🔹 Job Title: Growth Marketing Manager - Paid Media
🔹 Company: Remitly
🔹 Location: Seattle, Washington, United States
🔹 Job Type: Full-time
🔹 Category: 🎯 Performance Marketing, 🚀 Growth Marketing
Remitly is seeking a Growth Marketing Manager to lead paid media strategies for new products. This role is pivotal in defining and executing paid media campaigns, particularly on Meta and Google Search platforms, to drive customer acquisition and product growth. You'll own end-to-end campaign management while collaborating with cross-functional teams to ensure alignment with broader marketing initiatives and business objectives.
ASSUMPTION: Based on the mention of "new products" and collaboration with the "Remittance growth team," this role focuses on expanding Remitly's service offerings beyond their core remittance product, likely into related financial services.
Education: Not specified
Experience: 6+ years in growth marketing with strong track record in full-funnel programs
Skills:
Preferred:
ASSUMPTION: While no specific education requirements are listed, this senior marketing role typically requires a bachelor's degree in marketing, business, or a related field, with advanced degrees sometimes preferred but not mandatory given sufficient experience.
Salary Range: $120,000-$140,000 base salary
Benefits:
Industry Comparison: This compensation range is competitive for growth marketing manager roles in the Seattle area, particularly within the fintech sector. The equity component adds significant value compared to similar roles at more established companies that may not offer ownership opportunities.
Industry Position: Remitly is a leading digital financial services provider focused on cross-border remittances and expanding into broader international financial services.
Company Size: Over 2,700 employees worldwide
Company Stage: Established growth-stage company (founded in 2011, publicly traded)
ASSUMPTION: Based on the company description mentioning "reimagining global financial services" and building products that "extend beyond traditional barriers," Remitly appears to be in an expansion phase beyond its core remittance service, likely into additional financial products for immigrant and transnational communities.
Career Level: Senior individual contributor with high visibility
Reporting Structure: Reports to the Senior Growth Marketing Manager for the Americas
Team Size/Composition: Not specified, but will collaborate with diverse teams including product, business management, product marketing, analytics, and creative
Growth Opportunities: Explicitly mentioned growth potential to shape future strategies and expand role within the organization
ASSUMPTION: Given the strategic nature of this position and the explicit mention of "high visibility" and growth opportunities, this role likely serves as a potential pathway to leadership positions within the marketing organization.
Office Type: Hybrid (part remote, part in-office)
Geographic Context: There appears to be a discrepancy in the listing about location. While the core information lists Seattle, Washington, the detailed description mentions being based in Arlington, Virginia. Seattle is a major tech hub with a high concentration of tech talent and higher cost of living, while Arlington is near Washington D.C. with strong ties to government and regulatory bodies.
Work Schedule: Not specified, likely standard business hours with flexibility
Regional Considerations: Both potential locations (Seattle and Arlington) have high costs of living but offer vibrant professional communities with strong fintech presence
ASSUMPTION: The position is hybrid with locations in both Seattle and Arlington, or there may be flexibility on location between these offices. This should be clarified with the recruiter.
Typical Process: For this level of role at a tech-focused financial company, expect:
Key Assessment Areas:
Application Tips:
ATS Keywords: growth marketing, paid media, Meta advertising, Google Search, customer acquisition, full-funnel marketing, campaign optimization, A/B testing, performance marketing, marketing analytics, fintech, multi-product marketing
ASSUMPTION: These insights are based on industry standards for growth marketing roles at similar companies and may vary based on Remitly's specific hiring processes.
ASSUMPTION: While not explicitly mentioned, proficiency with these standard growth marketing tools would be expected for this role given the responsibilities described.
Company Values: Based on the job description, Remitly appears to value:
Work Style: The role suggests a collaborative environment requiring cross-functional coordination while maintaining ownership of individual deliverables. The position requires both strategic thinking and hands-on execution.
Self-Assessment:
ASSUMPTION: These cultural elements are inferred from the company description, role requirements, and stated values in the job posting. Actual company culture may vary and should be explored during the interview process.
ASSUMPTION: These challenges are inferred from the nature of Remitly's business, the role's description, and common challenges in growth marketing roles at fintech companies. Specific challenges may vary.
This Growth Marketing Manager role focuses specifically on paid media for new products, making it somewhat specialized compared to:
ASSUMPTION: This comparison is based on standard industry role definitions and may vary by company. The role at Remitly appears to be specialized toward growth marketing for emerging products with an emphasis on paid channels.
ASSUMPTION: These projects are illustrative examples based on the responsibilities listed in the job description and common projects for similar roles in the industry.
ASSUMPTION: These questions are suggested based on the role type and may need adaptation for specific interviews based on the conversation flow and company-specific context.
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
For ATS Optimization: Ensure your application materials include key terms like "growth marketing," "paid media," "Meta advertising," "Google Search," "performance marketing," "full-funnel marketing," "A/B testing," and "customer acquisition strategy" to maximize visibility in applicant tracking systems.