Growth Manager (m/w/d) - New Business

📌 Core Information

🔹 Job Title: Growth Manager (m/w/d) - New Business

🔹 Company: Storymachine GmbH

🔹 Location: Berlin, Germany

🔹 Job Type: Full-time

🔹 Category: Advertising Services

🔹 Date Posted: March 12, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (2 office days per week)

🚀 Job Overview

Key aspects of this role include:

• Acquiring new accounts through targeted outbound strategies and compelling presentations
• Analyzing the market and leveraging your network to meet the needs of potential clients
• Collaborating with the team to develop persuasive, tailored responses to RFIs/RFPs and pitches
• Managing the sales pipeline and coordinating projects to ensure efficient and timely processes

ASSUMPTION: This role requires a strong focus on sales and business development, with a significant portion of time dedicated to new business acquisition and client management.

📋 Key Responsibilities

✅ Sales Pipeline Management: Oversee and update the sales pipeline to efficiently track and follow up on potential clients

✅ New Business Meetings: Assist in the preparation and follow-up of new business meetings, ensuring all relevant information is provided

✅ RFIs/RFPs and Pitches: Collaborate with the team to develop persuasive, tailored responses to RFIs/RFPs and pitches

✅ Case Studies and Presentations: Create engaging case studies and presentations to showcase Storymachine's expertise and successful projects

✅ Outreach: Initiate cold calls, email campaigns, and identify other sales channels to reach potential clients and start conversations

✅ Project Management: Coordinate projects, ensuring smooth communication between departments and timely completion

ASSUMPTION: This role involves a high degree of multitasking and requires strong organizational skills to manage multiple projects and sales opportunities simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)

Experience: 2-3 years of experience in social media, PR, or growth, preferably with a background in sales or new customer acquisition

Required Skills:

• Proven track record in sales or business development
• Strong project management skills
• CRM proficiency (Pipedrive experience is a plus)
• Analytical skills and data-driven mindset
• Strategic thinking and pragmatic approach
• Excellent communication skills in German and English (C1 level)

Preferred Skills:

• Experience with Pipedrive or similar CRM systems
• Familiarity with the advertising industry or relevant market trends
• Strong networking skills and existing industry connections

ASSUMPTION: Candidates with experience in a similar role or industry will have a competitive advantage in this position.

💰 Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (based on experience and market rates for similar roles in Berlin)

Benefits:

• Network & Togetherness: Regular team lunches, events, and internal networking opportunities
• Knowledge & Development: Relevant internal training and workshops through the Storymachine Academy
• Personal Development: Responsibility and challenges that foster personal growth
• Hybrid Work: Up to six home office days per month
• Feedback Culture: Regular conversations and constructive dialogue on an equal footing
• Team Spirit: A warm, diverse team with weekly lunches and shared events
• Work-Life Balance: Access to mental health support through nilo.health

Working Hours: Full-time (40 hours per week) with flexible working hours and the possibility of remote work

ASSUMPTION: The salary range is estimated based on market rates for similar roles in Berlin, considering the candidate's experience level and the company's size.

📌 Applicant Insights

🔍 Company Context

Industry: Storymachine is a social media agency specializing in strategic storytelling for brands, personalities, and political institutions. They focus on data-driven, integrated storytelling and offer a range of services, including performance, distribution, intelligence, and technological innovations.

Company Size: Storymachine has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: Storymachine was founded in 2017 and has since grown to work with national and international clients, including middle-market and DAX-listed companies, as well as political agenda-setters.

Company Description:

• Storymachine offers a comprehensive range of services, from strategic storytelling to performance, distribution, and intelligence, all under one roof
• The company focuses on creating meaningful connections between clients and relevant stakeholders through relevant, engaging communication
• Storymachine prioritizes customer satisfaction and aims to surprise and delight clients with innovative solutions

Company Specialties:

• Strategic storytelling
• Performance marketing
• Distribution and amplification
• Intelligence and data-driven insights
• Technological innovations

Company Website: https://www.storymachine.de/

ASSUMPTION: Storymachine's focus on data-driven storytelling and integrated communication sets it apart in the social media agency landscape.

📊 Role Analysis

Career Level: This role is suitable for candidates with 2-5 years of experience in social media, PR, or growth, seeking to advance their careers in sales and business development.

Reporting Structure: The Growth Manager reports directly to the management team and collaborates closely with various departments, including strategy, creative, and media.

Work Arrangement: This is a hybrid role with up to six home office days per month and the remainder of the time spent in the Berlin office.

Growth Opportunities:

• Expanding the client portfolio and contributing to the company's growth
• Developing expertise in new areas, such as performance marketing or data analysis
• Advancing to a senior or management role within the company

ASSUMPTION: Storymachine's focus on personal development and growth opportunities makes it an attractive choice for ambitious candidates looking to advance their careers.

🌍 Location & Work Environment

Office Type: Storymachine's office is located in a historic theater in the heart of Berlin, offering a unique and inspiring work environment.

Office Location(s): Gartenstraße 6, Berlin, 10115, DE

Geographic Context:

• Berlin is a vibrant, multicultural city with a thriving tech and startup scene
• The office is centrally located, with easy access to public transportation and numerous amenities
• The city offers a high quality of life, with a rich cultural scene, diverse neighborhoods, and numerous green spaces

Work Schedule: Full-time (40 hours per week) with flexible working hours and the possibility of remote work

ASSUMPTION: The hybrid work arrangement and central office location provide a good balance between work-life integration and collaboration with colleagues.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview to discuss the role and assess cultural fit
• On-site or virtual interview with the management team, focusing on sales skills and industry knowledge
• Final interview or assessment, depending on the company's hiring process

Key Assessment Areas:

• Sales skills and experience
• Industry knowledge and market awareness
• Communication and presentation skills
• Cultural fit and alignment with Storymachine's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of successful sales pitches or client acquisitions to showcase your abilities
• Research Storymachine's clients and industry to demonstrate your understanding of the company and market

ATS Keywords: Sales, business development, CRM, pipeline management, new business, client acquisition, market analysis, strategic thinking, communication, presentation, German, English

ASSUMPTION: Storymachine's hiring process is designed to assess candidates' sales skills, industry knowledge, and cultural fit, with a focus on finding the best match for the company's values and goals.

🛠️ Tools & Technologies

• Pipedrive (CRM)
• Microsoft Office Suite
• Google Workspace
• Social media platforms (e.g., LinkedIn, Facebook, Instagram, Twitter)

ASSUMPTION: Storymachine uses industry-standard tools and technologies to support its sales and marketing efforts, with a focus on data-driven decision-making and efficient project management.

👔 Cultural Fit Considerations

Company Values:

• Trust: Storymachine prioritizes customer satisfaction and maintains confidentiality regarding client information
• Excellence: The company strives to exceed client expectations and continuously improve its services
• Collaboration: Storymachine fosters a team-oriented work environment, with regular team lunches and events

Work Style:

• Data-driven: Storymachine bases its strategies and decisions on data analysis and market insights
• Creative: The company encourages innovative thinking and approaches to problem-solving
• Dynamic: Storymachine operates in a fast-paced, ever-changing industry and values adaptability and resilience

Self-Assessment Questions:

• Do you prioritize customer satisfaction and maintain confidentiality regarding client information?
• Are you comfortable working in a dynamic, fast-paced environment and adapting to change?
• Do you thrive in a collaborative, team-oriented work environment and enjoy regular team events and lunches?

ASSUMPTION: Storymachine's values and work style emphasize trust, excellence, and collaboration, making it an attractive choice for candidates who prioritize these aspects in their careers.

⚠️ Potential Challenges

• Managing a high volume of sales opportunities and maintaining a strong pipeline
• Balancing new business acquisition with existing client management and retention
• Adapting to a dynamic, fast-paced work environment and staying up-to-date with industry trends
• Working in a competitive market with established and emerging players

ASSUMPTION: Storymachine's focus on data-driven decision-making, continuous improvement, and adaptability helps its employees overcome challenges and succeed in the competitive social media agency landscape.

📈 Similar Roles Comparison

• Unlike traditional advertising agencies, Storymachine focuses on data-driven, integrated storytelling and offers a comprehensive range of services
• The role of Growth Manager at Storymachine is more focused on new business acquisition and client management than similar roles at traditional advertising agencies
• Storymachine's flat organizational structure and emphasis on personal development provide more opportunities for growth and advancement than larger, more hierarchical agencies

ASSUMPTION: Storymachine's unique focus on data-driven storytelling and integrated communication sets it apart from traditional advertising agencies, offering candidates a distinctive and innovative work environment.

📝 Sample Projects

• Developing a targeted outbound strategy to acquire new clients in the tech industry
• Creating a compelling presentation to showcase Storymachine's expertise and successful projects to potential clients
• Managing the sales pipeline and coordinating projects to ensure efficient and timely processes

ASSUMPTION: Storymachine's focus on data-driven storytelling and integrated communication provides candidates with unique and innovative project opportunities.

❓ Key Questions to Ask During Interview

• Can you describe the company's approach to new business acquisition and client management?
• How does Storymachine support the professional development and growth of its employees?
• What is the company's approach to work-life balance, and how does it support employees' well-being?
• How does Storymachine differentiate itself from traditional advertising agencies, and what unique opportunities does this present for employees?
• What is the company's strategy for growth and expansion, and how does this role contribute to these goals?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the company's culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of successful sales pitches or client acquisitions to showcase your abilities
• Research Storymachine's clients and industry to demonstrate your understanding of the company and market
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.