📌 Core Information
🔹 Job Title: Lead Generation Specialist (India)
🔹 Company: Wing Assistant
🔹 Location: New Delhi, India
🔹 Job Type: Full-time, Remote
🔹 Category: Sales & Marketing
🔹 Date Posted: July 17, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: Remote (India only)
🚀 Job Overview
Key aspects of this role include:
- Proven experience in lead generation with international clients
- Excellent English communication skills, both written and verbal
- Proficient in lead generation software and online marketing channels
- Proactive attitude and ability to work on a graveyard shift
ASSUMPTION: This role requires a self-motivated individual who can work independently and manage their time effectively due to the remote nature of the job.
📋 Key Responsibilities
✅ Establish rapport and develop positive business relationships with customers and clients
✅ Acquire potential sales leads and their contact details from various channels
✅ Coordinating with the sales and marketing team to nurture and include leads in effective campaigns
✅ Develop and maintain a sales prospecting database or CRM and ensure details are accurate
✅ Follow up with leads through email, SMS, phone call, and other communication channels
✅ Research on market trends, customer needs, and industry best practices
✅ Develop and implement criteria for qualifying leads and monitor conversion rates
✅ Ad hoc tasks as required
ASSUMPTION: The role involves a significant amount of outbound communication and follow-up, requiring strong interpersonal skills and persistence.
🎯 Required Qualifications
Education: Not specified, but relevant experience is crucial
Experience: At least 1 year of proven experience as an Appointment Setter or Lead Generation Specialist with international clients
Required Skills:
- Excellent English communication skills, both written and verbal
- Impeccable interpersonal skills
- Proficient in lead generation software and online marketing channels
- Familiarities with current technologies, like desktop sharing, cloud services, CRMs, and VoIP
- Experience with word-processing software and spreadsheets (e.g., MS Office)
- Knowledge of online calendars and scheduling (e.g., Google Calendar)
- Excellent phone, email, and instant messaging communication skills
- Tech Savvy
- Proactive attitude
Preferred Skills:
- Experience with CRM software (e.g., Salesforce, HubSpot)
- Knowledge of sales prospecting best practices
ASSUMPTION: While not explicitly stated, having experience with CRM software and sales prospecting best practices would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: INR 25,000 - 40,000 per month (Estimated based on industry standards for entry-level lead generation roles in India)
Benefits:
- Performance Incentives
- Job Security and Stability
- Paid Training
- Inclusive Culture
- Upskilling Opportunities
- 100% Work-From-Home
- Exceptionally Supportive Team
- Opportunities for Career Growth
- Fun Work Environment
- Holiday & Overtime Pay
Working Hours: US work hours (20-40 hours per week)
ASSUMPTION: The salary range is estimated based on industry standards for entry-level lead generation roles in India. Actual salary may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Internet Marketplace Platforms
Company Size: 1,001-5,000 employees
Founded: 2018
Company Description:
- Wing provides small businesses, startups, execs, and enterprises with the top 1% of remote talent to take over recurring work such as Social Media Management, Executive Assistance, Data Entry, Sales Calling, etc.
- Wing is your incredible, yet super affordable, team member to whom you can delegate excess work while you do the important things to grow your business.
Company Specialties:
- Internet
- Personal Assistance
- Virtual Assistance
- Data Entry
- Spreadsheet Management
- Outbound Communication
- Inbound Communication
- Planning
- CRM Management
- Concierge Services
- Calendaring
- Scheduling
- File Management
- Purchases
- CRM
- Employee Onboarding
- Sales Calling
- SDRs
- Social Media Management
Company Website: wingassistant.com
ASSUMPTION: Wing Assistant is a growing company with a diverse range of clients, offering opportunities for career growth and exposure to various industries.
📊 Role Analysis
Career Level: Entry-level to Mid-level
Reporting Structure: The Lead Generation Specialist will report directly to the Sales & Marketing Manager.
Work Arrangement: 100% remote work, with a focus on results rather than hours worked.
Growth Opportunities:
- Proven performers may have opportunities to advance to sales or marketing roles within the company.
- Upskilling opportunities are available to help employees develop new skills and advance their careers.
ASSUMPTION: While the role is entry-level, there are opportunities for growth and advancement within the company for high-performing individuals.
🌍 Location & Work Environment
Office Type: Remote (Work-from-Home)
Office Location(s): New Delhi, India
Geographic Context:
- New Delhi is the capital of India and offers a mix of traditional and modern culture.
- The cost of living in New Delhi is relatively low compared to other major cities in India.
- New Delhi has a humid subtropical climate, with hot summers and cool winters.
Work Schedule: US work hours (20-40 hours per week), with flexibility to work on a graveyard shift as needed.
ASSUMPTION: The remote work environment requires strong self-motivation and time management skills, as well as a reliable internet connection and workspace.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Assessment test (if shortlisted)
- Interview with the Hiring Manager
- Final decision
Key Assessment Areas:
- Communication skills
- Lead generation techniques
- Problem-solving skills
- Cultural fit
Application Tips:
- Highlight relevant experience and skills in your resume, focusing on lead generation and communication.
- Tailor your cover letter to demonstrate your understanding of the role and your fit with the company's culture.
- Prepare for the assessment test by reviewing lead generation best practices and brushing up on your communication skills.
ATS Keywords: Lead Generation, Sales, Marketing, CRM, Communication, English, International Clients, Proactive, Tech Savvy, Remote Work
ASSUMPTION: The application process may involve an assessment test to evaluate communication skills and lead generation techniques.
🛠️ Tools & Technologies
- CRM software (e.g., Salesforce, HubSpot)
- Lead generation software (e.g., LinkedIn Sales Navigator, DiscoverOrg)
- Online marketing channels (e.g., social media, email marketing)
- VoIP software (e.g., Skype, Google Voice)
- Word-processing software (e.g., Microsoft Office, Google Docs)
- Online calendars and scheduling tools (e.g., Google Calendar)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and the candidate's existing skills.
👔 Cultural Fit Considerations
Company Values:
- Inclusive Culture
- Exceptionally Supportive Team
- Fun Work Environment
Work Style:
- Results-driven
- Self-motivated
- Adaptable
Self-Assessment Questions:
- Do you have strong communication skills and the ability to build rapport with clients?
- Are you proactive and able to work independently with minimal supervision?
- Do you thrive in a remote work environment and have a reliable internet connection and workspace?
ASSUMPTION: Wing Assistant values a diverse and inclusive work environment, with a focus on supporting employees and fostering a fun work culture.
⚠️ Potential Challenges
- Working on a graveyard shift may disrupt your regular sleep pattern and require adjustment.
- The role involves a significant amount of outbound communication and follow-up, which can be challenging and time-consuming.
- Working remotely requires strong self-motivation and time management skills, as well as a reliable internet connection and workspace.
- The role may involve dealing with difficult or unresponsive clients, requiring strong interpersonal skills and persistence.
ASSUMPTION: While the role presents challenges, it also offers opportunities for growth and development in a supportive work environment.
📈 Similar Roles Comparison
- Compared to other lead generation roles, this position offers a 100% remote work arrangement, with a focus on results rather than hours worked.
- Wing Assistant is a growing company with a diverse range of clients, offering opportunities for career growth and exposure to various industries.
- While the role is entry-level, there are opportunities for growth and advancement within the company for high-performing individuals.
ASSUMPTION: This role offers unique opportunities for growth and development in a supportive work environment, with a focus on results and a flexible work arrangement.
📝 Sample Projects
- Developing and implementing a lead generation strategy for a new product launch
- Conducting market research to identify potential sales leads and their contact details
- Coordinating with the sales and marketing team to nurture and include leads in effective campaigns
ASSUMPTION: These sample projects are based on the key responsibilities outlined in the job description and provide a glimpse into the day-to-day tasks of the role.
❓ Key Questions to Ask During Interview
- Can you describe the typical workday for a Lead Generation Specialist at Wing Assistant?
- How does the company support the professional development of its employees?
- What are the most challenging aspects of the role, and how does the company help employees overcome these challenges?
- How does the company measure the success of its Lead Generation Specialists?
- What opportunities are available for growth and advancement within the company?
ASSUMPTION: These key questions are designed to help applicants better understand the role, the company culture, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills in lead generation and communication.
- Prepare for the assessment test by reviewing lead generation best practices and brushing up on your communication skills.
- Follow up with the company one week after submitting your application to confirm receipt and inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
