Junior Email Marketing

📌 Core Information

🔹 Job Title: Junior Email Marketing Specialist

🔹 Company: Gypsy Collective

🔹 Location: Ukraine (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: June 24, 2025

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Planning and creating engaging email campaigns
• Optimizing campaigns for better performance through A/B testing and segmentation
• Collaborating with cross-functional teams to implement new features
• Analyzing data for reporting and performance evaluation
• Achieving business goals through strategic email marketing

ASSUMPTION: This role requires a strong understanding of email marketing principles and a data-driven mindset to succeed.

📋 Key Responsibilities

✅ Plan and create engaging email campaigns, including newsletters, promotional offers, product announcements, and automated email flows

✅ Optimize email campaigns to improve deliverability, open rates, click-through rates, and conversions through A/B testing, audience segmentation, and performance analysis

✅ Implement new features and strategies in collaboration with cross-functional teams

✅ Work with analytics: collect, analyze, and interpret all necessary data for reporting and performance evaluation

✅ Develop and execute email marketing strategies to achieve business goals

ASSUMPTION: This role requires strong attention to detail, excellent written English, and the ability to manage multiple campaigns simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 1+ year of experience in email marketing or CRM

Required Skills:

• Solid understanding of email marketing metrics and A/B testing principles
• Experience with email marketing platforms (Customer.io and Smartico.ai is a strong plus)
• Experience with HTML/CSS for email formatting (a plus)
• Excellent written English and strong attention to detail
• Analytical mindset and experience working with data (Google Analytics, CRM reports)
• Ability to manage multiple campaigns and meet deadlines simultaneously

Preferred Skills:

• Experience with email marketing automation tools
• Familiarity with email marketing best practices and industry trends

ASSUMPTION: While not explicitly stated, proficiency in English is required for this role due to the nature of email marketing and communication with global teams.

💰 Compensation & Benefits

Salary Range: Industry standard for entry-level email marketing roles in Ukraine is approximately UAH 25,000 - 35,000 per month (€650 - €900).

Benefits:

• Flexible payment options
• Tax assistance included
• Financial perks: Bonuses for holidays, birthdays, work milestones, etc.
• Learn & grow: Covered courses and certifications, opportunities for career growth
• Benefit Cafeteria: Choose from sports, language courses, therapy sessions, and more
• Stay connected: Team-building events, industry conferences, and more
• Modern Equipment: New laptops and essential peripherals
• Your schedule, your rules: Flexible working hours

ASSUMPTION: The salary range provided is an estimate based on industry standards and the company's size. The actual salary may vary depending on the candidate's skills and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: 51-200 employees

Founded: 2020

Company Description:

• Gypsy Collective is a digital entertainment collective that transforms work into an expedition
• The company operates in a remote-first environment with over 100 free-spirited professionals
• Gypsy Collective focuses on clear connections, staying in growth motion, and always exploring

Company Specialties:

• Digital Entertainment
• Remote Work Culture
• Advertising Services

Company Website: gypsy.co

ASSUMPTION: Gypsy Collective's unique culture and remote work environment may appeal to candidates seeking a non-traditional work experience.

📊 Role Analysis

Career Level: Entry-Level (Junior)

Reporting Structure: This role may report to the Marketing Manager or Director

Work Arrangement: Remote OK, with flexible working hours

Growth Opportunities:

• Potential career progression to Senior Email Marketing Specialist or Marketing Manager roles
• Opportunities to learn and grow within the marketing department and the company
• Chance to work on diverse projects and campaigns, gaining valuable experience

ASSUMPTION: As a growing company, Gypsy Collective may offer more opportunities for career growth and advancement than larger, more established organizations.

🌍 Location & Work Environment

Office Type: Remote (no physical office)

Office Location(s): N/A

Geographic Context:

• Ukraine has a growing tech industry and a large talent pool for remote work
• The time zone is Eastern European Time (EET, UTC +2)
• Ukraine offers a lower cost of living compared to Western Europe, potentially increasing disposable income

Work Schedule: Flexible, with a focus on results and performance rather than clock-ins

ASSUMPTION: Working remotely for a Ukrainian company may require some flexibility in working hours to accommodate team members in different time zones.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Technical assessment or case study
• Final interview with the hiring manager

Key Assessment Areas:

• Email marketing knowledge and skills
• Data analysis and interpretation
• Cultural fit and alignment with Gypsy Collective's values
• Communication and written English skills

Application Tips:

• Highlight relevant email marketing experience and achievements in your resume
• Tailor your cover letter to demonstrate your understanding of Gypsy Collective's unique culture and values
• Prepare examples of email campaigns you've worked on, including metrics and results

ATS Keywords: Email Marketing, CRM, A/B Testing, HTML, CSS, Google Analytics, Data Analysis, Campaign Management, Attention to Detail, Written English, Audience Segmentation, Performance Analysis, Email Campaign Optimization

ASSUMPTION: Gypsy Collective's hiring process may be more flexible and less formal than larger corporations, reflecting the company's unique culture.

🛠️ Tools & Technologies

• Customer.io
• Smartico.ai
• Google Analytics
• HTML/CSS
• CRM (specific platform not mentioned)

ASSUMPTION: The specific tools and technologies used may vary depending on the company's current tech stack and the candidate's expertise.

👔 Cultural Fit Considerations

Company Values:

• Human-powered: Placing people at the heart of everything they do
• Clear connections: Speaking honestly, sharing openly, and building trust
• Stay in growth motion: Taking risks, adapting quickly, and turning challenges into stepping stones
• Always exploring: Pushing boundaries with genuine curiosity to discover what's next

Work Style:

• Remote-first environment
• Flexible working hours
• Focus on results and performance
• Collaborative and open communication

Self-Assessment Questions:

• How do you align with Gypsy Collective's values, particularly 'human-powered' and 'clear connections'?
• Are you comfortable working remotely and managing your own time effectively?
• How do you approach learning and growth in your role, and how does that fit with 'staying in growth motion'?

ASSUMPTION: Gypsy Collective's unique culture and values may require candidates who are adaptable, open to change, and comfortable working in a remote environment.

⚠️ Potential Challenges

• Working remotely may require more self-motivation and time management skills
• The fast-paced, exploratory nature of the company may lead to frequent changes in priorities and projects
• As a growing company, Gypsy Collective may have less established processes and structures, requiring candidates to be adaptable and proactive
• Ukraine's time zone may require some flexibility in working hours to accommodate team members in different time zones

ASSUMPTION: These challenges may also present opportunities for growth and learning, as the company evolves and adapts.

📈 Similar Roles Comparison

• Junior Email Marketing Specialist vs. Entry-Level Marketing Coordinator: Both roles focus on email marketing, but the latter may have broader marketing responsibilities
• Industry-specific context: Email marketing roles in the advertising services industry may require a stronger focus on campaign performance and data analysis
• Career path comparison: Junior Email Marketing Specialist roles can lead to Senior Email Marketing Specialist or Marketing Manager positions, depending on the company's structure and growth opportunities

ASSUMPTION: The specific responsibilities and career paths for similar roles may vary depending on the company's size, industry, and structure.

📝 Sample Projects

• Developing and executing an automated email flow for onboarding new customers
• Analyzing email campaign performance data to identify trends and optimize future campaigns
• Collaborating with the design team to create visually appealing email templates

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with the role, but the specific projects may vary depending on the company's needs and the candidate's skills.

❓ Key Questions to Ask During Interview

• How does Gypsy Collective support the professional growth and development of its employees?
• Can you describe a time when you had to adapt to significant changes in a project or campaign, and how did you handle it?
• How does Gypsy Collective foster a remote work environment that promotes collaboration and communication?
• What are the most important qualities you look for in a candidate for this role?
• How does Gypsy Collective measure the success of its email marketing campaigns, and how do you ensure that your efforts align with these metrics?

ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the team they would be working with, as well as to assess their fit for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your relevant email marketing experience and skills
• Write a compelling cover letter that demonstrates your understanding of Gypsy Collective's unique culture and values
• Prepare examples of email campaigns you've worked on, including metrics and results, to discuss during the interview
• Follow up after your interview to express your appreciation for the opportunity and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.