📌 Core Information
🔹 Job Title: Global Marketing Manager – ESG & Reporting (Maternity Cover)
🔹 Company: Anthesis Group
🔹 Location: Cape Town, South Africa
🔹 Job Type: Fixed Term - Full Time
🔹 Category: Marketing
🔹 Date Posted: 2025-04-23
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing global marketing plans for ESG & Reporting Business Line
- Overseeing UK region marketing and collaborating with regional teams
- Managing lead generation, event sponsorships, and thought leadership content
- Working closely with internal stakeholders, including senior leadership and business development teams
- Driving alignment on marketing plans, budgets, and localised strategies across regions
ASSUMPTION: This role requires a strategic mindset, strong project management skills, and the ability to build and maintain stakeholder relationships across functions and geographies.
📋 Key Responsibilities
✅ Develop and implement global marketing plans for ESG & Reporting Business Line, aligning with business objectives
✅ Manage lead generation for the business line, tracking key activities throughout the marketing funnel to optimise conversion
✅ Manage planned event sponsorships and Anthesis-led events, ensuring ROI tracking and reporting
✅ Oversee a global thought leadership and content calendar, ensuring the creation of high-quality, impactful content
✅ Plan and manage pay-per-click (PPC) advertising campaigns as needed to support business line objectives, sharing expertise with others within the team
✅ Work closely with the Product Marketing Manager to drive outbound marketing initiatives for Mero, Anthesis' SaaS product
✅ Build and maintain strong relationships with regional marketing teams, driving alignment on marketing plans, budgets, and localised strategies
✅ Oversee and manage the ESG & Reporting business line marketing budget, ensuring clear ROI tracking for key initiatives
✅ Manage and mentor the UK Senior Marketing Consultant, supporting their professional development
✅ Report on marketing strategies, activities, and performance to the Chief Marketing Officer and ESG & Reporting leadership
✅ Collaborate with global business line marketing leads and regional teams to develop the 2026 marketing plan and budget, building on 2025 efforts and results.
ASSUMPTION: This role requires a high level of autonomy and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience (5-10 years) in a senior marketing leadership role, ideally within a global B2B organisation
Required Skills:
- Strong project management skills
- Proven ability to build and maintain strong stakeholder relationships across functions and geographies
- Hands-on experience in planning and executing in-house events, as well as managing external event sponsorships
- Excellent communication and copywriting skills
- Experience in developing and executing integrated marketing campaigns across multiple channels
- Strong analytical skills, with the ability to track marketing performance and optimise strategies accordingly
Preferred Skills:
- Experience in ESG, sustainability, or professional services/B2B marketing
- Hands-on experience in managing and optimising PPC advertising campaigns
- Line management experience
ASSUMPTION: Candidates with experience in sustainability or purpose-led organisations may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role is estimated to be between ZAR 800,000 - 1,200,000 per annum, based on industry standards for a senior marketing manager in South Africa with 5-10 years of experience. However, the final offer will depend on the candidate's qualifications and experience.
Benefits:
- Work within a highly motivated team in an innovative and rapidly growing global company
- Opportunity to have a direct impact and be a key part of the growth and development of the business and the team
- Work solely on projects that have an impact on sustainability and climate change goals/challenges for clients
- Exposure to a wide range of clients and projects on a global basis
- Competitive benefits including flexible working
- An opportunity to participate in the Anthesis Employee Participation Plan (EPP), an industry-pioneering employee incentive plan that allows all employees to be rewarded for the growth in the equity value of Anthesis.
- Cooperative, supportive and open working atmosphere.
Working Hours: Full-time, 40 hours per week, with flexible working arrangements available
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Anthesis Group operates in the environmental services industry, focusing on sustainability, ESG, and climate change consulting. The industry is experiencing significant growth due to increasing demand for sustainable business practices and regulatory pressures.
Company Size: Anthesis Group has 1,001-5,000 employees, making it a mid-sized company. This size allows for a structured yet agile work environment, offering opportunities for career growth and exposure to diverse projects.
Founded: Anthesis Group was founded in 2013, and it has since grown into a leading global sustainability consultancy, working with cities, corporates, investors, and other organisations to drive sustainable performance.
Company Description:
- Anthesis is the world’s leading purpose-driven, digitally enabled, science-based activator, guiding clients to sustainable performance.
- The company exists to help its clients transition to decarbonised and more sustainable futures by managing risk and finding value in their transformation journeys.
- Anthesis offers world-class expertise in science-based advisory, market-leading digital solutions, the development of high-quality carbon removal projects, and purpose consulting, strategy, and communication.
Company Specialties:
- Sustainability Programs Management
- ESG and EDD consultancy services
- Strategic reporting and CSR
- Environmental consultancy
- Sustainability software and tools
- Brand messaging
- Sustainability strategy
- Sustainability education
Company Website: https://www.anthesisgroup.com/
ASSUMPTION: Anthesis Group's focus on sustainability and purpose-driven work makes it an attractive employer for candidates interested in making a positive impact on the environment and society.
📊 Role Analysis
Career Level: This role is at the senior management level, offering significant responsibility and the opportunity to drive strategic marketing initiatives for a global business line.
Reporting Structure: The Global Marketing Manager reports directly to the Group Chief Marketing Officer, Kirsten Doddy, and collaborates with regional marketing teams and other business line marketing managers.
Work Arrangement: This is a fixed-term, full-time role with on-site work arrangements in Cape Town, South Africa. However, Anthesis Group offers flexible working arrangements, allowing for some remote work when necessary.
Growth Opportunities:
- Upon successful completion of the maternity cover period, there may be opportunities for the role to become permanent.
- The global nature of the role offers exposure to various markets and clients, providing opportunities for career growth and development.
- Working closely with regional teams and other business line marketing managers presents opportunities for learning and collaboration.
ASSUMPTION: This role offers a unique opportunity for a marketing professional to gain global experience and make a significant impact on Anthesis Group's ESG & Reporting Business Line.
🌍 Location & Work Environment
Office Type: Anthesis Group's Cape Town office is a modern, collaborative workspace that fosters creativity and innovation.
Office Location(s): Workshop 17, 32 Kloof Street, Cape Town, South Africa
Geographic Context:
- Cape Town is the legislative capital of South Africa and is known for its natural beauty, vibrant culture, and diverse communities.
- The city is committed to sustainable development and has set ambitious targets for reducing its carbon footprint and promoting social equity.
- Cape Town's strategic location on the African continent provides opportunities for regional and international collaboration and business growth.
Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 5:00 PM, with a one-hour lunch break. However, Anthesis Group offers flexible working arrangements, allowing employees to adjust their hours as needed.
ASSUMPTION: Cape Town's unique cultural and geographic context, combined with Anthesis Group's commitment to sustainability, creates an engaging and inspiring work environment.
💼 Interview & Application Insights
Typical Process:
- Online application submission and review
- Phone or video screening with the HR team
- In-depth interview with the Group Chief Marketing Officer and/or other relevant stakeholders
- Final round interview with the Global Head of Marketing for the ESG & Reporting Business Line
- Job offer and onboarding
Key Assessment Areas:
- Strategic thinking and marketing planning skills
- Project management and organisational skills
- Stakeholder management and communication skills
- Cultural fit and alignment with Anthesis Group's values and mission
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience, skills, and achievements.
- Demonstrate your understanding of ESG, sustainability, and Anthesis Group's business by providing specific examples of how your skills and experience align with the role's requirements.
- Prepare for behavioral interview questions that focus on your problem-solving skills, stakeholder management, and strategic thinking.
- Research Anthesis Group's company culture and values to ensure a strong cultural fit.
ATS Keywords: Global Marketing, ESG, Reporting, Strategic Planning, Stakeholder Management, Event Management, Thought Leadership, PPC, Marketing Campaigns, Line Management, Sustainability, B2B Marketing
ASSUMPTION: Anthesis Group's interview process is designed to assess candidates' strategic thinking, marketing expertise, and cultural fit, with a focus on finding the best candidate for the role.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., HubSpot, Marketo)
- CRM software (e.g., Salesforce, HubSpot CRM)
- Project management tools (e.g., Asana, Trello)
- Event management platforms (e.g., Eventbrite, Cvent)
- Content management systems (e.g., WordPress, Drupal)
- SEO and analytics tools (e.g., Google Analytics, SEMrush)
- PPC advertising platforms (e.g., Google Ads, LinkedIn Ads)
ASSUMPTION: The specific tools and technologies used may vary depending on Anthesis Group's internal systems and the candidate's prior experience.
👔 Cultural Fit Considerations
Company Values:
- Purpose-driven: Anthesis Group exists to guide clients to sustainable performance, making a positive impact on the environment and society.
- Expertise-led: The company's success is built on its deep understanding of sustainability challenges and solutions, combined with a commitment to continuous learning and improvement.
- Collaborative: Anthesis Group fosters a culture of open communication, teamwork, and mutual respect, both internally and with clients and partners.
- Innovative: The company encourages creativity, experimentation, and the pursuit of new ideas and approaches to drive sustainable performance.
- Accountable: Anthesis Group takes responsibility for its actions and their impact, striving to deliver high-quality, reliable, and sustainable solutions for its clients.
Work Style:
- Anthesis Group's work style is dynamic, with a focus on collaboration, innovation, and continuous learning.
- The company encourages a healthy work-life balance and offers flexible working arrangements to support employees' personal and professional growth.
- Anthesis Group's culture is inclusive and diverse, with a strong commitment to promoting equality, diversity, and inclusion in all aspects of its operations.
Self-Assessment Questions:
- How do you align with Anthesis Group's purpose-driven approach to business, and how have you demonstrated this in your previous roles?
- Can you provide an example of a time when you successfully managed a complex marketing project, and how did you ensure stakeholder satisfaction and deliver results?
- How do you approach continuous learning and professional development, and how have you applied this to your marketing career?
ASSUMPTION: Anthesis Group's cultural fit considerations focus on finding candidates who share the company's values and are committed to driving sustainable performance through innovative, collaborative, and purpose-driven marketing strategies.
⚠️ Potential Challenges
- The global nature of the role may require frequent travel and managing time zones, which can be challenging for some candidates.
- The fixed-term nature of the role may create uncertainty for some candidates, although there is potential for the role to become permanent upon successful completion of the maternity cover period.
- The role requires a high level of autonomy and the ability to manage multiple projects simultaneously, which can be demanding and may require long hours at times.
- The competitive nature of the marketing industry may present challenges in attracting and retaining top talent.
ASSUMPTION: These potential challenges should be carefully considered by candidates, and they should be prepared to address them during the interview process.
📈 Similar Roles Comparison
- Compared to other senior marketing roles, this position offers a unique focus on ESG and sustainability, providing an opportunity for candidates interested in making a positive impact on the environment and society.
- Unlike some marketing roles, this position requires a strong understanding of sustainability challenges and solutions, as well as the ability to work effectively with clients and stakeholders in the sustainability sector.
- Career progression in this role may involve moving into a permanent position or taking on additional responsibilities within Anthesis Group's global marketing team.
ASSUMPTION: Candidates should carefully consider their career goals and how this role aligns with their long-term aspirations when comparing it to other similar positions.
📝 Sample Projects
- Developing and executing a global marketing campaign to launch a new ESG reporting tool, including targeted advertising, thought leadership content, and event sponsorships
- Managing a team to create and implement a comprehensive content marketing strategy for Anthesis Group's SaaS product, Mero, to drive user acquisition and engagement
- Collaborating with regional marketing teams to develop and execute localised marketing plans that align with global business line objectives and drive local market growth
ASSUMPTION: These sample projects illustrate the strategic, collaborative, and innovative nature of the Global Marketing Manager role at Anthesis Group.
❓ Key Questions to Ask During Interview
- How does Anthesis Group measure the success of its marketing initiatives, and how can I contribute to improving these metrics?
- Can you describe the team structure and dynamics within the global marketing team, and how does this role fit into the broader organisation?
- How does Anthesis Group support the professional development and growth of its marketing team members?
- What are the key priorities for the first 90 days in this role, and how can I ensure a smooth transition into the team?
- How does Anthesis Group approach diversity, equity, and inclusion in its marketing strategies and initiatives?
ASSUMPTION: These key questions help candidates better understand the role, the team, and the company, enabling them to make informed decisions about their application and career prospects.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience, skills, and achievements, with a focus on ESG, sustainability, and global marketing.
- Prepare for behavioral interview questions that focus on your problem-solving skills, stakeholder management, and strategic thinking.
- Research Anthesis Group's company culture and values to ensure a strong cultural fit.
- Follow up with the HR team one week after submitting your application to inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
