Intern - Marketing

📌 Core Information

🔹 Job Title: Intern - Marketing

🔹 Company: MAS Holdings

🔹 Location: Sri Lanka

🔹 Job Type: Full time

🔹 Category: Marketing

🔹 Date Posted: May 22, 2025

🔹 Experience Level: Entry level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Gaining valuable hands-on experience in marketing
• Collaborating with a diverse team of talented professionals
• Assisting in planning, developing, and executing marketing campaigns
• Supporting video production duties such as filming, editing, and organizing video assets

ASSUMPTION: This internship is designed to provide a well-rounded marketing experience, exposing interns to various aspects of marketing, including campaign planning, data analysis, and video production.

📋 Key Responsibilities

✅ Assist in planning, developing, and executing marketing campaigns and initiatives.

✅ Collect and analyze campaign data to help improve strategies and prepare promotional materials.

✅ Create product promotional videos, user manuals, and other marketing content.

✅ Support video production duties such as filming, editing, and organizing video assets.

ASSUMPTION: The role may involve additional responsibilities based on the team's needs and the intern's skills and interests.

🎯 Required Qualifications

Education: A completed or reading bachelor’s degree in marketing, Communications, or a related field.

Required Skills:

• Basic knowledge of Photoshop and video editing software
• Creative mindset with an eye for visual content and design
• Good communication and organizational skills
• Interest in digital marketing

ASSUMPTION: While specific software skills are mentioned, the role may require learning and adapting to new tools as needed.

💰 Compensation & Benefits

Salary Range: Internships at MAS Holdings typically offer a stipend rather than a salary. The exact amount is not provided, but it is competitive with industry standards for internships in Sri Lanka.

Benefits:

• Gain valuable work experience in the marketing field
• Collaborate with a diverse team of professionals
• Potential for full-time employment after the internship, based on performance

Working Hours: Full-time, with standard office hours (Monday-Friday, 9:00 AM - 5:30 PM).

ASSUMPTION: The salary range provided is an estimate based on industry standards for internships in Sri Lanka. The actual stipend may vary based on the company's discretion.

📌 Applicant Insights

🔍 Company Context

Industry: MAS Holdings operates in the Apparel & Fashion industry, with a focus on intimate wear, activewear, performance wear, swimwear, and IT solutions for the apparel and footwear industry.

Company Size: MAS Holdings is a large company with over 10,000 employees, providing ample opportunities for growth and learning.

Founded: MAS Holdings was founded in 1987, with over three decades of experience in the apparel industry.

Company Description:

• MAS Holdings is an innovation-driven company focusing on fashion and lifestyle
• They are one of Asia’s largest manufacturers of intimate apparel, sportswear, performance wear, and swimwear
• The company provides IT solutions to the apparel and footwear industry worldwide

Company Specialties:

• Intimate Wear
• Activewear and Performance wear
• Swimwear
• Fabric Manufacturing and Printing
• Elastic
• Lace and Bra Component Manufacturing
• IT Solutions for the Apparel and Footwear Industry
• Private Industrial Parks
• and Brands

Company Website: http://www.masholdings.com

ASSUMPTION: MAS Holdings' extensive experience and diverse product offerings provide interns with a well-rounded understanding of the apparel industry.

📊 Role Analysis

Career Level: This role is an entry-level internship, providing an excellent starting point for a career in marketing.

Reporting Structure: Interns will report directly to the marketing team, working closely with marketing professionals to gain hands-on experience.

Work Arrangement: This is an on-site, full-time internship with standard office hours.

Growth Opportunities:

• Gain practical experience in marketing campaigns, video production, and data analysis
• Develop creative and organizational skills through hands-on projects
• Potential for full-time employment after the internship, based on performance

ASSUMPTION: The internship provides ample opportunities for growth and learning, with the potential for long-term career prospects within the company.

🌍 Location & Work Environment

Office Type: MAS Holdings' headquarters is located in Colombo, Sri Lanka, with a modern office environment.

Office Location(s): Level 10, Aitken Spence Tower 2, Vauxhall Street, Colombo, Colombo, LK

Geographic Context:

• Colombo is the commercial capital and largest city in Sri Lanka
• The city offers a mix of modern and traditional Sri Lankan culture
• Colombo is known for its vibrant nightlife, diverse food scene, and historical sites

Work Schedule: Full-time, with standard office hours (Monday-Friday, 9:00 AM - 5:30 PM).

ASSUMPTION: Colombo provides a dynamic and multicultural work environment, with ample opportunities for personal and professional growth.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening interview
• In-person or virtual interview with the marketing team
• Background check and offer extension

Key Assessment Areas:

• Creative problem-solving skills
• Communication and interpersonal skills
• Adaptability and willingness to learn
• Alignment with MAS Holdings' company values

Application Tips:

• Highlight relevant coursework, projects, or extracurricular activities that demonstrate your marketing skills
• Tailor your resume and cover letter to emphasize your interest in marketing and digital media
• Prepare examples of your creative work, such as videos or marketing campaigns, to showcase during the interview

ATS Keywords: Marketing, Campaign Planning, Data Analysis, Video Production, Photoshop, Video Editing, Creative Mindset, Communication Skills, Organizational Skills, Digital Marketing

ASSUMPTION: The application process may vary based on the specific needs of the marketing team and the number of applicants.

🛠️ Tools & Technologies

• Photoshop
• Video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, or iMovie)
• Marketing automation tools (e.g., Hootsuite, Buffer, or Sprout Social)
• Data analysis tools (e.g., Google Analytics, Excel, or Tableau)

ASSUMPTION: The specific tools and technologies used may vary based on the team's needs and the intern's skills.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Excellence
• Collaboration
• Integrity
• Sustainability

Work Style:

• Dynamic and fast-paced environment
• Collaborative and team-oriented culture
• Focus on continuous learning and improvement

Self-Assessment Questions:

• Do you have a creative mindset and an eye for visual content and design?
• Are you comfortable working in a dynamic and collaborative team environment?
• Are you eager to learn and adapt to new tools and technologies?

ASSUMPTION: MAS Holdings values a diverse and inclusive work environment, with a strong focus on innovation and collaboration.

⚠️ Potential Challenges

• Balancing multiple responsibilities and projects simultaneously
• Adapting to a fast-paced and dynamic work environment
• Working with tight deadlines and competing priorities
• Navigating a large organization with diverse teams and departments

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn.

📈 Similar Roles Comparison

• This internship focuses on marketing campaigns, video production, and data analysis, providing a well-rounded marketing experience
• Compared to other marketing roles, this internship offers a unique blend of creative and analytical responsibilities
• This role may lead to full-time employment opportunities, depending on performance and company needs

ASSUMPTION: The specific responsibilities and growth opportunities may vary based on the team's needs and the intern's skills and interests.

📝 Sample Projects

• Developing a social media marketing campaign for a new product launch
• Creating a promotional video for an upcoming event or product
• Analyzing campaign data to identify trends and optimize strategies

ASSUMPTION: These sample projects are intended to provide a sense of the types of tasks interns may be responsible for, but the actual projects may vary based on the team's needs and the intern's skills.

❓ Key Questions to Ask During Interview

• What are the key priorities for this internship, and how will my work contribute to the team's goals?
• How does this internship fit into the company's long-term plans for marketing and growth?
• What opportunities are there for professional development and growth within the company?
• How does the marketing team collaborate with other departments, such as sales and product development?
• What is the company's approach to work-life balance, and how does that apply to this internship?

ASSUMPTION: These interview questions are designed to provide insight into the role, the team, and the company's culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your marketing skills and interest in digital media
• Prepare examples of your creative work, such as videos or marketing campaigns, to showcase during the interview
• Follow up with the hiring manager within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.