Lead Generation Manager

📌 Core Information

🔹 Job Title: Lead Generation Manager

🔹 Company: Devoted Studios

🔹 Location: Argentina (Remote)

🔹 Job Type: Full-Time

🔹 Category: Business Development

🔹 Date Posted: June 25, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote (Argentina)

🚀 Job Overview

Key aspects of this role include:

• Identifying and researching potential client companies in the game development industry
• Managing cold email and LinkedIn outreach campaigns
• Maintaining a clean and organized CRM
• Supporting the Business Development team with various tasks
• Tracking industry trends for new outreach opportunities

ASSUMPTION: This role requires a proactive and detail-oriented individual with a strong understanding of game development pipelines and excellent communication skills.

📋 Key Responsibilities

✅ Identify and research potential client companies, primarily game developers in North America and Europe with 50-500 employees

✅ Add and qualify 30+ new points of contact weekly, keeping outreach conversations active and CRM entries current

✅ Manage cold email and LinkedIn outreach campaigns and follow-ups

✅ Reactivate dormant accounts by identifying strategic value and crafting short opportunity summaries

✅ Maintain a clean and organized CRM with up-to-date notes and lead statuses

✅ Support the Business Development team with conference preparation, prospecting, scheduling, and lead handoff

✅ Track industry trends and map relevant events to surface new outreach opportunities

✅ Provide daily and weekly status reports to leadership

ASSUMPTION: The role may evolve over time as the company grows and expands its client base.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, or a related discipline)

Experience: Prior experience as a producer or art producer at a game studio or outsourcing company

Required Skills:

• Strong understanding of game development pipelines and co-dev workflows
• Excellent written and spoken English with crisp, professional communication
• Proven ability to work independently, manage details, and consistently follow through
• Curiosity, coachability, and a growth mindset toward business development
• Proficiency with LinkedIn, email tools, and CRM platforms

Preferred Skills:

• Experience with Salesforce or similar CRM platforms
• Familiarity with game development trends and industry events

ASSUMPTION: Candidates with relevant transferable skills from other industries may also be considered.

💰 Compensation & Benefits

Salary Range: $60,000 - $80,000 USD per year (Based on industry standards for a mid-level Business Development role in Argentina)

Benefits:

• Strong and enthusiastic team with opportunities for knowledge sharing, learning, and professional self-development
• Interesting and challenging tasks with flexible working hours
• Attractive remuneration package

Working Hours: Full-time (40 hours per week) with flexible working hours

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Entertainment Providers (Game Development)

Company Size: 51-200 employees (Mid-sized company with a dynamic and high-performing team)

Founded: 2018 (Relatively new company with a growing client base)

Company Description:

• Devoted Studios is a production management company for external development in video games
• Mission: To create equal opportunity for all talent globally to work on the games of their dreams
• Specializes in game development services, including co-development, porting, art production, and more

Company Specialties:

• Codev
• Fulldev
• Porting
• Game development services
• Outsourcing
• Game development studio
• End-to-end art production
• Co-development
• 2D art services
• 3D art services and animation

Company Website: devotedstudios.com

ASSUMPTION: Devoted Studios is a growing company with a strong focus on equal opportunity and professional development.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: Reports directly to the Business Development team

Work Arrangement: Remote (Argentina) with flexible working hours

Growth Opportunities:

• Potential career growth within the Business Development team
• Opportunities to learn and develop skills in game development and business development
• Possibility to work on diverse and challenging projects with international partners

ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and high-performing team.

🌍 Location & Work Environment

Office Type: Remote (No physical office)

Office Location(s): Argentina

Geographic Context:

• Argentina is in the same time zone as the majority of Devoted Studios' clients (North America and Europe)
• Argentina has a strong game development industry with many talented professionals
• Remote work allows for a flexible work-life balance

Work Schedule: Full-time (40 hours per week) with flexible working hours

ASSUMPTION: The remote work arrangement allows for a better work-life balance and access to a larger talent pool.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR team
• Technical interview with the Business Development team
• Final interview with the hiring manager

Key Assessment Areas:

• Communication skills and English proficiency
• Understanding of game development pipelines and co-dev workflows
• Problem-solving skills and ability to work independently
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences
• Prepare for behavioral and situational interview questions
• Research Devoted Studios and the game development industry to demonstrate your knowledge and enthusiasm

ATS Keywords: Lead Generation, Business Development, Game Development, CRM, Outreach, Research, Networking, Co-dev, Art Production, Game Production

ASSUMPTION: The application process may vary depending on the number of applicants and the company's hiring needs.

🛠️ Tools & Technologies

• LinkedIn
• Email tools (e.g., Gmail, Outlook)
• CRM platforms (e.g., Salesforce, HubSpot)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The required tools and technologies may change or evolve over time as the company grows and adopts new platforms.

👔 Cultural Fit Considerations

Company Values:

• Equal opportunity for all talent globally
• Professional development and growth
• Dynamic and high-performing team

Work Style:

• Proactive and detail-oriented
• Excellent communication skills
• Strong understanding of game development pipelines
• Curiosity and coachability

Self-Assessment Questions:

• Do you have a strong understanding of game development pipelines and co-dev workflows?
• Are you proactive, detail-oriented, and able to work independently?
• Do you have excellent communication skills and a growth mindset?

ASSUMPTION: Candidates who align with Devoted Studios' values and work style will be a strong fit for the company and this role.

⚠️ Potential Challenges

• Managing a high volume of outreach and follow-ups
• Keeping up with industry trends and events
• Working remotely with a team spread across different time zones
• Adapting to a fast-paced and dynamic work environment

ASSUMPTION: These challenges can be overcome with strong organizational skills, time management, and effective communication.

📈 Similar Roles Comparison

• This role is similar to a Business Development Representative or a Sales Development Representative in other industries
• However, this role is unique in its focus on the game development industry and its requirement for a strong understanding of game development pipelines
• Career paths may include advancing to a Business Development Manager or similar role within the company

ASSUMPTION: While this role shares similarities with other business development roles, its focus on the game development industry sets it apart.

📝 Sample Projects

• Identifying and qualifying 50 new points of contact in a week
• Managing a successful cold email campaign that results in a meeting with a potential client
• Reactivating dormant accounts and generating new opportunities for the Business Development team

ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role.

❓ Key Questions to Ask During Interview

• What are the most challenging aspects of this role, and how can I best prepare for them?
• How does this role support the overall goals and objectives of the Business Development team?
• What opportunities are there for professional growth and development within the company?
• How does the company support work-life balance for remote employees?
• What are the most important qualities and skills for success in this role?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare for behavioral and situational interview questions
• Research Devoted Studios and the game development industry to demonstrate your knowledge and enthusiasm
• Follow up with the hiring manager within one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.