🔹 Job Title: Lead Generation Executive
🔹 Company: Masters India Private Limited
🔹 Location: Noida, Uttar Pradesh, India
🔹 Job Type: Full-time
🔹 Category: Sales & Marketing
🔹 Date Posted: 2025-07-28
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires strong communication skills, resilience, and the ability to work independently while collaborating effectively with internal teams.
✅ Prospecting & Research: Identify and engage with potential customers in target industries such as packaging, automotive, construction, and electronics. Use market data, industry directories, and digital tools to build lists of target accounts and gather insights into their current aluminium needs.
✅ Outreach & Engagement: Execute high-volume outbound calls, personalized emails, and social-selling campaigns to introduce Masters India's aluminium sheets and foils capabilities. Craft compelling value-driven messaging tailored to each prospect's industry and pain points.
✅ Qualification & Needs Analysis: Conduct brief discovery calls to understand prospect's product specifications, volume requirements, and current suppliers. Assess budget cycles, purchase timelines, and any technical constraints to ensure alignment before passing leads on.
✅ Appointment Setting & Handoff: Coordinate and schedule virtual or in-person meetings between qualified prospects and Account Managers or Technical Specialists. Manage calendar invites, send reminders, and share necessary briefing materials with internal teams.
✅ CRM Management & Reporting: Log all activity, call notes, and lead status updates in the CRM with strict adherence to data quality standards. Maintain an up-to-date pipeline dashboard and deliver weekly reports on outreach metrics, qualified leads generated, and meetings booked.
✅ Continuous Improvement: Analyze outreach metrics to refine scripts and sequences. Provide feedback on messaging, target lists, and process bottlenecks to optimize lead-gen effectiveness.
ASSUMPTION: This role involves a high volume of outbound communication and requires strong organizational skills to manage follow-up sequences, calendar management, and CRM hygiene.
Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)
Experience: 1+ years of inside sales, lead generation, or business development experience, preferably in metals, industrial materials, or manufacturing.
Required Skills:
Preferred Skills:
ASSUMPTION: While a degree in a related field is preferred, relevant experience and strong transferable skills may be considered equivalent.
Salary Range: INR 3,00,000 - 5,00,000 per annum (Estimated based on industry standards for similar roles and experience levels)
Benefits:
Working Hours: Full-time (40 hours/week), with flexibility for remote work on occasion
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. The actual salary may vary based on individual qualifications and company policy.
Industry: Masters India is a 44-year-old group with a diverse portfolio, including Manufacturing, Healthcare, Hospitality, and IT. They are expanding rapidly and looking for leaders to help achieve their goals.
Company Size: 51-200 employees (Mid-sized company with a dynamic work environment)
Founded: 1979 (With a rich history and established market presence)
Company Description:
Company Specialties:
Company Website: mastersindia.co
ASSUMPTION: Masters India's diverse portfolio and established market presence offer opportunities for career growth and development within the organization.
Career Level: Entry-level to mid-level, with opportunities for growth and advancement within the sales and marketing department
Reporting Structure: This role reports directly to the Sales Manager or Head of Sales and works closely with field sales and technical teams
Work Arrangement: On-site, with occasional remote work flexibility
Growth Opportunities:
ASSUMPTION: Success in this role may lead to opportunities for career progression within the sales and marketing department or other business units within the Masters India group.
Office Type: Modern, well-equipped office with collaborative workspaces
Office Location(s): D-247/4A, Sector 63, Noida, Uttar Pradesh, India
Geographic Context:
Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM (with a 1-hour lunch break), with flexibility for remote work on occasion
ASSUMPTION: The modern office environment and convenient location offer a comfortable and productive work setting, with opportunities for collaboration and professional growth.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Lead Generation, Prospecting, Sales, B2B, Aluminium, Metals, Manufacturing, CRM, Appointment Setting, Target Industries, Outreach, Engagement, Qualification, Handoff, Continuous Improvement
ASSUMPTION: The interview process may vary based on the specific needs of the department or company, but generally follows a structured approach to assess candidates' skills and cultural fit.
ASSUMPTION: Familiarity with CRM software and digital prospecting tools is essential for success in this role. Training and support will be provided as needed.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Masters India values a strong work ethic, collaboration, and a customer-centric approach. Candidates who align with these values and demonstrate a results-driven attitude will be well-suited to this role.
ASSUMPTION: Success in this role requires strong communication skills, resilience, adaptability, and a results-driven attitude. Candidates who embrace challenges and continuously seek to improve will be well-suited to this role.
ASSUMPTION: This role offers a unique blend of lead generation and customer engagement responsibilities, with opportunities for career growth and development within the organization.
ASSUMPTION: Success in this role requires a strong understanding of lead generation strategies, market trends, and the ability to collaborate effectively with internal teams to deliver results.
ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in the role and commitment to success.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.