Intern - Influencer Marketing

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📌 Core Information

🔹 Job Title: Intern - Influencer Marketing

🔹 Company: Only Much Louder

🔹 Location: Mumbai, Maharashtra, India

🔹 Job Type: Intern

🔹 Category: Entertainment Providers

🔹 Date Posted: April 11, 2025

🔹 Experience Level: Entry Level

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Assisting in creating an influencer database and outreach programs
• Developing and executing influencer marketing strategies
• Building relationships with influencers and thought leaders
• Attending relevant events for networking and business purposes
• Researching industry experts, competitors, target audience, and users

ASSUMPTION: This role requires strong organizational skills, creativity, and a strong interest in influencer marketing. The ideal candidate will be able to multitask and manage their time effectively.

📋 Key Responsibilities

✅ Develop and execute influencer marketing strategies and creative campaigns

✅ Ongoing identification and qualification of new influencer talent

✅ Negotiate and contract influencers on behalf of clients, particularly in securing advertising rights for content

✅ Provide recommendations on contracted deliverables per influencer and activation strategies

✅ Provide ongoing reviews of influencer contracted deliverables

✅ Identify and build relationships with prominent influencers and thought leaders

✅ Attend relevant events for networking and business purposes

✅ Research relevant industry experts, competitors, target audience, and users

✅ Liaising with the marketing team to create and coordinate marketing strategies that work across different channels

ASSUMPTION: The responsibilities listed above are not exhaustive and may change based on business needs and the intern's skills and interests.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: None required, but relevant internship or project experience is a plus

Required Skills:

• Well versed with Indian and international digital content trends and creators
• Strong written and verbal communication skills
• Time management skills and ability to multitask
• Demonstrate knowledge in the areas of social and influencer strategy
• Have a strong understanding of emerging influencer talent, contracting, and performance assessment

Preferred Skills:

• Familiarity with influencer marketing platforms and tools
• Ability to analyze and interpret data

ASSUMPTION: The required and preferred skills listed above are not exhaustive and may change based on business needs and the intern's skills and interests.

💰 Compensation & Benefits

Salary Range: INR 20,000 - 30,000 per month (Estimated based on industry standards for entry-level roles in Mumbai)

Benefits:

• Free mental health care for all team members
• Gender-neutral parental leave policies
• Insurance policies that extend to in-laws

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level roles in Mumbai. The actual salary may vary based on the candidate's qualifications and the company's internal policies.

📌 Applicant Insights

🔍 Company Context

Industry: Entertainment Providers

Company Size: 201-500 employees

Founded: 2001

Company Description:

• Only Much Louder is a market-leading, full-service creative and entertainment business network that has instigated pop culture for over two decades by creating iconic moments across television, digital content, fan experiences, branded entertainment, and in the artist-creators community.
• Celebrated for creating India's first multi-genre music festival, the NH7 Weekender, OML has built India’s independent music and comedy scene from the ground-up.
• They won the first-ever Branded Content and Entertainment Cannes Lion for ‘Dewarists’ and have been the first homegrown content business to have a strong footprint in over 22 countries.

Company Specialties:

• Artist Management
• Content Production
• Branded Content
• Advertising
• OTT Fiction and Non-Fiction Development & Production

Company Website: http://www.oml.in

ASSUMPTION: Only Much Louder is a dynamic and fast-growing company with a strong focus on creativity, innovation, and collaboration. They offer a unique work environment that combines the energy of a startup with the resources and stability of an established organization.

📊 Role Analysis

Career Level: Entry-level

Reporting Structure: The intern will report directly to the Global Creator Network team.

Work Arrangement: On-site, full-time (40 hours per week)

Growth Opportunities:

• Exposure to various aspects of influencer marketing and branded content
• Opportunity to work with high-profile influencers and brands
• Potential for career growth within the company

ASSUMPTION: This role offers a unique opportunity for individuals interested in influencer marketing and branded content to gain hands-on experience and make a significant impact on the company's growth and success.

🌍 Location & Work Environment

Office Type: On-site, with a casual and creative work environment

Office Location(s): Mumbai, Maharashtra, India

Geographic Context:

• Mumbai is the capital city of the Indian state of Maharashtra and is the largest city in India by population
• It is a major commercial, financial, and entertainment hub with a diverse cultural landscape
• The city is well-connected by air, rail, and road networks, making it easily accessible from other parts of India and the world

Work Schedule: Monday to Friday, 9:30 AM to 6:00 PM, with a one-hour lunch break

ASSUMPTION: Mumbai offers a vibrant and dynamic work environment with a wide range of cultural, social, and professional opportunities. The city's fast-paced and competitive nature can be both challenging and rewarding for individuals looking to build their careers.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the provided link
• Phone or video screening with the hiring manager
• In-person or virtual interview with the Global Creator Network team
• Final decision and offer communication

Key Assessment Areas:

• Communication skills, both written and verbal
• Understanding of influencer marketing and social media trends
• Problem-solving skills and ability to think critically
• Cultural fit and alignment with the company's values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of influencer marketing and social media trends in your application materials
• Prepare for behavioral interview questions that focus on your problem-solving skills and ability to work in a team environment

ATS Keywords: Influencer marketing, social media, content creation, branded entertainment, artist management, event planning, networking, research, strategy development, campaign execution, data analysis, communication skills, teamwork, problem-solving, creativity, innovation, collaboration

ASSUMPTION: The interview process for this role may vary based on the company's current hiring needs and the candidate's qualifications. It is important to be prepared for a range of interview formats and questions.

🛠️ Tools & Technologies

• Social media platforms (e.g., Instagram, TikTok, YouTube)
• Influencer marketing platforms (e.g., Grin, Upfluence, BrandSnob)
• Project management tools (e.g., Asana, Trello, Monday.com)
• Data analysis tools (e.g., Google Analytics, Tableau, Power BI)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)

ASSUMPTION: The tools and technologies listed above are not exhaustive and may change based on the company's current needs and the intern's skills and interests.

👔 Cultural Fit Considerations

Company Values:

• Build opportunities for our artists, brands, and fans
• Be reliable and efficient
• Demonstrate honesty, excellence, and commitment to success
• ‘It’s not my job is not part of our vocabulary, we even stuff envelopes
• We make mistakes, but only learn from them to build resilience
• We take care of ourselves and our colleagues
• We are our own managers
• We are committed to equality and inclusion
• We are mindful of the strain on the Earth’s resources and are committed to reversing the trend with our behaviors where possible

Work Style:

• Casual and creative work environment
• Collaborative and team-oriented culture
• Focus on innovation and continuous learning
• Strong emphasis on work-life balance

Self-Assessment Questions:

• How do you align with the company's values, particularly in the context of this role?
• How do you approach building relationships with influencers and thought leaders?
• How do you ensure that your work contributes to the company's commitment to sustainability?

ASSUMPTION: Only Much Louder places a strong emphasis on cultural fit and values alignment. Candidates who demonstrate a clear understanding of the company's values and a strong commitment to them are more likely to be successful in the role.

⚠️ Potential Challenges

• The fast-paced and dynamic nature of the role may require candidates to adapt quickly to new situations and priorities
• The role may involve working with high-profile influencers and brands, which can be both exciting and challenging
• The work environment may be casual and creative, which may not be suitable for candidates who prefer a more structured or formal work environment
• The role may require candidates to work flexible hours, including evenings and weekends, to attend events and meet with influencers

ASSUMPTION: The potential challenges listed above are not exhaustive and may vary based on the candidate's skills, interests, and personal circumstances. It is important for candidates to carefully consider the demands of the role and whether they are a good fit for their personal and professional goals.

📈 Similar Roles Comparison

• This role is unique in its focus on influencer marketing and branded content within the entertainment industry
• The role offers a unique opportunity to work with high-profile influencers and brands and gain hands-on experience in influencer marketing and branded content
• The role may be more suited to candidates with a background in marketing, communications, or a related field, as well as a strong interest in influencer marketing and social media

ASSUMPTION: While there may be similarities between this role and other roles in influencer marketing or branded content, the unique focus on the entertainment industry and the opportunity to work with high-profile influencers and brands make this role a distinct and valuable opportunity for the right candidate.

📝 Sample Projects

• Developing and executing a social media campaign for a major brand launch
• Coordinating an influencer marketing event for a product launch
• Conducting market research to identify trends and opportunities in the influencer marketing landscape

ASSUMPTION: The sample projects listed above are not exhaustive and may vary based on the company's current needs and the intern's skills and interests.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the overall structure of the Global Creator Network team?
• What opportunities are there for professional growth and development within the company?
• How does the company support work-life balance for its employees?
• What are the key challenges facing the influencer marketing industry, and how is the company positioned to address them?

ASSUMPTION: The key questions listed above are not exhaustive and may vary based on the candidate's skills, interests, and personal circumstances. It is important for candidates to prepare thoughtful and insightful questions that demonstrate their understanding of the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare for a phone or video screening with the hiring manager, focusing on your communication skills and understanding of influencer marketing
• Prepare for an in-person or virtual interview with the Global Creator Network team, focusing on your problem-solving skills, cultural fit, and alignment with the company's values
• Follow up with the hiring manager after your interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.