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Field Marketing Specialist Paris (H/F)

Red Bull
Full-time
On-site
Paris, Île-de-France, France
πŸ“ Field Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Field Marketing Specialist Paris (H/F)

πŸ”Ή Company: Red Bull

πŸ”Ή Location: Paris, Île-de-France, France

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 11, 2025

πŸ”Ή Experience Level: Entry-Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the Field Marketing Manager to establish Red Bull as the number one brand in the region
  • Executing innovative marketing initiatives tailored to local needs
  • Building strong networks within relevant communities
  • Monitoring marketing activities and collaborating with On Premise and Off Premise teams

ASSUMPTION: This role requires a high level of autonomy and constant travel, as the Field Marketing Specialist will be primarily based on the field.

πŸ“‹ Key Responsibilities

βœ… Execute the marketing mix of Red Bull on the assigned sector

βœ… Execute innovative activation plans around national assets/projects

βœ… Propose and execute regional marketing initiatives tailored to the sector's needs

βœ… Build and maintain strategic partnerships with 3rd party sport/culture entities

βœ… Build and animate a network of opinion leaders, including local media and creators

βœ… Monitor marketing activities and report through the RBU platform

βœ… Execute the Consumer Collecting program on the assigned sector

βœ… Define the sampling strategy for Red Bull Energy Drink to generate trials among potential new consumers

βœ… Recruit, train, and manage a team of Student Marketeers to ensure the perfect execution of the program

βœ… Define and pilot the coverage of the student world: universities, students, and seeded cans

βœ… Collaborate with On and Off Premise teams to ensure product availability in the student universe

βœ… Innovate marketing by working closely with the Field Marketing Manager to propose, develop, and execute new ideas

βœ… Stimulate and regularly solicit Student Marketeers for new ideas tailored to the student world

ASSUMPTION: The role involves a significant amount of project management, networking, and adaptability to various situations and environments.

🎯 Required Qualifications

Education: Bachelor's degree (Bac+3) to Master's degree (Bac+5) in business, marketing, or event management

Experience: Operational marketing experience is appreciated, with a preference for Student Marketeer experience

Required Skills:

  • Field marketing and project management
  • Team leadership and networking
  • Marketing strategy and event planning
  • Communication and adaptability
  • Initiative and organization
  • Consumer engagement and sampling strategy
  • Partnership development and monitoring
  • Agility and creativity

Preferred Skills:

  • Previous experience in event management or marketing
  • Fluency in English

ASSUMPTION: Candidates with a strong academic background in marketing or a related field, along with relevant experience, will be well-suited for this role.

πŸ’° Compensation & Benefits

Salary Range: €25,000 - €35,000 per year (Estimated, based on industry standards for entry-level marketing roles in Paris)

Benefits:

  • Opportunity to work for a global, iconic brand
  • Dynamic and fast-paced work environment
  • Possibility to travel and gain experience in various regions
  • Comprehensive training and development opportunities

Working Hours: Full-time (40 hours per week), with flexible hours and the need to work evenings and weekends as required

ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing roles in Paris. Actual compensation may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Red Bull operates in the food and beverage services industry, focusing on marketing, sales, media, and sports

Company Size: Red Bull is a large, multinational corporation with over 10,000 employees worldwide. This size offers opportunities for growth and career advancement

Founded: Red Bull was founded in 1987 and has since grown to operate in over 170 countries, selling more than 12 billion cans annually

Company Description:

  • Red Bull gives wings to people and ideas, driving its operations and brand since 1987
  • The company operates in over 170 countries, selling more than 12 billion cans annually
  • Red Bull's people remain the essential ingredient in bringing the brand to life

Company Specialties:

  • Marketing
  • Sales
  • Media
  • Sports

Company Website: http://www.redbull.com/jobs

ASSUMPTION: Red Bull's large size and global presence offer numerous opportunities for career growth and development within the company.

πŸ“Š Role Analysis

Career Level: Entry-level to mid-level, with opportunities for growth and advancement within the marketing department

Reporting Structure: The Field Marketing Specialist reports directly to the Field Marketing Manager and works closely with On Premise and Off Premise teams

Work Arrangement: On-site, with a significant amount of travel required to cover the assigned sector

Growth Opportunities:

  • Progression to a Field Marketing Manager role or other marketing positions within the company
  • Expanding responsibilities and taking on more complex projects
  • Gaining experience in various regions and markets

ASSUMPTION: This role offers significant opportunities for career growth and development within the marketing department, as well as the chance to gain experience in different regions and markets.

🌍 Location & Work Environment

Office Type: Red Bull's Paris office is a dynamic and fast-paced environment, with a focus on collaboration and innovation

Office Location(s): Paris, Île-de-France, France

Geographic Context:

  • Paris is the capital and most populous city of France, with a vibrant cultural scene and a thriving business environment
  • The Île-de-France region is home to numerous multinational corporations and offers ample opportunities for professional growth
  • The region is well-connected by public transportation, making it easy to commute to and from the office

Work Schedule: Full-time (40 hours per week), with flexible hours and the need to work evenings and weekends as required

ASSUMPTION: The work environment at Red Bull's Paris office is fast-paced and collaborative, with a strong focus on innovation and creativity.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or video interview with the hiring manager
  • Final interview with the marketing director or another senior team member

Key Assessment Areas:

  • Marketing and project management skills
  • Adaptability and creativity
  • Communication and leadership abilities
  • Alignment with Red Bull's company values and culture

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant marketing and project management skills
  • Demonstrate your understanding of Red Bull's brand and marketing strategies
  • Showcase your creativity and adaptability through relevant examples and anecdotes

ATS Keywords: Field Marketing, Project Management, Team Leadership, Marketing Strategy, Event Planning, Consumer Engagement, Sampling Strategy, Partnership Development, Monitoring, Agility, Creativity

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on marketing and project management skills, as well as cultural fit.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Red Bull's proprietary marketing platform (RBU)
  • Social media platforms (Facebook, Instagram, Twitter, etc.)

ASSUMPTION: The Field Marketing Specialist will be required to use Microsoft Office Suite and Red Bull's proprietary marketing platform (RBU) on a daily basis. Familiarity with social media platforms is also essential for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Giving wings to people and ideas
  • Driving innovation and creativity
  • Fostering a dynamic and collaborative work environment

Work Style:

  • Fast-paced and adaptable
  • Collaborative and innovative
  • Focused on delivering results and driving growth

Self-Assessment Questions:

  • Do you thrive in fast-paced, dynamic environments?
  • Are you comfortable working independently and taking initiative?
  • Do you have strong communication and leadership skills?
  • Are you passionate about marketing and driving brand growth?

ASSUMPTION: Candidates who are adaptable, creative, and passionate about marketing will be well-suited to Red Bull's company culture and work environment.

⚠️ Potential Challenges

  • Managing a team of Student Marketeers and ensuring the perfect execution of the Consumer Collecting program
  • Balancing multiple projects and priorities simultaneously
  • Adapting to different environments and situations while on the field
  • Working evenings and weekends as required

ASSUMPTION: The Field Marketing Specialist role presents unique challenges, including managing a team of Student Marketeers, balancing multiple projects, and adapting to various environments and situations.

πŸ“ˆ Similar Roles Comparison

  • Field Marketing Manager: More senior role with additional responsibilities, such as team management and strategic planning
  • Marketing Coordinator: Junior role with fewer responsibilities and less autonomy
  • Event Manager: Focuses on planning and executing events, rather than marketing initiatives

ASSUMPTION: The Field Marketing Specialist role offers a unique blend of marketing, project management, and team leadership responsibilities, making it distinct from other marketing roles.

πŸ“ Sample Projects

  • Executing a regional marketing campaign tailored to the student universe
  • Building and maintaining strategic partnerships with local sport/culture entities
  • Monitoring marketing activities and reporting through the RBU platform

ASSUMPTION: The Field Marketing Specialist will be involved in various projects that require strong marketing, project management, and team leadership skills.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does this role fit into the overall marketing strategy for Red Bull in France?
  • What opportunities are there for growth and development within the marketing department?
  • How does Red Bull support work-life balance for its employees?
  • What is the company culture like at Red Bull, and how does this role contribute to it?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and allows you to gain a better understanding of the company and its culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the following link: https://jobs.smartrecruiters.com/RedBull/744000070083825-field-marketing-specialist-paris-h-f-
  • Tailor your resume and cover letter to highlight your relevant marketing and project management skills
  • Prepare examples of your marketing and event planning experience to discuss during the interview
  • Research Red Bull's brand and marketing strategies to demonstrate your understanding and enthusiasm for the role
  • Follow up with the hiring manager one week after submitting your application to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.