📌 Core Information
🔹 Job Title: Internship - Digital and Social Media Marketing
🔹 Company: Unilever
🔹 Location: Rotterdam - Weena 455, Netherlands
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: July 15, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving impactful digital and social media campaigns
- Creativity and innovation in content creation
- Collaboration with cross-functional teams
- Working on high-impact projects for global brands
ASSUMPTION: This internship is designed to provide hands-on experience and a comprehensive understanding of digital and social media marketing within a large, global organization.
📋 Key Responsibilities
✅ Full ownership of digital and social campaigns, from start to finish
✅ Handle end-to-end responsibilities for digital campaigns, including creating consumer journeys
✅ Analyze campaign performance and optimize strategies based on insights
✅ Create engaging content for social media platforms (e.g., TikTok, Instagram)
✅ Manage influencer partnerships and collaborations
✅ Track and report on digital marketing metrics and KPIs
ASSUMPTION: The role requires a balance of creativity, analytical thinking, and strong project management skills.
🎯 Required Qualifications
Education: Enrolled in a Bachelor (3rd or 4th year) or Master program, preferably in Marketing
Experience: None specified, but relevant coursework or projects are a plus
Required Skills:
- Fluency in Dutch and/or English
- Passion for creativity and driving impactful ideas
- Keen to learn digital and social marketing campaign creation, project management, and post-campaign evaluation
- Ready to lead projects and contribute to marketing goals
- Enjoy working on diverse projects, including product launches and social media assets
Preferred Skills:
- Previous experience in digital or social media marketing
- Knowledge of marketing analytics tools
- Familiarity with project management software
ASSUMPTION: While previous experience is not required, a strong foundation in marketing principles and a willingness to learn are essential.
💰 Compensation & Benefits
Salary Range: €625 gross/month (industry standard for internships in the Netherlands)
Benefits:
- Travel reimbursement (if you don’t have a student travel card)
- Fun and engaging intern programs – onboarding, events, and activities with fellow interns
- Access to extensive training programs for personal and professional growth
- Flexible working environment tailored to your success
- A behind-the-scenes experience at one of the world’s largest and most innovative FMCG companies
ASSUMPTION: The salary and benefits package is competitive for internships in the Netherlands and reflects the company's commitment to supporting interns' growth and development.
📌 Applicant Insights
🔍 Company Context
Industry: Consumer Goods, specifically Fast-Moving Consumer Goods (FMCG)
Company Size: Unilever is a large, multinational corporation with over 10,000 employees worldwide. This size offers interns a wide range of opportunities and exposure to diverse projects and teams.
Founded: 1872, with a rich history and extensive global presence
Company Description:
- Unilever is a British-Dutch multinational consumer goods company headquartered in London, England, and Rotterdam, Netherlands
- It produces and distributes a wide range of products, including foods, beverages, cleaning agents, and personal care products
- Unilever is committed to sustainable living and has set ambitious goals to reduce its environmental impact and contribute positively to society
Company Specialties:
- Consumer Goods
- Food
- Home Care
- Personal Care
- Refreshments
- Marketing & Advertising
- Retail
- Purpose
- FMCG
- Digital
- Ice Cream
- Nutrition
- Sustainability
- Beauty & Wellbeing
- Innovation
- and Careers
Company Website: www.unilever.com
ASSUMPTION: Unilever's large size, diverse product portfolio, and global presence provide interns with numerous opportunities to learn and grow.
📊 Role Analysis
Career Level: Entry-level, with opportunities for growth and development
Reporting Structure: This role will report directly to the Marketing Manager
Work Arrangement: Full-time (32 hours/week) with flexible working hours
Growth Opportunities:
- Potential full-time employment after the internship
- Exposure to various marketing disciplines and global brands
- Opportunities to work on high-impact projects and collaborate with cross-functional teams
ASSUMPTION: This internship offers a unique opportunity to gain hands-on experience and make a real impact on global brands.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): Rotterdam - Weena 455, Netherlands
Geographic Context:
- Rotterdam is the second-largest city in the Netherlands and a major European port city
- The office is located in the heart of the city, with easy access to public transportation and amenities
- The city offers a vibrant cultural scene, with numerous museums, festivals, and events throughout the year
Work Schedule: Flexible, with core hours between 9:00 AM and 5:00 PM
ASSUMPTION: The office environment is designed to foster collaboration, creativity, and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video call to discuss motivations and fit for the role
- In-person or video interview with the hiring manager
- Offer and onboarding
Key Assessment Areas:
- Creativity and innovation in digital and social media marketing
- Analytical skills and ability to interpret data
- Project management and organizational skills
- Communication and collaboration skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Demonstrate your passion for digital and social media marketing and your understanding of the role
- Prepare examples of your previous work or projects that showcase your creativity and analytical skills
ATS Keywords: Digital Marketing, Social Media Marketing, Campaign Management, Content Creation, Influencer Marketing, Marketing Analytics
ASSUMPTION: The application process is designed to assess candidates' skills, fit, and potential for growth within the role.
🛠️ Tools & Technologies
- Marketing analytics tools (e.g., Google Analytics, Facebook Insights)
- Project management software (e.g., Asana, Trello)
- Social media management platforms (e.g., Hootsuite, Buffer)
- Design tools (e.g., Canva, Adobe Creative Suite)
ASSUMPTION: Familiarity with relevant tools and technologies is not required but can be an asset.
👔 Cultural Fit Considerations
Company Values:
- Our Purpose is to make sustainable living commonplace
- We Believe in business as a force for good
- We Respect each other and embrace diversity
- We Collaborate and work together to achieve more
- We Lead by example and take responsibility for our actions
Work Style:
- Collaborative and team-oriented
- Agile and adaptable to change
- Data-driven and results-focused
- Innovative and creative
Self-Assessment Questions:
- Do you align with Unilever's purpose and values?
- Are you comfortable working in a fast-paced, dynamic environment?
- Do you thrive in a collaborative, team-oriented work culture?
ASSUMPTION: Unilever's culture is built on a strong set of values that guide the company's approach to business, sustainability, and social responsibility.
⚠️ Potential Challenges
- The role may require working on multiple projects simultaneously, demanding strong organizational skills
- Unilever's large size and global presence may present a steep learning curve for interns
- The role may require occasional travel or working outside of regular business hours to support campaigns
- The competitive nature of the FMCG industry may present challenges in driving impactful campaigns
ASSUMPTION: These challenges can be overcome with strong project management skills, a willingness to learn, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- This role offers a broader range of responsibilities and more direct impact on global brands compared to entry-level marketing roles at smaller companies
- The internship provides a unique opportunity to work on high-impact projects and collaborate with cross-functional teams
- Career progression may be faster at a smaller company, but the global exposure and brand recognition at Unilever offer significant long-term benefits
ASSUMPTION: The unique aspects of this role make it an attractive opportunity for interns seeking a comprehensive and impactful experience in digital and social media marketing.
📝 Sample Projects
- Developing and executing a social media campaign for a product launch, including content creation, influencer partnerships, and performance analysis
- Creating a consumer journey map for an e-commerce platform, optimizing the user experience to drive conversions
- Conducting a competitive analysis of digital marketing strategies in the FMCG industry, identifying best practices and opportunities for innovation
ASSUMPTION: These sample projects illustrate the diverse and impactful nature of the role, showcasing the opportunity for interns to make a real difference in the digital and social media marketing landscape.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role fit into the broader marketing strategy for the brand or product line?
- What opportunities are there for growth and development within the team or the wider organization?
- How does Unilever support interns' personal and professional growth?
- What is the typical career path for someone in this role?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to your own growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Click here and upload your CV and motivation letter
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare examples of your previous work or projects that showcase your creativity and analytical skills
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
