insights for continuous improvement.
✅ Partner with sales, growth marketing, web marketing, and partner teams to align programs with our priorities.
ASSUMPTION: This role involves a high degree of multitasking and requires strong communication and collaboration skills.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 3 or more years of experience in event coordination, field marketing, demand generation, or related experience. 1+ years with event project management experience that coordinates enterprise and Fortune 500 executive events.
Required Skills:
- Strong organizational practices, with accuracy and quality and a consistent execution on tasks and commitments.
- Effectively manage concurrent projects or responsibilities in environments where priorities may shift.
- Communicates clearly and collaborates well with colleagues and partners.
- Comfortable working across departments, including sales, marketing, and with external partners.
- Approaches work with a data-informed mindset and openness to learning reporting and CRM tools (e.g., Salesforce, Marketo).
- Approaches work with curiosity and a willingness to grow and engage with new challenges.
Preferred Skills:
- Experience with event project management software (e.g., Cvent, AllSeated).
- Fluency in Spanish or another language.
ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) is likely expected for this role.
💰 Compensation & Benefits
Salary Range: $90,000 - $120,000 USD per year. Individual salaries are determined by factors including business considerations, local market conditions, internal equity, skills, experience, and education/training.
Benefits:
- 100% employee healthcare coverage
- Transportation subsidies
- Comfortable work environment with plenty of snacks
- Employee experience perks like events and activities, both in-person and remote
- Self-managed PTO
- Flexibility to do your best work in the way that works for you
Working Hours: Full-time, 40 hours per week. Hybrid work model with three days in the office each week.
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Field Marketing Specialist role in the Seattle area. Actual compensation may vary based on the factors mentioned.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focused on Marketing Technology, Machine Learning, and Customer Data Management.
Company Size: 201-500 employees. This size allows for a more agile and collaborative work environment compared to larger enterprises.
Founded: 2016. Amperity has been growing rapidly and has established itself as a leader in its industry.
Company Description:
- Amperity's Customer Data Cloud empowers brands to transform raw customer data into strategic business assets with unprecedented speed and accuracy.
- The company helps technologists eliminate data bottlenecks and accelerate business impact through AI-powered identity resolution, customizable data models, and intelligent automation.
- More than 400 leading brands worldwide rely on Amperity to drive customer insights and revenue growth.
Company Specialties:
- Marketing Technology
- Machine Learning
- Customer360
- Customer Data Management
- Customer Data Platform
- Identity Resolution
- AI
- AdTech
- Lakehouse
- Paid Media
- Compliance
- Artificial Intelligence
- and Agentic AI
Company Website: amperity.com
ASSUMPTION: Amperity operates globally with offices in Seattle, New York City, London, and Melbourne, providing opportunities for growth and collaboration with diverse teams.
📊 Role Analysis
Career Level: Mid-level. This role offers opportunities for growth and development within the field marketing team and the broader organization.
Reporting Structure: The Field Marketing Specialist will report to the Director, Field Marketing and Events.
Work Arrangement: Hybrid, with three days in the office each week. This allows for a mix of in-person collaboration and remote flexibility.
Growth Opportunities:
- Expanding event management skills and experience.
- Developing leadership skills by managing and mentoring junior team members in the future.
- Gaining exposure to various aspects of marketing, sales, and customer engagement.
ASSUMPTION: Amperity's fast-paced environment and commitment to employee growth make this an excellent opportunity for career advancement.
🌍 Location & Work Environment
Office Type: Amperity's headquarters is located in Seattle, WA, with additional offices in New York City, London, and Melbourne.
Office Location(s): 701 5th Ave, 26th Floor, Seattle, Washington 98104, US and 44 West 18th St, Suite 300, New York, NY 10011, US
Geographic Context:
- Seattle, WA: Known for its vibrant tech industry, natural beauty, and diverse culture.
- New York City, NY: A global hub for business, finance, and entertainment.
Work Schedule: Full-time, with a hybrid work arrangement. Three days in the office each week, providing a mix of in-person collaboration and remote flexibility.
ASSUMPTION: The hybrid work model allows for better work-life balance and the opportunity to connect with colleagues in person regularly.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link.
- Phone or video screening with the hiring manager or HR.
- In-depth interview with the hiring manager and/or team members.
- Final interview with the director or another senior leader.
Key Assessment Areas:
- Event planning and management skills.
- Communication and collaboration abilities.
- Adaptability and problem-solving skills.
- Alignment with Amperity's company culture and values.
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role.
- Demonstrate your understanding of Amperity's products and services, and how your skills align with the company's mission.
- Prepare examples of successful event management projects or campaigns you've worked on in the past.
ATS Keywords: Event Coordination, Field Marketing, Demand Generation, Project Management, Event Logistics, Attendee Management, Lead Nurturing, Campaign Planning, Cross-Functional Collaboration, CRM, Salesforce, Marketo
ASSUMPTION: Amperity uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume and cover letter can help your application stand out.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Event project management software (e.g., Cvent, AllSeated)
- CRM software (e.g., Salesforce)
- Marketing automation software (e.g., Marketo)
ASSUMPTION: Familiarity with these tools is not explicitly required but may be beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Curiosity: Amperity values employees who are curious and eager to learn.
- Collaboration: The company fosters a collaborative work environment where everyone's input is valued.
- Transparency: Amperity encourages open communication and transparency in all aspects of the business.
Work Style:
- Amperity offers a hybrid work model, providing flexibility for employees to balance work and personal responsibilities.
- The company values employees who are proactive, organized, and able to manage multiple projects simultaneously.
- Amperity's fast-paced environment requires employees to be adaptable and comfortable with change.
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment where your curiosity and openness to learning are valued?
- Are you comfortable managing multiple projects and priorities simultaneously?
- Do you enjoy working with diverse teams and external partners to achieve common goals?
ASSUMPTION: Amperity's culture values employees who are curious, collaborative, and adaptable. Candidates who align with these values are more likely to succeed in this role.
⚠️ Potential Challenges
- The fast-paced environment may require employees to adapt quickly to changes in priorities and workload.
- Managing multiple projects and events simultaneously can be challenging and may require strong organizational skills and time management.
- The hybrid work model may present unique communication and collaboration challenges, requiring employees to be proactive and clear in their communication.
- Amperity's commitment to growth and innovation may require employees to continually learn and adapt to new tools and processes.
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in a fast-paced environment.
📈 Similar Roles Comparison
- Field Marketing Specialist vs. Event Coordinator: The Field Marketing Specialist role involves a broader scope, including campaign planning, lead management, and cross-functional collaboration, while the Event Coordinator role focuses primarily on event logistics and execution.
- Field Marketing Specialist vs. Demand Generation Specialist: Both roles involve driving pipeline growth through marketing efforts, but the Field Marketing Specialist role focuses more on field programs and events, while the Demand Generation Specialist role may involve more digital marketing channels and tactics.
- Career Path: The Field Marketing Specialist role can lead to career advancement in field marketing, event management, or other marketing specializations, as well as potential leadership roles within the marketing department or broader organization.
ASSUMPTION: Understanding the differences between similar roles and career paths can help candidates determine if the Field Marketing Specialist role is the right fit for their long-term goals.
📝 Sample Projects
- Planning and executing a regional customer conference, including venue selection, speaker management, and on-site logistics.
- Managing a webinar series, including speaker coordination, registration management, and follow-up lead nurturing efforts.
- Collaborating with sales and partner teams to develop and execute targeted account-based marketing campaigns, including personalized event invitations and tailored content.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and collaborative nature of the Field Marketing Specialist role at Amperity.
❓ Key Questions to Ask During Interview
- Can you describe a typical event or campaign from start to finish, and how my role would contribute to its success?
- How does the Field Marketing team collaborate with other departments, such as sales, growth marketing, and web marketing?
- What opportunities are there for professional growth and development within the Field Marketing team and the broader organization?
- How does Amperity support work-life balance for employees, particularly in a hybrid work environment?
- Can you provide an example of a time when the company's values, such as curiosity, collaboration, or transparency, drove a successful outcome?
ASSUMPTION: Asking thoughtful questions during the interview process can help candidates better understand the role, the team, and the company culture, and demonstrate their interest and engagement.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link.
- Tailor your resume and cover letter to highlight relevant experience and skills for this role, using the ATS keywords provided.
- Prepare examples of successful event management projects or campaigns you've worked on in the past.
- Follow up with the hiring manager or HR within one week of submitting your application to express your interest and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
