🔹 Job Title: Growth & Marketing Manager
🔹 Company: TAG Heuer
🔹 Location: London, United Kingdom
🔹 Job Type: Full-Time (Fixed Term Contract)
🔹 Category: Marketing
🔹 Date Posted: June 2, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a proactive and creative individual with strong organizational skills and experience in managing junior team members. The ideal candidate will have a proven track record in driving lead generation and growth metrics.
✅ Drive and manage large-scale marketing initiatives, including content creation, PR, events, lead generation campaigns, award submissions, and partnership campaigns.
✅ Lead internal and external communications for Tag technology, including newsletters, client updates, product launches, and business updates.
✅ Organise events, workshops, and meetings to showcase Tag technology opportunities internally and externally.
✅ Develop and manage case studies, success stories, decks, one-pagers, and other marketing collateral. Generate ideas for market activation, product announcements, and client engagement strategies.
✅ Co-manage publishing calendars for LinkedIn and Tag Insights to maximise awareness and engagement. Direct website projects, including copy, UX, design, ensuring optimal functionality and branding.
✅ Maintain and build an internal community and understanding of our services, products, and tech offering, such as arranging regular educational forums and contributing to resource hubs.
✅ Conduct market research to identify trends, opportunities, and competitive insights to support marketing strategies.
✅ Provide administrative support to the EMEA Marketing Director and Chief Growth Officer, including scheduling meetings, preparing reports, and managing documentation.
✅ Manage and mentor the Growth and Marketing Assistant, ensuring their development and effective contribution to the team.
✅ Develop and implement strategies to drive top-of-funnel growth, including lead generation and nurturing activities to attract new clients and expand market reach.
✅ Monitor and analyse growth metrics to measure the effectiveness of marketing campaigns and initiatives, making data-driven decisions to optimise performance.
ASSUMPTION: This role requires a high level of multitasking, attention to detail, and the ability to work well under pressure. Strong communication and analytical skills are essential for success in this position.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2-5 years of experience in marketing, with a focus on growth and lead generation
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in the luxury goods or watchmaking industry may have a competitive edge in this role. Fluency in additional languages could also be beneficial for working with international clients and teams.
Salary Range: £35,000 - £45,000 per annum (based on experience and industry standards for a Marketing Manager role in London)
Benefits:
Working Hours: 40 hours per week, Monday to Friday
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager role in London. The actual salary may vary depending on the candidate's experience and qualifications.
Industry: Retail Luxury Goods and Jewelry. TAG Heuer is a global luxury watch brand with a strong reputation for innovation and quality.
Company Size: 1,001-5,000 employees. Working for a mid-sized company like TAG Heuer offers a balance between the resources and opportunities of a larger organisation and the personal touch of a smaller one.
Founded: 1860. TAG Heuer has a rich history and heritage in watchmaking, with over 150 years of experience in the industry.
Company Description:
Company Specialties:
Company Website: www.tagheuer.com
ASSUMPTION: TAG Heuer's strong brand reputation and history in the luxury watch industry make it an attractive employer for marketing professionals looking to gain experience in the luxury goods sector.
Career Level: Mid-level. This role is suitable for candidates with 2-5 years of experience in marketing, looking to take on more responsibility and develop their skills in a growth-focused role.
Reporting Structure: The Growth and Marketing Manager will report directly to the EMEA Marketing Director and work closely with the Chief Growth Officer.
Work Arrangement: On-site, with the opportunity to work from the TAG Heuer office in London, Poland Street.
Growth Opportunities:
ASSUMPTION: This role offers significant growth potential for the right candidate, with the opportunity to make a real impact on the company's marketing efforts and contribute to its continued success.
Office Type: TAG Heuer's London office is a modern, professional environment, reflecting the brand's luxury and innovative image.
Office Location(s): TAG Heuer, London, Poland Street (40 Hrs)
Geographic Context:
Work Schedule: The standard workweek is Monday to Friday, 9:00 AM to 5:30 PM, with a 30-minute lunch break. However, the role may require occasional flexibility to accommodate events or deadlines.
ASSUMPTION: Working in London offers candidates the opportunity to live and work in a dynamic, multicultural city with a thriving luxury goods industry. TAG Heuer's office location in the West End provides easy access to public transportation and nearby amenities.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing, Growth, Lead Generation, Campaign Management, Team Management, Luxury Goods, Luxury Watchmaking, Brand Management, Communications, Event Coordination, Content Creation, Market Research
ASSUMPTION: TAG Heuer's recruitment process is designed to assess candidates' skills, experience, and cultural fit for the role. Applicants should be prepared to provide specific examples of their past achievements and demonstrate their understanding of the company and its values.
ASSUMPTION: Familiarity with these tools and technologies is not required but may be beneficial for candidates looking to excel in this role.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: TAG Heuer values innovation, disruption, and performance in its employees. Candidates who can demonstrate these qualities and a strong work ethic are likely to be a good fit for the company's culture.
ASSUMPTION: These challenges are inherent in a growth-focused marketing role within a global luxury brand. Successful candidates will be able to manage their time effectively, work well under pressure, and adapt to the company's unique culture.
ASSUMPTION: While this role shares similarities with other marketing management positions, its focus on growth and lead generation sets it apart. Candidates should consider their career goals and the unique aspects of the luxury watchmaking industry when evaluating this opportunity.
ASSUMPTION: These sample projects are representative of the types of initiatives the Growth and Marketing Manager may be responsible for in this role. Successful candidates will have experience in similar projects and be able to demonstrate their ability to manage them effectively.
ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the company culture. Asking thoughtful, relevant questions demonstrates your interest in and preparation for the role.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.