🔹 Job Title: Internship Marketing Sportstyle & Accessories
🔹 Company: PUMA Group
🔹 Location: PUMA Way Headquarters, Herzogenaurach, Germany
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: May 12, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This internship is designed to provide hands-on experience in marketing within the sports and fashion industry. It is expected to involve a mix of strategic planning and operational tasks, offering a well-rounded introduction to the field.
✅ Support the team with marketing activities from strategy to consumers
✅ Support in preparing seasonal marketing plans for key lifestyle campaigns
✅ Support the team in the operational day-to-day business
✅ Assist and manages preparation of seasonal photo shootings
✅ Manage small projects and sample requests
ASSUMPTION: Responsibilities may evolve based on the team's needs and the intern's skills and interests. This role offers flexibility to adapt and learn.
Education: Enrolled student in relevant Business or Marketing studies for the entire duration of the internship
Experience: No professional experience required
Required Skills:
Preferred Skills:
ASSUMPTION: As this is an internship, the focus is on learning and development. Previous experience is not required but can be an asset.
Salary Range: Internships at PUMA are typically paid at the minimum wage level for interns in Germany, which is currently €515 per month (gross). However, the exact salary may vary based on the intern's qualifications and the duration of the internship.
Benefits:
Working Hours: Full-time (40 hours per week), with flexible working hours based on team needs and project deadlines.
ASSUMPTION: While the salary range is provided, the exact compensation may vary based on the specific agreement between the intern and the company.
Industry: PUMA operates in the sports and fashion industry, with a focus on designing, developing, selling, and marketing footwear, apparel, and accessories. The company is a global leader in its field, with a strong presence in both the performance and lifestyle sectors.
Company Size: PUMA is a large corporation with over 20,000 employees worldwide. This size offers interns the opportunity to work on a variety of projects and gain exposure to different aspects of the business.
Founded: PUMA was founded in 1948 and has since grown into a global brand, known for its innovative products and iconic collaborations.
Company Description:
Company Specialties:
Company Website: http://about.puma.com/en/careers
ASSUMPTION: As a large, international company, PUMA offers a diverse and dynamic work environment. Interns can expect to work on a variety of projects and gain exposure to different aspects of the business.
Career Level: This internship is designed for students enrolled in relevant Business or Marketing studies, with no or little professional experience.
Reporting Structure: The intern will report directly to the marketing team and work closely with various departments, including product, design, and sales.
Work Arrangement: This is an on-site internship, with the opportunity to work on a variety of projects and gain exposure to different aspects of the business.
Growth Opportunities:
ASSUMPTION: While this is an internship, it offers a pathway to potential full-time employment for high-performing individuals. However, this is not guaranteed and depends on the company's needs and the intern's performance.
Office Type: PUMA's headquarters is a modern, multi-building campus with a mix of open-plan and private offices.
Office Location(s): PUMA Way Headquarters, Herzogenaurach, Germany
Geographic Context:
Work Schedule: Full-time (40 hours per week), with flexible working hours based on team needs and project deadlines.
ASSUMPTION: As an intern, the work schedule may vary based on the team's needs and project deadlines. However, the company aims to provide a balanced and flexible work environment.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing, Fashion, Social Media, Sports, Team Player, Pro-active Mindset, Structured Working, Project Management
ASSUMPTION: As a large company with a global presence, PUMA uses Applicant Tracking Systems (ATS) to manage its recruitment process. Including relevant keywords in your application materials can help ensure that your application is seen by the hiring team.
ASSUMPTION: As an intern, you may be required to use a variety of tools and technologies to complete your tasks. Familiarity with these tools can be an asset but is not always required.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: PUMA values individuals who are passionate, proactive, and committed to achieving results. As an intern, you should be prepared to work in a dynamic, collaborative, and inclusive environment.
ASSUMPTION: As an intern, you may face challenges related to balancing your academic and professional responsibilities, adapting to a new work environment, and managing multiple projects and deadlines. However, these challenges can also provide opportunities for growth and learning.
ASSUMPTION: This internship offers a unique opportunity to gain practical experience in marketing within the sports and fashion industry. While the specific responsibilities may vary, the role is designed to provide a well-rounded introduction to the field and a pathway to potential full-time employment.
ASSUMPTION: As an intern, you may be involved in a variety of projects, depending on the team's needs and your skills and interests. These projects may include strategic planning, operational tasks, or a mix of both.
ASSUMPTION: During the interview, it is important to ask questions that demonstrate your interest in the role and your commitment to learning and growth. These questions can also help you better understand the expectations and requirements of the internship.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.