Intern Marketing Planning and Performance

📌 Core Information

🔹 Job Title: Intern Marketing Planning and Performance

🔹 Company: Porsche Asia Pacific

🔹 Location: Singapore, Singapore

🔹 Job Type: Full-time, Intern

🔹 Category: Marketing

🔹 Date Posted: April 23, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site (with remote work options)

🚀 Job Overview

Key aspects of this role include:

• Collaborating with Porsche Asia Pacific, Porsche AG, and importers/dealers to manage marketing inquiries
• Supporting various marketing projects and initiatives
• Optimizing the digital customer journey across multiple touchpoints
• Preparing data-driven reports for internal and external decision-making
• Monitoring sales funnel KPIs for partner markets
• Coordinating with creative and media agencies
• Handling incoming quotations, invoices, and coordinating with Finance

ASSUMPTION: This role is designed to provide practical marketing experience and exposure to various aspects of the automotive industry.

📋 Key Responsibilities

✅ Coordinate marketing enquiries between Porsche Asia Pacific, Porsche AG, and importers/dealers

✅ Support various Marketing related projects

✅ Assist in maintaining and optimizing the digital customer journey across multiple touchpoints

✅ Prepare several data-driven reports for internal and external decision-making

✅ Monitor sales funnel KPIs of partner markets to ensure maximum transparency

✅ Coordinate with creative and media agencies

✅ Handle incoming quotations, invoices, and coordinate with Finance

ASSUMPTION: The role may evolve based on the intern's skills, interests, and the team's needs.

🎯 Required Qualifications

Education: Undergraduate in Business Administration, Economics with Marketing, Data Analytics, or any other relevant studies

Experience: Past internship experience preferred

Required Skills:

• Fluency in written and spoken English
• Proficiency in Microsoft Office, especially Microsoft Excel
• Organized, open-minded, analytical, and quality-oriented
• Able to work independently and prioritize, composed
• Team-oriented working attitude and intercultural understanding

Preferred Skills:

• Experience with marketing software or tools
• Basic knowledge of data analysis tools (e.g., Google Analytics)

ASSUMPTION: Strong communication, interpersonal, and problem-solving skills are essential for success in this role.

💰 Compensation & Benefits

Salary Range: SGD 3,000 - 4,000 per month (based on industry standards for entry-level marketing interns in Singapore)

Benefits:

• Learning and development opportunities
• Exposure to a global automotive brand
• possibility of full-time employment after the internship

Working Hours: Full-time (40 hours/week), with flexible working hours and remote work options

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Motor Vehicle Manufacturing

Company Size: 11-50 employees (small to medium-sized company, offering a close-knit work environment and opportunities for growth)

Founded: 2001 (with a rich history and established brand)

Company Description:

• Porsche Asia Pacific is a regional office supporting Porsche importers in 13 markets across Southeast Asia, Oceania, and India
• The company plays a crucial role in the growth and success of the Porsche brand in the region
• Porsche Asia Pacific offers a dynamic and multicultural work environment, with opportunities to work on international projects

Company Specialties:

• Marketing and sales support
• After-sales services
• Customer experience management

Company Website: http://www.porsche.com/pap

ASSUMPTION: Porsche Asia Pacific is committed to fostering a diverse and inclusive work environment, with a strong focus on employee development and growth.

📊 Role Analysis

Career Level: Entry-level (internship)

Reporting Structure: The intern will report directly to the Marketing Manager and collaborate with various departments, including Sales, After-Sales, and Finance

Work Arrangement: On-site, with remote work options available (hybrid work arrangement)

Growth Opportunities:

• Learning and development opportunities through on-the-job training and workshops
• Possibility of full-time employment after the internship, based on performance
• Exposure to various aspects of the automotive industry and marketing field

ASSUMPTION: This internship is designed to provide a well-rounded marketing experience and prepare the intern for future career opportunities in the automotive industry or related fields.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): 126 Beach Road #06-11, Singapore 189772

Geographic Context:

• Singapore is a multicultural city-state and island country in Southeast Asia
• It offers a vibrant business environment, with a strong focus on innovation and technology
• Singapore is known for its high quality of life, safety, and excellent infrastructure

Work Schedule: Full-time (40 hours/week), with flexible working hours and remote work options

ASSUMPTION: The work environment at Porsche Asia Pacific is dynamic, multicultural, and focused on employee growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the Marketing Manager and relevant team members
• Background check and offer extension

Key Assessment Areas:

• Communication and interpersonal skills
• Problem-solving abilities
• Cultural fit and adaptability
• Relevant skills and experiences

Application Tips:

• Highlight relevant coursework, projects, or extracurricular activities that demonstrate your marketing skills and passion
• Tailor your resume and cover letter to emphasize your fit for this specific role and company
• Prepare questions that showcase your interest in the automotive industry and Porsche brand

ATS Keywords: Marketing, Intern, Planning, Performance, Coordination, Data Analysis, Sales Funnel, KPIs, Agency, Finance, Microsoft Excel, English

ASSUMPTION: The application process at Porsche Asia Pacific is designed to assess candidates' skills, experiences, and cultural fit, with a focus on finding the best match for the company and the role.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Marketing software or tools (e.g., CRM, marketing automation platforms)
• Data analysis tools (e.g., Google Analytics)

ASSUMPTION: The tools and technologies used in this role may vary depending on the specific projects and initiatives the intern works on.

👔 Cultural Fit Considerations

Company Values:

• Excellence
• Innovation
• Passion
• Respect
• Trust

Work Style:

• Collaborative and team-oriented
• Adaptable and open to change
• Results-driven and focused on continuous improvement

Self-Assessment Questions:

• How do you demonstrate excellence in your academic or extracurricular activities?
• Can you provide an example of a time when you had to adapt to a significant change, and how did you handle it?
• How do you approach continuous learning and improvement in your personal and professional life?

ASSUMPTION: Porsche Asia Pacific values employees who embody their core values and are committed to fostering a positive, collaborative work environment.

⚠️ Potential Challenges

• Managing multiple projects and priorities simultaneously
• Adapting to a fast-paced, dynamic work environment
• Working with diverse teams and stakeholders across different time zones
• Developing a strong understanding of the automotive industry and Porsche brand

ASSUMPTION: These challenges can be overcome through strong communication, time management, and a willingness to learn and adapt.

📈 Similar Roles Comparison

• Unlike other marketing internships, this role offers exposure to various aspects of the automotive industry and the opportunity to work with a global brand
• In the automotive industry, marketing roles often require a strong understanding of sales and customer experience management
• This internship can serve as a stepping stone to a full-time marketing career in the automotive industry or related fields

ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing internships, with a focus on the automotive industry and global brand management.

📝 Sample Projects

• Conducting market research and analysis to inform marketing strategies
• Developing and implementing social media campaigns to promote Porsche models and events
• Assisting in the organization and execution of marketing events, such as test drive events or product launches
• Analyzing sales funnel data to identify trends and optimize marketing efforts

ASSUMPTION: The specific projects the intern works on may vary depending on the team's needs and the intern's skills and interests.

❓ Key Questions to Ask During Interview

• What are the most important qualities you're looking for in an intern for this role?
• How does this internship fit into the overall marketing strategy for Porsche Asia Pacific?
• What opportunities are there for learning and development during this internship?
• How does Porsche Asia Pacific support work-life balance for its employees?
• What are the next steps for an intern who excels in this role and wants to continue growing with the company?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and company, and helps you make an informed decision about the opportunity.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills, experiences, and passion for marketing and the automotive industry
• Prepare for the interview by researching the Porsche brand, the automotive industry, and Porsche Asia Pacific's role in the region
• Follow up with the hiring manager within a week after the interview to express your interest in the role and ask any remaining questions

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.