π Core Information
πΉ Job Title: Internship International Marketing β Insect Control
πΉ Company: Henkel group
πΉ Location: DΓΌsseldorf, Germany
πΉ Job Type: Internship
πΉ Category: Marketing
πΉ Date Posted: April 10, 2025
πΉ Experience Level: Student (0-2 years)
πΉ Remote Status: Hybrid (onsite and remote work)
π Job Overview
Key aspects of this role include:
- Collaborating with various agencies and departments
- Managing projects and innovations
- Conducting consumer research and market analysis
- Presenting analysis and project development to top leadership
- Developing innovation from start to finish
ASSUMPTION: This internship is designed to provide a well-rounded experience in international marketing, focusing on Henkel's Insect Control portfolio.
π Key Responsibilities
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Collaborate with design, trend, advertising, and digital agencies
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Manage projects and innovations in cooperation with operational and technical departments
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Coordinate international cooperation and portfolio management/steering
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Support and define productβs strategic positioning
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Coordinate consumer research in the IC category
β
Present analysis and project development to top leadership
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Develop innovation from start to finish, including concept, design, communication development, full launch support, and follow-up of performances
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Conduct in-depth analysis of consumers insights, financial KPIs, research, market data, competitor activity, and financials in a fast-growing category
ASSUMPTION: The role requires strong analytical skills, teamwork, and excellent interpersonal and communication skills.
π― Required Qualifications
Education: Students who have successfully passed the first semesters of marketing, business administration, or other business-related studies
Experience: No professional experience required, but relevant academic projects or internships are a plus
Required Skills:
- Fluent English language skills, German and other languages are advantageous
- Strong analytical skills
- Willingness to work in a team
- Excellent interpersonal and communication skills
- Highly motivated individual, who likes to face new challenges
- Passion for innovation, trends, and social media
- Learning agility and high energy level
Preferred Skills:
- Previous experience in marketing or a related field
- Familiarity with the FMCG sector
- Knowledge of the Insect Control category
ASSUMPTION: The ideal candidate is a student with a strong academic record, excellent communication skills, and a passion for marketing and innovation.
π° Compensation & Benefits
Salary Range: β¬1,050 - β¬2,095 gross per month (depending on the desired duration, type of internship, and existing degrees)
Benefits:
- Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
- Diverse national and international growth opportunities
- Globally wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and Henkel matching shares
- Attractive Remuneration
- Flexible working hours
- Global Experience
- Interns Community
Working Hours: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: The salary range is estimated based on industry standards for marketing internships in Germany. Benefits are subject to change and may vary based on the specific internship agreement.
π Applicant Insights
π Company Context
Industry: Henkel operates in the manufacturing industry, focusing on Adhesive Technologies and Consumer Brands
Company Size: Henkel is a large corporation with over 10,000 employees worldwide
Founded: 1876
Company Description:
- Henkel operates worldwide with leading innovations, brands, and technologies in two business areas: Adhesive Technologies and Consumer Brands
- Founded in 1876, Henkel looks back on more than 145 years of success
- Henkel holds leading positions with its two business units in both industrial and consumer businesses thanks to strong brands, innovations, and technologies
Company Specialties:
- Adhesive Technologies and Consumer Brands
Company Website: http://www.henkel.com
ASSUMPTION: Henkel is a well-established company with a strong global presence and a diverse range of products and services.
π Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: The intern will report directly to the Global Marketing department and work closely with various teams and agencies
Work Arrangement: Hybrid (onsite and remote work, with flexible scheduling)
Growth Opportunities:
- Gain practical experience in international marketing
- Work on high-impact projects and collaborate with various teams
- Develop skills in project management, consumer research, and market analysis
- Potential full-time employment opportunities after the internship
ASSUMPTION: This internship offers a unique opportunity for students to gain valuable experience in the FMCG sector and contribute to Henkel's global marketing efforts.
π Location & Work Environment
Office Type: Hybrid (onsite and remote work)
Office Location(s): DΓΌsseldorf, Germany
Geographic Context:
- DΓΌsseldorf is the capital city of the German state of North Rhine-Westphalia
- The city is known for its vibrant arts scene, fashion, and trade fairs
- DΓΌsseldorf offers a high quality of life, with numerous parks, cultural attractions, and a diverse range of dining and entertainment options
Work Schedule: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: DΓΌsseldorf provides an ideal environment for interns to immerse themselves in the global marketing industry while enjoying a high quality of life.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and/or team members
- Final decision and offer
Key Assessment Areas:
- Communication skills
- Analytical skills
- Cultural fit
- Motivation and enthusiasm
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role
- Demonstrate your passion for marketing, innovation, and trends
- Showcase your ability to work well in a team and adapt to new environments
- Prepare examples of previous projects or case studies that showcase your skills and accomplishments
ATS Keywords: Marketing, Internship, Insect Control, International, Consumer Research, Project Management, Innovation, Trends, Social Media, FMCG
ASSUMPTION: Henkel's application process is designed to assess candidates' skills, cultural fit, and potential for growth within the company.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Consumer research and market analysis tools (e.g., SurveyMonkey, Google Forms, SPSS)
- Design and presentation tools (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the projects and tasks assigned to the intern.
π Cultural Fit Considerations
Company Values:
- Pioneering
- Responsibility
- Sustainability
Work Style:
- Collaborative
- Innovative
- Results-driven
Self-Assessment Questions:
- Do I possess strong analytical skills and a willingness to work in a team?
- Am I highly motivated and passionate about marketing, innovation, and trends?
- Do I have excellent interpersonal and communication skills?
ASSUMPTION: Henkel values diversity, inclusion, and collaboration, and seeks candidates who align with their company values and work style.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a fast-paced, dynamic work environment
- Working with cross-functional teams and agencies
- Developing and presenting analysis and project development to top leadership
ASSUMPTION: These challenges are designed to help the intern grow professionally and develop essential skills for a career in marketing.
π Similar Roles Comparison
- This internship focuses on international marketing for Henkel's Insect Control portfolio, which may differ from other marketing roles within the company or industry
- Henkel's global presence and diverse product portfolio offer unique opportunities for growth and exposure to various marketing aspects
- This role may lead to full-time employment opportunities within Henkel's marketing department or other related fields
ASSUMPTION: This internship provides a unique opportunity to gain experience in international marketing for a global company, with potential growth and career advancement prospects.
π Sample Projects
- Conducting consumer research and market analysis for Henkel's Insect Control portfolio
- Developing and presenting a strategic marketing plan for a new product launch
- Collaborating with design and advertising agencies to create innovative marketing campaigns
ASSUMPTION: These sample projects are designed to provide the intern with a well-rounded experience in international marketing, from consumer research to product development and launch.
β Key Questions to Ask During Interview
- What are the key priorities for this internship role?
- How does this internship fit into the overall marketing strategy for Henkel's Insect Control portfolio?
- What opportunities are there for professional development and growth during this internship?
- How does Henkel support work-life balance for its interns?
- What are the next steps in the interview process?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates the candidate's interest in the role and eagerness to contribute to Henkel's marketing efforts.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role
- Prepare examples of previous projects or case studies that showcase your skills and accomplishments
- Follow up with the hiring manager within one week after submitting your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.