📌 Core Information
🔹 Job Title: Junior SEO Specialist
🔹 Company: 500 Designs
🔹 Location: Rio de Janeiro, Rio de Janeiro, Brazil
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: August 8, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site (Rio de Janeiro, Brazil)
🚀 Job Overview
Key aspects of this role include:
- Assisting in growing clients’ organic visibility through search engines
- Supporting both traditional SEO strategies and emerging Generative Engine Optimization (GEO)
- Collaborating with marketing, content, and development teams to implement SEO recommendations
- Monitoring and reporting on website performance using tools like Google Analytics and Google Search Console
- Staying up-to-date with SEM best practices, including the use of AI tools in digital marketing
ASSUMPTION: This role is ideal for a recent graduate or someone with limited professional experience looking to break into the digital marketing field.
📋 Key Responsibilities
✅ Assist with keyword research and foundational on-page SEO tasks, including GEO-related optimizations
✅ Help monitor and report on website performance using Google Analytics and Google Search Console
✅ Support the setup, optimization, and monitoring of paid search campaigns
✅ Use keyword research tools to find new SEO opportunities
✅ Collaborate with marketing, content, and development teams to ensure SEO recommendations are implemented
✅ Assist with technical SEO audits
✅ Help prepare regular reports on SEO and Paid Search (SEM) performances and provide insights to the team
✅ Stay up-to-date with SEM best practices, including the use of AI tools in digital marketing
ASSUMPTION: While this role involves assisting in various SEO tasks, it also provides opportunities for learning and growth in the digital marketing field.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Marketing, Digital Marketing, Communications, or Computer Science)
Experience: 1+ year of experience or relevant coursework in SEO and/or Paid Search
Required Skills:
- Foundational understanding of SEO basics (on-page, off-page, and technical SEO concepts)
- Experience using Google Analytics, Google Search Console, and at least one keyword research tool
- Hands-on experience or familiarity with Paid campaign setup and monitoring
- Familiarity with HTML, CMS platforms (like WordPress), or basic web development skills
- Experience using Screaming Frog and Looker Studio
- Google Analytics or Google Ads certification
Preferred Skills:
- Fluency in Portuguese and English
- Experience with AI tools in digital marketing
ASSUMPTION: While the role requires specific skills, the company is willing to train the right candidate with the necessary foundation in SEO and digital marketing.
💰 Compensation & Benefits
Salary Range: The salary range for this role in Rio de Janeiro, Brazil, is typically between R$3,000 - R$5,000 per month, depending on experience and qualifications.
Benefits:
- Competitive compensation
- Flexibility at its finest (100% remote work environment)
- Rewards galore (enticing company incentives and rewards)
- Profit-share (opportunity to partake in the company's profit-sharing plan)
- Health and wellness (comprehensive health coverage through Health Card)
- Workspace upgrade (allowance to enhance home office)
- Monthly internet upgrade incentive (to keep connected at top speeds)
- Empowerment through resources (access to training resources and design tools)
- Engage and grow (participation in engaging internal and external company events)
- Free lunch every Monday (complimentary lunch every Monday)
- Recharge and relax (paid vacation and sick leaves)
- Work-life integration (culture that values overall well-being)
Working Hours: 40 hours per week, Monday to Friday, with flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level SEO roles in Rio de Janeiro, Brazil.
📌 Applicant Insights
🔍 Company Context
Industry: 500 Designs is a design agency specializing in strategy, branding, UI/UX, web design, creative, and development, providing clients with top-notch solutions that make a real impact.
Company Size: 500 Designs has 51-200 employees, providing a collaborative and dynamic work environment.
Founded: 500 Designs was founded in 2017 and is headquartered in Irvine, California, with offices in Rio de Janeiro, Brazil, and London, England.
Company Description:
- Join a passionate team of problem solvers dedicated to growing, learning, and pushing the boundaries of what's possible in the design industry.
- Work on comprehensive brand strategies, stunning websites, and innovative solutions that help clients thrive.
- Enjoy a culture that values your overall well-being and offers a healthy work-life balance.
Company Specialties:
- Strategy
- Branding
- UI/UX
- Web design
- Creative
- Development
Company Website: 500designs.com
ASSUMPTION: 500 Designs is an international company with a strong focus on design and digital marketing, offering opportunities for growth and learning in the field.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for recent graduates or individuals with limited professional experience.
Reporting Structure: The Junior SEO Specialist will report directly to the Digital Marketing Manager.
Work Arrangement: This role is on-site in Rio de Janeiro, Brazil, with the flexibility to work remotely.
Growth Opportunities:
- Gain hands-on experience in SEO and digital marketing
- Work alongside experienced professionals and learn from their expertise
- Potential career progression into senior SEO roles or other digital marketing positions
ASSUMPTION: This role offers significant growth opportunities for the right candidate, eager to learn and develop their skills in the digital marketing field.
🌍 Location & Work Environment
Office Type: On-site office in Rio de Janeiro, Brazil, with remote work flexibility
Office Location(s): 400 Spectrum Center Dr, 1900, Irvine, California 92618, US; 107-111 Fleet Street, London, England EC4A 2AB, GB; 2955 Campus Dr, San Mateo, California 94403, US
Geographic Context:
- Rio de Janeiro is the second-largest city in Brazil, known for its vibrant culture, beautiful beaches, and iconic landmarks like Christ the Redeemer statue and Sugarloaf Mountain.
- The city offers a mix of urban and coastal living, with a cost of living that is generally lower than other major Brazilian cities like São Paulo.
- Rio de Janeiro has a tropical savanna climate, with warm temperatures year-round and a distinct wet season from November to April.
Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 6:00 PM, with a one-hour lunch break. However, the company offers flexibility for remote work arrangements.
ASSUMPTION: The on-site office in Rio de Janeiro provides a collaborative work environment, with the flexibility to work remotely when needed.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical SEO assessment
- Final interview with the Digital Marketing Manager
Key Assessment Areas:
- SEO knowledge and skills
- Problem-solving abilities
- Adaptability and willingness to learn
- Communication and teamwork skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant SEO and digital marketing skills and experiences
- Demonstrate your understanding of SEO concepts and tools in your application materials
- Prepare for the technical SEO assessment by brushing up on your knowledge of on-page, off-page, and technical SEO
ATS Keywords: SEO, SEM, Google Analytics, Google Search Console, keyword research, on-page SEO, off-page SEO, technical SEO, digital marketing, AI tools, CMS platforms, web development, Screaming Frog, Looker Studio
ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their SEO knowledge and skills throughout the interview process.
🛠️ Tools & Technologies
- Google Analytics
- Google Search Console
- Keyword research tools (e.g., SEMrush, Ahrefs, Moz)
- Screaming Frog
- Looker Studio
- HTML and CMS platforms (e.g., WordPress)
- AI tools (e.g., Aurora AI)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.
👔 Cultural Fit Considerations
Company Values:
- Empowerment through resources
- Engage and grow
- Work-life integration
Work Style:
- Collaborative and team-oriented
- Focused on innovation and continuous learning
- Results-driven and committed to client success
Self-Assessment Questions:
- Do you thrive in a collaborative work environment and enjoy learning from experienced professionals?
- Are you comfortable working in a fast-paced, dynamic setting and adapting to change?
- Do you have a strong commitment to client success and delivering high-quality work?
ASSUMPTION: Candidates who align with 500 Designs' company values and work style are more likely to succeed in this role and contribute to the company's continued growth and success.
⚠️ Potential Challenges
- On-site work requirement in Rio de Janeiro, Brazil, may limit flexibility for some candidates
- Competitive application process and high expectations for SEO knowledge and skills
- Fast-paced work environment may require candidates to quickly adapt and learn new tools and technologies
- Potential language barriers for candidates who are not fluent in Portuguese and English
ASSUMPTION: While this role offers numerous growth opportunities, candidates should be prepared to face potential challenges and adapt to the dynamic work environment.
📈 Similar Roles Comparison
- Junior SEO Specialist vs. SEO Intern: Junior SEO Specialist roles typically require more experience and offer higher salaries than SEO Intern positions. Junior SEO Specialists are expected to have a foundational understanding of SEO concepts and tools, while SEO Interns may still be learning the basics.
- SEO vs. SEM: SEO focuses on improving organic visibility through search engines, while SEM involves paid advertising campaigns. This role combines both SEO and SEM responsibilities, providing a well-rounded digital marketing experience.
- Junior SEO Specialist vs. Senior SEO Specialist: Junior SEO Specialists are entry-level positions, while Senior SEO Specialists have more experience and are responsible for leading SEO strategies and mentoring junior team members. Junior SEO Specialists can expect to grow into senior roles as they gain experience and develop their skills.
ASSUMPTION: Understanding the differences between similar roles and the career path opportunities within the digital marketing field can help candidates make informed decisions about their career development.
📝 Sample Projects
- Conducting a comprehensive SEO audit of a client's website and implementing on-page, off-page, and technical SEO optimizations
- Developing and executing a keyword research strategy to identify new SEO opportunities for a client's website
- Monitoring and reporting on the performance of paid search campaigns, and providing insights to the team to optimize results
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities for learning and growth in this role.
❓ Key Questions to Ask During Interview
- What are the most significant SEO challenges facing the company's clients, and how can this role help address them?
- How does this role collaborate with other teams within the company, such as marketing, content, and development?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life integration, and what resources are available to employees?
- What is the company's approach to using AI tools in digital marketing, and how can this role contribute to their implementation?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates a candidate's interest in the role and commitment to understanding the company's culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this form
- Tailor your resume and cover letter to highlight your relevant SEO and digital marketing skills and experiences
- Prepare for the technical SEO assessment by brushing up on your knowledge of on-page, off-page, and technical SEO
- Research the company and be prepared to discuss your fit with their culture and values during the interview process
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
