📌 Core Information
🔹 Job Title: Intern, Marketing
🔹 Company: Under Armour
🔹 Location: Kuala Lumpur, Kuala Lumpur, Malaysia
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: April 9, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting digital marketing operations and strategies
- Managing Malaysia's social media channels
- Assisting in various marketing projects, including event support and partnerships
- Working cross-functionally and collaborating with teams across different markets
ASSUMPTION: This role is designed to provide a 360-degree learning experience for interns, exposing them to various aspects of marketing within the company.
📋 Key Responsibilities
✅ Supporting digital marketing operations, including asset coordination, content planning, and media planning
✅ Managing social media channels and creating content for them
✅ Handling seeding products for athletes, ambassadors, media, and KOLs
✅ Putting together campaign recaps for both regional and local campaigns
✅ Providing data and reporting support, including social listening and media performance reporting
✅ Supporting marketing and event operations, including event support, collateral production, and administrative tasks
✅ Liaising with partners such as gyms and sports associations
ASSUMPTION: The intern will be expected to handle a variety of tasks and projects, gaining a well-rounded understanding of marketing operations within the company.
🎯 Required Qualifications
Education: Pursuing or recently graduated with a Bachelor's degree in marketing, business, or a related field
Experience: No prior work experience required, but relevant internship or project experience is a plus
Required Skills:
- Strong interest in marketing and sports/fitness
- Creativity and attention to detail
- Resourcefulness and drive
- Ability to work independently and in a team
- Proficiency in Microsoft Office suite
Preferred Skills:
- Previous experience in digital marketing or social media management
- Familiarity with marketing analytics tools
ASSUMPTION: While specific experience is not required, a strong interest in marketing and relevant skills will be crucial for success in this role.
💰 Compensation & Benefits
Salary Range: Under Armour typically offers competitive internship stipends. The exact amount will be disclosed upon offer.
Benefits:
- Internship stipend
- Potential for full-time employment after the internship
- Opportunity to work with a global brand in the sports apparel industry
Working Hours: Full-time (40 hours per week) during the internship period
ASSUMPTION: The salary range provided is an estimate based on industry standards for marketing internships. The exact amount will be determined by the company.
📌 Applicant Insights
🔍 Company Context
Industry: Retail Apparel and Fashion, with a focus on performance and sports apparel
Company Size: Under Armour is a large, global company with over 10,000 employees worldwide. This size offers interns the opportunity to work on large-scale projects and gain exposure to various teams and departments.
Founded: 1996, with a mission to make athletes better through innovative performance solutions
Company Description:
- Under Armour is committed to providing an inclusive work environment where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information, military and veteran status, family or parental status, and any other characteristic protected by applicable law.
- The company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes, and Stand for Equality - serve as a roadmap for teams and the qualities expected of every teammate.
- Under Armour is obsessed with being better, stronger, and more focused than anyone else in the industry, and seeks to inspire athletes with performance solutions they never knew they needed and can't imagine living without.
Company Specialties:
- Performance
- Brand
- Innovation
- Apparel
- Footwear
- Digital Fitness
- Technology
Company Website: http://www.underarmour.com
ASSUMPTION: Under Armour's commitment to diversity, inclusion, and sustainability sets it apart in the retail apparel industry and provides interns with a unique learning experience.
📊 Role Analysis
Career Level: This internship is designed for students or recent graduates seeking to gain practical experience in marketing before entering the workforce.
Reporting Structure: The intern will report directly to the Marketing Manager for Malaysia and work closely with various teams across different markets.
Work Arrangement: This is an on-site internship, with the opportunity to work remotely for specific tasks or projects as determined by the manager.
Growth Opportunities:
- Potential for full-time employment after the internship
- Exposure to various aspects of marketing, providing a well-rounded learning experience
- Opportunity to work with a global brand and gain experience in a fast-paced, dynamic environment
ASSUMPTION: This internship offers a unique opportunity for personal and professional growth, with the potential for long-term career prospects within the company.
🌍 Location & Work Environment
Office Type: Under Armour's Kuala Lumpur office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): Level 33, Menara AIA Sentral, 30, Jalan Sultan Ismail, Kuala Lumpur, 50250, Malaysia
Geographic Context:
- Kuala Lumpur is a bustling, multicultural city with a vibrant sports and fitness scene, providing ample opportunities for networking and learning.
- The city offers a mix of traditional and modern attractions, with a wide range of cultural, culinary, and entertainment options.
- Kuala Lumpur has a tropical climate, with high temperatures and humidity year-round, so interns should be prepared for the weather.
Work Schedule: Full-time (40 hours per week) during the internship period, with the possibility of flexible hours for specific tasks or projects as determined by the manager.
ASSUMPTION: Kuala Lumpur's dynamic environment and Under Armour's modern office space provide an ideal setting for interns to learn, grow, and thrive.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager for Malaysia and other relevant team members
- Background check and offer extension
Key Assessment Areas:
- Creativity and innovation
- Attention to detail and organizational skills
- Communication and interpersonal skills
- Problem-solving and critical thinking
- Alignment with Under Armour's values and company culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role
- Demonstrate your passion for marketing and sports/fitness in your application materials
- Prepare examples of past projects or initiatives that showcase your creativity, problem-solving skills, and attention to detail
- Research Under Armour's company culture and values, and be prepared to discuss how your personal values align with theirs
ATS Keywords: Marketing, Digital Marketing, Social Media Management, Content Planning, Media Planning, Event Support, Collaboration, Creativity, Detail Orientation, Resourcefulness, Teamwork, Microsoft Office
ASSUMPTION: Under Armour's application process is designed to assess candidates' skills, experiences, and cultural fit, with a focus on creativity, innovation, and alignment with the company's values.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Marketing analytics tools (e.g., Google Analytics, Facebook Insights, Instagram Insights)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
ASSUMPTION: Familiarity with relevant marketing tools and technologies is not required but may be beneficial for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Act Sustainably
- Celebrate the Wins
- Fight on Together
- Love Athletes
- Stand for Equality
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on innovation and continuous improvement
- Results-driven and data-informed
Self-Assessment Questions:
- How do your personal values align with Under Armour's company values?
- How do you handle working in a fast-paced, dynamic environment?
- Can you provide an example of a time when you had to collaborate with a diverse team to achieve a common goal?
ASSUMPTION: Under Armour's company culture is centered around its values, with a focus on collaboration, innovation, and continuous improvement. Interns should be prepared to work in a fast-paced, dynamic environment and demonstrate their alignment with the company's values.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with a diverse team across different markets and time zones
- Adapting to a fast-paced, dynamic work environment
- Navigating a large, global organization with multiple departments and teams
ASSUMPTION: These challenges are inherent in working for a large, global company and provide interns with opportunities to develop their skills and gain valuable experience.
📈 Similar Roles Comparison
- This role is unique in its focus on providing a 360-degree learning experience for interns in the marketing department
- Unlike other marketing roles, this internship offers the opportunity to work on a wide range of projects and gain exposure to various aspects of marketing operations
- This role is well-suited for students or recent graduates seeking to gain practical experience in marketing before entering the workforce
ASSUMPTION: This internship offers a unique learning experience that sets it apart from other marketing roles, providing interns with a well-rounded understanding of marketing operations within the company.
📝 Sample Projects
- Planning and executing a social media campaign to promote a new product launch
- Creating content for and managing Under Armour's Malaysia social media channels
- Assisting in the planning and execution of a marketing event, including real-time content capture and other duties
ASSUMPTION: These sample projects are designed to provide interns with a well-rounded learning experience, exposing them to various aspects of marketing operations within the company.
❓ Key Questions to Ask During Interview
- What are the most important qualities and skills you're looking for in an intern for this role?
- How does this internship fit into Under Armour's overall marketing strategy and goals?
- What opportunities are there for growth and development within the company after the internship?
- How does Under Armour support work-life balance for its employees, including interns?
- What are the biggest challenges facing the marketing department currently, and how can this internship contribute to addressing them?
ASSUMPTION: These questions are designed to help interns better understand the role, the company, and the opportunities for growth and development within the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Under Armour careers portal
- Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role
- Prepare examples of past projects or initiatives that showcase your creativity, problem-solving skills, and attention to detail
- Research Under Armour's company culture and values, and be prepared to discuss how your personal values align with theirs
- Follow up with the HR department one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
