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π Core Information
πΉ Job Title: Influencer Strategy Intern (Summer 2025)
πΉ Company: Weber Shandwick
πΉ Location: Los Angeles, California, United States
πΉ Job Type: On-site
πΉ Category: Influencer Marketing, Marketing Internships & Entry-Level
πΉ Date Posted: April 1, 2025
πΉ Experience Level: Not Specified
πΉ Remote Status: On-site
π Essential Job Details
π Job Overview
Key aspects of this role include:
- Opportunity to drive creative and impactful influencer marketing strategies.
- Hands-on experience with top brands and renowned companies.
- Engagement in dynamic team collaboration and campaigns.
- Comprehensive learning through mentorship and integrated team roles.
ASSUMPTION: The role assumes the intern will be eager to work in a fast-paced marketing environment and is prepared to actively contribute to both creative and executional stages of marketing campaigns.
π Key Responsibilities
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Create written communications for internal and external stakeholders.
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Research and identify top influencers aligning with brand strategies.
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Engage in team brainstorms to generate innovative ideas.
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Handle influencer communications for outreach and content negotiations.
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Monitor influencer engagements to ensure positive sentiments and effective campaign metrics.
ASSUMPTION: The responsibilities assume the intern has a foundational understanding of digital marketing and effective communication strategies with influencers.
π― Required Qualifications
Education: Must be a college graduate by the start of the internship or have transferrable skills.
Experience: Experience level is not specified, but past internships or related projects might be beneficial.
Required Skills:
- Creative thinking without constraints.
- Proficiency in various social media platforms.
- Strong communication skills β both verbal and written.
- Time management and multitasking capabilities.
Preferred Skills:
- Familiarity with digital marketing tools such as CreatorIQ and Adobe Creative Suite.
- Understanding of influencer marketing dynamics.
ASSUMPTION: Preferred skills suggest that candidates with a combination of creativity and technical acumen in digital tools will excel.
π° Compensation & Benefits
Salary Range: $20.00 per hour
Benefits:
- Potential transition from internship to full-time role.
- Mentorship from experienced professionals.
- Hybrid workplace support and regular team interactions.
Working Hours: 40 hours per week from June to August.
ASSUMPTION: The compensation reflects a competitive hourly rate typical for entry-level internships in high-cost cities like Los Angeles.
π Applicant Insights
π Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees, indicating a medium-sized organization with ample networking opportunities.
Founded: Not Specified
Company Description:
- Cuts across modern health marketing and scientific communications.
- Supports companies throughout their development, from biotech startups to pharmaceutical giants.
- Emphasizes meaningful science and impactful communication strategies.
Company Specialties:
- Medical Education
- Public Relations
- Digital Communications
Company Website: http://www.dna-comms.com/
ASSUMPTION: The company's focus on meaningful science suggests an emphasis on innovative and purpose-driven marketing.
π Role Analysis
Career Level: Internship position aimed at entry-level candidates starting their careers.
Reporting Structure: Likely reports to Influencer Marketing Managers or Strategists.
Work Arrangement: On-site with collaborative workspace benefits.
Growth Opportunities:
- Potential for full-time employment based on performance.
- Skill development through diverse project exposure.
- Networking with industry professionals.
ASSUMPTION: Interns with strong performance records may transition to longer-term roles within the company.
π Location & Work Environment
Office Type: On-site offices located in major urban centers.
Office Location(s): Typically in bustling metropolitan areas such as Los Angeles.
Geographic Context:
- Located in a hub for entertainment and technology industries.
- Access to a diverse, vibrant urban lifestyle.
- Numerous networking opportunities within the marketing sector.
Work Schedule: Set schedule during June-August spanning 40 hours per week.
ASSUMPTION: The on-site nature of the role suggests a collaborative office environment valued for creativity and innovation.
πΌ Interview & Application Insights
Typical Process:
- Submit online application with resume and cover letter.
- Initial screening with HR department.
- Interview round with team members for skill and cultural fit assessment.
Key Assessment Areas:
- Creativity and out-of-the-box thinking.
- Communication and interpersonal skills.
- Technical proficiency with relevant digital tools.
Application Tips:
- Highlight any previous social media or content creation experiences.
- Showcase understanding of current influencer trends.
- Demonstrate flexibility and enthusiasm for team collaboration.
ATS Keywords: Influencer Marketing, Social Media, Communication, Digital Tools, Campaign Management
ASSUMPTION: Successful candidates effectively balance creative thinking with execution skills, aided by strong interpersonal abilities.
π οΈ Tools & Technologies
- Social Media Platforms (e.g., Instagram, TikTok)
- Office Suite Software: Word, PowerPoint, Excel, Outlook
- Influencer Marketing Tools: CreatorIQ
ASSUMPTION: Familiarity with cutting-edge and traditional marketing tools is pivotal for seamless integration into the intern role.
π Cultural Fit Considerations
Company Values:
- Innovation and creativity at the core of the mission.
- Inclusivity and diverse perspectives are prioritized.
- Commitment to client-first solutions.
Work Style:
- Fast-paced and dynamic environment.
- Collaboration across multiple departments.
- Strong focus on results and continuous improvement.
Self-Assessment Questions:
- How do I adapt to a fast-paced working environment?
- Am I comfortable communicating directly with high-profile influencers?
- Can I handle multiple projects simultaneously with attention to detail?
ASSUMPTION: The company's inclusive and innovative culture enhances creative thought leadership and client satisfaction.
β οΈ Potential Challenges
- Balancing creative ideas with practical execution.
- Navigating high-pressure deadlines effectively.
- Staying updated with rapidly advancing social media trends.
- Building meaningful influencer relationships quickly.
ASSUMPTION: Interns must be proactive in managing workloads and maintaining effective communication channels.
π Similar Roles Comparison
- Tends to offer competitive pay compared to similar PR intern positions.
- Provides direct exposure to influencer marketing unlike traditional internships.
- Offers mentorship and clear career path opportunities.
ASSUMPTION: This role is competitive and advantageous for those looking to specialize in influencer marketing.
π Sample Projects
- Developing influencer-led campaigns for local events.
- Analyzing influencer engagement metrics for brand insights.
- Collaborating on cross-functional brand promotion strategies.
ASSUMPTION: Project involvement will equip the intern with multi-faceted marketing skills.
β Key Questions to Ask During Interview
- What does a typical day look like for this internship?
- How is success measured in this role?
- Can you describe the mentorship process for interns here?
- What tools do you find most effective for managing influencer relationships?
- Are there opportunities to present my work to senior leaders?
ASSUMPTION: Candidates should use the interview to demonstrate their enthusiasm and willingness to learn and contribute.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the company's career portal.
- Ensure your resume highlights relevant experiences and skills.
- Prepare a customized cover letter addressing why you're a great fit for their team.
- Promptly respond to any additional requests for information or interviews.
- Stay updated on your application status through regular checks.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
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