Growth Marketer

📌 Core Information

🔹 Job Title: Growth Marketer

🔹 Company: ProjectGrowth

🔹 Location: Fully-Remote (Cairo, Egypt)

🔹 Job Type: Contractor

🔹 Category: Marketing

🔹 Date Posted: May 8, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Driving revenue growth through strategic marketing campaigns
• Optimizing lead generation and management processes using HubSpot
• Collaborating cross-functionally with sales, marketing, and leadership teams
• Analyzing data and making data-driven decisions to improve campaign performance

ASSUMPTION: This role requires a strong background in B2B marketing and growth operations, with a focus on lead generation and campaign optimization. The ideal candidate will have experience working with HubSpot and other marketing automation tools.

📋 Key Responsibilities

✅ Lead List Management: Download, enrich, and upload lead lists to HubSpot, collaborate with the sales team to refine targeting strategies, and use data-driven insights to optimize lead segmentation and targeting.

✅ Outreach Optimization: Analyze and optimize cold email and calling outreach strategies, track and optimize the sales funnel, and recommend strategies to improve conversion rates.

✅ CRM & Data Management: Own and manage HubSpot CRM, build and automate HubSpot workflows, solve complex data issues, and create dashboards for intelligent decision-making.

✅ Campaign Strategy & Reporting: Develop and execute growth campaigns leveraging cold calls, emails, SEO/PPC, and LinkedIn outreach, conduct regular performance analysis, and make data-driven decisions on resource allocation and campaign adjustments.

✅ Collaborative Work: Work with cold email partners to create campaigns that drive engagement and results, collaborate with the BDR team to ensure they have the tools, data, and support needed to exceed their quotas, and assist with lead qualification and follow-up to support the BDR team in maintaining a healthy pipeline.

✅ Market Research & Analysis: Conduct market research to understand target audiences, industry trends, and competitor strategies, and use insights to refine buyer personas and identify high-yield opportunities for targeting.

ASSUMPTION: This role requires a high level of organization, strong communication skills, and the ability to manage multiple projects simultaneously. The ideal candidate will be proactive, self-motivated, and results-oriented.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 3+ years of experience in B2B marketing or growth operations

Required Skills:

• Expert proficiency in HubSpot
• Strong proficiency with email platforms (e.g., Instantly.ai) and data analysis tools
• Experience with automation tools like Zapier, Clay, or Make (a plus)
• Exceptional communication skills
• Strong problem-solving skills with a focus on improving efficiency and overcoming obstacles
• Data-driven mindset

Preferred Skills:

• Experience with SEO, PPC, and LinkedIn outreach as part of a comprehensive marketing strategy
• Proven track record of driving revenue growth through marketing campaigns

ASSUMPTION: The ideal candidate will have a strong background in B2B marketing and growth operations, with a focus on lead generation and campaign optimization. They will be proactive, self-motivated, and results-oriented, with a data-driven mindset and strong communication skills.

💰 Compensation & Benefits

Salary Range: $2,500 - $3,000 per month (USD) (Assumed based on industry standards for mid-level marketing roles in Egypt)

Benefits:

• Fully remote work arrangement
• Opportunity to work directly with leadership and learn from top growth marketers
• Potential for career growth and impact on business success

Working Hours: 9 AM - 5 PM EST (with flexibility for remote work)

ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-level marketing roles in Egypt. The actual salary may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing Services

Company Size: Small (11-50 employees) - This means the company is agile and can offer opportunities for growth and impact. However, it may also have less structured processes and resources compared to larger organizations.

Founded: 2021 - ProjectGrowth is a relatively new company, which can present opportunities for growth and innovation but may also come with some growing pains.

Company Description:

• ProjectGrowth is a marketing services company that helps connect global talent with US tech jobs
• They offer exciting roles in US startups, remote flexibility, growth and guidance, and a fun and engaging network
• Their mission is to bridge the global talent gap and help individuals shine on the US tech stage

Company Specialties:

• Marketing & Advertising
• Information Technology and Services
• Software
• Internet
• Entrepreneurship
• Startups
• Venture Capital
• Online Media
• Data and Analytics
• Design
• E-Commerce
• Operations
• Facebook Ads
• Google Ads
• SEO
• Marketing Agency

Company Website: https://jobs.ashbyhq.com/ProjectGrowth

ASSUMPTION: ProjectGrowth is a young, dynamic company with a focus on connecting global talent with US tech jobs. They offer opportunities for growth and impact, as well as a fun and engaging work environment.

📊 Role Analysis

Career Level: Mid-Level - This role is suitable for candidates with 2-5 years of experience in B2B marketing or growth operations. It offers opportunities for growth and impact on business success.

Reporting Structure: The Growth Marketer will report directly to the leadership team and collaborate with various departments, including sales, marketing, and cold email partners.

Work Arrangement: Fully Remote - This role offers the flexibility to work from anywhere, with a focus on results and productivity rather than hours worked.

Growth Opportunities:

• Working directly with leadership and top growth marketers to learn and grow quickly
• Building systems and processes that significantly impact the business as the company scales
• Potential for career growth and impact on business success

ASSUMPTION: This role offers opportunities for growth and impact, with the potential to learn from top growth marketers and contribute to the company's success.

🌍 Location & Work Environment

Office Type: Fully Remote - This role does not require a physical office presence, allowing for greater flexibility and work-life balance.

Office Location(s): Cairo, Egypt

Geographic Context:

• Cairo is the capital and largest city of Egypt, with a population of over 20 million people
• The city is known for its rich history, cultural landmarks, and vibrant business scene
• Cairo offers a mix of traditional and modern amenities, with a wide range of dining, entertainment, and shopping options

Work Schedule: 9 AM - 5 PM EST (with flexibility for remote work)

ASSUMPTION: This role offers a fully remote work arrangement, with the flexibility to work from anywhere. The ideal candidate will be self-motivated, organized, and able to manage their time effectively in a remote work environment.

💼 Interview & Application Insights

Typical Process:

• Fill in the application form
• Record a video showcasing your skill sets

Key Assessment Areas:

• HubSpot proficiency and experience with marketing automation tools
• Data-driven mindset and problem-solving skills
• Communication skills and ability to work cross-functionally
• Results-oriented mindset and proven track record of driving revenue growth

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Demonstrate your proficiency with HubSpot and other marketing automation tools in your application materials
• Showcase your data-driven mindset and problem-solving skills through specific examples and achievements

ATS Keywords: HubSpot, marketing automation, lead generation, campaign optimization, data analysis, CRM management, SEO, PPC, LinkedIn outreach, communication, problem-solving, project management, market research, collaboration

ASSUMPTION: The application process for this role involves filling in an application form and recording a video showcasing your skill sets. The key assessment areas focus on HubSpot proficiency, data-driven mindset, communication skills, and results-oriented mindset. Applicants should tailor their resume and cover letter to highlight their relevant experience and skills, and demonstrate their proficiency with HubSpot and other marketing automation tools.

🛠️ Tools & Technologies

• HubSpot
• Email platforms (e.g., Instantly.ai)
• Data analysis tools
• Automation tools like Zapier, Clay, or Make (a plus)
• SEO, PPC, and LinkedIn outreach tools

ASSUMPTION: The ideal candidate will have expert proficiency in HubSpot and strong proficiency with email platforms, data analysis tools, and automation tools. Experience with SEO, PPC, and LinkedIn outreach tools is also preferred.

👔 Cultural Fit Considerations

Company Values:

• Bridging the global talent gap
• Helping individuals shine on the US tech stage
• Offering exciting roles in US startups, remote flexibility, growth and guidance, and a fun and engaging network

Work Style:

• Results-oriented and focused on driving revenue growth
• Data-driven and analytical, with a strong problem-solving mindset
• Collaborative and able to work cross-functionally with various teams
• Self-motivated and able to manage time effectively in a remote work environment

Self-Assessment Questions:

• Do you have expert proficiency in HubSpot and strong proficiency with other marketing automation tools?
• Are you results-oriented and able to drive revenue growth through strategic marketing campaigns?
• Do you have strong communication skills and the ability to work cross-functionally with various teams?
• Are you self-motivated and able to manage time effectively in a remote work environment?

ASSUMPTION: The ideal candidate will be results-oriented, data-driven, and collaborative, with expert proficiency in HubSpot and strong proficiency with other marketing automation tools. They will be self-motivated and able to manage time effectively in a remote work environment.

⚠️ Potential Challenges

• The role requires a high level of organization and the ability to manage multiple projects simultaneously
• The role may involve working with complex data issues and solving problems efficiently
• The role requires a strong understanding of lead generation strategies and funnel management
• The role may require working with a diverse range of teams and stakeholders, requiring strong communication and collaboration skills

ASSUMPTION: The ideal candidate will be proactive, self-motivated, and results-oriented, with strong communication skills and the ability to manage multiple projects simultaneously. They will also have a strong understanding of lead generation strategies and funnel management, and be able to work effectively with a diverse range of teams and stakeholders.

📈 Similar Roles Comparison

• This role is similar to other growth marketing roles, but with a focus on driving revenue growth through strategic marketing campaigns
• The role requires a strong background in B2B marketing and growth operations, with a focus on lead generation and campaign optimization
• The role offers opportunities for growth and impact, with the potential to learn from top growth marketers and contribute to the company's success

ASSUMPTION: This role is similar to other growth marketing roles, but with a focus on driving revenue growth through strategic marketing campaigns. The ideal candidate will have a strong background in B2B marketing and growth operations, with a focus on lead generation and campaign optimization. They will also have the opportunity to learn from top growth marketers and contribute to the company's success.

📝 Sample Projects

• Developing and executing a comprehensive marketing campaign to drive revenue growth for a US startup
• Optimizing lead generation strategies and funnel management for a B2B marketing agency
• Conducting market research to understand target audiences, industry trends, and competitor strategies for a growth-focused company

ASSUMPTION: These sample projects demonstrate the types of tasks and responsibilities the ideal candidate might encounter in this role. They require a strong background in B2B marketing and growth operations, with a focus on lead generation, campaign optimization, and market research.

❓ Key Questions to Ask During Interview

• Can you describe the typical workday for this role and how my time would be allocated?
• How does this role collaborate with other departments, such as sales and marketing?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company support the growth and development of its employees?
• What are the key metrics used to measure the success of this role, and how are they tracked and reported?

ASSUMPTION: These key questions help applicants understand the day-to-day responsibilities, collaboration, priorities, growth opportunities, and performance metrics for this role. They also demonstrate the applicant's interest in the role and commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the application link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Record a video showcasing your skill sets and demonstrating your proficiency with HubSpot and other marketing automation tools
• Prepare examples of your past work, such as marketing campaigns, lead generation strategies, or market research projects, to showcase your skills and achievements
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.