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Global Brand Photography Lead - Sweaty Betty

Wolverine Worldwide
Full-time
On-site
London, London, City of, United Kingdom
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Global Brand Photography Lead - Sweaty Betty

πŸ”Ή Company: Wolverine Worldwide

πŸ”Ή Location: London, United Kingdom

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Retail Apparel and Fashion

πŸ”Ή Date Posted: May 2, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Leading the refresh of content through all photography outputs
  • Supporting the Head of Studio in setting up the new in-house studio
  • Overseeing e-commerce and creative content shoots
  • Collaborating with cross-functional teams for creative direction
  • Managing and training freelance photographers and assistants

ASSUMPTION: This role requires a proactive leader with a strong creative vision and excellent organizational skills to manage multiple projects and teams.

πŸ“‹ Key Responsibilities

βœ… Lead the refresh of content through all photography outputs, ensuring high-quality and consistent finish

βœ… Support the Head of Studio in setting up the new in-house Sweaty Betty London Key City Studio in Kings Cross for excellence

βœ… Refresh and elevate e-commerce photography set up, equipment, and lighting in line with the newly outlined creative identity

βœ… Create and develop strong still life creative content capabilities in-house

βœ… Review photography processes and implement new ways of working, delivering tangible uplift in shoot capacity with the support of industry tools

βœ… Shoot creative, look-book, and on-location creative content shoots to sit alongside campaign photography, leading shoots, marking up, and signing off high-quality assets to be utilized across global channels

βœ… Lead e-commerce and creative content shoots (look & feel) for wider Wolverine brands, on request

βœ… Support the Head of Studio in product video and in-house motion implementation, managing the onboarding of tooling and review of equipment and processes to achieve a smooth rollout

ASSUMPTION: This role involves a mix of creative, operational, and leadership responsibilities, requiring a versatile and adaptable individual.

🎯 Required Qualifications

Education: Bachelor's degree in Photography, Visual Arts, or a related field

Experience: Minimum of 6 years' experience in a similar role or industry experience

Required Skills:

  • Proven experience in leading creative and on-location shoots as a Photographer and/or Art Director
  • Strong organizational skills and a hands-on, can-do approach
  • Knowledge of Capture and Adobe Office packages
  • Microsoft Office
  • Awareness of evolution of marketing and content practices
  • Creative and proactive thinker

Preferred Skills:

  • Experience in Art directing from concept brief to post-production finish
  • Knowledge of equipment management and maintenance
  • Ability to work in a fast-paced, dynamic environment

ASSUMPTION: Candidates with a strong portfolio showcasing their creative vision and experience in leading photography projects are highly desirable.

πŸ’° Compensation & Benefits

Salary Range: Β£45,000 - Β£55,000 per annum (Estimated, based on industry standards for a role of this level and location)

Benefits:

  • Competitive benefits package
  • Opportunities for career progression
  • Discount on Sweaty Betty products

Working Hours: Full-time, Monday - Friday, 9:00 AM - 5:30 PM (Flexible working arrangements may be considered)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a role of this level and location. The actual salary may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Retail Apparel and Fashion. Wolverine Worldwide is a global marketer of branded footwear, apparel, and accessories, with a portfolio of owned and licensed brands.

Company Size: Large (1,001-5,000 employees). This means there are ample opportunities for career growth and diverse teams to work with.

Founded: 1883. Wolverine Worldwide has a rich history and a strong global presence, with a focus on building great brands and making amazing products.

Company Description:

  • Wolverine Worldwide is dedicated to advancing its brands and making every day better for its consumers, partners, communities, and shareholders
  • The company operates with six core values: Be Great, Make Amazing, Win Together, Stay Curious, Act Now, and Deliver Results
  • Wolverine Worldwide is committed to embedding diversity, equity, and inclusion at the heart of its business and creating a culture of belonging

Company Specialties:

  • Footwear
  • Apparel and Accessories
  • Retail
  • Product
  • Fashion
  • E-commerce

Company Website: Wolverine Worldwide

ASSUMPTION: Wolverine Worldwide is a well-established company with a strong global presence and a commitment to diversity, equity, and inclusion.

πŸ“Š Role Analysis

Career Level: Mid-level to Senior. This role offers opportunities for career progression within the company.

Reporting Structure: This role reports directly to the Head of Studio and works closely with cross-functional teams, including Design, Marketing, and Product.

Work Arrangement: On-site, with the possibility of flexible working arrangements.

Growth Opportunities:

  • Progression to a senior leadership role within the studio or wider business
  • Expanding creative and management skills through leading projects and teams
  • Gaining experience in a global brand and working with diverse teams

ASSUMPTION: This role offers a unique opportunity to grow both creatively and professionally within a global brand.

🌍 Location & Work Environment

Office Type: Modern, creative workspace in central London

Office Location(s): London, United Kingdom

Geographic Context:

  • London is a vibrant, multicultural city with a thriving fashion industry
  • The office is located in a central, easily accessible area
  • London offers a wide range of cultural, social, and recreational activities

Work Schedule: Full-time, Monday - Friday, 9:00 AM - 5:30 PM (Flexible working arrangements may be considered)

ASSUMPTION: The office environment is dynamic, creative, and collaborative, with a strong focus on teamwork and innovation.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screening with the HR department
  • Creative portfolio review and interview with the Head of Studio
  • Final interview with the hiring manager and/or other senior team members

Key Assessment Areas:

  • Creative vision and portfolio
  • Leadership and management skills
  • Organizational skills and attention to detail
  • Adaptability and problem-solving skills
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Prepare a strong creative portfolio showcasing your best work
  • Research the company and role to demonstrate your enthusiasm and understanding
  • Practice common interview questions and be prepared to discuss your portfolio in detail

ATS Keywords: Global Brand Photography Lead, Sweaty Betty, Wolverine Worldwide, Creative Direction, E-commerce, Art Direction, Studio Operations, Content Creation, Team Management, Model Casting, Post Production, Lighting, Equipment Management, Process Improvement, Collaboration, Organization, Adobe Office Packages, Microsoft Office

ASSUMPTION: The interview process is designed to assess both creative and leadership skills, as well as cultural fit within the organization.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Suite (Photoshop, Lightroom, Premiere Pro)
  • Capture One
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (Asana, Trello, etc.)

ASSUMPTION: Familiarity with industry-standard photography and project management tools is essential for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Be Great
  • Make Amazing
  • Win Together
  • Stay Curious
  • Act Now
  • Deliver Results

Work Style:

  • Collaborative and team-oriented
  • Dynamic and fast-paced
  • Creative and innovative
  • Results-driven and accountable

Self-Assessment Questions:

  • How do you embody the company's values in your work?
  • Can you provide an example of a time when you had to adapt to a significant change in a project or workflow?
  • How do you ensure the quality and consistency of your work when managing multiple projects and teams?

ASSUMPTION: Wolverine Worldwide values candidates who are passionate about their work, collaborative, and committed to delivering results.

⚠️ Potential Challenges

  • Managing multiple projects and teams simultaneously
  • Adapting to a fast-paced, dynamic work environment
  • Balancing creative vision with operational efficiency
  • Working with diverse teams and stakeholders

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on both creative direction and studio operations within a global brand
  • Compared to other photography roles, this position offers a broader range of responsibilities and opportunities for career progression
  • In terms of career path, this role can lead to senior leadership positions within the studio or wider business

ASSUMPTION: This role offers a unique blend of creative and operational responsibilities, making it an attractive opportunity for candidates seeking a diverse and challenging position.

πŸ“ Sample Projects

  • Leading a team to refresh the e-commerce photography set up and equipment for a global brand
  • Collaborating with cross-functional teams to create and execute a seasonal creative campaign, from concept brief to post-production finish
  • Managing the onboarding of new equipment and tools for product video and in-house motion implementation

ASSUMPTION: These sample projects demonstrate the range of responsibilities and the level of leadership required for this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within it?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role support the company's mission and values?
  • What opportunities are there for professional development and growth within the company?
  • How does the company support work-life balance for its employees?

ASSUMPTION: Asking these questions demonstrates your interest in the role and the company, as well as your commitment to understanding the expectations and opportunities associated with the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Workday portal
  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Prepare a strong creative portfolio showcasing your best work
  • Research the company and role to demonstrate your enthusiasm and understanding
  • Practice common interview questions and be prepared to discuss your portfolio in detail
  • Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.