π Core Information
πΉ Job Title: Goalie Marketing Specialist
πΉ Company: MONKEYSPORTS INC
πΉ Location: Allen, Texas, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: June 9, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing original content and marketing campaigns focused on the Goalie category
- Serving as an on-camera personality for Goalie-focused video content
- Collaborating cross-functionally with creative, photo, eCommerce, and retail teams
- Elevating MonkeySports as the premier destination for baseball and softball gear and expertise
ASSUMPTION: This role requires a strong understanding of Goalie equipment, culture, and terminology, as well as excellent communication and collaboration skills.
π Key Responsibilities
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Develop original written and visual content tailored to the Goalie community, including product reviews, launch announcements, buying guides, and event promotion
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Serve as an on-camera personality for Goalie-focused video content, tutorials, and social features
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Plan and execute marketing campaigns in collaboration with various teams
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Write product copy, blogs, and content for digital platforms highlighting technical specs and customer benefits
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Monitor trends, new equipment launches, athlete insights, and seasonal opportunities specific to Goalie
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Coordinate timelines, project schedules, and creative feedback loops for campaign execution
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Manage influencer and affiliate partnerships within the Goalie community
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Assist in building vendor relationships and executing co-branded marketing initiatives
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Act as the internal subject matter expert for Goalie marketing
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Support and contribute to social media strategies, including user-generated content and community engagement
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Represent MonkeySports at brand events, demos, and vendor activations
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Uphold brand voice and consistency across all content and outreach
ASSUMPTION: This role may require occasional travel to retail locations, events, or vendor meetings, as well as flexible work schedules depending on campaign needs and performance.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Communications, Business, or a related field preferred
Experience: 1β3 years of experience in sports marketing, digital content, or retail preferred
Required Skills:
- Expertise in Goalie equipment, culture, and terminology
- Strong communication and collaboration skills
- Comfortable on camera and familiar with photo/video production processes
- Working knowledge of Google Workspace, Microsoft Office, and basic CMS platforms
Preferred Skills:
- SEO knowledge, graphic design or video editing, Meta Ads Manager experience
ASSUMPTION: Candidates with additional relevant skills and experience may be given preference.
π° Compensation & Benefits
Salary Range: $45,000 - $55,000 per year (based on experience and performance)
Benefits:
- Medical
- Dental
- Vision
- Paid Time Off
- 401k with Employer Match
- Life, Accident, Disability, FSA, Critical Illness, Identity Theft Coverage, Pet Insurance
- Employee discounts
Working Hours: Full-time, with flexible scheduling depending on campaign needs and performance
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Actual compensation may vary based on individual performance and company discretion.
π Applicant Insights
π Company Context
Industry: Sports retail and eCommerce
Company Size: Small to medium-sized (100-500 employees)
Founded: 2010 (estimated, based on company description)
Company Description:
- MonkeySports is a passionate sports retailer dedicated to inspiring and empowering athletes through access to high-quality sports equipment, expert knowledge, and exceptional experiences.
- The company values expertise, enthusiasm, and dedication in its employees and offers a fulfilling career where love of sports and expertise can make an impact.
Company Specialties:
- Baseball and softball gear and expertise
- High-quality sports equipment and accessories
- Exceptional customer service and experiences
Company Website: https://www.monkeysports.com/
ASSUMPTION: MonkeySports is a growing company with a strong focus on customer service and expertise in the sports retail industry.
π Role Analysis
Career Level: Mid-level marketing professional
Reporting Structure: This role reports directly to the Marketing Manager and collaborates with various teams, including creative, photo, eCommerce, and retail.
Work Arrangement: On-site, with occasional travel and flexible scheduling depending on campaign needs and performance.
Growth Opportunities:
- Expanding product knowledge and expertise in the Goalie category
- Developing leadership and management skills through team collaboration and project management
- Potential career progression into senior marketing roles or other areas of the business
ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department and the company as a whole.
π Location & Work Environment
Office Type: Corporate office
Office Location(s): Allen, Texas
Geographic Context:
- Allen, Texas, is a suburban city located north of Dallas, offering a mix of urban and rural living
- The area is known for its strong sports culture and community
- MonkeySports' corporate office is conveniently located near major highways and shopping centers
Work Schedule: Full-time, with flexible scheduling depending on campaign needs and performance
ASSUMPTION: The work environment at MonkeySports is collaborative, fast-paced, and focused on driving results through innovative marketing campaigns and exceptional customer experiences.
πΌ Interview & Application Insights
Typical Process:
- Phone or video screen
- In-person or virtual interview with the Marketing Manager and/or other team members
- Final interview with the Marketing Director or another senior leader
- Background check and reference check (if applicable)
Key Assessment Areas:
- Product knowledge and expertise in the Goalie category
- Communication and collaboration skills
- Creativity and innovation in marketing campaign development
- Adaptability and flexibility in a fast-paced work environment
Application Tips:
- Highlight your relevant experience and skills in your resume and cover letter
- Include specific examples of your work in the Goalie category, such as product reviews or marketing campaigns
- Demonstrate your understanding of MonkeySports' mission and values in your application materials
ATS Keywords: Goalie, marketing, content creation, video production, social media, influencer marketing, collaboration, project management, product knowledge, customer engagement, event promotion, writing, trend monitoring, community engagement, brand representation, technical writing, graphic design
ASSUMPTION: The application process at MonkeySports is designed to assess candidates' skills and fit for the role, as well as their ability to contribute to the company's mission and values.
π οΈ Tools & Technologies
- Google Workspace (Gmail, Google Docs, Google Sheets)
- Microsoft Office (Word, Excel, PowerPoint)
- Basic CMS platforms (e.g., WordPress, Shopify)
- Video production software (e.g., iMovie, Adobe Premiere Pro)
- Graphic design software (e.g., Canva, Adobe Illustrator)
ASSUMPTION: Candidates should have working knowledge of these tools and be willing to learn and adapt to new technologies as needed.
π Cultural Fit Considerations
Company Values:
- Passion for sports and customer service
- Expertise and continuous learning
- Collaboration and teamwork
Work Style:
- Fast-paced and results-driven
- Collaborative and team-oriented
- Adaptable and flexible
Self-Assessment Questions:
- How do you stay up-to-date with the latest trends and equipment in the Goalie category?
- Can you provide an example of a successful marketing campaign you've developed or contributed to in the past?
- How do you handle feedback and criticism from team members or stakeholders?
ASSUMPTION: Candidates who align with MonkeySports' values and work style are more likely to succeed in this role and contribute to the company's mission.
β οΈ Potential Challenges
- Occasional travel and flexible scheduling may be required, depending on campaign needs and performance
- This role may involve working with tight deadlines and managing multiple projects simultaneously
- Candidates may need to lift up to 50 lbs for event setups or product shoots
- Applicants should be comfortable working in a fast-paced, collaborative environment and adapting to changes as needed
ASSUMPTION: These challenges are inherent to the role and the work environment at MonkeySports, and candidates should be prepared to address them in their application and interview process.
π Similar Roles Comparison
- This role is similar to a Digital Marketing Specialist or Content Marketing Specialist, but with a specific focus on the Goalie category
- Unlike other marketing roles, this position requires expertise in Goalie equipment, culture, and terminology
- Career progression in this role may lead to senior marketing positions or other areas of the business, such as product management or event planning
ASSUMPTION: Candidates should research similar roles and compare the responsibilities, qualifications, and work environment to ensure this position is the right fit for their career goals and interests.
π Sample Projects
- Developing a comprehensive Goalie equipment buying guide for the MonkeySports website
- Creating a series of Goalie-focused video tutorials for the company's YouTube channel
- Planning and executing a co-branded marketing campaign with a major Goalie equipment manufacturer
ASSUMPTION: These sample projects are designed to showcase the candidate's skills and experience in developing and executing marketing campaigns focused on the Goalie category.
β Key Questions to Ask During Interview
- Can you describe the typical marketing campaign development process at MonkeySports?
- How does the Marketing team collaborate with other departments, such as Retail and eCommerce?
- What opportunities are there for professional growth and development within the Marketing department and the company as a whole?
- How does MonkeySports support work-life balance for its employees?
- Can you provide an example of a successful marketing campaign that the company has executed in the past, and what role did the Goalie Marketing Specialist play in its development and execution?
ASSUMPTION: These questions are designed to help candidates better understand the role, the work environment, and the company culture at MonkeySports.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Highlight your relevant experience and skills in your resume and cover letter, with a focus on your expertise in the Goalie category
- Prepare examples of your work in the Goalie category, such as product reviews or marketing campaigns, to showcase during your interview
- Research MonkeySports' mission, values, and company culture to demonstrate your fit for the role and the organization
- Follow up with the hiring manager one week after submitting your application to express your interest in the position and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.