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Growth Strategist, Paid Media

TLNT & Spin Hire
Full-time
On-site
United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Growth Strategist, Paid Media

πŸ”Ή Company: TLNT & Spin Hire

πŸ”Ή Location: United States (Remote)

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 27, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote (USA)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing, executing, and maintaining ROI-focused paid media campaigns across multiple channels
  • Managing client budgets, account analysis, reporting, and overall account health
  • Collaborating with cross-functional teams to formulate strategic action plans for clients
  • Working directly with the Head of Services, Creative team, and various internal/external resources

ASSUMPTION: This role requires a high level of strategic thinking, data analysis, and client management skills. The ideal candidate will have a proven track record in developing and executing growth strategies, leveraging data-driven insights to drive business results.

πŸ“‹ Key Responsibilities

βœ… Develop, execute, and maintain ROI-focused paid media campaigns across multiple channels

βœ… Use industry knowledge to develop and optimize paid media campaigns

βœ… Manage all components of the client’s day-to-day communication and overall account health

βœ… Complete multichannel marketing plans, support campaign ideation, and manage paid media for clients

βœ… Analyze marketing data and come to strategic recommendations

βœ… Exhibit sound business judgment to navigate through everyday client and team challenges

ASSUMPTION: The role involves a mix of strategic planning, hands-on campaign management, and client communication. Strong analytical, communication, and project management skills are essential for success in this position.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 5+ years in digital advertising, 2+ years managing paid media campaigns, and 1+ years working at an agency or managing accounts

Required Skills:

  • Proven track record in developing and executing growth strategies
  • Strong data analysis and interpretation skills
  • Excellent communication and presentation skills
  • Ability to manage multiple projects and meet deadlines
  • Strong media and vendor management skills
  • Familiarity with marketing metrics and optimization strategies

Preferred Skills:

  • Experience with specific paid media platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads)
  • Fluency in additional languages

ASSUMPTION: While specific platform experience is not required, a strong understanding of various paid media channels and their best practices is essential for success in this role.

πŸ’° Compensation & Benefits

Salary Range: $95,000 - $95,000 a year

Benefits:

  • Remote work with flexible hours (Monday through Friday, 8am to 5pm)
  • 1099 contract

Working Hours: 40 hours per week, with flexible hours and a focus on results

ASSUMPTION: The salary range provided is based on industry standards for a Growth Strategist, Paid Media role with 5-10 years of experience. Benefits are limited to remote work flexibility and a 1099 contract, as indicated in the job listing.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Staffing and Recruiting, with a focus on manufacturing, construction, civil infrastructure, engineering, design & architecture, development, property, real estate, IT, executive search, and fashion industries

Company Size: 2-10 employees, with a small, close-knit team offering high-calibre opportunities across various industries

Founded: 2019, with a focus on quality and client satisfaction

Company Description:

  • TLNT. is a recruitment agency with an extended client base across Australia and the USA
  • Offers a high-calibre suite of opportunities across various industries and skill sets
  • Prides itself on being a quality-focused resource provider, having worked with reputable brands

Company Specialties:

  • Recruitment and consultancy services
  • Talent acquisition and hiring solutions
  • Focusing on manufacturing, construction, civil infrastructure, engineering, design & architecture, development, property, real estate, IT, executive search, and fashion industries

Company Website: http://www.tlnt.com.au/

ASSUMPTION: TLNT & Spin Hire is a small, specialized recruitment agency with a global reach and a focus on quality and client satisfaction. Their expertise spans various industries, making them an attractive option for job seekers looking to explore diverse opportunities.

πŸ“Š Role Analysis

Career Level: Mid-level to senior, with a focus on strategic growth and account management

Reporting Structure: Reports directly to the Head of Services, collaborating with cross-functional teams and various internal/external resources

Work Arrangement: Remote work with flexible hours, focused on results and meeting deadlines

Growth Opportunities:

  • Expanding industry knowledge and expertise
  • Developing leadership and mentoring skills
  • Potential career progression into senior or management roles within the agency

ASSUMPTION: This role offers opportunities for professional growth, particularly in strategic planning, account management, and leadership development. However, career progression may be limited due to the small size of the agency.

🌍 Location & Work Environment

Office Type: Remote (no physical office)

Office Location(s): N/A

Geographic Context:

  • Remote work allows for a flexible work-life balance
  • Opportunity to work with clients from various industries across the USA
  • Potential for international collaboration with clients based in Australia

Work Schedule: Monday through Friday, 8am to 5pm, with flexible hours and a focus on results

ASSUMPTION: The remote work environment offers flexibility and the opportunity to work with a diverse range of clients. However, it also requires strong self-motivation, time management, and communication skills to succeed in a remote setting.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screen with the Head of Services
  • In-depth interview with the Head of Services and other team members
  • Final interview with the company founders

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Data analysis and interpretation abilities
  • Communication and presentation skills
  • Client management and account health assessment

Application Tips:

  • Tailor your resume and cover letter to highlight your strategic planning, data analysis, and client management skills
  • Prepare examples of successful paid media campaigns and their results
  • Research TLNT & Spin Hire's industry focus and client base to demonstrate your understanding of their business

ATS Keywords: Digital Advertising, Paid Media Campaigns, Account Management, Data Analysis, Campaign Ideation, Time Management, Media Management, Leadership, Collaboration, Growth Marketing, Client Communication, Multi-Channel Marketing, Optimization, Strategic Recommendations, Performance Marketing

ASSUMPTION: The application process is likely to be competitive, with a strong focus on strategic thinking, data analysis, and client management skills. Demonstrating a clear understanding of TLNT & Spin Hire's business and industry focus will be crucial for success.

πŸ› οΈ Tools & Technologies

  • Paid media platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads)
  • Data analysis and visualization tools (e.g., Google Analytics, Tableau)
  • Project management tools (e.g., Asana, Trello)
  • Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the client's needs and the agency's standard practices. Familiarity with common paid media platforms, data analysis tools, and project management software is essential.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Prompt: Responding quickly and efficiently to client needs
  • Present: Maintaining a strong presence in the industry and with clients
  • Prepared: Being well-prepared and organized to meet client expectations

Work Style:

  • Results-driven and focused on client success
  • Collaborative and team-oriented, with a strong emphasis on cross-functional collaboration
  • Adaptable and flexible, with the ability to manage multiple projects and meet deadlines

Self-Assessment Questions:

  • Do you thrive in a fast-paced, deadline-driven environment?
  • Are you comfortable working remotely and managing your time effectively?
  • Do you possess strong analytical, communication, and project management skills?

ASSUMPTION: TLNT & Spin Hire values prompt, present, and prepared professionals who can deliver results, collaborate effectively, and adapt to the unique needs of each client. Strong self-motivation, time management, and communication skills are essential for success in this remote work environment.

⚠️ Potential Challenges

  • Managing multiple projects and meeting tight deadlines
  • Adapting to the unique needs and preferences of various clients
  • Working effectively in a remote, distributed team environment
  • Developing and maintaining a strong understanding of various industries and their specific marketing needs

ASSUMPTION: The role presents challenges related to time management, client adaptation, remote work, and industry-specific knowledge. Strong organizational skills, adaptability, and a willingness to learn are essential for overcoming these challenges.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this position focuses heavily on paid media campaign management and optimization
  • While the role is client-facing, it also requires a strong strategic and analytical mindset, similar to that of a data analyst or strategist
  • Career progression may be limited due to the small size of the agency, but opportunities for industry-specific growth and expertise development are available

ASSUMPTION: This role combines elements of marketing, data analysis, and client management, making it unique compared to other marketing positions. While career progression may be limited, the role offers opportunities for industry-specific growth and expertise development.

πŸ“ Sample Projects

  • Developing and executing a multi-channel paid media campaign for a real estate client, resulting in a 30% increase in leads generated
  • Analyzing and optimizing a paid media campaign for a manufacturing client, leading to a 25% reduction in cost per acquisition
  • Managing the day-to-day communication and account health for a construction client, resulting in a 95% client satisfaction score

ASSUMPTION: Sample projects should demonstrate the candidate's ability to develop and execute strategic paid media campaigns, analyze and optimize campaign performance, and manage client communication and account health effectively.

❓ Key Questions to Ask During Interview

  • Can you describe the typical client base and their unique marketing needs?
  • How does the agency support the growth and development of its employees?
  • What are the most challenging aspects of working in a remote, distributed team environment?
  • How does the agency measure the success of its paid media campaigns, and what key performance indicators (KPIs) do you focus on?
  • What opportunities are available for career progression within the agency?

ASSUMPTION: Asking thoughtful, industry-specific, and company-focused questions will help demonstrate your interest in and understanding of the role and the agency's business. This will also provide valuable insights into the work environment and company culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your strategic planning, data analysis, and client management skills
  • Prepare examples of successful paid media campaigns and their results
  • Research TLNT & Spin Hire's industry focus and client base to demonstrate your understanding of their business
  • Follow up with the hiring manager one week after submission to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.