📌 Core Information
🔹 Job Title: Growth Designer
🔹 Company: tapouts
🔹 Location: Venice Beach, California, United States
🔹 Job Type: Full-time
🔹 Category: Design
🔹 Date Posted: July 9, 2025
🔹 Experience Level: Mid-Senior level (5-10 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Designing the creative and UX for the marketing funnel, including paid ads, landing pages, and signup flows
- Collaborating with cross-functional teams (marketing, product, engineering) to drive conversions and revenue
- Optimizing funnel performance through A/B testing and data-driven improvements
- Developing a scalable design system to support rapid testing and iteration
- Working for a mission-driven organization focused on youth mental health and well-being
ASSUMPTION: This role requires a balance between creative and analytical thinking, with a strong focus on performance and optimization.
📋 Key Responsibilities
✅ Design high-performing ad creatives across channels (social, search, display)
✅ Create compelling landing pages and signup flows optimized for conversion
✅ Maintain a consistent, recognizable brand identity across all touchpoints
✅ Develop and implement a scalable design system for rapid testing and iteration
✅ Continuously test, learn, and improve funnel performance through A/B testing and data analysis
ASSUMPTION: This role requires a strong understanding of user experience, conversion rate optimization, and marketing funnel dynamics.
🎯 Required Qualifications
Education: Bachelor’s degree in Design, Advertising, Marketing, or related field (preferred but not required)
Experience: 5+ years of experience in growth/marketing design for B2C products
Required Skills:
- Proven track record in CRO, landing page optimization, or paid ad creative
- Fluency in Figma, Adobe CC, and prototyping tools
- Strong collaboration skills with cross-functional teams
Preferred Skills:
- Experience in youth mental health or related fields
- Familiarity with marketing automation tools (e.g., HubSpot, Marketo)
ASSUMPTION: While industry-specific experience is not required, a passion for youth mental health and well-being would be an asset in this role.
💰 Compensation & Benefits
Salary Range: $90,000 - $120,000 per year (based on experience and market rates for mid-senior level designers in Los Angeles)
Benefits:
- Healthcare coverage
- Flexible time off
- Generous parental leave
- Budget for conferences, tools, and learning
- Meaningful equity
Working Hours: Full-time (40 hours/week), with flexible hours and a focus on results
ASSUMPTION: The salary range provided is an estimate based on market rates for similar roles in Los Angeles. Final compensation will be determined based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: tapouts operates in the youth mental health and education sectors, focusing on social and emotional learning.
Company Size: As a startup, tapouts offers a dynamic and agile work environment with the potential for significant growth and impact.
Founded: tapouts was founded in 2022, with a mission to empower children with the social and emotional skills they need to succeed.
Company Description:
- tapouts is dedicated to transforming the lives of a million children and their families by nurturing emotional and psychological well-being.
- The company goes beyond teaching skills, focusing on the holistic development of children.
- tapouts offers a creative and rewarding work environment, putting employees' skills to work for a meaningful cause.
Company Specialties:
- Social and emotional learning (SEL) curriculum development
- Youth mental health and well-being programs
- Partnerships with schools, districts, and community organizations
Company Website: www.tapouts.org
ASSUMPTION: tapouts is a mission-driven organization, and applicants should be passionate about youth mental health and well-being to thrive in this environment.
📊 Role Analysis
Career Level: Mid-Senior level (5-10 years of experience)
Reporting Structure: The Growth Designer will report directly to the Head of Marketing and collaborate closely with product and engineering teams.
Work Arrangement: This role is on-site, with the possibility of occasional remote work for qualified candidates.
Growth Opportunities:
- As a startup, tapouts offers ample opportunities for professional growth and development.
- Employees may have the chance to take on additional responsibilities and advance their careers as the company expands.
ASSUMPTION: The Growth Designer role is well-suited for candidates seeking to make a significant impact in a fast-paced, growing organization.
🌍 Location & Work Environment
Office Type: tapouts' office is a collaborative, creative space designed to foster innovation and teamwork.
Office Location(s): Venice Beach, California
Geographic Context:
- Venice Beach is a vibrant, coastal neighborhood in Los Angeles, known for its beach, boardwalk, and artistic community.
- The office is conveniently located near public transportation and various amenities.
- Los Angeles offers a diverse range of cultural, recreational, and professional opportunities.
Work Schedule: The work schedule is flexible, with a focus on results and meeting project deadlines.
ASSUMPTION: While the role is primarily on-site, tapouts may consider flexible work arrangements for exceptional candidates.
💼 Interview & Application Insights
Typical Process:
- Initial screening call with the HR team
- Portfolio review and design challenge with the design team
- Final interview with the Head of Marketing and other stakeholders
Key Assessment Areas:
- Design skills and portfolio quality
- Understanding of user experience and conversion rate optimization
- Collaboration and communication skills
- Alignment with tapouts' mission and values
Application Tips:
- Tailor your resume and portfolio to highlight your experience with marketing funnels, ad creatives, and landing page optimization.
- Prepare for the design challenge by demonstrating your ability to create on-brand, high-performing visuals and user experiences.
- Showcase your passion for youth mental health and well-being in your cover letter and interviews.
ATS Keywords: Marketing funnel, ad creative, landing page optimization, conversion rate optimization, growth design, user experience, Figma, Adobe CC, prototyping tools
ASSUMPTION: tapouts prioritizes cultural fit and alignment with its mission, so applicants should emphasize their passion for the company's work in their application materials.
🛠️ Tools & Technologies
- Figma
- Adobe Creative Cloud (Photoshop, Illustrator, XD)
- Prototyping tools (e.g., InVision, Marvel)
- Marketing automation tools (e.g., HubSpot, Marketo)
ASSUMPTION: While not explicitly stated, familiarity with marketing automation tools would be beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Mission-driven: We are passionate about empowering children and families through social and emotional learning.
- Collaborative: We work together to achieve our goals and support each other's growth.
- Innovative: We embrace creativity and continuous learning to improve our programs and services.
Work Style:
- Results-oriented: We focus on outcomes and meeting project deadlines.
- Flexible: We adapt to changing priorities and circumstances.
- Creative: We encourage experimentation and risk-taking in our design and problem-solving processes.
Self-Assessment Questions:
- How do you incorporate tapouts' mission into your design process?
- Describe a time when you had to adapt to changing priorities or circumstances in a project. How did you handle it?
- How do you approach balancing creativity and performance in your design work?
ASSUMPTION: Applicants should be prepared to demonstrate their alignment with tapouts' values and work style in their interviews.
⚠️ Potential Challenges
- Working in a fast-paced, startup environment may require adaptability and flexibility.
- The role may involve managing multiple projects and deadlines simultaneously.
- Applicants may need to balance creative and analytical thinking in their design process.
- Occasional travel may be required for conferences, events, or client meetings.
ASSUMPTION: While tapouts offers a rewarding work environment, candidates should be prepared for the challenges and demands of a growing organization.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, the Growth Designer position focuses primarily on the marketing funnel and user experience, rather than brand awareness or customer acquisition.
- In the youth mental health and education sectors, tapouts' mission sets it apart from other organizations, offering a unique opportunity to make a social impact through design.
- Career progression in this role may involve advancing to a senior or leadership position within the design or marketing teams, or transitioning to a related field, such as product design or user experience research.
ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and interests.
📝 Sample Projects
- Designing a high-converting landing page for a new youth mental health program
- Creating a series of engaging ad creatives for social media platforms to promote an upcoming webinar
- Developing a scalable design system for tapouts' marketing funnel, ensuring consistency and ease of iteration
ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and how they approached them in their interviews.
❓ Key Questions to Ask During Interview
- How does the design team collaborate with other departments, such as product and engineering, to optimize the marketing funnel?
- Can you describe a recent project or initiative that required balancing creativity and performance in the design process?
- How does tapouts support the professional growth and development of its employees?
- What are the most significant challenges facing the company in the next year, and how can this role contribute to addressing them?
- How does tapouts measure the success of its marketing efforts, and how does this role contribute to those metrics?
ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and the company's mission.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and portfolio to highlight your experience with marketing funnels, ad creatives, and landing page optimization
- Prepare for the design challenge by demonstrating your ability to create on-brand, high-performing visuals and user experiences
- Showcase your passion for youth mental health and well-being in your cover letter and interviews
- Follow up with the HR team one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
