📌 Core Information
🔹 Job Title: Lead, Global Marketing Planning & Operations, Brand Initiatives
🔹 Company: Nike
🔹 Location: Beaverton, Oregon, United States
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: 2025-04-25
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving high visibility and high impact projects through collaboration, disciplined processes, and efficient operating models.
- Acting as the operating system of the horizontal global marketing team.
- Seeking to drive clarity, efficiency, and remove obstacles from teammates.
- Holding teammates accountable to timelines, budgets, and deliverables.
ASSUMPTION: This role requires a strategic, optimistic, solution-oriented team player with a bias for action and strong communication skills.
📋 Key Responsibilities
✅ Drive planning & operations for cross-functional projects, ensuring clarity and efficiency in the process.
✅ Manage the end-to-end workflow across multiple seasons while maintaining communication and alignment among teams.
✅ Create tools & artifacts that drive strategic alignment and help teams stay together.
✅ Operationalize and drive discipline from project plans, platform management, and schedules to ensure projects are delivered on time, in budget, and in scope to Nike Brand Standards.
ASSUMPTION: This role requires a high level of organization, attention to detail, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor’s degree or equivalent combination of education, experience or training.
Experience: Minimum 5 years of directly relevant work experience in Marketing, Operations, or Project Management
Required Skills:
- Strategic Thinking
- Problem Solving
- Project Management
- Communication Skills
- Collaboration
- Operational Expertise
- Budget Management
- Timeline Management
- Risk Management
- Detail Orientation
- Stakeholder Engagement
- Team Leadership
- Process Improvement
- Marketing Knowledge
- Consumer Insights
- Tools Proficiency (Keynote & Airtable)
Preferred Skills:
- Experience in the footwear manufacturing industry
- Fluency in additional languages
ASSUMPTION: Candidates with experience in marketing, operations, or project management in a related industry may be at an advantage.
💰 Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (based on industry standards for a Marketing Manager role with 5-10 years of experience in the footwear manufacturing industry)
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on Nike products
- Tuition assistance and professional development opportunities
Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for project needs
ASSUMPTION: Salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Footwear Manufacturing
Company Size: 10,001+ employees
Founded: 1964
Company Description:
- Nike is committed to redefining the future of sport through a comprehensive approach to environmental sustainability.
- The company focuses on innovative materials, reducing waste, circular design, energy efficiency, water stewardship, and transparency and accountability.
- Nike offers a wide range of products, including footwear, apparel, and equipment, for various sports and athletic activities.
Company Specialties:
- Footwear design and manufacturing
- Sports apparel and equipment
- Sports marketing and sponsorships
Company Website: https://www.nike.com/in/w/mens-shoes-nik1zy7ok
ASSUMPTION: Nike's commitment to sustainability is a significant aspect of its company culture and operations.
📊 Role Analysis
Career Level: Mid-level to senior management
Reporting Structure: This role reports to the Global Director of Planning & Operations for Brand Initiatives and works closely with various internal teams and business partners.
Work Arrangement: On-site, with flexibility for remote work as needed
Growth Opportunities:
- Potential advancement to a director or senior manager role within the marketing or operations departments.
- Expansion of responsibilities to include additional projects or teams.
- Opportunities to work on high-visibility, high-impact projects that drive the success of the Nike brand.
ASSUMPTION: Growth opportunities will depend on the candidate's performance, the organization's needs, and the availability of suitable positions.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a modern, collaborative work environment
Office Location(s): Beaverton, Oregon, United States
Geographic Context:
- Beaverton is a suburb of Portland, Oregon, with a population of approximately 97,000 people.
- The area offers a mix of urban and outdoor recreational opportunities, with easy access to nature trails, parks, and the Pacific Ocean.
- Oregon is known for its progressive policies, natural beauty, and strong sense of community.
Work Schedule: Full-time, with flexibility for project needs and potential overtime during peak periods
ASSUMPTION: The work environment is dynamic and fast-paced, with a strong focus on collaboration and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the hiring manager
- In-person or virtual interview with the hiring team
- Final interview with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Problem-solving skills and strategic thinking
- Communication and collaboration abilities
- Project management experience and skills
- Understanding of marketing principles and consumer insights
- Alignment with Nike's company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role.
- Demonstrate your understanding of Nike's brand, products, and company values in your application materials.
- Prepare for behavioral interview questions that focus on your problem-solving skills, collaboration abilities, and experience with project management.
ATS Keywords: Marketing Planning, Operations, Project Management, Strategic Thinking, Collaboration, Nike, Brand Initiatives, Cross-Functional Teams, Stakeholder Engagement, Budget Management, Timeline Management, Risk Management, Detail Orientation
ASSUMPTION: The application process may vary depending on the specific needs of the hiring team and the number of applicants.
🛠️ Tools & Technologies
- Keynote
- Airtable
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: Proficiency in relevant tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Customer Obsessed
- Inclusion
- Integrity
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on results and winning
Self-Assessment Questions:
- How do you approach problem-solving and decision-making in a team environment?
- Can you provide an example of a time when you had to manage multiple projects simultaneously, and how did you ensure their successful completion?
- How do you prioritize and manage your time and resources to meet deadlines and achieve results?
ASSUMPTION: Candidates who demonstrate a strong fit with Nike's company values and work style will be more likely to succeed in this role.
⚠️ Potential Challenges
- Managing multiple projects simultaneously with tight deadlines
- Navigating a large, matrixed organization with diverse stakeholders
- Adapting to a fast-paced, dynamic work environment
- Balancing operational excellence with strategic innovation
ASSUMPTION: Successful candidates will be able to overcome these challenges through strong project management skills, effective communication, and a results-driven approach.
📈 Similar Roles Comparison
- This role is similar to a Marketing Project Manager or Operations Manager, but with a focus on driving high visibility and high impact projects across multiple seasons.
- Compared to other marketing roles, this position requires a strong operational focus and the ability to manage complex, cross-functional projects.
- Career progression may include advancement to director or senior manager roles within marketing or operations, or transition to other strategic or leadership positions within the organization.
ASSUMPTION: Candidates should consider their long-term career goals and how this role may fit into their career path when applying.
📝 Sample Projects
- Managing the end-to-end process for a global marketing campaign, including planning, execution, and analysis
- Developing and implementing a new project management system to improve efficiency and collaboration across cross-functional teams
- Conducting a comprehensive review of marketing operations and recommending process improvements to enhance operational excellence
ASSUMPTION: These sample projects are intended to illustrate the types of responsibilities and initiatives that may be encountered in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Nike's brand initiatives?
- Can you describe the team structure and dynamics for this role?
- How does Nike support the professional development and growth of its employees?
- What are the most significant challenges facing the marketing planning and operations team, and how can this role address them?
- How does this role collaborate with other departments and teams within Nike?
ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the company, and to demonstrate their interest and engagement.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral interview questions that focus on your problem-solving skills, collaboration abilities, and experience with project management
- Research Nike's brand, products, and company values to demonstrate your understanding and alignment with the organization
- Follow up with the hiring team one week after submitting your application to confirm receipt and reiterate your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
