📌 Core Information
🔹 Job Title: Integrated Communications Specialist
🔹 Company: Softchoice
🔹 Location: Toronto, Ontario, Canada & Montréal, Quebec, Canada
🔹 Job Type: Full-time
🔹 Category: IT Services and IT Consulting
🔹 Date Posted: 2025-05-05
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site (with flexibility)
🚀 Job Overview
Key aspects of this role include:
- Developing strategic communications to enhance Softchoice’s brand and reputation
- Creating communications materials, executing campaigns, and measuring effectiveness
- Collaborating with various stakeholders across the organization
- Supporting corporate events, executive visibility, and crisis communications
- Working with traditional and social media, as well as internal communications
ASSUMPTION: This role requires a strong communicator with experience in integrated communications and a keen interest in research and analysis.
📋 Key Responsibilities
✅ Develop and execute multi-channel communications campaigns
✅ Create content that delivers against priority tactics
✅ Monitor and measure the effectiveness of integrated communications
✅ Coordinate with the translation team to ensure compliance with social media content
✅ Support the execution of public relations campaigns
✅ Develop knowledge of key journalists, communication themes, and peer activity in the media
✅ Work with business stakeholders to identify relevant speaking opportunities and events for partnership
✅ Support the execution of brand-level campaigns and tactics with Solutions Marketing, Content, and Demand Generation functions
ASSUMPTION: This role requires strong project management skills and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Post-secondary education in communications, marketing, or a related field
Experience: 3-5 years of progressive integrated communications experience, ideally with agency experience
Required Skills:
- Strong, creative, and efficient writer with error-free writing skills
- Experience working directly with senior leaders
- Interest and experience in managing stakeholders across an organization
- Curiosity, willingness, and eagerness to learn and grow
- Solution-driven mindset with the ability to manage complex projects
- Experience in B2B technology or related industries (asset)
Preferred Skills:
- Experience in crisis communications
- Knowledge of the IT industry
ASSUMPTION: A background in B2B technology and a degree in communications or marketing are preferred but not required.
💰 Compensation & Benefits
Salary Range: CAD 75,000 - 95,000 per year (based on industry standards for mid-level communications roles in Toronto and Montréal)
Benefits:
- Flexible work hours
- Competitive perks
- Career development opportunities
- Inclusive culture
Working Hours: Full-time (40 hours per week) with flexibility for remote work
ASSUMPTION: The salary range is an estimate based on industry standards for mid-level communications roles in Toronto and Montréal. Actual compensation may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Softchoice is a software and cloud-focused IT solutions provider that equips people to be engaged, connected, and creative at work, and organizations to be agile, innovative, and secure by delivering AI-powered cloud and digital workplace solutions.
Company Size: Softchoice has 1,001-5,000 employees, providing a large and established environment with ample opportunities for growth and collaboration.
Founded: 1989, with a rich history in the IT industry
Company Description:
- Softchoice is a World Wide Technology company, offering access to advanced technology solutions and global resources
- Certified as a Great Place to Work® in Canada and the United States
- Recognized by Great Place to Work® as a Best Workplace in Canada for 19 consecutive years
Company Specialties:
- Microsoft EA
- Asset Management
- IBM Power Systems
- Storage (BURA)
- De-duplication
- Workload Consolidation
- Cloud Computing
- Cisco
- SaaS
- People Development
- Unified Communications & Collaboration
- BYOD
- Managed Services
- and cloud
Company Website: www.softchoice.com
ASSUMPTION: Softchoice’s size, industry, and history provide a stable and established environment for career growth and development.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: Reports directly to the Director of Communications
Work Arrangement: On-site with flexibility for remote work
Growth Opportunities:
- Potential to advance within the communications team or explore other opportunities within Softchoice or World Wide Technology
- Access to training and development resources to enhance skills and knowledge
- Collaboration with diverse stakeholders across the organization
ASSUMPTION: This role offers opportunities for career growth and development within a large and established organization.
🌍 Location & Work Environment
Office Type: Modern, collaborative office spaces in Toronto and Montréal
Office Location(s): 173 Dufferin Street, Suite 200, Toronto, Ontario, Canada & 1751 Rue Richardson, Montreal, Quebec, Canada
Geographic Context:
- Toronto: Diverse, multicultural city with a vibrant tech industry and numerous cultural attractions
- Montréal: Bilingual city with a rich cultural scene and a strong tech industry
Work Schedule: Full-time (40 hours per week) with flexibility for remote work
ASSUMPTION: The office locations and work schedule provide a convenient and flexible work environment for candidates.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the Director of Communications
- Background check and reference check
Key Assessment Areas:
- Communication skills and writing samples
- Experience with integrated communications and campaign development
- Ability to manage multiple projects and stakeholders
- Cultural fit and alignment with Softchoice’s values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare examples of your writing and campaign development work
- Research Softchoice and the role to demonstrate your understanding and enthusiasm
- Follow up after the interview to express your interest in the role
ATS Keywords: Integrated Communications, Crisis Communications, Project Management, Stakeholder Management, Public Relations, Content Development, Media Relations, Research and Analysis, Writing, B2B Technology, Campaign Execution, Measurement and Reporting, Collaboration, Communication Strategy, Event Coordination, Social Media
ASSUMPTION: The interview process is designed to assess the candidate’s skills, experience, and cultural fit for the role.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Google Workspace
- CRM and project management software
- Social media management platforms
- Media monitoring and analysis tools
ASSUMPTION: The required tools and technologies are standard for the communications industry and can be learned on the job if necessary.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Inclusive
- Collaborative
- Agile
- Innovative
Work Style:
- Collaborative and team-oriented
- Adaptable and flexible
- Results-driven and proactive
- Strong communication and interpersonal skills
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you adaptable and able to manage multiple projects simultaneously?
- Do you have strong communication and interpersonal skills?
ASSUMPTION: Candidates should assess their fit with Softchoice’s values and work style to ensure a successful cultural fit.
⚠️ Potential Challenges
- Managing multiple projects and stakeholders simultaneously
- Working in a fast-paced and dynamic environment
- Adapting to changes in priorities and workload
- Balancing internal and external communications responsibilities
ASSUMPTION: These challenges require strong project management skills, adaptability, and the ability to manage multiple priorities effectively.
📈 Similar Roles Comparison
- Compared to related roles, this position offers a unique blend of internal and external communications responsibilities
- Industry-specific context: Softchoice’s focus on IT services and technology provides a unique opportunity to work in a specialized field
- Career path comparison: This role offers opportunities for career growth and development within Softchoice or World Wide Technology
ASSUMPTION: This role offers a unique blend of responsibilities and opportunities for career growth and development within the IT services and technology industry.
📝 Sample Projects
- Developing a comprehensive communications plan for a major corporate event
- Executing a crisis communications plan in response to a hypothetical data breach
- Creating a multi-channel marketing campaign to promote a new IT service offering
ASSUMPTION: These sample projects demonstrate the range of responsibilities and the need for strong project management skills in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30-60-90 days?
- How does this role fit into the broader communications strategy for Softchoice?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- What opportunities are there for professional development and growth within the team or organization?
- How does Softchoice support work-life balance for its employees?
ASSUMPTION: These questions demonstrate the candidate’s interest in the role and provide valuable insights into the work environment and career growth opportunities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare examples of your writing and campaign development work
- Research Softchoice and the role to demonstrate your understanding and enthusiasm
- Follow up after the interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
