π Core Information
πΉ Job Title: Growth Marketer
πΉ Company: Revinate
πΉ Location: Austin, Texas; Bend, Oregon; Phoenix, Arizona; Atlanta, Georgia
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: May 13, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Hybrid (on-site in specific cities)
π Job Overview
Key aspects of this role include:
- Developing and managing revenue-generating Demand Generation initiatives
- Collaborating with sales and marketing teams to drive high-quality leads
- Planning, implementing, and measuring integrated campaigns and multi-channel ABM plays
- Launching non-ABM-based marketing campaigns targeting key accounts and personas
- Troubleshooting gaps and blocks in the lead management process
ASSUMPTION: This role requires a strong understanding of marketing automation tools and a proven track record in Demand Generation. Familiarity with ABM strategies is a plus.
π Key Responsibilities
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Develop, manage, and support revenue-generating Demand Generation initiatives
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Collaborate with marketing and sales teams to drive high-quality leads
β
Plan, implement, and measure integrated campaigns and multi-channel ABM plays
β
Launch non-ABM-based marketing campaigns targeting key accounts and personas
β
Troubleshoot gaps and blocks in the lead management process
ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work effectively with cross-functional teams.
π― Required Qualifications
Education: Bachelor's degree or equivalent experience
Experience: 2+ years of ABM experience in a Demand Generation/Marketing role
Required Skills:
- Proven ability to manage multiple projects in a high-growth environment
- Demonstrated collaboration skills to drive business performance
- Strong communication skills and ability to influence matrix teams
- Hands-on experience with GA, website optimization, Cognism/Zoominfo, Gong, Salesforce, Marketo, AdWords, LinkedIn Ads
Preferred Skills:
- Sales experience in an SDR role
ASSUMPTION: Candidates with a strong analytical mindset and a passion for learning will excel in this role.
π° Compensation & Benefits
Salary Range: $80,000 - $90,000 a year
Benefits:
- Health insurance (100% employee premium paid)
- Dental insurance (100% employee and dependents' premium paid)
- Vision insurance (100% employee and dependents' premium paid)
- 401(k) with employer match
- Short & Long Term Disability insurance
- Life insurance
- Paid Flex time off
- Monthly work from home stipend
- Telehealth access
- Employee Assistance Program (EAP)
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is inclusive of several career levels and will be narrowed during the interview process based on factors such as experience, qualifications, and location.
π Applicant Insights
π Company Context
Industry: Revinate is a leading provider of direct revenue-generating solutions in the hospitality industry, focusing on delivering scalable direct booking revenue and profits from data-driven solutions that cultivate deeper relationships with guests.
Company Size: Revinate has 501-1,000 employees, fostering a collaborative and dynamic work environment.
Founded: Revinate was founded in 2009, with a mission to deliver hoteliers scalable direct revenue and profits from data-driven solutions that cultivate deeper relationships with guests.
Company Description:
- True to the industry they serve, Revinate loves to travel, work hard, help others, and make the most of every day.
- They are a global team of diverse individuals connected by a #OneRevinate spirit, working across time zones and countries to delight their customers as they delight their guests.
- Life on the inside is fast, fun, contemplative, energizing, with a culture that unfolds through various events and initiatives.
Company Specialties:
- Social media
- Reputation management
- Guest reviews
- Hospitality
- Online reviews
- Hotels
- Sentiment analysis
- Hotel marketing
- Email marketing
- Customer Data Platform
- Guest communication
- Guest messaging software
- CRM
- Casinos
- Guest data platform
- Guest messaging app
- Guest voice communication
Company Website: http://www.revinate.com
ASSUMPTION: Revinate's culture values diversity, collaboration, and a passion for the hospitality industry.
π Role Analysis
Career Level: This role is suitable for a mid-career professional with 2-5 years of experience in Demand Generation or a related field.
Reporting Structure: The Growth Marketer will report to the Marketing team and collaborate closely with sales teams.
Work Arrangement: This role is hybrid, requiring on-site presence in specific cities (Austin, Texas; Bend, Oregon; Phoenix, Arizona; Atlanta, Georgia).
Growth Opportunities:
- Potential career progression into senior marketing roles or management positions
- Opportunities to work on diverse projects and campaigns across various industries
- Chances to develop skills in ABM, marketing automation, and data analysis
ASSUMPTION: Revinate offers growth opportunities tailored to individual career goals and aspirations.
π Location & Work Environment
Office Type: Revinate has offices in Austin, Texas; Bend, Oregon; Phoenix, Arizona; and Atlanta, Georgia, with remote work options available.
Office Location(s): 2345 Yale Street, First Floor, Palo Alto, CA 94306, US; 389 SW Scalehouse Ct, Bend, Oregon 97703, US; 9 Battery Road, #28-01, Singapore, Singapore 049910, SG; Kerkstraat 342-H, Amsterdam, Noord-Holland 1017 JA, BE
Geographic Context:
- Austin, Texas: Known for its vibrant music scene, tech industry, and outdoor activities
- Bend, Oregon: A popular destination for outdoor enthusiasts, with a growing tech industry
- Phoenix, Arizona: A bustling city with a diverse economy, offering numerous cultural and recreational opportunities
- Atlanta, Georgia: A major hub for various industries, including technology, finance, and logistics
Work Schedule: Full-time (40 hours per week), with flexible work arrangements available.
ASSUMPTION: Revinate's work environment fosters collaboration, creativity, and a strong company culture.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the marketing team
- Final interview with the director of marketing
Key Assessment Areas:
- Marketing strategy and campaign development
- Data analysis and interpretation
- Project management and prioritization
- Communication and collaboration skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of ABM strategies and marketing automation tools
- Prepare examples of successful Demand Generation campaigns you've managed
ATS Keywords: Demand Generation, ABM, Marketing Automation, Lead Management, Campaign Management, Salesforce, Marketo, Google Analytics, LinkedIn Ads, AdWords
ASSUMPTION: Revinate's application process is designed to assess candidates' skills and cultural fit for the role and the company.
π οΈ Tools & Technologies
- GA (Google Analytics)
- Website optimization tools
- Cognism/Zoominfo
- Gong
- Salesforce
- Marketo
- AdWords
- LinkedIn Ads
ASSUMPTION: Familiarity with these tools is required for this role, with opportunities to learn and develop skills in new tools as needed.
π Cultural Fit Considerations
Company Values:
- Travel enthusiasts and global citizens
- Hard workers and dedicated team players
- Passionate about helping others and making a difference
Work Style:
- Collaborative and dynamic
- Fast-paced and adaptable
- Focused on results and continuous improvement
Self-Assessment Questions:
- Do you have a passion for travel and the hospitality industry?
- Are you comfortable working in a fast-paced, collaborative environment?
- Do you thrive on driving results and continuous improvement?
ASSUMPTION: Revinate's culture values diversity, collaboration, and a passion for the hospitality industry.
β οΈ Potential Challenges
- Managing multiple projects and priorities in a fast-paced environment
- Collaborating effectively with cross-functional teams
- Adapting to changes in the marketing landscape and tools
- Working on-site in specific cities (Austin, Texas; Bend, Oregon; Phoenix, Arizona; Atlanta, Georgia)
ASSUMPTION: Revinate's work environment offers opportunities for growth and development, with challenges that require strong project management and collaboration skills.
π Similar Roles Comparison
- This role differs from other Demand Generation roles in its focus on ABM strategies and integrated campaigns
- Revinate's industry-specific context requires an understanding of the hospitality industry and its unique marketing challenges
- Career path comparison: This role offers opportunities for career progression into senior marketing roles or management positions
ASSUMPTION: Revinate's role offers unique opportunities for growth and development within the hospitality industry.
π Sample Projects
- Developing and executing an ABM campaign targeting key accounts in the hospitality industry
- Launching a non-ABM-based marketing campaign targeting specific personas
- Analyzing campaign performance data to optimize future marketing efforts
ASSUMPTION: Revinate's projects offer opportunities to develop skills in ABM, marketing automation, and data analysis.
β Key Questions to Ask During Interview
- What are the primary challenges facing the marketing team in the upcoming quarter?
- How does this role collaborate with the sales team to drive high-quality leads?
- What opportunities are there for professional growth and development within the marketing team?
- How does Revinate support work-life balance for its employees?
- What are the key performance indicators (KPIs) for this role, and how are they tracked and measured?
ASSUMPTION: Revinate's interview process offers opportunities to assess the company's culture, work environment, and growth opportunities.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of successful Demand Generation campaigns you've managed
- Follow up with the hiring manager one week after submitting your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.