Labatt Alcohol Sampling - Brand Ambassador - Fort McMurray

📌 Core Information

🔹 Job Title: Labatt Alcohol Sampling - Brand Ambassador - Fort McMurray

🔹 Company: Jobs at Acosta

🔹 Location: Alberta, Canada

🔹 Job Type: On-site

🔹 Category: 🤳 Influencer Marketing, 🎨 Brand & Creative Marketing

🔹 Date Posted: Tue Apr 01 2025

🔹 Experience Level: 0-2

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Interacting with consumers in retail environments
• Promoting and demonstrating Labatt's alcoholic products
• Communicating key product information clearly and engagingly
• Enhancing brand awareness and stimulating sales

ASSUMPTION: This role likely involves traveling between various retail locations within the Fort McMurray area to reach different consumer bases, increasing the exposure and sales of Labatt's products.

📋 Key Responsibilities

✅ Promote alcoholic beverages and share liquor samples with consumers

✅ Provide key product information and engage with shoppers in assigned stores

ASSUMPTION: It is presumed that part of the role involves setting up and dismantling promotional displays or kiosks in store environments.

🎯 Required Qualifications

Education: Not specified

Experience: 0-2 years, experience in sales or marketing is a plus but not required

Required Skills:

• Product Demonstration
• Customer Interaction
• Communication

Preferred Skills:

• Sales
• Marketing
• Teamwork

ASSUMPTION: While a formal education requirement is not specified, a background in marketing or sales may enhance a candidate’s effectiveness in product promotion and consumer interaction.

💰 Compensation & Benefits

Salary Range: $30/hour

Benefits:

• Flexible working schedule
• Training opportunities
• Potential for networking within the brand marketing industry

Working Hours: Scheduled shifts include late afternoons and weekends, totaling approximately 12 hours per week

ASSUMPTION: The benefits are assumed to include opportunities for skill development and potentially, future full-time roles within the company or related industries.

📌 Applicant Insights

🔍 Company Context

Industry: Retail with a strong focus on product marketing and brand interaction

Company Size: 10,001+ employees; this implies a large company with substantial resources and opportunities for employment mobility

Founded: 1927, with a long history and stability in retail marketing

Company Description:

• Extensive experience in connecting brands and consumers
• Utilization of cutting-edge analytics
• Integrated partnerships that drive client success

Company Specialties:

• Merchandising
• Category Management
• Retail Media and Digital Commerce

Company Website: https://www.acosta.com

ASSUMPTION: Acosta's wide national presence and resources suggest ample chances for career growth or transition within its vast network.

📊 Role Analysis

Career Level: Entry-level position suitable for those starting in sales/marketing careers

Reporting Structure: Likely reports to a regional marketing manager or team lead, facilitating structured guidance and development

Work Arrangement: On-site interactions with consumers at various retail locations

Growth Opportunities:

• Advancement into full-time roles
• Skill development in marketing and customer relations
• Potential leadership roles as store lead or district manager

ASSUMPTION: This position may lead to more advanced roles within the company through demonstrated performance and consistent consumer interactions.

🌍 Location & Work Environment

Office Type: In-field work environment within retail stores

Office Location(s): Fort McMurray, Alberta, Canada

Geographic Context:

• Located in a region with active retail shopping environments
• Possibility of interaction with a diverse consumer base
• Variety of stores, offering differing consumer experiences and challenges

Work Schedule: Weekends and evening work are typical, aligning with peak shopping hours

ASSUMPTION: The Fort McMurray area offers a diverse and engaging consumer base, particularly during the specified work hours.

💼 Interview & Application Insights

Typical Process:

• Submit an online application through the company website
• Phone screening by a recruiter
• In-person or virtual interview focusing on customer service skills

Key Assessment Areas:

• Interpersonal communication
• Ability to engage consumers
• Sales aptitude and enthusiasm for the product

Application Tips:

• Emphasize past customer interaction successes
• Prepare examples of product promotion experiences
• Highlight any relevant marketing or sales training

ATS Keywords: Brand Ambassador, Product Demonstration, Customer Engagement, Sales, Marketing

ASSUMPTION: The interview process will test both the ability to engage consumers and convey product benefits effectively.

🛠️ Tools & Technologies

• Product sampling tools and displays
• Promotional materials and signage
• Basic data recording tools for consumer feedback

ASSUMPTION: The role will likely use simple promotional tools and require basic technology usage for recording consumer insights and reporting.

👔 Cultural Fit Considerations

Company Values:

• Integrity in interactions
• Commitment to client success
• Adaptability to changing retail environments

Work Style:

• Independent and self-motivated work ethic
• Openness to receiving feedback and adapting quickly
• Enthusiasm for engaging with new people

Self-Assessment Questions:

• Do you enjoy engaging with a wide range of consumer types?
• Can you effectively communicate product benefits in a casual setting?
• Are you comfortable working evenings and weekends?

ASSUMPTION: A successful candidate will thrive in dynamic and interactive retail settings, where adaptability is key.

⚠️ Potential Challenges

• Managing multiple store visits within a limited timeframe
• Engaging with diverse consumer personalities
• Standing for extended periods
• Adapting to varied retail environments

ASSUMPTION: Challenges may include navigating store logistics and addressing consumer questions effectively under varied circumstances.

📈 Similar Roles Comparison

• Market Research Brand Associate
• Sales Associate with Product Demonstration Experience
• Retail Merchandiser specializing in Alcoholic Products

ASSUMPTION: Similar roles often require less direct consumer interaction but more structured merchandising duties.

📝 Sample Projects

• Execution of a new product launch event
• Promotional contest coordination within a store
• Consumer feedback analysis initiative

ASSUMPTION: It is assumed that projects will focus on enhancing store presence and improving consumer engagement.

❓ Key Questions to Ask During Interview

• How does this role contribute to the overall success of the brand?
• What metrics are used to gauge the effectiveness of brand ambassadors?
• Are there opportunities for full-time roles after the contract period?
• How are conflicts resolved between store management and brand ambassadors?
• What kind of support does the company provide for ongoing training?

ASSUMPTION: Interview questions should focus on understanding role expectations, potential roadblocks, and career progression opportunities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the application portal
• Ensure your resume highlights any relevant customer service experience
• Prepare a cover letter illustrating your enthusiasm for brand representation
• Be ready to provide references who can attest to your people skills
• Follow up with the recruiter if you haven't heard back within two weeks

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.