Global Marketing Manager - Maternity Cover

📌 Core Information

🔹 Job Title: Global Marketing Manager - Maternity Cover

🔹 Company: Movado Group, Inc

🔹 Location: London, United Kingdom

🔹 Job Type: Full-time, 12-month contract

🔹 Category: Marketing

🔹 Date Posted: June 20, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Hybrid (3 days a week in office)

🚀 Job Overview

Key aspects of this role include:

• Supporting and managing marketing for Olivia Burton in the UK and key international markets
• Creating a 12-month rolling brand calendar and executing innovative marketing campaigns
• Being the central point of contact for brand planning and ensuring brand guidelines are maintained
• Leading PR activity and securing partnerships with relevant brands and KOLs
• Managing the UK OOH/media budget and collaborating with cross-functional teams

ASSUMPTION: This role requires a high level of organization, creativity, and strategic thinking to manage multiple projects and stakeholders effectively.

📋 Key Responsibilities

✅ Along with Social and Digital MM, create a 12-month rolling brand calendar for the UK and key international markets.

✅ Develop and execute engaging and innovative marketing campaigns for the Olivia Burton brand to increase brand awareness, affinity, and customer acquisition.

✅ Be the central point of contact for brand planning with local markets to ensure that local plans are developed in line with the overarching strategy and targets.

✅ Have a clear understanding of the needs of key local markets and brief and guide creative teams to deliver compelling and engaging seasonal assets that align with channel and market requirements.

✅ Be the brand guardian ensuring brand proposition, values, and personality are at the forefront of activity and brand guidelines are maintained across all channels and markets.

✅ Lead, inspire, and deliver PR activity to engage target media to drive brand awareness and build brand gravitas.

✅ Effectively manage UK OOH/media budget to shape an impactful media strategy focusing on building brand awareness, reaching key audiences, and driving conversion

✅ Identify and secure mutually beneficial partnerships with relevant brands and KOLs.

✅ Ensure the timely delivery of all brand communication and collateral.

✅ Develop the annual marketing budget, ensuring effective management and spend optimization.

✅ Collaborate with key cross-functional teams and stakeholders within Olivia Burton and Movado Group.

✅ Keep up to date on emerging market trends and competitor activity to ensure that the brand remains top of mind for our consumers - sharing best practise with the wider team.

✅ Regular reporting and sharing insights with wider teams to ensure ongoing optimization of activities.

ASSUMPTION: This role requires a strong understanding of the luxury goods and jewelry industry, as well as experience working with international distributors and partners.

🎯 Required Qualifications

Education: Graduate in marketing, communication, or related field

Experience: 5+ years experience in marketing, campaign, and event management, as well as partnership marketing

Required Skills:

• Proven history of omnichannel campaign management delivery
• Excellent communication and influencing skills
• Ability to build relationships with ease and lead, motivate, and manage cross-functional teams
• Finger on the pulse of retail trends and innovative brand activations
• Comfortable working in an international / matrix organization
• Confident balancing multiple projects simultaneously, while meeting deadlines and producing high-quality work
• Flexible, resilient, and able to work at pace
• Enthusiastic, highly motivated with a can-do attitude
• Commercially astute and pragmatic
• Strong analytical skills
• Curious, passionate, and solution-oriented
• Ambitious, hungry to learn and take on increasing responsibilities
• Proficiency in MS Office and Adobe Suite

Preferred Skills:

• Previous experience dealing with international distributors and partners
• Category experience in fashion, beauty, or a related consumer products sector

ASSUMPTION: Candidates with a strong background in luxury goods and jewelry marketing, as well as experience working with international partners, will be well-suited for this role.

💰 Compensation & Benefits

Salary Range: £45,000 - £55,000 per annum (pro-rated for 12-month contract)

Benefits:

• Competitive benefits package
• Opportunities for professional development and growth
• Dynamic and creative work environment

Working Hours: Full-time, 37.5 hours per week, with flexibility to work from home 2 days a week

ASSUMPTION: The salary range provided is an estimate based on industry standards for a marketing manager role in the luxury goods and jewelry sector in the UK.

📌 Applicant Insights

🔍 Company Context

Industry: Luxury Goods & Jewelry. Movado Group, Inc. is a global leader in the watch industry, with a portfolio of brands including Movado, EBEL, Concord, Olivia Burton, MVMT, Coach Watches, HUGO BOSS Watches, Lacoste Watches, Tommy Hilfiger Watches, and Calvin Klein Watches.

Company Size: 1,001-5,000 employees. Movado Group, Inc. offers expansive career opportunities within an environment where sustainable growth is intertwined with a passion for the arts.

Founded: The Movado Group was founded in 1881 and has since grown into a global leader in the watch industry.

Company Description:

• Strategically positioned with offices and manufacturing facilities worldwide, and over 70 retail locations
• Embraces the future with a commitment to excellence, innovation, and artistry
• Values hands-on experience and professional development

Company Specialties:

• Watch manufacturing and design
• Jewelry and fashion accessories
• Global marketing and branding

Company Website: movadogroup.com

ASSUMPTION: Movado Group, Inc. is a well-established company with a strong global presence and a commitment to innovation and excellence in the luxury goods and jewelry industry.

📊 Role Analysis

Career Level: Mid-level marketing manager role with opportunities for growth and development

Reporting Structure: This role reports directly to the Marketing Director and works closely with the Social and Digital Marketing Manager

Work Arrangement: Hybrid work arrangement, with 3 days a week in the office and 2 days working from home

Growth Opportunities:

• Potential for career progression within the Movado Group
• Opportunities to work on international projects and collaborate with global teams
• Chance to gain experience in luxury goods and jewelry marketing and branding

ASSUMPTION: This role offers a unique opportunity to gain experience in luxury goods and jewelry marketing, as well as the chance to work on international projects and collaborate with global teams.

🌍 Location & Work Environment

Office Type: Hybrid work environment, with 3 days a week in the office and 2 days working from home

Office Location(s): Dickens House, 1 Fetter Lane, EC4A 1BR, London, UK

Geographic Context:

• London is a major global city with a vibrant cultural scene and a thriving luxury goods and jewelry industry
• The office is located in the City of London, a major financial district with excellent transport links
• The area offers a range of amenities, including restaurants, shops, and parks

Work Schedule: Full-time, 37.5 hours per week, with flexibility to work from home 2 days a week

ASSUMPTION: The hybrid work arrangement offers a good balance between office-based collaboration and remote work flexibility.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the HR department
• In-person or video call interview with the Marketing Director and Social and Digital Marketing Manager
• Final interview with the CEO or another senior member of the Movado Group team

Key Assessment Areas:

• Marketing and campaign management skills
• Brand management and guardianship
• PR and partnership building skills
• Budget management and financial acumen
• Cross-functional team collaboration and stakeholder management

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing and campaign management experience
• Demonstrate your understanding of the luxury goods and jewelry industry and the Olivia Burton brand
• Showcase your creativity and strategic thinking in your application materials
• Prepare examples of successful marketing campaigns you have managed in the past

ATS Keywords: Marketing, Campaign Management, Event Management, Partnership Marketing, Brand Management, PR, Budget Management, Retail Trends, Project Management, Luxury Goods, Jewelry

ASSUMPTION: The application process for this role is likely to be competitive, so it's important to tailor your application materials to highlight your relevant experience and skills.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Adobe Creative Suite (Photoshop, Illustrator)
• Social media platforms (Instagram, Facebook, Twitter)
• PR and media monitoring tools (Mention, Brand24)
• Budget management and tracking tools (Asana, Trello)

ASSUMPTION: Proficiency in Microsoft Office Suite and Adobe Creative Suite is essential for this role, as is experience with social media platforms and PR and media monitoring tools.

👔 Cultural Fit Considerations

Company Values:

• Precision
• Innovation
• Artistry

Work Style:

• Collaborative and team-oriented
• Creative and innovative
• Results-driven and focused on excellence

Self-Assessment Questions:

• Do you have a strong understanding of the luxury goods and jewelry industry and the Olivia Burton brand?
• Are you comfortable working in an international / matrix organization and collaborating with global teams?
• Do you have a proven track record of delivering successful marketing campaigns and managing budgets effectively?

ASSUMPTION: Movado Group, Inc. values creativity, innovation, and artistry, as well as a collaborative and results-driven work style.

⚠️ Potential Challenges

• Managing multiple projects and stakeholders simultaneously
• Working with international distributors and partners
• Balancing the needs of the UK market with those of key international markets
• Adapting to a hybrid work environment and managing remote team members

ASSUMPTION: This role requires strong organizational skills, the ability to manage multiple projects and stakeholders effectively, and experience working with international distributors and partners.

📈 Similar Roles Comparison

• This role is similar to a Senior Marketing Manager role, but with a focus on international markets and a 12-month contract
• Unlike other marketing roles, this position requires a strong understanding of the luxury goods and jewelry industry and experience working with international distributors and partners
• Career progression opportunities are available within the Movado Group, with the potential to move into a permanent role or take on additional responsibilities

ASSUMPTION: This role offers a unique opportunity to gain experience in luxury goods and jewelry marketing, as well as the chance to work on international projects and collaborate with global teams.

📝 Sample Projects

• Developing and executing a marketing campaign to launch a new Olivia Burton product line in the UK and key international markets
• Managing the UK OOH/media budget to shape an impactful media strategy focusing on building brand awareness, reaching key audiences, and driving conversion
• Securing mutually beneficial partnerships with relevant brands and KOLs to increase brand awareness and affinity

ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role, as well as the opportunity to work on international projects and collaborate with global teams.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy for Olivia Burton and the Movado Group?
• What opportunities are there for professional development and growth within the Movado Group?
• How does the Movado Group support work-life balance for its employees?
• What is the company culture like at Movado Group, Inc.?

ASSUMPTION: These key questions will help you better understand the role, the company, and the culture, as well as demonstrate your interest and engagement in the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing and campaign management experience
• Prepare examples of successful marketing campaigns you have managed in the past
• Follow up with the Movado Group HR department one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.