📌 Core Information
🔹 Job Title: Jr SEO Specialist
🔹 Company: PrimeWorks
🔹 Location: Bogotá, Bogotá, Colombia
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 12, 2025
🔹 Experience Level: Mid-Level (2-5 years)
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Collaborating with the Sr. SEO Specialist to build client projects and SEO efforts
- Developing and implementing SEO strategies to improve website traffic and search rankings
- Performing technical SEO improvements and managing local SEO efforts
- Monitoring and analyzing website performance using SEO tools
ASSUMPTION: This role requires a good balance of technical SEO skills and the ability to work collaboratively with a team.
📋 Key Responsibilities
✅ Develop and implement SEO strategies, including on-page and off-page optimization
✅ Perform technical SEO improvements by conducting website audits and collaborating with web developers
✅ Manage local SEO and listing management enhancements
✅ Monitor and analyze website performance using SEO tools
ASSUMPTION: The role may require occasional weekend work to ensure project deadlines are met.
🎯 Required Qualifications
Education: Bachelor’s degree
Experience: 2+ years of experience as an SEO specialist
Required Skills:
- Basic understanding of SEO principles and best practices
- Proficiency in tools such as Google Search Console, Google Analytics, and SEMrush
- Strong copywriting skills for engaging and SEO-friendly content
- Familiarity with content management systems (CMS) and basic understanding of HTML
- Strong English communication skills
Preferred Skills:
- Relevant certifications in SEO
ASSUMPTION: Candidates with additional language skills may have an advantage in this role, as PrimeWorks is a US-based company.
💰 Compensation & Benefits
Salary Range: $25,000 - $40,000 USD per year (Based on industry standards for mid-level SEO specialists in Colombia)
Benefits:
- Health insurance
- Retirement plan
- Flexible work hours
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development
Company Size: 51-200 employees (Mid-size company, offering a balance between a startup environment and established processes)
Founded: 2000 (With over 20 years of experience, PrimeWorks offers stability and longevity)
Company Description:
- PrimeWorks is a mobile service and content provider
- They help independent retailers adopt and embrace new digital marketing solutions
- The company is based in the United States but has a presence in Colombia
Company Specialties:
- Software development
- Web and mobile app development
- Digital marketing solutions
Company Website: http://www.primeworks.jp
ASSUMPTION: PrimeWorks is a growing company that values innovation and collaboration in its work environment.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: Reports directly to the Sr. SEO Specialist
Work Arrangement: Remote OK, with flexible work hours
Growth Opportunities:
- Potential advancement to Sr. SEO Specialist or similar roles as the company grows
- Opportunities to work on diverse projects and gain experience in various industries
ASSUMPTION: This role offers opportunities for professional growth and development within the company.
🌍 Location & Work Environment
Office Type: Remote (Work from home or co-working spaces)
Office Location(s): Bogotá, Colombia
Geographic Context:
- Bogotá is the capital and largest city of Colombia
- The city offers a vibrant culture, diverse food scene, and numerous historical sites
- Bogotá has a tropical savanna climate, with warm and humid weather year-round
Work Schedule: Full-time, with flexible hours
ASSUMPTION: The remote work arrangement allows for a better work-life balance and reduces commuting time.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Technical SEO assessment
- Final interview with the Sr. SEO Specialist
Key Assessment Areas:
- SEO knowledge and skills
- Problem-solving abilities
- Communication and collaboration skills
Application Tips:
- Highlight relevant SEO experience and projects in your resume
- Tailor your cover letter to demonstrate your understanding of the role and company
- Prepare for the technical SEO assessment by brushing up on your SEO skills and tools
ATS Keywords: SEO, content strategy, link building, keyword strategy, technical SEO, local SEO, performance monitoring, Google Search Console, Google Analytics, SEMrush, copywriting, HTML, CMS, communication skills
ASSUMPTION: The application process may take up to 4 weeks, depending on the number of applicants.
🛠️ Tools & Technologies
- Google Search Console
- Google Analytics
- SEMrush
- Content management systems (CMS)
- HTML
ASSUMPTION: Familiarity with additional SEO tools may be an advantage but is not required for this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer focus
Work Style:
- Results-driven
- Adaptable and flexible
- Strong attention to detail
Self-Assessment Questions:
- Do you thrive in a collaborative work environment?
- Are you comfortable working remotely and managing your time effectively?
- Do you have a strong attention to detail and a results-driven mindset?
ASSUMPTION: PrimeWorks values employees who are proactive, innovative, and committed to delivering high-quality work.
⚠️ Potential Challenges
- Managing multiple client projects simultaneously
- Keeping up with the latest SEO trends and algorithm changes
- Occasional weekend work to meet project deadlines
- Working in a remote environment, which may require additional self-motivation and time management skills
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and a commitment to continuous learning.
📈 Similar Roles Comparison
- This role focuses more on technical SEO and local SEO than content creation compared to similar roles
- PrimeWorks offers a balance between a startup environment and established processes, providing opportunities for growth and learning
- This role may have more responsibility for managing client projects than similar roles at larger companies
ASSUMPTION: The specific responsibilities and work environment may vary depending on the company and industry.
📝 Sample Projects
- Conducting a comprehensive SEO audit for an e-commerce website and implementing recommended improvements
- Developing and executing a local SEO strategy for a small business, including optimizing Google Business Profile listings and managing online reviews
- Creating and optimizing content for a blog to improve organic search traffic and engagement
ASSUMPTION: These sample projects are intended to give applicants an idea of the types of tasks they may encounter in this role.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does this role collaborate with other departments, such as content creation and web development?
- What opportunities are there for professional growth and development within the company?
- How does PrimeWorks support work-life balance for remote employees?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your SEO experience and skills
- Write a compelling cover letter that demonstrates your understanding of the role and company
- Prepare for the technical SEO assessment by reviewing your SEO knowledge and tools
- Follow up with the hiring manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
