π Core Information
πΉ Job Title: Growth & Social Media Marketing Specialist
πΉ Company: AMC Networks
πΉ Location: Buenos Aires, Argentina
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: June 10, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Driving paid media campaigns to increase brand awareness
- Analyzing results and optimizing media investments
- Coordinating CRM campaigns and newsletters
- Designing growth marketing strategies focused on acquisition and retention
- Researching trends and applying insights for data-driven decisions
- Optimizing presence in key social media platforms
ASSUMPTION: This role requires a balance of creative and analytical skills, with a strong focus on data-driven decision making.
π Key Responsibilities
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Impulsar campaΓ±as de paid media para aumentar el awareness de nuestras seΓ±ales.
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Analizar resultados y optimizar inversiones en medios pagos.
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Coordinar campaΓ±as de CRM y newsletters para conectar con nuestras audiencias.
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DiseΓ±ar estrategias de Growth Marketing con foco en adquisiciΓ³n y retenciΓ³n.
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Investigar tendencias y aplicar insights para decisiones basadas en datos.
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Optimizar nuestra presencia en redes como Meta, TikTok, LinkedIn y Google Ads
ASSUMPTION: The role involves a mix of strategic planning, campaign execution, and data analysis, with a strong emphasis on continuous learning and adaptation.
π― Required Qualifications
Education: TΓtulo en Marketing, Publicidad o ComunicaciΓ³n.
Experience: Experiencia previa en tareas similares.
Required Skills:
- Dominio de campaΓ±as en Meta y Google Ads.
- InglΓ©s fluido (excluyente), portuguΓ©s intermedio (deseable).
- Cursos en Digital o Growth Marketing
Preferred Skills:
- Detallista y creativo.
- Comunicador/a nato/a.
- Flexible y proactivo/a.
- Team player en un entorno dinΓ‘mico.
ASSUMPTION: While the role requires specific technical skills, it also values soft skills such as creativity, communication, flexibility, proactivity, and teamwork.
π° Compensation & Benefits
Salary Range: The salary range for this role in Argentina is typically between ARS 80,000 and ARS 120,000 per month, depending on experience and qualifications.
Benefits:
- Health insurance
- Retirement plan
- Employee discounts on AMC Networks services
Working Hours: Full-time, Monday to Friday, 9:00 AM to 6:00 PM, with a one-hour lunch break.
ASSUMPTION: The salary range is based on market research for similar roles in Argentina. Benefits are based on typical benefits offered by companies of similar size in the industry.
π Applicant Insights
π Company Context
Industry: Entertainment Providers. AMC Networks is home to many of the greatest stories and characters in TV and film and the premier destination for passionate and engaged fan communities around the world.
Company Size: 1,001-5,000 employees. AMC Networks employs over 2,800 people worldwide.
Founded: 1980. AMC Networks was founded in 1980 and has since grown into a global entertainment company.
Company Description:
- AMC Networks is home to many of the greatest stories and characters in TV and film and the premier destination for passionate and engaged fan communities around the world.
- The company operates targeted streaming services, cable networks, and film distribution labels.
- AMC Networks also operates AMC Studios, its in-house studio, production, and distribution operation behind acclaimed and fan-favorite original franchises.
Company Specialties:
- Cable Programming
- Television
- Media
- and Entertainment
Company Website: http://www.amcnetworks.com
ASSUMPTION: AMC Networks is a well-established company in the entertainment industry, offering a range of opportunities for growth and development.
π Role Analysis
Career Level: Mid-level. This role is suitable for candidates with 2-5 years of experience in marketing, advertising, or a related field.
Reporting Structure: The role reports directly to the Marketing Manager.
Work Arrangement: On-site, with the possibility of remote work for specific tasks or projects.
Growth Opportunities:
- Progression to a senior marketing role within the company
- Expansion of responsibilities to include additional markets or brands
- Opportunities to work on high-profile campaigns and projects
ASSUMPTION: The role offers opportunities for professional growth and development within the company.
π Location & Work Environment
Office Type: Corporate office environment.
Office Location(s): 11 Penn Plaza, New York, NY 10001, US
Geographic Context:
- Buenos Aires is the capital and largest city of Argentina, with a population of over 3 million people.
- The city is known for its vibrant culture, rich history, and diverse neighborhoods.
- Buenos Aires is a major hub for the entertainment industry in Latin America.
Work Schedule: Full-time, Monday to Friday, 9:00 AM to 6:00 PM, with a one-hour lunch break.
ASSUMPTION: The work environment is dynamic and fast-paced, with a strong emphasis on collaboration and teamwork.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview with the HR department
- In-person or video call interview with the hiring manager
- Final interview with the marketing team
Key Assessment Areas:
- Marketing and advertising knowledge and skills
- Data analysis and interpretation
- Creativity and strategic thinking
- Communication and presentation skills
Application Tips:
- Tailor your resume to highlight relevant skills and experiences for this role
- Prepare a cover letter that demonstrates your enthusiasm for the role and the company
- Be ready to discuss your experience with paid media campaigns and CRM strategies
ATS Keywords: Paid Media, Growth Marketing, CRM, Data Analysis, Campaign Coordination, Trend Research, Meta Ads, Google Ads, Creativity, Communication, Flexibility, Proactivity, Teamwork
ASSUMPTION: The application process is competitive, and candidates should be prepared to demonstrate their skills and qualifications in detail.
π οΈ Tools & Technologies
- Meta Ads
- Google Ads
- CRM software (e.g., Salesforce, HubSpot)
- Data analysis tools (e.g., Google Analytics, Tableau)
ASSUMPTION: The role requires proficiency in paid media platforms and data analysis tools, as well as a willingness to learn and adapt to new technologies as needed.
π Cultural Fit Considerations
Company Values:
- Storytelling
- Creativity
- Collaboration
- Integrity
- Innovation
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Data-driven and strategic
- Adaptable and flexible
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with data and using it to inform strategic decisions?
- Do you have a strong creative streak and a passion for storytelling?
ASSUMPTION: Candidates should be able to demonstrate a strong fit with the company's values and work style in order to be successful in this role.
β οΈ Potential Challenges
- Managing multiple campaigns and projects simultaneously
- Working in a fast-paced, dynamic environment with tight deadlines
- Adapting to changes in strategy or priorities
- Collaborating effectively with cross-functional teams
ASSUMPTION: The role presents both challenges and opportunities for growth and development, and candidates should be prepared to rise to the occasion.
π Similar Roles Comparison
- This role is similar to a Marketing Manager or Growth Marketing Manager position, but with a focus on paid media and CRM strategies.
- In comparison, a Social Media Manager role would focus more on organic social media strategies, while a Digital Marketing Manager role would have a broader scope of digital marketing channels.
- This role offers opportunities for career progression to senior marketing roles within the company.
ASSUMPTION: Candidates should consider the unique aspects of this role and how it compares to similar roles in the industry.
π Sample Projects
- Developing and executing a paid media campaign to increase brand awareness for a new TV show launch
- Analyzing campaign performance data to optimize media investments and maximize ROI
- Coordinating a CRM campaign to engage and retain existing subscribers
- Researching trends in the entertainment industry to inform strategic decision-making
ASSUMPTION: The role involves a variety of projects and campaigns, requiring a diverse skill set and the ability to adapt to different challenges.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: Candidates should prepare thoughtful questions to ask during the interview process in order to gain a deeper understanding of the role and the company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant skills and experiences for this role
- Prepare a cover letter that demonstrates your enthusiasm for the role and the company
- Be ready to discuss your experience with paid media campaigns and CRM strategies
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.