📌 Core Information
🔹 Job Title: Lead, Brand Creative Designer, GFB, Global
🔹 Company: Nike
🔹 Location: Beaverton, Oregon, United States
🔹 Job Type: Full-Time
🔹 Category: Design
🔹 Date Posted: April 4, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving design excellence across multiple projects
- Ensuring creative work remains authentic to athlete stories, product innovation, and key sport moments
- Collaborating with a multidisciplinary team to evolve and elevate Nike Football’s visual identity
- Leading the design execution for brand campaigns tied to athlete storytelling and product innovation
- Staying ahead of emerging trends in global football, fashion, design, film, art, media, and technology
ASSUMPTION: This role requires a dynamic designer with a deep passion for sport, particularly global football, and a strong connection to the creative industry. The ideal candidate will have a proven track record in graphic design and art direction, with a strong portfolio showcasing digital and brand design.
📋 Key Responsibilities
✅ Collaborate with the Creative team to evolve and elevate Nike Football’s visual identity
✅ Lead the design execution for brand campaigns tied to athlete storytelling and product innovation
✅ Develop and maintain strong relationships with photographers, filmmakers, illustrators, designers, and writers
✅ Stay ahead of emerging trends in global football, fashion, design, film, art, media, and technology
✅ Oversee the planning, execution, and timely delivery of high-quality creative projects
✅ Maintain the highest standards of quality, consistency, and innovation across all design work
✅ Present creative concepts with confidence, demonstrating strong storytelling and public speaking skills
ASSUMPTION: The role involves managing external agency relationships, working with Art and Creative Directors, creative studio teammates, Brand Marketing, Digital Marketing and Retail Marketing, the Content Production teams, and Geo/City Studios.
🎯 Required Qualifications
Education: Bachelor's degree or higher in graphic design or related field, or equivalent combination of education, experience, or training
Experience: Minimum 5+ years graphic design and art direction experience in branded content, agency, editorial or marketing environment
Required Skills:
- Deep knowledge and expertise in all aspects of layout, typography, illustration, identity, digital and experience production
- Experienced in end-to-end creative production
- Publishing across formats and platforms
- Detailed understanding of today’s creative landscape and how people engage with content from digital platforms to environments and experiences
- Ability to collaborate with and creatively manage external agency relationships
- Proven ability as a manager and mentor, with a knack and passion for helping everyone on the team—especially senior-level and entrepreneurial talent—to grow, improve, succeed, and advance toward collective and individual goals
- Ability to lead team efforts while also working independently to deliver on individual responsibilities
- Proven ability to flex and adapt to changing business needs while maintaining creative quality
- Laser-sharp focus with ability to work quickly and efficiently under pressure
- Strong time management with ability to toggle between daily and long-term tasks, keeping workstreams moving forward simultaneously
- Excellent verbal and visual communication skills; adept at presenting and defending creative work
- Strong interpersonal skills with highly developed ability to foster cross-functional teamwork and an open, positive and collaborative environment
- Highly developed curiosity and in-depth understanding of design culture, current and past
- An understanding of Global Football
- A sense of humor
Preferred Skills:
- Fluency in multiple languages
- Experience working with diverse teams across different time zones
ASSUMPTION: While not explicitly stated, proficiency in design software such as Adobe Creative Suite, Sketch, or Figma is expected for this role.
💰 Compensation & Benefits
Salary Range: $90,000 - $120,000 per year (Estimated based on industry standards for a Lead Brand Designer with 5-10 years of experience in the Design industry)
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on Nike products
- Tuition assistance and professional development opportunities
- Wellness programs and resources
Working Hours: Full-time, typically Monday through Friday, 9:00 AM to 5:00 PM, with flexibility based on project needs
ASSUMPTION: Salary range is estimated based on industry standards for a Lead Brand Designer with the required experience level. Benefits are based on typical benefits packages offered by large corporations in the Design industry.
📌 Applicant Insights
🔍 Company Context
Industry: Footwear Manufacturing
Company Size: 10,001+ employees
Founded: 1964
Company Description:
- Nike is committed to redefining the future of sport through a comprehensive approach to environmental sustainability
- The company is dedicated to minimizing its environmental impact through innovative materials, reducing waste, embracing a circular economy, implementing energy-efficient practices, responsible water management, and transparency and accountability
- Nike offers a wide range of products, including footwear, apparel, and equipment, catering to various sports and athletic activities
Company Specialties:
- Footwear design and manufacturing
- Apparel design and manufacturing
- Sports equipment and accessories
- Sports marketing and branding
Company Website: https://www.nike.com/in/w/mens-shoes-nik1zy7ok
ASSUMPTION: Nike is a well-established company with a strong global presence and a reputation for innovation and quality in the sports industry.
📊 Role Analysis
Career Level: Mid-level to senior-level, with the potential for growth and advancement within the company
Reporting Structure: This role reports directly to the Art Director or Creative Director and may oversee junior designers and other creative team members
Work Arrangement: On-site, with the possibility of occasional remote work for specific projects or tasks
Growth Opportunities:
- Advancement to a senior-level or management position within the creative team
- Expansion of responsibilities to include additional brands or product categories
- Opportunities to work on high-profile campaigns and projects
- Professional development and training opportunities
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to advance within the company and take on increased responsibilities over time.
🌍 Location & Work Environment
Office Type: Nike's headquarters is a modern, collaborative workspace designed to foster creativity and innovation
Office Location(s): Beaverton, Oregon, United States
Geographic Context:
- Beaverton is a city located in the Portland metropolitan area of Oregon, with a population of approximately 97,000 people
- The city offers a mix of urban and suburban living, with easy access to outdoor recreation, cultural attractions, and a vibrant food scene
- Oregon is known for its natural beauty, with mountains, forests, and the Pacific Ocean all within easy driving distance
Work Schedule: Full-time, typically Monday through Friday, with flexibility based on project needs
ASSUMPTION: The work environment at Nike is fast-paced, collaborative, and focused on driving innovation and creativity in the sports industry.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- Portfolio review and design challenge with the creative team
- Final interview with the Art Director or Creative Director
Key Assessment Areas:
- Design skills and portfolio quality
- Cultural fit and alignment with Nike's values
- Problem-solving and critical thinking abilities
- Communication and presentation skills
Application Tips:
- Tailor your resume and portfolio to highlight relevant experience and skills for this role
- Demonstrate your understanding of Nike's brand and the global football market in your application materials
- Prepare for the design challenge by researching Nike's design language and exploring recent brand campaigns
- Be ready to discuss your design process, inspiration, and how you approach creative challenges
ATS Keywords: Graphic Design, Art Direction, Branding, Creative Strategy, Collaboration, Storytelling, Public Speaking, Time Management, Interpersonal Skills, Digital Design, Layout, Typography, Illustration, Mentoring, Trend Analysis, Creative Production
ASSUMPTION: Applicants should tailor their application materials to highlight their relevant experience and skills, and be prepared to demonstrate their understanding of Nike's brand and the global football market during the interview process.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Sketch or Figma
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: Proficiency in industry-standard design software is expected for this role, with the possibility of additional tools and technologies being required based on specific projects or tasks.
👔 Cultural Fit Considerations
Company Values:
- Innovate and experiment
- Embrace inclusion
- Lead with integrity
- Be a force for good
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on driving innovation and creativity
Self-Assessment Questions:
- How do you embody Nike's values in your work and personal life?
- Can you describe a time when you had to adapt to a changing business need while maintaining creative quality?
- How do you foster a positive and collaborative environment within a creative team?
ASSUMPTION: Applicants should be prepared to demonstrate their alignment with Nike's values and cultural fit during the interview process.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with diverse teams across different time zones
- Adapting to changing business needs and priorities
- Maintaining a strong work-life balance in a fast-paced environment
ASSUMPTION: Applicants should be prepared to address these potential challenges and demonstrate their ability to thrive in a dynamic and fast-paced work environment.
📈 Similar Roles Comparison
- Compared to a Senior Graphic Designer role, this position offers increased responsibility and leadership opportunities, as well as a broader scope of influence on Nike's brand campaigns
- Unlike a Junior Graphic Designer role, this position requires a higher level of experience and expertise, as well as the ability to manage and mentor junior team members
- In terms of career path, this role can lead to advancement into senior-level or management positions within the creative team, or expansion of responsibilities to include additional brands or product categories
ASSUMPTION: Applicants should consider their career goals and aspirations when comparing this role to similar positions in the industry.
📝 Sample Projects
- Reimagining Nike's global football branding for a major tournament or event
- Developing a comprehensive visual identity system for a new Nike product line or sub-brand
- Creating a series of dynamic and engaging social media graphics to support a Nike Football campaign
ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and how they approached the creative challenges involved.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the creative team?
- How does this role fit into the broader context of Nike's global football branding efforts?
- What are the most significant challenges facing the creative team in the coming year, and how can this role help address them?
- How does Nike support the professional development and growth of its creative team members?
- What is the typical timeline for feedback and decision-making on creative projects within the team?
ASSUMPTION: Applicants should use the interview process to gather information about the team dynamics, company culture, and growth opportunities within the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and portfolio to highlight relevant experience and skills for this role
- Prepare for the design challenge by researching Nike's design language and exploring recent brand campaigns
- Be ready to discuss your design process, inspiration, and how you approach creative challenges during the interview
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
