Intern, Public Relations

📌 Core Information

🔹 Job Title: Intern, Public Relations

🔹 Company: CMI Media Group

🔹 Location: Philadelphia, PA & Cherry Hill, NJ

🔹 Job Type: Intern

🔹 Category: Public Relations & Communications

🔹 Date Posted: April 23, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Assisting in corporate communications and PR writing
• Managing social media posts and monitoring press articles
• Supporting research, events, and thought leadership development
• Working directly with the SVP and manager of the PR department

ASSUMPTION: This role is ideal for a college senior or graduate student majoring in communications, seeking hands-on experience in a fast-paced agency environment.

📋 Key Responsibilities

✅ Write and distribute interoffice communication in support of team goals

✅ Create, schedule, and monitor social media posts

✅ Support competitive analysis, including research and report development

✅ Support meetings and events

✅ Research and communications strategy related to company culture, DE&I, and other internal initiatives

✅ Monitor press articles and assist in creating proactive pitches to reporters

✅ Project manage thought leadership development process and logistics

✅ Maintain understanding of topic areas covered and identify opportunities for new topics

ASSUMPTION: The intern will be expected to multitask and manage multiple projects simultaneously, with guidance from the SVP and manager.

🎯 Required Qualifications

Education: College senior or graduate student in a communications major preferred.

Experience: None specified, but relevant coursework or internship experience is a plus.

Required Skills:

• Strong creative writing and business writing skills
• Excellent written grammar, proofing, and editing skills
• Familiarity with most social media tools (Facebook, LinkedIn, X, Instagram)
• Proficient in Excel, PowerPoint, and Word
• Strong project management skills

Preferred Skills:

• Previous internship or work experience in PR or communications
• Bilingual or multilingual skills

ASSUMPTION: While not explicitly stated, previous internship or relevant coursework in PR or communications would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: Internships at CMI Media Group are typically paid at a competitive hourly rate. The exact range is not provided, but based on industry standards for entry-level PR internships in the Philadelphia area, the estimated range is $15-$20 per hour.

Benefits:

• Gain valuable experience in a fast-paced agency environment
• Work directly with senior leadership in the PR department
• Opportunity to contribute to high-impact projects and campaigns

Working Hours: Full-time (40 hours/week), with flexible scheduling based on project needs.

ASSUMPTION: While not explicitly stated, the internship is expected to last for a semester or a specific project duration, with the possibility of extension based on performance.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services, specifically focused on the pharmaceutical/healthcare industry.

Company Size: 1,001-5,000 employees, providing a large agency environment with diverse opportunities for learning and growth.

Founded: 1989, with over three decades of experience in healthcare marketing and communications.

Company Description:

• CMI Media Group is a full-service media agency focused solely on health, wellness, and pharmaceutical marketing.
• The company offers a range of services, including Audience Strategy, Planning, Development, and Insights; Data and Analytics; Buying and Investment; and Direct Response and Customer Experience.
• CMI Media Group has seven office locations across the US, with this internship opportunity based in Philadelphia and Cherry Hill.

Company Specialties:

• Media Planning and Buying
• Innovation and Customer Insights
• Technology, including search engine marketing, social media, and data analytics
• HCP marketing, patient marketing, and DTP marketing

Company Website: http://www.cmimediagroup.com/

ASSUMPTION: CMI Media Group's extensive experience and diverse service offerings provide interns with a well-rounded and comprehensive learning experience.

📊 Role Analysis

Career Level: Entry-level, with the opportunity to gain hands-on experience in PR and communications.

Reporting Structure: The intern will report directly to the SVP and manager of the PR department.

Work Arrangement: On-site, with the possibility of remote work for specific tasks or projects, as determined by the SVP and manager.

Growth Opportunities:

• Potential full-time employment after the internship, based on performance and business needs
• Exposure to various aspects of PR and communications, allowing the intern to explore different career paths within the industry
• Opportunity to work on high-impact projects and campaigns, contributing to the company's success

ASSUMPTION: The intern's performance and the company's business needs will determine any growth opportunities following the internship.

🌍 Location & Work Environment

Office Type: Modern, collaborative office spaces in both Philadelphia and Cherry Hill.

Office Location(s): 2000 Market Street, 29th Floor, Philadelphia, PA 19103 & 3 Executive Campus, Suite 430, Cherry Hill, NJ 08002

Geographic Context:

• Philadelphia, PA: A vibrant, culturally rich city with a thriving job market and numerous entertainment options
• Cherry Hill, NJ: A suburban area with a mix of residential and commercial developments, offering a more laid-back atmosphere

Work Schedule: Full-time (40 hours/week), with flexible scheduling based on project needs. The intern may be required to work occasional evenings or weekends for events or special projects.

ASSUMPTION: The intern's work schedule may vary based on project demands and the needs of the PR department.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the CMI Media Group careers portal
• Phone or video screening with the HR department
• In-person or virtual interview with the SVP and manager of the PR department
• Background check and reference check (if applicable)

Key Assessment Areas:

• Writing and communication skills
• Project management skills
• Understanding of the PR and communications industry
• Cultural fit and enthusiasm for the role

Application Tips:

• Tailor your resume and cover letter to highlight relevant coursework, internships, or work experience in PR or communications
• Showcase your strong writing and communication skills through your application materials
• Demonstrate your understanding of the PR and communications industry and your enthusiasm for the role

ATS Keywords: Public Relations, Communications, Writing, Social Media, Project Management, Internship, Entry-level, Philadelphia, Cherry Hill, CMI Media Group

ASSUMPTION: The application process may vary based on the number of applicants and the company's hiring needs.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Social media platforms (Facebook, LinkedIn, X, Instagram)
• Project management tools (Asana, Trello, or similar)
• PR and communications software (Cision, Muck Rack, or similar)

ASSUMPTION: The specific tools and technologies used may vary based on the company's preferences and the projects assigned to the intern.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Collaboration
• Innovation
• Excellence
• Accountability

Work Style:

• Fast-paced and dynamic agency environment
• Collaborative and team-oriented
• Results-driven and focused on client success
• Adaptable and open to feedback

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment, and can you manage multiple projects simultaneously?
• Are you a strong communicator with excellent writing and editing skills?
• Do you have a passion for the PR and communications industry, and are you eager to learn and grow in the field?
• Are you a team player who can collaborate effectively with others and contribute to a positive work environment?

ASSUMPTION: CMI Media Group values interns who are proactive, enthusiastic, and committed to learning and growing within the company.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to the fast-paced agency environment and learning new tools and technologies
• Balancing internship responsibilities with academic coursework and other commitments
• Developing a thick skin and maintaining professionalism when facing criticism or rejection

ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a willingness to learn and grow in the role.

📈 Similar Roles Comparison

• Compared to other PR internships, this role offers a unique opportunity to work in a specialized agency focused on the healthcare industry
• Unlike some entry-level roles, this internship provides the opportunity to work directly with senior leadership in the PR department
• This role may offer more responsibility and autonomy than other entry-level positions, allowing the intern to grow and develop their skills more rapidly

ASSUMPTION: The specific comparisons may vary based on the intern's previous experience and the roles they have applied for or held in the past.

📝 Sample Projects

• Assisting in the development and distribution of a company-wide newsletter
• Creating and scheduling social media posts for a client campaign
• Researching and analyzing competitive PR strategies for a pharmaceutical client
• Supporting the planning and execution of a company event or client conference

ASSUMPTION: The specific projects assigned to the intern may vary based on the company's needs and the intern's skills and interests.

❓ Key Questions to Ask During Interview

• What are the most important qualities you look for in an intern for this role?
• How does this internship fit into the overall structure of the PR department, and what opportunities are there for growth and development?
• What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
• How does CMI Media Group support the professional growth and development of its interns?
• What are the next steps for this role after the internship, and what opportunities are there for full-time employment?

ASSUMPTION: These questions demonstrate the intern's interest in the role and their commitment to learning and growing within the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the CMI Media Group careers portal
• Tailor your resume and cover letter to highlight relevant coursework, internships, or work experience in PR or communications
• Prepare for your interview by researching the company, the PR industry, and the specific aspects of the role
• Follow up with the HR department after your interview to express your appreciation for the opportunity and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.