📌 Core Information
🔹 Job Title: Head of Product Marketing
🔹 Company: monday.com
🔹 Location: London, United Kingdom
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 27, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote (London)
🚀 Job Overview
Key aspects of this role include:
- Leading and mentoring a team of 16 product marketers, including 2 managers based in Tel Aviv
- Driving the company's go-to-market strategy and ensuring deliverables create business value
- Collaborating with regional marketing managers and client-facing leaders to leverage opportunities and close deals
- Developing yearly group plans and prioritizing ongoing plans based on company OKRs and dynamic needs
- Building and aligning the company's GTM, brand, and positioning strategy
- Serving as a bridge between different company stakeholders to meet company goals and support other departments
- Managing up to help the manager focus on important things and reflect the group's high-level plans
- Ensuring the group's well-being through activities, offsites, workshops, and more
ASSUMPTION: This role requires a high level of strategic thinking, leadership, and collaboration to drive success across multiple teams and stakeholders.
📋 Key Responsibilities
✅ Lead and mentor a team of 16 product marketers, including 2 managers based in Tel Aviv
✅ Lead the product marketing group to excellence by ensuring deliverables are meaningful, useful, and create business value
✅ Develop strong relationships with regional marketing managers and client-facing leaders to leverage opportunities, tackle challenges, and close deals
✅ Work with team leads to develop yearly group plans and help prioritize ongoing plans based on the company OKRs and dynamic needs
✅ Help build the company's GTM, brand, and positioning strategy, and ensure alignment with relevant group domains
✅ Serve as a bridge between different company stakeholders to meet the company's goals, create new initiatives, collaborate more effectively, better align, and support other departments' relevant needs
✅ Help build the group's talents through personal development plans, hiring, promotion, and firing
✅ Manage up to help your manager focus on the most important things and reflect the group's high-level plans
✅ Be responsible for the group's well-being through group activities, offsites, workshops days, and more
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong leadership and communication skills.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: Proven experience in managing and mentoring marketing team leads for 5+ years, extensive background in leading product marketing initiatives, experience with both PLG and SLG models at scale, experience working in a global, fast-paced organization, proven ability to collaborate effectively with global sales teams
Required Skills:
- Strategic thinking and problem-solving
- Accountability and ownership in achieving objectives
- Growth-oriented mindset, focused on driving measurable impact
- Commitment to continuous learning and improvement with a humble, ego-free approach
- Exceptional executive presence with the ability to influence and drive decision-making at all levels
Preferred Skills:
- Experience in the SaaS industry
- Fluency in additional languages
ASSUMPTION: Candidates should have a strong background in product marketing and proven leadership skills to excel in this role.
💰 Compensation & Benefits
Salary Range: £120,000 - £160,000 per year (Estimated based on industry standards for similar roles in London)
Benefits:
- Competitive benefits package
- Flexible work arrangements
- Opportunities for professional growth and development
Working Hours: Full-time (40 hours per week) with flexible hours and remote work options
ASSUMPTION: The salary range is estimated based on industry standards for similar roles in London. Actual compensation may vary based on factors such as skills, experience, and market conditions.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically Work OS (Operating System for Work) platform
Company Size: 1,001-5,000 employees, providing a large and dynamic work environment
Founded: 2012, with over a decade of experience in the market
Company Description:
- monday.com is a low-code, no-code platform that democratizes the power of software, enabling organizations to easily build work management tools and software applications tailored to their needs
- The platform intuitively connects people to processes and systems, empowering teams to excel in every aspect of their work while creating an environment of transparency in business
- monday.com has offices in Tel Aviv, New York, Miami, Chicago, Denver, London, Warsaw, Sydney, Melbourne, São Paulo, and Tokyo, serving over 225,000 customers across 200 industries in over 200 countries and territories
Company Specialties:
- Project Management
- Collaboration
- Team Management
- SaaS
- Communication
- Production Tracking
- Work Management
- CRM
- Marketing & Creative
- HR
Company Website: monday.com
ASSUMPTION: monday.com is a well-established company with a strong global presence and a diverse range of customers, providing ample opportunities for growth and learning.
📊 Role Analysis
Career Level: Senior leadership role, reporting directly to the VP of Marketing
Reporting Structure: The Head of Product Marketing will lead a team of 16 product marketers, including 2 managers based in Tel Aviv
Work Arrangement: Remote (London) with occasional travel to the Tel Aviv headquarters for team meetings and collaboration
Growth Opportunities:
- Potential to grow within the marketing department or explore other leadership roles within the company
- Opportunities to work on high-impact projects and initiatives that drive the company's success
- Chance to develop and mentor a team of talented product marketers
ASSUMPTION: This role offers significant growth opportunities for the right candidate, both in terms of professional development and career advancement.
🌍 Location & Work Environment
Office Type: Remote-first with a global team spread across multiple offices
Office Location(s): London, United Kingdom (with occasional travel to the Tel Aviv headquarters)
Geographic Context:
- London is a major global hub for technology and innovation, providing ample networking and professional development opportunities
- The city offers a vibrant culture, rich history, and diverse communities
- London has a competitive job market, with many opportunities for career growth and advancement
Work Schedule: Full-time (40 hours per week) with flexible hours and remote work options
ASSUMPTION: Working remotely in London offers a unique blend of cultural experiences, professional opportunities, and work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- Virtual interview with the hiring manager and/or team members
- Final interview with the VP of Marketing
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Leadership and team management abilities
- Cross-functional collaboration and communication
- Alignment with company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your past achievements in product marketing and team leadership
- Research monday.com's platform, values, and company culture to demonstrate your fit and enthusiasm
- Practice common interview questions and be prepared to discuss your approach to strategic planning, team management, and cross-functional collaboration
ATS Keywords: Product Marketing, Team Leadership, Strategic Thinking, Collaboration, Problem Solving, Accountability, Growth Mindset, Continuous Learning, Influencing, Decision Making, GTM Strategy, Brand Positioning, Sales Alignment, Talent Development, Global Experience, PLG Model, SLG Model
ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, leadership, and cultural fit, with a strong emphasis on past achievements and problem-solving skills.
🛠️ Tools & Technologies
- monday.com's Work OS platform
- Marketing automation tools (e.g., HubSpot, Marketo)
- Project management tools (e.g., Asana, Trello)
- Collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The tools and technologies required for this role will evolve as the company and its platform continue to grow and develop.
👔 Cultural Fit Considerations
Company Values:
- Empowerment
- Transparency
- Adaptability
- Collaboration
- Innovation
Work Style:
- Remote and flexible work arrangements
- Data-driven decision-making
- Cross-functional collaboration and teamwork
- Continuous learning and improvement
- Results-oriented and accountable
Self-Assessment Questions:
- How do you embody monday.com's core values in your daily work?
- Describe a time when you had to adapt to significant changes in your role or team. How did you handle it?
- How do you approach cross-functional collaboration and building strong relationships with stakeholders?
ASSUMPTION: Candidates should be able to demonstrate a strong fit with monday.com's values and work style, as well as a willingness to adapt and collaborate in a dynamic, global environment.
⚠️ Potential Challenges
- Managing a remote team spread across multiple time zones and locations
- Balancing the needs and priorities of multiple stakeholders, including sales, marketing, product, and growth teams
- Adapting to the fast-paced and ever-changing nature of the SaaS industry
- Ensuring alignment and consistency in messaging and positioning across multiple regions and markets
ASSUMPTION: The right candidate will be able to overcome these challenges by leveraging their strong leadership, strategic thinking, and cross-functional collaboration skills.
📈 Similar Roles Comparison
- Unlike traditional product marketing roles, this position requires a high degree of leadership, strategic thinking, and cross-functional collaboration to drive success across multiple teams and stakeholders
- In the SaaS industry, product marketing roles often focus on go-to-market strategy, messaging, and positioning, but this role emphasizes leadership and team management as well
- Career paths for product marketing professionals may vary depending on the company's size, structure, and growth trajectory. At monday.com, there may be opportunities for advancement within the marketing department or exploration of other leadership roles within the company
ASSUMPTION: This role offers a unique blend of leadership, strategic thinking, and cross-functional collaboration, setting it apart from traditional product marketing positions.
📝 Sample Projects
- Developing and executing a go-to-market strategy for a new product or feature launch
- Conducting market research and analysis to inform product positioning and messaging
- Managing a team to create and deliver high-quality sales enablement materials
- Collaborating with cross-functional teams to develop and execute marketing campaigns that drive adoption and revenue growth
ASSUMPTION: These sample projects illustrate the strategic, leadership, and cross-functional nature of the Head of Product Marketing role at monday.com.
❓ Key Questions to Ask During Interview
- How does this role fit into the company's overall growth strategy, and how can I contribute to its success?
- Can you describe the team dynamics and how the remote work arrangement is managed?
- How does monday.com support the professional development and growth of its employees?
- What are the most significant challenges facing the product marketing team, and how can I help address them?
- How does monday.com approach cross-functional collaboration and alignment between marketing, sales, product, and growth teams?
ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the company culture, as well as to demonstrate their strategic thinking and engagement.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your past achievements in product marketing and team leadership
- Research monday.com's platform, values, and company culture to demonstrate your fit and enthusiasm
- Practice common interview questions and be prepared to discuss your approach to strategic planning, team management, and cross-functional collaboration
- Follow up with the hiring manager or HR team within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
