Growth Marketer Junior H/F

📌 Core Information

🔹 Job Title: Growth Marketer Junior H/F

🔹 Company: Sis ID

🔹 Location: Lyon, Auvergne-Rhône-Alpes, France

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 3, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Designing and implementing advertising campaigns across various platforms
• Optimizing campaign performance and managing email marketing efforts
• Analyzing campaign performance and collaborating with the creative team to enhance content
• Working in a dynamic, growing FinTech company with a strong focus on collective intelligence

ASSUMPTION: This role requires a strong understanding of digital marketing strategies and a proactive approach to campaign optimization. The ideal candidate will be comfortable working in a fast-paced environment and collaborating with various teams.

📋 Key Responsibilities

✅ Design and deploy advertising campaigns on platforms such as Google Ads and LinkedIn Ads

✅ Optimize campaign performance through A/B testing and data analysis

✅ Manage email marketing campaigns, including segmentation and personalization

✅ Collaborate with the creative team to enhance campaign content and messaging

✅ Prepare regular reports on key performance indicators (KPIs) and propose strategic recommendations

ASSUMPTION: This role requires strong analytical skills and a data-driven approach to marketing. The ideal candidate will be comfortable working with data and tools such as Google Analytics and Data Studio.

🎯 Required Qualifications

Education: Bachelor's degree or higher in Marketing, Digital Marketing, or a related field

Experience: 2-3 years of experience in digital marketing roles

Required Skills:

• Proficient in HubSpot, Google Ads, LinkedIn Ads, and WordPress
• Strong SEO/SEA skills
• Fluency in English (C1 level)

Preferred Skills:

• Experience with marketing automation tools
• Knowledge of the French market and local regulations

ASSUMPTION: Candidates with relevant experience in digital marketing and a strong portfolio demonstrating their skills will be highly competitive for this role.

💰 Compensation & Benefits

Salary Range: €32,000 - €34,000 per year (based on experience and market standards for the Lyon area)

Benefits:

• Meal vouchers at €9 per day, 60% covered by the employer
• Transportation reimbursement of 50%
• Company events and team-building activities
• Prime de vacances (vacation bonus) according to SYNTEC convention

Working Hours: Full-time (35 hours/week), with the first Friday afternoon of each month offered by the company

ASSUMPTION: The salary range provided is an estimate based on market standards for digital marketing roles in the Lyon area. The benefits listed are subject to change and may be influenced by local regulations and company policies.

📌 Applicant Insights

🔍 Company Context

Industry: Sis ID operates in the FinTech sector, focusing on combating Authorised Push Payment (APP) fraud through its collaborative platform, My Sis ID.

Company Size: Sis ID has 51-200 employees, providing a medium-sized company environment with opportunities for growth and collaboration.

Founded: Sis ID was founded in 2016 by CAC 40 Financial Officers and Treasurers, with a mission to support major companies in the fight against APP fraud.

Company Description:

• Sis ID is a French FinTech company that enables companies to share challenges, experiences, expertise, and transactional information within a secure, centralised repository to protect their bank transactions.
• The company's platform is designed to protect against APP fraud, a growing concern for businesses worldwide.
• Sis ID's collaborative approach leverages collective intelligence to strengthen its network and provide robust security solutions.

Company Specialties:

• Collaborative platform for fraud prevention
• Secure transaction protection
• Collective intelligence and data sharing

Company Website: http://www.sis-id.com

ASSUMPTION: Sis ID's focus on collaboration and collective intelligence sets it apart in the FinTech industry, offering applicants a unique opportunity to contribute to a innovative and impactful mission.

📊 Role Analysis

Career Level: Junior-level role with opportunities for growth and development within the marketing department

Reporting Structure: The Growth Marketer Junior will report directly to the Head of Communication & Marketing, Adeline HUMBERT

Work Arrangement: On-site, with the first Friday afternoon of each month offered by the company

Growth Opportunities:

• Progression to a mid-level marketing role as the company grows and expands its offerings
• Cross-functional collaboration with other departments, such as sales and product development
• Potential international opportunities as Sis ID continues to expand its global presence

ASSUMPTION: Sis ID's growth and expansion present numerous opportunities for the successful candidate to grow their career within the company.

🌍 Location & Work Environment

Office Type: Sis ID's headquarters is located in Lyon, France, offering a dynamic and vibrant work environment in the heart of one of Europe's most attractive cities.

Office Location(s): bd Eugène Deruelle, Lyon, FR

Geographic Context:

• Lyon is the third-largest city in France and is known for its rich history, culture, and gastronomy
• The city is home to numerous international companies and offers excellent opportunities for professional growth and development
• Lyon is well-connected by public transportation, making it easy to commute to and from the office

Work Schedule: Full-time, with flexible hours and the first Friday afternoon of each month offered by the company

ASSUMPTION: Lyon's vibrant culture and central location make it an attractive place to live and work, with numerous opportunities for personal and professional growth.

💼 Interview & Application Insights

Typical Process:

• First exchange with Eva CURTIL and/or Justine MARC – Recruitment Officer
• Second exchange with Adeline HUMBERT - Head of Communication & Marketing

Key Assessment Areas:

• Digital marketing skills and experience
• Campaign optimization and data analysis
• Collaboration and communication skills
• Cultural fit and alignment with Sis ID's values

Application Tips:

• Highlight relevant experience and achievements in digital marketing campaigns
• Demonstrate a strong understanding of Sis ID's mission and values in your cover letter
• Prepare questions about the company's growth plans and opportunities for professional development

ATS Keywords: Digital Marketing, Growth Marketing, Campaign Optimization, Email Marketing, SEO/SEA, Google Ads, LinkedIn Ads, HubSpot, WordPress

ASSUMPTION: Sis ID's recruitment process is designed to assess candidates' technical skills and cultural fit, with a focus on finding the best possible match for the company's needs.

🛠️ Tools & Technologies

• HubSpot
• Google Ads
• LinkedIn Ads
• WordPress
• Google Analytics
• Data Studio

ASSUMPTION: Familiarity with these tools and platforms will be essential for success in this role, as they are integral to Sis ID's marketing efforts.

👔 Cultural Fit Considerations

Company Values:

• Collaboration and collective intelligence
• Innovation and continuous improvement
• Customer focus and satisfaction

Work Style:

• Dynamic and fast-paced environment
• Strong focus on data-driven decision-making
• Collaborative and team-oriented culture

Self-Assessment Questions:

• Do you thrive in a collaborative, team-oriented environment?
• Are you comfortable working with data and using it to inform your decisions?
• Do you have a strong understanding of digital marketing strategies and best practices?

ASSUMPTION: Sis ID's culture is built on collaboration, innovation, and customer focus, making it an ideal fit for candidates who are comfortable working in a dynamic, data-driven environment.

⚠️ Potential Challenges

• Keeping up with the fast-paced nature of digital marketing and the ever-evolving landscape of online advertising platforms
• Balancing multiple campaigns and priorities, requiring strong organizational skills and time management
• Working in a growing company with a constantly changing environment, requiring adaptability and flexibility
• Managing expectations and delivering results in a competitive market, demanding strong performance and continuous improvement

ASSUMPTION: These challenges present opportunities for growth and development, as well as the chance to make a significant impact on Sis ID's marketing efforts.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses heavily on digital marketing and campaign optimization
• Sis ID's collaborative approach to fraud prevention sets it apart from other FinTech companies, offering a unique opportunity to contribute to a innovative and impactful mission
• This role provides an excellent opportunity for career growth and development within the marketing department and the company as a whole

ASSUMPTION: Sis ID's unique approach to fraud prevention and its focus on collective intelligence make it an attractive option for candidates seeking a challenging and rewarding role in the FinTech industry.

📝 Sample Projects

• Developing and implementing a targeted advertising campaign on Google Ads to drive user acquisition and engagement
• Optimizing email marketing campaigns to improve open rates and conversions, using segmentation and personalization techniques
• Analyzing campaign performance data to identify trends and opportunities for improvement, and presenting findings to the marketing team and stakeholders

ASSUMPTION: These projects are representative of the types of tasks and responsibilities the Growth Marketer Junior will encounter in this role, demonstrating the breadth and depth of the position's requirements.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Sis ID's approach to fraud prevention differentiate it from other FinTech companies, and how does this role contribute to that mission?
• What opportunities are there for professional development and growth within the marketing department and the company as a whole?
• How does Sis ID measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important for this role?
• What is the company's long-term vision for growth and expansion, and how does this role fit into that plan?

ASSUMPTION: These questions are designed to help applicants better understand the role's requirements, the company's culture, and the opportunities for professional growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills in digital marketing and campaign optimization
• Prepare for the interview by researching Sis ID's mission, values, and approach to fraud prevention
• Follow up with the hiring manager, Eva CURTIL and/or Justine MARC – Recruitment Officer, one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.