📌 Core Information
🔹 Job Title: Global SEO Specialist
🔹 Company: Envista Holdings Corporation
🔹 Location: Multiple locations (Brea, CA, USA; Prague, CZ; Madrid, ES; Zurich, CH; Amersfoort, NL)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-10
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing global SEO strategies
- Providing content SEO leadership and technical SEO oversight
- Conducting keyword research and performance monitoring
- Collaborating with regional teams and stakeholders
- Staying current with industry trends and best practices
ASSUMPTION: This role requires a strong understanding of global SEO principles and the ability to work effectively with diverse teams across multiple regions.
📋 Key Responsibilities
✅ Develop and implement a comprehensive global SEO strategy aligned with business goals
✅ Provide strategic guidance for content creation and optimization across all regions
✅ Conduct thorough technical SEO audits and recommend solutions to improve site architecture, crawlability, indexability, site speed, mobile-friendliness, and overall technical health on a global scale
✅ Conduct in-depth keyword research, considering multilingual and multi-regional targeting, to identify high-potential search terms and inform content strategy
✅ Continuously monitor and analyze global SEO performance using relevant tools, identifying trends, opportunities, and areas for improvement
✅ Work closely and collaboratively with regional marketing teams, content creators, and web development teams to ensure consistent implementation of global SEO strategies and share best practices
✅ Apply in-depth knowledge of international SEO best practices, including hreflang implementation, localization strategies, and understanding search engine algorithms in different regions
✅ Keep abreast of the latest SEO trends, algorithm updates, and emerging technologies, proactively identifying opportunities and recommending innovative approaches
✅ Prepare and present regular reports on global SEO performance, highlighting key metrics, progress against goals, and actionable insights to stakeholders
✅ Conduct regular competitive analysis to identify opportunities and understand industry best practices on a global level
ASSUMPTION: This role requires a proactive approach, strong analytical skills, and the ability to effectively communicate complex SEO concepts to non-technical stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, Communications, or a related field
Experience: Minimum of 3-5 years of progressive experience in SEO, with a strong focus on global or international SEO
Required Skills:
- Proven track record of developing and implementing successful SEO strategies that drive measurable results in multiple markets
- Deep understanding of content SEO principles and best practices for multilingual content
- Strong technical SEO skills, including experience with website audits, schema markup, site architecture, and performance optimization
- Proficiency in using SEO tools and platforms (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz)
- Experience with international SEO tools and considerations (e.g., hreflang tags, international targeting)
- Excellent analytical and problem-solving skills with the ability to interpret data and translate it into actionable insights
- Strong communication, collaboration, and interpersonal skills with the ability to work effectively with cross-functional and international teams
- Ability to manage multiple projects and priorities in a fast-paced environment
- Familiarity with content management systems (CMS)
Preferred Skills:
- Experience with localization processes and working with translation teams
- Fluency in one or more languages in addition to English
ASSUMPTION: Candidates with a strong background in global SEO and experience working with diverse, international teams will be most successful in this role.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (USD) based on experience and location. Industry standard for this role and experience level is $85,000 - $125,000 per year.
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Tuition reimbursement
Working Hours: Full-time, typically 40 hours per week. Flexible hours and remote work arrangements may be available.
ASSUMPTION: The salary range provided is an estimate based on industry standards for this role, experience level, and location. Actual compensation may vary based on the candidate's specific geographic location and relevant experience.
📌 Applicant Insights
🔍 Company Context
Industry: Envista is a global leader in the medical equipment manufacturing industry, specializing in orthodontic products and solutions.
Company Size: Envista has over 10,000 employees worldwide, providing a large and diverse work environment.
Founded: Envista was founded in 2002, with a rich history in the dental industry.
Company Description:
- Envista is a global family of more than 30 trusted dental brands, united by a shared purpose: to partner with professionals to improve lives.
- The company helps its partners deliver the best possible patient care through industry-leading products, solutions, and technology.
- Envista's comprehensive portfolio covers a wide range of dentists' clinical needs for diagnosing, treating, and preventing dental conditions, as well as improving the aesthetics of the human smile.
Company Specialties:
- Orthodontic products and solutions
- Dental equipment manufacturing
- Global dental product distribution
Company Website: www.envistaco.com
ASSUMPTION: Envista's large size and global presence offer candidates the opportunity to work on diverse projects and gain international experience.
📊 Role Analysis
Career Level: This role is at the mid-level career stage, requiring a balance of strategic thinking and tactical execution.
Reporting Structure: The Global SEO Specialist reports directly to the Global Digital Marketing Manager.
Work Arrangement: This role can be based in multiple locations and offers remote work arrangements.
Growth Opportunities:
- Potential advancement to a senior or management role within the global SEO team
- Expansion into other marketing or digital roles within Envista's global organization
- Opportunities to work on high-impact projects and gain exposure to senior leadership
ASSUMPTION: Envista's large size and global presence provide ample opportunities for career growth and development.
🌍 Location & Work Environment
Office Type: Envista has multiple office locations worldwide, with this role being based in one of several global hubs.
Office Location(s): Brea, CA, USA; Prague, CZ; Madrid, ES; Zurich, CH; Amersfoort, NL
Geographic Context:
- Brea, CA, USA: A suburban city in Southern California with a mix of urban and rural environments
- Prague, CZ: The capital city of the Czech Republic, known for its rich history, culture, and vibrant nightlife
- Madrid, ES: The capital city of Spain, offering a blend of historic architecture and modern amenities
- Zurich, CH: A major financial center in Switzerland, with a high quality of life and beautiful natural surroundings
- Amersfoort, NL: A historic city in the Netherlands, known for its canals, museums, and cultural attractions
Work Schedule: Full-time, typically 40 hours per week. Flexible hours and remote work arrangements may be available.
ASSUMPTION: Candidates should consider the cultural and linguistic differences between these locations when applying for this role.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the Global Digital Marketing Manager
- On-site or virtual interview with the Global SEO team and other stakeholders
- Final interview with the Global Digital Marketing Manager and/or other senior leaders
Key Assessment Areas:
- Global SEO strategy and planning
- Technical SEO expertise and problem-solving skills
- Communication and collaboration skills
- Cultural fit and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight your global SEO experience and relevant skills
- Prepare examples of your past SEO successes, focusing on global or international campaigns
- Research Envista's global presence and be prepared to discuss how your skills and experience align with the company's needs
ATS Keywords: Global SEO, international SEO, multilingual SEO, content optimization, technical SEO, keyword research, performance analysis, collaboration, global strategy, global marketing
ASSUMPTION: Envista's global presence and diverse team structure may result in a more complex interview process, requiring candidates to demonstrate their ability to work effectively in a multinational environment.
🛠️ Tools & Technologies
- Google Analytics
- Google Search Console
- SEMrush
- Ahrefs
- Moz
- Content management systems (CMS)
- International SEO tools (e.g., hreflang tags, international targeting)
ASSUMPTION: Candidates should have experience with industry-standard SEO tools and be comfortable learning new platforms as needed.
👔 Cultural Fit Considerations
Company Values:
- Patient-centered: Envista prioritizes the needs and well-being of patients above all else
- Innovation: Envista fosters a culture of continuous improvement and embraces new ideas and technologies
- Collaboration: Envista encourages open communication, teamwork, and mutual respect
Work Style:
- Global: Envista operates in multiple countries and time zones, requiring candidates to be adaptable and culturally sensitive
- Fast-paced: Envista's dynamic industry and large size necessitate quick decision-making and efficient execution
- Data-driven: Envista relies on data and analytics to inform strategic decisions and measure performance
Self-Assessment Questions:
- How do you ensure that your SEO strategies consider the unique cultural and linguistic nuances of different regions?
- How do you approach working with diverse, multinational teams to achieve common goals?
- How do you prioritize and manage multiple projects and deadlines in a fast-paced, global environment?
ASSUMPTION: Envista's global presence and diverse team structure require candidates to demonstrate strong cultural awareness and adaptability.
⚠️ Potential Challenges
- Managing multiple time zones and coordinating with global teams
- Balancing regional SEO needs with global SEO strategies
- Keeping up with the latest SEO trends and algorithm updates across multiple regions
- Navigating Envista's large and complex organizational structure
ASSUMPTION: Candidates should be prepared to face these challenges and demonstrate their ability to thrive in a dynamic, global environment.
📈 Similar Roles Comparison
- Unlike traditional SEO roles, this position requires a strong focus on global and international SEO strategies
- Envista's large size and global presence offer unique opportunities for career growth and development
- This role may involve more frequent travel and collaboration with remote teams compared to similar positions in smaller organizations
ASSUMPTION: Candidates should consider the unique aspects of this role and how they align with their career goals and preferences.
📝 Sample Projects
- Developing and implementing a global SEO strategy for Envista's flagship orthodontic product line, resulting in a 30% increase in organic traffic across all regions
- Conducting a comprehensive technical SEO audit of Envista's global website portfolio, identifying and addressing critical issues that improved overall site health and performance
- Leading a multilingual keyword research project for Envista's international product portfolio, informing content strategy and driving targeted traffic to regional websites
ASSUMPTION: These sample projects illustrate the global scope and strategic nature of the Global SEO Specialist role at Envista.
❓ Key Questions to Ask During Interview
- How does Envista support its global SEO team members in staying current with industry trends and best practices?
- What are the key priorities for the Global SEO team in the first 90 days, and how can I contribute to their success?
- How does Envista foster a culture of collaboration and open communication across its global teams?
- What opportunities exist for growth and development within the Global SEO team and Envista's broader organization?
- How does Envista approach work-life balance for its global employees, particularly those working in multiple time zones?
ASSUMPTION: These questions help candidates better understand Envista's global SEO team dynamics, priorities, and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your global SEO experience and relevant skills
- Prepare examples of your past SEO successes, focusing on global or international campaigns
- Research Envista's global presence and be prepared to discuss how your skills and experience align with the company's needs
- Follow up with Envista's Global Digital Marketing Manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
