🔹 Location: Remote (Open to U.S. Based Candidates)
🔹 Job Type: Full-Time
🔹 Category: Brand Management
🔹 Date Posted: April 8, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀️ Key Information
🚀 About the Role
- Lead the Exfoliation category by driving innovative 360 marketing campaigns and managing cross-functional execution.
- Analyze consumer insights and market trends to strengthen brand equity and accelerate growth.
- Collaborate with cross-functional teams to ensure on-time execution and brand consistency across customer touchpoints.
- Develop and present activities and strategies to senior management and partner with creative teams on a day-to-day basis.
- Lead cross-functional teams to ensure on-time execution in-market.
🔑 Responsibilities
- Drive the Exfoliation category through a deep understanding of the internal and external landscape.
- Drive the entire process of 360 marketing campaigns for the hero product, BHA, from concept creation through execution, ensuring timely delivery, brand consistency, and measurable results.
- Create breakthrough campaigns that push the brand forward while maintaining the brand’s DNA.
- Manage the development and deployment of launch toolkits containing campaign concept + messaging, claims, content strategy, paid media assets, in-store assets, e-commerce assets, press releases, influencer guidelines, and activation concepts.
- Translate brand strategy into clear themes, 360 campaigns, and messaging, and ensure consistent implementation of campaigns and overall brand strategy and positioning across customer touchpoints.
- Review US marketing to ensure consistent implementation of campaigns and overall brand strategy and positioning across customer touchpoints.
- Other responsibilities as assigned by your manager.
