📌 Core Information
🔹 Job Title: Growth Marketing Manager
🔹 Company: Shapr3D
🔹 Location: Denver, Colorado, United States
🔹 Job Type: Full-Time, On-site
🔹 Category: Marketing
🔹 Date Posted: 2025-07-11
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (Office-First Culture)
🚀 Job Overview
Key aspects of this role include:
- Scaling demand generation efforts across Paid and Lifecycle channels
- Driving cross-functional campaign development and optimization
- Expanding Shapr3D’s reach to Fortune 500 and global enterprise customers
- Collaborating with global teams to define the future of CAD/3D design
ASSUMPTION: This role requires a strategic mindset and strong execution skills to drive growth in a fast-paced, global environment.
📋 Key Responsibilities
✅ Lead full-funnel marketing campaign development from brief through launch, iteration, and performance optimization
✅ Collaborate with Product Marketing and Creative teams to develop audience segmentation and messaging strategies
✅ Partner with Marketing Operations to streamline campaign execution, documentation, and measurement against KPIs
✅ Own and optimize campaign budgets, reporting on key metrics including CAC, ROAS, and conversion rates
✅ Design and execute Account-Based Marketing (ABM) programs targeting global enterprise accounts and Fortune 500 companies
✅ Use advanced analytics and attribution modeling to evaluate channel performance and optimize the demand generation mix
✅ Build and maintain dashboards to share performance insights and strategic recommendations with stakeholders
✅ Work cross-functionally with Sales, RevOps, and Analytics teams to ensure marketing efforts directly support revenue growth
ASSUMPTION: This role involves a high degree of collaboration and requires strong communication skills to align diverse stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 4+ years in B2B Campaign Management with a proven track record in demand generation
Required Skills:
- Proven experience leading complex, multi-channel marketing campaigns
- Demonstrated success driving lead generation and revenue growth through integrated marketing strategies
- Deep analytical skills with proficiency in BI and marketing analytics platforms
- Advanced knowledge of marketing automation, campaign management tools, tag management, and tracking technologies
- Strong communication skills with the ability to align diverse stakeholders
Preferred Skills:
- Experience in Account-Based Marketing (ABM)
- Fluency in multiple languages
- Background in the CAD/3D design industry
ASSUMPTION: Candidates with experience in B2B marketing and a strong data-driven mindset will be most successful in this role.
💰 Compensation & Benefits
Salary Range: $100,000 - $125,000 per year (Based on industry standards for a Growth Marketing Manager with 4+ years of experience in B2B marketing)
Benefits:
- Private Healthcare
- Life Insurance
- Gym Membership
- Equity Options
Working Hours: Full-time (40 hours per week) with flexible scheduling and a results-driven work environment
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: CAD/3D Design Software
Company Size: Startup (less than 50 employees)
Founded: 2015
Company Description:
- Transforming how industries design and innovate with a multi-platform CAD product
- Powering some of the boldest ideas across industries that shape 16% of the global GDP
- Winner of the Apple Design Award and regularly featured in Apple Keynotes
Company Specialties:
- CAD/3D Design Software
- Product Innovation
- Enterprise Software
Company Website: https://www.shapr3d.com/
ASSUMPTION: Shapr3D is a fast-growing startup with a strong focus on innovation and customer success.
📊 Role Analysis
Career Level: Mid-level to Senior (depending on experience)
Reporting Structure: Reports directly to the Head of Marketing
Work Arrangement: On-site (Office-First Culture) with flexible scheduling and remote work opportunities for specific teams
Growth Opportunities:
- Expanding the marketing team and taking on more responsibilities as the company grows
- Potential to move into a leadership role or specialize in a specific area of marketing
- Opportunities to work on global campaigns and collaborate with international teams
ASSUMPTION: This role offers significant growth potential as Shapr3D continues to expand its user base and enter new markets.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace with a focus on in-person collaboration
Office Location(s): Budapest, Hungary (with remote work options for specific teams)
Geographic Context:
- Budapest is a vibrant, multicultural city with a thriving tech industry
- The cost of living is relatively low compared to other European capitals
- The city offers a high quality of life with numerous cultural attractions and outdoor activities
Work Schedule: Full-time (40 hours per week) with flexible scheduling and a results-driven work environment
ASSUMPTION: The office-first culture at Shapr3D fosters collaboration and innovation, with remote work options available for specific teams and roles.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the HR team
- Technical assessment or case study presentation
- In-depth interviews with the Marketing team and other stakeholders
- Final interview with the Head of Marketing
Key Assessment Areas:
- Strategic thinking and campaign planning
- Data analysis and interpretation skills
- Communication and presentation skills
- Cultural fit and alignment with Shapr3D's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience in B2B marketing and demand generation
- Prepare a portfolio or case studies showcasing your past campaign successes and the impact you've made on revenue growth
- Research Shapr3D's products, industry, and competitors to demonstrate your understanding of the market and the company's unique value proposition
ATS Keywords: B2B Marketing, Demand Generation, Campaign Management, Paid Media, Lifecycle Marketing, ABM, Enterprise Software, CAD/3D Design
ASSUMPTION: The interview process at Shapr3D is designed to assess both your technical skills and cultural fit, with a strong emphasis on strategic thinking and data-driven decision-making.
🛠️ Tools & Technologies
- Marketo (or similar marketing automation platform)
- Salesforce (or similar CRM)
- Google Analytics
- Tableau (or similar data visualization tool)
- Asana (or similar project management tool)
ASSUMPTION: Candidates should have experience with marketing automation tools, CRM systems, and data visualization platforms to be successful in this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Customer Success
- Collaboration
- Continuous Learning
Work Style:
- Results-driven and data-focused
- Collaborative and cross-functional
- Adaptable and proactive in a fast-paced environment
Self-Assessment Questions:
- How do you approach continuous learning and staying up-to-date with industry trends?
- Can you provide an example of a time when you had to adapt to a significant change in a marketing campaign or strategy?
- How do you prioritize and manage multiple projects and deadlines in a fast-paced environment?
ASSUMPTION: Shapr3D values candidates who are innovative, customer-focused, and collaborative, with a strong work ethic and a results-driven mindset.
⚠️ Potential Challenges
- Managing a high volume of campaigns and projects simultaneously
- Adapting to a fast-paced, growth-oriented environment with evolving priorities
- Collaborating effectively with global teams across different time zones
- Balancing the need for data-driven decision-making with the need for quick execution
ASSUMPTION: This role presents unique challenges and opportunities for growth, requiring candidates to be adaptable, proactive, and results-driven.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong focus on demand generation and enterprise customer acquisition
- Shapr3D's startup environment offers more autonomy and growth opportunities than larger organizations
- Candidates should expect a higher degree of collaboration and cross-functional work than in more siloed marketing roles
ASSUMPTION: This role is unique in its focus on demand generation and enterprise customer acquisition, offering candidates the opportunity to make a significant impact on Shapr3D's growth and success.
📝 Sample Projects
- Developing and executing a multi-channel campaign to drive enterprise customer acquisition in a new market
- Optimizing a paid media campaign to improve ROAS and reduce CAC for a specific customer segment
- Collaborating with the Product Marketing team to create targeted messaging and content for an upcoming product launch
ASSUMPTION: These sample projects illustrate the strategic and tactical aspects of the Growth Marketing Manager role at Shapr3D.
❓ Key Questions to Ask During Interview
- How does Shapr3D support the growth and development of its marketing team members?
- Can you describe the company's approach to cross-functional collaboration and decision-making?
- How does Shapr3D measure the success of its marketing campaigns, and how are those metrics used to inform future strategy?
- What are the most significant challenges facing the marketing team in the next 6-12 months, and how can this role contribute to addressing them?
- How does Shapr3D foster a culture of innovation and continuous learning within the marketing team?
ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the company culture, as well as assess their fit and potential for growth.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in B2B marketing and demand generation
- Prepare a portfolio or case studies showcasing your past campaign successes and the impact you've made on revenue growth
- Research Shapr3D's products, industry, and competitors to demonstrate your understanding of the market and the company's unique value proposition
- Follow up with the hiring manager one week after submission to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
